The Canyon Club
The Canyon Club (Sterling Venue Ventures) operates five live-entertainment venues across Southern California, hosting concerts, tribute acts, comedy shows, and recurring themed nights for consumer audiences, while also renting its spaces for weddings, corporate events, and private functions.
- Company typePrivate
- Founded2001
- HeadquartersAgoura Hills, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Canyon Club does
The Canyon Club, operating under the legal entity Sterling Venue Ventures and the brand "Where Music Meets The Soul®," is a privately held multi-venue live entertainment operator founded in 2001 and headquartered in Agoura Hills, California. The company runs five wholly-owned venues across Southern California: The Canyon in Agoura Hills, The Saban Theatre in Beverly Hills, the Oxnard Performing Arts & Convention Center, the Redondo Beach Performing Arts Center, and The Canyon in Montclair (which also houses The Canyon Grill restaurant). Its core offering is professionally produced live music — national touring acts, tribute bands, comedy shows, and recurring programmed events such as Monday Bingo Night, Wednesday Borderline Country Night, and Thursday Club EMO Night — supported by in-house professional audio (Tad/Woodworx cabinets, Yamaha M7CL consoles, Crest amplification) and lighting (Martin M1, Robe moving heads) production capability.
The company monetizes the venues through four primary streams: ticket sales (general admission $12–$39, premium $70–$249+), mandatory food and beverage minimums tied to table seating (preset dinners $29–$63 per cover), private event rentals for weddings, corporate events, mitzvahs, and film shoots, and ancillary revenue from The Canyon Grill restaurant plus third-party delivery (DoorDash, Uber Eats). Distribution is omnichannel and direct-to-consumer: company-operated box offices, phone sales (888-645-5006), the wheremusicmeetsthesoul.com website, AXS.com as the official online ticketing partner, and dedicated private-event booking via [email protected]. The All Access Pass membership, VIP newsletter, and WMMTS Radio podcast function as retention and top-of-funnel marketing assets. The customer base is fragmented across individual concertgoers, weekly-event regulars, and a long tail of private event clients, with no material customer concentration and operations confined to the Southern California region.
The Canyon Club firmographics
Firmographics- Name
- The Canyon Club
- Legal name
- Sterling Venue Ventures
- Website
- https://wheremusicmeetsthesoul.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Canyon Club (Sterling Venue Ventures) operates five live-entertainment venues across Southern California, hosting concerts, tribute acts, comedy shows, and recurring themed nights for consumer audiences, while also renting its spaces for weddings, corporate events, and private functions.
- Ownership category
- akta.pro rank
The Canyon Club industry classification
Industry- Product category
- Live Entertainment Venues
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts Companies (7111), Performing Arts, Spectator Sports, and Related Industries (711), Arts, Entertainment, and Recreation (71)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Nightlife Venue Groups & Operators (Multi-Location) (MPAGAIAL)
- akta.pro secondary industries
- Live Music Clubs & Venues (MPAGAIAB), Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM), Concert Halls & Music Venue Operations (Symphony Halls, Recital Venues) (MPAGALAC), VIP Hospitality & Client Entertainment (Boxes, Suites, Hosted Experiences) (MPAGAHAG)
Keywords
Where The Canyon Club is headquartered
LocationHeadquarters
- HQ city
- Agoura Hills
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
The Canyon Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Ticket Sales: Primary revenue from concert and event tickets sold through the box office and AXS.com. Ticket prices range from $12 to $249+ depending on the event and seating tier.
- Food and Beverage: Concert dinner packages and à la carte menu at The Canyon venues. Table seating requires dinner purchase. Offerings include preset three-course meals ($29-$49) and individual menu items including steaks, pasta, and burgers.
- Private Event Venue Rental: Weddings, corporate events, mitzvahs, film shoots, and special events booked through the special events team. Venues available at Agoura Hills, Beverly Hills, Oxnard, Montclair, and Redondo Beach locations.
- VIP and Membership Programs: All Access Pass subscription program offering free birthday tickets, VIP discount codes, and priority access. VIP Newsletter subscribers receive exclusive offers and early ticket access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | General Admission Events |
| Unit Pricing | Pay-as-you-go | Concert Tickets - Standard Range |
| Unit Pricing | Pay-as-you-go | Concert Tickets - Premium Range |
| Unit Pricing | Pay-as-you-go | Concert Dinner Packages |
| Unit Pricing | Pay-as-you-go | Wedding Packages |
| Unit Pricing | Pay-as-you-go | Facility and Processing Fees |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
The Canyon Club product offering
Product offeringCore offering
The Canyon Club operates a multi-venue live entertainment business across Southern California, offering concert and comedy ticketing, full dinner service at table seating, and private event hosting (weddings, corporate events, mitzvahs, film shoots). The company runs five distinct venues—The Canyon (Agoura Hills), The Saban Theatre (Beverly Hills), Oxnard Performing Arts & Convention Center, Redondo Beach Performing Arts Center, and The Canyon (Montclair)—each equipped with professional-grade audio, lighting, and backline equipment for live performances.
Product overview
The Canyon Club, operated by Sterling Venue Ventures, is a multi-venue entertainment company offering music venues and event spaces across Southern California. The portfolio includes five distinct venues: The Canyon in Agoura Hills, The Saban Theatre in Beverly Hills, Oxnard Performing Arts & Convention Center, Redondo Beach Performing Arts Center, and The Canyon in Montclair. The company provides live concert programming featuring tribute bands, comedy shows, and special events; full dinner seating service at select venues; and comprehensive special events services including weddings, corporate events, and private party hosting. Additional offerings include WMMTS Radio digital content, recurring events like Bingo Night, Club EMO Night, and Borderline Country Night, and The Canyon Grill restaurant at the Montclair location. Tickets are sold through AXS.com and the company's own box office.
Differentiator
Problem solved
Functional benefit
Products and services
- The Canyon - Agoura Hills A music venue and concert hall located at 28912 Roadside Drive, Agoura Hills, CA 91301, offering full dinner seating service, professional sound and lighting equipment, and hosting live performances including tribute bands, comedy shows, and special events.
- The Saban Theatre - Beverly Hills A historic theater venue located at 8440 Wilshire Blvd., Beverly Hills, CA 90211, hosting major concerts, comedy shows, and special events with full production capabilities.
- Oxnard Performing Arts & Convention Center A convention center and performing arts venue located at 800 Hobson Way, Oxnard, CA 93030, offering event spaces for concerts, corporate events, and private functions.
- Redondo Beach Performing Arts Center A performing arts center located at 1935 Manhattan Beach Blvd, Redondo Beach, CA 90278, hosting concerts and live entertainment events.
- The Canyon - Montclair A music venue located at 5060 E Montclair Plaza, Space #2020, Montclair, CA 91764, featuring The Canyon Grill restaurant, concert events, and private event hosting.
- Special Events Services Venue rental and event planning services for weddings, corporate events, birthdays, mitzvahs, film shoots, and private parties across all Canyon Club venues.
- Weddings at The Canyon Wedding and reception hosting services including customizable packages (The Canyon Package, The Sterling Package), ceremony setup, sound/lighting engineers, and catering options.
- The Canyon Grill A full-service restaurant located inside The Canyon in Montclair Place, offering contemporary American menu items including burgers, pizzas, wings, salads, and entrees, with hours from 11am to 10pm daily and delivery options via DoorDash and Uber Eats.
- Concert Dinner Menu Full dinner service available at table seating locations, featuring preset menu packages ranging from $29–$63 including options like Lemon Caper Chicken, Ribeye, Filet, and vegetarian dishes.
- All Access Pass Membership Program Free membership program offering birthday tickets, VIP discount codes, and priority access to events across the venue network.
Quantifiable outcome
- Multiple shows per week across five venues
- +1 more outcomes
Companies that use The Canyon Club
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles3 records
The Canyon Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
The Canyon Club partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AXS.comcoreOfficial online ticketing partner for all Canyon Club venues. Provides digital ticket sales platform alongside the company's own box office and phone sales.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
The Canyon Club competitors and assessment
Company assessmentDirect peers
- The Wiltern: Historic Los Angeles live music venue hosting touring rock, pop, and tribute acts in a similar intimate-theater format to The Canyon, serving the same SoCal concert-going demographic.
- The Belasco: Boutique Los Angeles concert venue and event space offering dinner-service shows and private event hosting in a downtown LA location — comparable in scale, programming, and dual ticket-plus-F&B model.
- Greek Theatre: Iconic outdoor amphitheater in Los Angeles operated by AEG Presents, hosting touring artists in a SoCal market that overlaps directly with The Canyon Club's catchment area.
- The Fonda Theatre: Boutique Los Angeles concert venue (Live Nation-operated) booking a comparable roster of legacy and tribute acts for similar audiences to The Canyon's SoCal venues.
- City National Grove of Anaheim: Southern California mid-size concert venue hosting legacy touring acts, tribute bands, and private events — directly comparable in venue scale, programming mix, and target audience to The Canyon and Saban Theatre.
Regional players
- Hollywood Bowl: Iconic outdoor performing arts venue in Los Angeles operated by the LA Philharmonic — serves the same SoCal live entertainment market with a broader summer programming focus overlapping The Canyon's tribute and legacy act audience.
Broad incumbents
- House of Blues: Multi-city live music venue chain owned by Live Nation offering dinner-service concerts in intimate theater settings — directly comparable to The Canyon's dinner-plus-ticket model, but at much larger national scale.
- AEG Presents: Global live entertainment promoter operating The Greek Theatre, Microsoft Theater, and Staples Center/Crypto.com Arena — directly competes with The Canyon network for SoCal touring artist routing and audience share.
- Live Nation Entertainment: The largest live entertainment company globally, owning venue networks, ticketing (Ticketmaster), and artist management — sets competitive benchmarks for venue operations, touring economics, and audience capture relevant to The Canyon Club.
- Yaamava Resort & Casino: Southern California casino-resort with a dedicated live entertainment venue (Yaamava' Theater) presenting major touring acts and tribute bands — overlaps with The Canyon/Saban Theatre on artist programming and SoCal audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
The Canyon Club social profiles
Digital presenceThe Canyon Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Canyon Club leadership team
Management profileNumber of profiles
Profiles7 records
The Canyon Club subsidiaries and ownership
Company hierarchySubsidiaries5 records
The Canyon Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Canyon Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Canyon Club
What does The Canyon Club do?
The Canyon Club operates a multi-venue live entertainment business across Southern California, offering concert and comedy ticketing, full dinner service at table seating, and private event hosting (weddings, corporate events, mitzvahs, film shoots). The company runs five distinct venues—The Canyon (Agoura Hills), The Saban Theatre (Beverly Hills), Oxnard Performing Arts & Convention Center, Redondo Beach Performing Arts Center, and The Canyon (Montclair)—each equipped with professional-grade audio, lighting, and backline equipment for live performances.
Is The Canyon Club a public or private company?
The Canyon Club is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Canyon Club founded?
The Canyon Club was founded in 2001. It employs 11 to 50 people.
Where is The Canyon Club based?
The Canyon Club is headquartered in Agoura Hills, United States, in the North America region.
How does The Canyon Club make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are food and Beverage, private Event Venue Rental and VIP and Membership Programs.
Who are The Canyon Club's main competitors?
Direct peers on record are The Wiltern, The Belasco, Greek Theatre, The Fonda Theatre and City National Grove of Anaheim. Hollywood Bowl is listed as a regional player. Broad incumbents are House of Blues, AEG Presents, Live Nation Entertainment and Yaamava Resort & Casino.
Does The Canyon Club have an API?
No public API is recorded for The Canyon Club.
What industry is The Canyon Club in?
The Canyon Club's product category is Live Entertainment Venues. Its primary akta.pro industry code is MPAGAIAL, Nightlife Venue Groups & Operators (Multi-Location), with a secondary code of MPAGAIAB, Live Music Clubs & Venues. Its NAICS code is 71131 and its SIC code is 7900.