Paragon Commercial Interiors

What Paragon Commercial Interiors does

Paragon Commercial Interiors is a woman-owned commercial interior design firm founded in 1983 and headquartered in Davenport, Iowa. The company delivers five service lines to enterprise and institutional clients in the Iowa and broader Midwest US market: Versatile Design (strategic workspace planning), Interior Finishes (textile and surface specification), Architectural Solutions (lighting, acoustics, adaptable space planning), Installation Services (program-managed delivery via local installation partners), and Day Two Services (ongoing post-occupancy evaluation and evolution). Revenue is generated on a project-based, quote-driven professional services model, with project scopes that include design, furniture sourcing, and installation. The company operates two physical experience centers, in Bettendorf and Cedar Rapids, Iowa, both appointment-only, supporting a consultative, relationship-led go-to-market motion.

Underlying technology is intentionally non-proprietary; the firm does not disclose a platform, and differentiation is built on a human-centric design methodology emphasizing listening, iterative concepting, and post-installation client service rather than software IP. Its commercial leverage comes from an exclusive partnership with Allsteel (a workplace furnishings manufacturer founded in 1912 and operating under HNI Corporation), giving Paragon access to Allsteel, Allsteel | Gunlocke, HON, Kimball International, HBF, HBF Textiles, and additional represented brands including Design Public Group, Normann Copenhagen, Corral, Zilenzio, and Thinkspace. The customer base spans four primary verticals — Corporate (primary segment), Education, Government, and Healthcare — with procurement advantages in government work via contracts available to federal, state, and local agencies. The company is privately held by co-founders Mary Abel and Linda Fickbohm, both serving as Principal/Owner, with no disclosed institutional investors, parent company, or acquisitions, and employs between 11 and 50 staff including a 16-person named team.

Name

Paragon Commercial Interiors

Legal name

Paragon Interiors

Website

https://paragoninteriors.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

Paragon Commercial Interiors is a woman-owned Iowa-based commercial interior design firm, founded in 1983, that delivers workspace design, finishes, architectural solutions, installation, and Day Two services to corporate, education, government, and healthcare clients through two experience centers and an exclusive Allsteel partnership.

Ownership category

akta.pro rank

Product category

Commercial Interior Design Services

NAICS

Interior Design Services (54141)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

akta.pro secondary industry

Commercial Interior Fit-Out (Offices & Corporate) (IMAFANAA)

Keywords

• Commercial interior design
• Workspace design services
• Office furniture specification
• Project management interiors
• Architectural wall solutions

Headquarters

HQ city

Davenport

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Commercial Interior Design Services: The company generates revenue through comprehensive interior design services including versatile design, interior finishes, architectural solutions, installation services, and ongoing Day Two services. Revenue is project-based, derived from designing and installing commercial spaces for corporate, education, government, and healthcare clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Paragon Commercial Interiors delivers human-centric commercial interior design services, providing strategic workspace planning, interior finishes, architectural wall and lighting solutions, professional installation oversight, and ongoing Day Two space evolution services to corporate, education, government, and healthcare clients in Iowa and the Midwest. The firm complements these services with workplace furnishings and furniture specification sourced through an exclusive partnership with Allsteel and a portfolio of represented manufacturers.

Product overview

Paragon Interiors operates as a commercial interior design firm offering five core service offerings: Versatile Design (strategic workspace transformation), Interior Finishes (textured surface solutions), Architectural Solutions (natural lighting and acoustic design), Installation Services (professional implementation), and Day Two Services (ongoing space evolution). Through an exclusive partnership with Allsteel, the company provides access to workplace furnishings and furniture products. Additionally, Paragon represents multiple furniture manufacturers including Normann Copenhagen, Kimball International, HON, Thinkspace, Gunlocke, HBF, HBF Textiles, Design Public Group, Corral, and Zilenzio, enabling a comprehensive portfolio of solutions for corporate, education, government, and healthcare markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Versatile Design Strategic workspace design service that transforms environments to support real people and their ambitions, allowing clients to evolve as business needs change. Intended for commercial clients undertaking workplace redesign or relocation projects.
• Interior Finishes Interior finishes service offering a range of products that bring texture and dimension to commercial spaces, provided as part of Paragon's design practice.
• Architectural Solutions Architectural design service creating natural light-filled spaces that enhance human connection, foster visibility and transparency, with acoustic performance and adaptable space planning options.
• Installation Services Professional installation service with a dedicated Customer Experience Team and local installation partners providing personalized attention to detail and flawless execution of commercial interior projects.
• Day Two Services Ongoing space evaluation and evolution services that regularly re-assess client spaces and share ideas for adapting them to changing business needs over time.

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered flagship, core and minor.

• AllsteelflagshipStrategic or Co-development PartnerExclusive partnership with Allsteel, an Iowa-based manufacturer of workplace furnishings founded in 1912. The partnership provides Paragon Interiors with access to a curated portfolio of industry-leading brands and products. Allsteel's history includes revolutionizing records management with the lateral file and operating as part of HNI Corporation. The partnership features logo lockups and joint marketing materials.
• Allsteel | GunlockecoreStrategic or Co-development PartnerPartnership with Allsteel and Gunlocke, another workplace furnishings brand under HNI Corporation, for comprehensive office furniture solutions. Keith Ketcham from Allsteel | Gunlocke noted that Paragon Interiors' vision and values align closely with theirs.
• Design Public GroupcoreChannel Partner/ Reseller/ DistributorBrand represented through Allsteel partnership. Design Public Group offers contemporary furniture and design solutions.
• Normann CopenhagencoreChannel Partner/ Reseller/ DistributorBrand represented through partnership. Normann Copenhagen is a Danish design company known for innovative furniture and accessories.
• Kimball InternationalcoreChannel Partner/ Reseller/ DistributorBrand represented through partnership. Kimball International provides workplace furniture solutions.
• HONcoreChannel Partner/ Reseller/ DistributorBrand represented through partnership. HON is an office furniture brand known for ergonomic seating and workspace solutions.
• HBFcoreChannel Partner/ Reseller/ DistributorBrand represented through partnership. HBF provides seating and textile solutions for commercial interiors.
• HBF TextilescoreChannel Partner/ Reseller/ DistributorBrand represented through partnership. HBF Textiles offers commercial textile solutions for interior design.
• CorralminorChannel Partner/ Reseller/ DistributorBrand represented through partnership. Corral provides furniture solutions for commercial spaces.
• ZilenziominorChannel Partner/ Reseller/ DistributorBrand represented through partnership. Zilenzio focuses on acoustic and noise control solutions for commercial interiors.
• ThinkspaceminorChannel Partner/ Reseller/ DistributorBrand represented through partnership. Thinkspace provides workspace solutions.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Tangram Interiors: Multi-regional commercial interior design and contract furniture dealership offering workspace design, furniture, flooring, and installation to corporate clients — a directly comparable business model to Paragon's, at larger geographic scale.
• Spec Office Furniture Interiors: Regional commercial furniture dealer and interior design services firm serving corporate clients with workspace planning and installation — small-scale, regional, design-led peer comparable in size and motion.
• Corporate Concepts: Commercial interior design and contract furniture dealership providing workspace planning, furniture, and installation for corporate and institutional clients — directly comparable services and customer profile to Paragon.
• Office Revolution: Commercial furniture dealer and workspace solutions provider with Midwest roots that delivers interior design, furniture specification, and installation services to corporate clients — same business model and similar regional concentration.
• Interior Architects: Global commercial interior design firm specializing exclusively in workplace environments across corporate, healthcare, education, and government — a direct competitor in the same human-centric workplace design niche, at significantly larger scale.

Broad incumbents

• Haworth: Family-owned global office furniture manufacturer with a contract furniture dealer network and design services for commercial workspaces — broader incumbent in the same commercial interiors value chain.
• Steelcase: Global office furniture manufacturer that also operates design/research and dealer services competing for enterprise workplace interiors projects — broader incumbent across the same value chain as Paragon.
• MillerKnoll: Diversified office furniture and design conglomerate (Herman Miller, Knoll, Filzfelt, etc.) that participates in both manufacturing and workplace design/specification — broader incumbent spanning Paragon's territory.
• HNI Corporation: Parent of Allsteel, HON, Gunlocke, Kimball International, and other workplace brands — a manufacturer-side incumbent that owns several of Paragon's represented brand partners and shapes Paragon's distribution economics.
• Gensler: Global architecture and design firm with a large Workplace practice designing corporate, education, government, and healthcare interiors — competing incumbents at the upper end of Paragon's vertical segments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/paragon-commercial-interiors
• Instagraminstagram.com/paragoninteriors.iowa
• Facebookfacebook.com/ParagonCommercialInteriors

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Paragon Commercial Interiors