Applied Frameworks
Applied Frameworks sells the Horizon SaaS platform, connecting strategic portfolio decisions, agile delivery, and profit realization for enterprises scaling agile, SAFe training partners, and senior portfolio leaders.
- Company typePrivate
- Founded2003
- HeadquartersRaleigh, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Applied Frameworks does
Applied Frameworks is a US-based, privately-held enterprise software and consulting firm founded in 2003 (rebranded from Enthiosys in 2013) and headquartered in Cary, North Carolina. The company builds and sells the Horizon SaaS platform, which connects strategic portfolio decisions, agile delivery, and profit realization through two live apps — Horizon Engage (formerly SAFe Collaborate, a virtual classroom and collaborative event platform acquired via transfer from Scaled Agile in November 2025) and Horizon Invest (a strategic portfolio investment management app powered by the Profit Streams framework). A roadmap of additional apps (Horizon Roadmap, Horizon Converge, Horizon Insight, Horizon Value Streams, Horizon Profit Streams) extends the platform surface.
The company monetizes the platform through four publicly disclosed annual subscription tiers for Horizon Engage ($4,950 Individual, $10,000 Training Partner, $50,000 Transformation Partner, custom Enterprise), with Horizon Invest Enterprise Edition scheduled for June 2026, alongside traditional professional services revenue from consulting (Lean Portfolio Management, SAFe implementation, Agile transformation) and instructor-led training and certification (SAFe, Scrum, Profit Streams). Distribution combines direct enterprise sales led by SVP Laura Caldie, an inside sales motion for mid-market tiers, a self-serve portal for individual SPCs and SPCTs, and channel partners including the Scaled Agile Gold Partner network and the certified Profit Streams Partner Program.
Applied Frameworks serves large enterprises scaling agile delivery (logo customers include BMW, IQVIA, Ingenico, WEX, and HAWK AI), SAFe Practice Consultants and Training Partners who teach SAFe courses, and senior portfolio leaders overseen through the Alliance for Advanced Portfolio Management peer community. The company is led by CEO Jason Tanner (in role since 2010) and founder/Chief Innovation Officer Luke Hohmann, a SAFe Fellow and co-author of the Profit Streams book, with Phil Gardiner (SAFe Fellow, Head of SAFe Practice) leading technical SAFe and LPM work. The firm formally transitioned from a professional services company to an enterprise B2B SaaS company in Q1 2026.
Applied Frameworks firmographics
Firmographics- Name
- Applied Frameworks
- Legal name
- Applied Frameworks, Inc.
- Website
- https://appliedframeworks.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Applied Frameworks sells the Horizon SaaS platform, connecting strategic portfolio decisions, agile delivery, and profit realization for enterprises scaling agile, SAFe training partners, and senior portfolio leaders.
- Ownership category
- akta.pro rank
Applied Frameworks industry classification
Industry- Product category
- Enterprise Agile Portfolio Management Software
- NAICS
- Software Publishers (513210), Management Consulting Services (54161)
- SIC
- Services-Prepackaged Software (7372), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Scaled Agile & Enterprise Product Delivery (SAFe/LeSS/Nexus) (EDABAHAJ)
- akta.pro secondary industries
- Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC), Data, Analytics & AI Consulting (BPAHAEAF)
Keywords
Where Applied Frameworks is headquartered
LocationHeadquarters
- HQ city
- Raleigh
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Applied Frameworks business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Horizon SaaS Platform Subscriptions: Subscription revenue from the Horizon platform, which includes Horizon Engage (virtual classroom/collab), Horizon Invest (portfolio management), and upcoming Horizon Roadmap and Horizon Converge apps. Billed annually per seat/user tier.
- Horizon Engage Individual & Partner Plans: Four-tier subscription model: Individual ($4,950/yr for 1 user), Training Partner ($10,000/yr for 10 users), Transformation Partner ($50,000/yr for 20 users), and Enterprise (custom pricing, unlimited users). Additional users priced at $995/user for Training Partner tier.
- Professional Services (Training & Certification): Revenue from instructor-led and on-demand training, workshops, and certification programs. Offerings include Investment & Outcome Estimation, Profit Streams training, Advanced Scrum certification, and SAFe courses. Private custom training available for enterprise clients.
- Profit Streams Partner Program: Partner program revenue stream from certified Profit Streams partners who deliver training and consulting services. Includes certifications CPS-PP, CPS-D, CPS-T and related partner agreements.
- Consulting Services: Enterprise consulting for Lean Portfolio Management, SAFe implementation, Agile transformation, and profitability management. The company's LPM consultants have collectively helped organizations make investment decisions for more than $5 billion in portfolio spend.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Individual plan for independent SPCs and SPCTs teaching SAFe courses |
| Subscription | Annual | For Scaled Agile Partners teaching SAFe courses with replication and sharing needs |
| Subscription | Annual | For consulting companies supporting SAFe scaling and LPM activities |
| Subscription | Annual | For companies delivering their own training and practicing SAFe at scale |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels8 records
Applied Frameworks product offering
Product offeringCore offering
Applied Frameworks sells the Horizon SaaS platform, which connects strategic portfolio investment decisions, agile delivery execution, and profit realization in one unified system. The platform currently includes two live apps (Horizon Engage for SAFe training and collaboration, and Horizon Invest for strategic portfolio management) with two more in development. The company also provides enterprise consulting, instructor-led SAFe/Scrum/Profit Streams training and certification, and a partner program for certified trainers and consultants.
Product overview
Applied Frameworks offers Horizon, a unified SaaS platform for strategic portfolio and profitability management. The platform currently comprises two live applications: Horizon™ Engage (collaborative learning and agile practice support) and Horizon™ Invest (strategic portfolio investment tied to outcomes), with Horizon™ Roadmap and Horizon™ Converge in development. Both apps are built on 20+ years of methodology development, powered by the proprietary Profit Streams® framework and Portfolio Rivers™ methodology. The company also provides consulting services, training & certification programs (SAFe, Scrum, Profit Streams), and maintains an Online Academy and community platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Horizon Platform Unified SaaS platform connecting strategic portfolio decisions, agile delivery execution, and profit realization through scalable human collaboration. Currently comprises Horizon Engage and Horizon Invest apps, with Horizon Roadmap and Horizon Converge in development.
- Horizon Engage Collaborative platform for training, remote team collaboration, and agile practice support at scale. Features SAFe course templates, workshops, custom course creation, customizable breakout group management, and spreadsheet export.
- Horizon Invest Strategic portfolio investment management app that connects funding decisions to delivery progress and actual profit outcomes. Powers Strategic Investment Planning (Participatory Budgeting), Zero-Based Budgeting, and Lean Portfolio Management via the Profit Streams framework.
- Enterprise Consulting Services Consulting for Lean Portfolio Management, SAFe implementation, Agile transformation, and profitability management. LPM consultants have collectively helped organizations make investment decisions for more than $5 billion in portfolio spend.
- Training and Certification Programs Instructor-led and on-demand training, workshops, and certification programs including Investment & Outcome Estimation, Profit Streams training, Advanced Scrum certification, and SAFe courses. Private custom training available for enterprise clients.
- Online Academy Online training, workshops, classes, and certifications including SAFe courses, Scrum training, and Profit Streams curriculum delivered through the Applied Frameworks Online Academy platform.
Quantifiable outcome
- Reduces virtual classroom setup time from days to minutes
- +4 more outcomes
Companies that use Applied Frameworks
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Applied Frameworks technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Applied Frameworks partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Scaled Agile, Inc.coreStrategic partnership through Scaled Agile Gold Partner status. In November 2025, Scaled Agile transferred SAFe Collaborate to Applied Frameworks, which was rebranded as Horizon Engage. Applied Frameworks maintains SAFe course templates updated within 5 business days of Scaled Agile publishing changes. Luke Hohmann served as SAFe Framework Contributor while at Scaled Agile, with contributions to SAFe APM, LPM competencies and related courses.
- Conteneo, Inc. (formerly The Innovation Games Company)minorFounded by Luke Hohmann in 2010 as The Innovation Games Company, rebranded as Conteneo in 2014. Acquired by Scaled Agile in 2019. The Conteneo Weave platform became integral to SAFe Studio and SAFe Collaborate (now Horizon Engage). Laura Caldie served as VP of Sales at Conteneo through the acquisition.
- Look Forward ConsultingminorAcquired by Applied Frameworks in 2018. Carlton Nettleton joined as Head of Product, leading Scrum and Agile training initiatives. CSP FastPass, the world's first online cohort-based on-demand advanced Scrum training program, was launched through this collaboration.
- Scrum Alliance, Inc.coreApplied Frameworks is an authorized Scrum Alliance training partner offering Certified Scrum Master, Advanced Certified Scrum, and Certified Scrum@Scale certifications. Registrant name and contact information is shared with Scrum Alliance for certification consideration and attendance monitoring per privacy policy.
- Profit Streams PartnerscoreGlobal network of certified partners who deliver Profit Streams training and consulting services. Partner program includes certifications CPS-PP (Certified PROFIT STREAM Professional - Product), CPS-D (Certified PROFIT STREAM Designer), and CPS-T (Certified PROFIT STREAM Trainer). Partners gain access to the Profitable Software Community.
- Look Forward ConsultingminorCollaborated with Applied Frameworks to launch CSP FastPass in 2016, the world's first online cohort-based on-demand advanced Scrum training program. Led by Phil Gardiner (SAFe SPCT and LPM expert) who joined Applied Frameworks in 2021 to lead the SAFe Practice.
Scale indicators6 records
Recent moves10 records
Expansion highlights6 records
Applied Frameworks competitors and assessment
Company assessmentBroad incumbents
- ServiceNow Strategic Portfolio Management: Enterprise cloud platform with strategic portfolio management capabilities. Competes in the same enterprise portfolio investment space as Horizon Invest with significantly larger R&D and sales scale.
- Atlassian (Jira Align): Broader agile and work management platform with Jira Align specifically targeting SAFe-aligned enterprises. Larger incumbent with broader feature set and established enterprise relationships that overlap with Horizon's target customers.
- Scaled Agile: Creator and owner of the Scaled Agile Framework (SAFe). Applied Frameworks is a Gold Partner and recently received SAFe Collaborate from Scaled Agile, making this a strategic partner/incumbent rather than a direct competitor but the dominant authority in the shared ecosystem.
Direct peers
- Targetprocess: Agile portfolio management platform for scaling agile and SAFe implementations. Direct competitor in the same enterprise agile/portfolio management category targeting similar enterprise buyer personas.
- icAgile: Agile and Scrum certification and training organization competing with Applied Frameworks' training arm. Comparable offering of professional certifications and agile training for enterprise practitioners.
- Broadcom Rally (formerly CA Agile Central): Enterprise agile platform owned by Broadcom, widely used in SAFe implementations for PI Planning and portfolio management. Direct competitor in the same enterprise agile tooling category.
- Scrum Alliance: Authoritative Scrum certification body of which Applied Frameworks is an authorized training partner. Comparable in offering Certified Scrum Master and Scrum@Scale certification paths through Horizon Engage.
- Planview: Enterprise portfolio management platform connecting strategy, delivery, and outcomes. Competes directly with Horizon Invest in Lean Portfolio Management and strategic investment decision-making for large enterprises.
- Digital.ai: Enterprise agile planning and portfolio management platform. Provides SAFe-aligned tools for PI Planning, agile delivery, and portfolio investment management overlapping with Horizon's value proposition.
- Scrum Inc. Founded by Jeff Sutherland (co-creator of Scrum), offers Scrum@Scale training and consulting. Comparable competitor in advanced Scrum certification and agile transformation services used by large enterprises.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Applied Frameworks social profiles
Digital presenceApplied Frameworks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Applied Frameworks leadership team
Management profileNumber of profiles
Profiles5 records
Applied Frameworks subsidiaries and ownership
Company hierarchySubsidiaries1 record
Applied Frameworks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Applied Frameworks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Applied Frameworks
What does Applied Frameworks do?
Applied Frameworks sells the Horizon SaaS platform, which connects strategic portfolio investment decisions, agile delivery execution, and profit realization in one unified system. The platform currently includes two live apps (Horizon Engage for SAFe training and collaboration, and Horizon Invest for strategic portfolio management) with two more in development. The company also provides enterprise consulting, instructor-led SAFe/Scrum/Profit Streams training and certification, and a partner program for certified trainers and consultants.
Is Applied Frameworks a public or private company?
Applied Frameworks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Applied Frameworks founded?
Applied Frameworks was founded in 2003. It employs 11 to 50 people.
Where is Applied Frameworks based?
Applied Frameworks is headquartered in Raleigh, United States, in the North America region.
How does Applied Frameworks make money?
Five revenue lines are on record. Horizon SaaS Platform Subscriptions are the primary driver. The others are horizon Engage Individual & Partner Plans, professional Services (Training & Certification), profit Streams Partner Program and consulting Services.
Who are Applied Frameworks's main competitors?
Broad incumbents on record are ServiceNow Strategic Portfolio Management, Atlassian (Jira Align) and Scaled Agile. Direct peers are Targetprocess, icAgile, Broadcom Rally (formerly CA Agile Central), Scrum Alliance, Planview, Digital.ai and Scrum Inc..
Does Applied Frameworks have an API?
No public API is recorded for Applied Frameworks.
What industry is Applied Frameworks in?
Applied Frameworks's product category is Enterprise Agile Portfolio Management Software. Its primary akta.pro industry code is EDABAHAJ, Scaled Agile & Enterprise Product Delivery (SAFe/LeSS/Nexus), with a secondary code of BPAAACAC, Software/Application Support (SaaS, Enterprise Apps). Its NAICS code is 513210 and its SIC code is 7372.