Greenvale Vineyards
- Company typePrivate
- Founded1982
- HeadquartersPortsmouth, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Greenvale Vineyards does
Greenvale Vineyards is a sixth-generation family farm and third-generation estate winery located at 582 Wapping Road in Portsmouth, Rhode Island, on Aquidneck Island along the Sakonnet River. The company produces 100% estate-grown wines from approximately 27 cultivated acres (around 28,000 hand-tended vines) across nine grape varietals including Chardonnay, Cabernet Franc, Pinot Gris, Albariño, Vidal Blanc, Cayuga, Merlot, Malbec, and Marechal Foch, applying low-intervention winemaking and herbicide-free viticulture techniques. The winemaking program has been shaped by Consulting Winemaker Richard Carmichael (Fresno State Enology, joined 1997) and Vineyard Manager Hever Ortega (joined 1992).
Greenvale Vineyards firmographics
Firmographics- Name
- Greenvale Vineyards
- Legal name
- Greenvale Vineyards
- Website
- https://greenvale.com
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Greenvale Vineyards industry classification
Industry- Product category
- Estate Winery & Wine Production
- NAICS
- Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (44532)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Irrigation, Fertigation & Water Management (Vineyard-Specific) (AFAGAJAC), Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ), Vineyard Certification & Sustainability Programs (Organic, Biodynamic, Regenerative, GAP) (AFAGAJAL), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
Keywords
Where Greenvale Vineyards is headquartered
LocationHeadquarters
- HQ city
- Portsmouth
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Greenvale Vineyards business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Direct Wine Sales: Direct-to-consumer wine sales through the website wine shop and tasting room. 10% discount automatically applied to orders of 12 or more bottles. 6-bottle minimum on all shipping orders. Wine range from $179.88 to $455.88 per case.
- Wine Club Memberships: Free-to-join wine club with 4 pick-up/shipment commitment per year. Estate 6-bottle club offers 15% savings and 6 complimentary tastings; Select 12-bottle club offers 20% savings and 12 complimentary tastings. Generates recurring subscription revenue with quarterly cycles in May, August, November, February.
- Event Venue Rentals: Multiple wedding and private event venue rental packages. Restored Stable rental $5,000, Vineyard Tent Site $7,500, Waterside Tent Site $13,500, Ceremony Site $1,100. Restored Stable accommodates 49 people by fire code, available Sunday through Friday nights.
- Tours and Tastings: Public tour and tasting experiences at $50 + 20% service charge (approximately 1 hour 15 minutes), and private tours at $75 + 20% service charge by appointment only.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Public Tour & Tasting - $50 + 20% Service Charge |
| Unit Pricing | Pay-as-you-go | Private Tour & Tasting - $75 + 20% Service Charge |
| Subscription | Quarterly | Wine Club Estate 6-Bottle - 15% Savings |
| Subscription | Quarterly | Wine Club Select 12-Bottle - 20% Savings |
| Unit Pricing | Pay-as-you-go | Wine Case Pricing - $179.88 to $455.88 per case |
| One time/ perpetual license | Pay-as-you-go | Restored Stable Rental - $5,000 |
| One time/ perpetual license | Pay-as-you-go | Vineyard Tent Site Rental - $7,500 |
| One time/ perpetual license | Pay-as-you-go | Waterside Tent Site Rental - $13,500 |
| One time/ perpetual license | Pay-as-you-go | Ceremony Site Rental - $1,100 |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Greenvale Vineyards product offering
Product offeringCore offering
Greenvale Vineyards is a sixth-generation family farm and estate winery on Aquidneck Island in Portsmouth, Rhode Island, producing 100% estate-grown wines from 27 acres under vine across nine grape varietals. The business operates a waterfront tasting room in the restored 1863 stable, an online wine shop, a quarterly wine club with two membership tiers, guided vineyard tours, and four distinct event venue rentals for weddings and private celebrations.
Product overview
Greenvale Vineyards operates as a diversified winery and hospitality destination producing signature estate-grown wines on a sixth-generation family farm. The core product offering centers on their Wine Shop featuring estate-grown wines in Red, White, and Sparkling categories, complemented by a Wine Club subscription service with Estate (6-bottle) and Select (12-bottle) tiers. The business extends into hospitality with a Tasting Room experience, guided Vineyard Tours, and Wine & Music Events featuring live performances. Event venue rentals include the Restored Stable ($5,000), Vineyard Tent Site ($7,500), Waterside Tent Site ($13,500), and Ceremony Site ($1,100) for weddings and private celebrations. All wines are produced from 27 acres under vine with approximately 28,000 vines across nine grape varietals including Chardonnay, Cabernet Franc, Pinot Gris, and Albariño.
Differentiator
Problem solved
Functional benefit
Products and services
- Wine Shop
- Wine Club Memberships
- Vineyard Tours
- Tasting Room Experience
- Wedding & Private Events Hosting
- Restored Stable Venue
- Vineyard Tent Site
- Waterside Tent Site
- Ceremony Site
- Estate-Grown Wine Collection
- Music & Events Programming
Quantifiable outcome
- Founded in 1983, with 40+ years of experience growing wine-grapes
- +3 more outcomes
Companies that use Greenvale Vineyards
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Greenvale Vineyards technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Greenvale Vineyards partnerships and signals
Strategic signalPartnerships
32 partnerships are on record, tiered minor.
- Aquidneck Island Oyster CominorPreferred vendor for events, providing oyster and seafood services for weddings and private events at Greenvale Vineyards.
- Blackstone CaterersminorPreferred catering vendor for Greenvale events. Phone: (401)848-2030. Website: blackstonecaterers.com
- The Catered AffairminorPreferred catering vendor for Greenvale events. Phone: (781)982-9333.
- Emery CateringminorPreferred catering vendor for Greenvale events. Phone: (401)739-6800.
- Glorious AffairsminorPreferred catering vendor for Greenvale events. Phone: (401)842-0404.
- McGrath Clambakes, Inc.minorPreferred vendor for traditional New England clambakes at Greenvale events. Phone: (401)847-7743.
- Russell Morin Catering & EventsminorPreferred catering vendor for Greenvale events. Phone: 888.552.7822.
- Tom's MarketminorPreferred catering vendor for Greenvale events, providing gourmet food offerings.
- 401 GourmetminorPreferred catering vendor for Greenvale events. Phone: (401) 429-3946.
- Greenlion DesignminorPreferred floral vendor for Greenvale events. Phone: (401)846-1650.
- Robin Hollow FarmminorPreferred floral vendor for Greenvale events.
- Stoneblossom Floral & Event DesignminorPreferred floral vendor for Greenvale events. Phone: (401)884-3220.
- Sayles Livingston DesignminorPreferred floral and event design vendor for Greenvale events.
- Erin McGinn Boutique PhotographyminorPreferred photography vendor for Greenvale events. Phone: (401)749-0323.
- Hilary B. PhotographyminorPreferred photography vendor for Greenvale events.
- JL PhotographyminorPreferred photography vendor for Greenvale events.
- Joseph Laurin PhotographyminorPreferred photography vendor for Greenvale events.
- Molly Lo PhotographyminorPreferred photography vendor for Greenvale events.
- Beth McMullenminorPreferred photography vendor for Greenvale events.
- Photography by Jessica PohlminorPreferred photography vendor for Greenvale events.
- Sarah Cooney PhotographyminorPreferred photography vendor for Greenvale events.
- The Pell JDV by HyattminorPreferred hotel partner for Greenvale events. Located at 425 E Main Road, Middletown, RI 02842. Part of the Hyatt JDV collection.
- Lands End LimousinesminorPreferred transportation vendor for Greenvale events. Phone: (401)847-4883.
- Viking ToursminorPreferred transportation vendor for Greenvale events. Phone: (401)847-6921.
- Newton Tent Company (A Division of Peak)minorPreferred tent and rentals vendor for Greenvale events.
- Peak EventsminorPreferred tent and rentals vendor for Greenvale events. Phone: (781)729-4000.
- Exquisite EventsminorPreferred decor and lighting vendor for Greenvale events.
- Ryan DesignsminorPreferred decor and lighting vendor for Greenvale events.
- Perfection Valet ParkingminorPreferred valet parking vendor for Greenvale events. Required for parties of 50+. Phone: (401)295-7700.
- Francesca Campo / Campo and Company EventsminorOn-site event coordinator provided by Greenvale to assist with wedding and event planning. Francesca Campo is the assigned coordinator. Her website is www.campoandcompanyevents.com.
- RunSignUpminorThird-party registration platform for the Wine Run 5K event at Greenvale Vineyards.
- EventbriteminorTicketing platform for workshops and events like the Sip & Create: Beaded Cork Creatures Workshop.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Greenvale Vineyards competitors and assessment
Company assessmentDirect peers
- Carolyn's Sakonnet Vineyard: Small family-owned vineyard in Little Compton, RI producing estate-grown wines with on-site tastings and limited events. Directly comparable coastal New England estate winery.
- Sakonnet Vineyards: Historic Rhode Island vineyard in Little Compton, just minutes from Greenvale. Family-owned estate winery with comparable varietal mix, tasting room, and event business. Nearly identical business model and regional positioning.
- Truro Vineyards: Cape Cod, MA estate winery with a comparable DTC, tasting room, and wine club model. Coastal New England positioning, similar scale, and a parallel emphasis on agricultural heritage and tourism.
- Newport Vineyards: Located in Middletown, RI on Aquidneck Island — the same immediate region as Greenvale. Operates estate-grown wines, a tasting room, and a significant wedding/event venue business with comparable DTC and wine club structure. Most direct geographic and operational peer.
- Heron Hill Winery: Finger Lakes, NY estate winery offering tastings, tours, wine club, and on-site events. Established small-to-mid-scale producer with a comparable DTC and hospitality model.
- Chamard Vineyards: Family-owned Connecticut estate winery with tasting room and limited events. Comparable small-scale estate winery serving a New England metro consumer with on-site experiences.
- Jonathan Edwards Winery: North Stonington, CT estate winery operating a tasting room, wine club, and large event/wedding venue business — closely comparable to Greenvale's diversified model.
Broad incumbents
- Willamette Valley Vineyards: Oregon-based publicly traded estate winery with DTC, wine club, tasting room, and event business at much greater scale. Demonstrates the upper bound of an estate-winery DTC model in a different region.
- Brotherhood Winery: America's oldest winery (1839), based in Washingtonville, NY. Larger, multi-generational estate winery with tastings, tours, and event venue offerings — broader scale and broader distribution than Greenvale but similar heritage and experiential focus.
Regional players
- Rudy's Wine Shop & Bar: Specialty wine retailer and bar in Newport, RI that serves as a downstream channel for premium wines in the same regional consumer market Greenvale targets. Adjacent channel rather than direct competitor.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Greenvale Vineyards social profiles
Digital presenceGreenvale Vineyards financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greenvale Vineyards leadership team
Management profileNumber of profiles
Profiles5 records
Greenvale Vineyards funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greenvale Vineyards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greenvale Vineyards
What does Greenvale Vineyards do?
Greenvale Vineyards is a sixth-generation family farm and estate winery on Aquidneck Island in Portsmouth, Rhode Island, producing 100% estate-grown wines from 27 acres under vine across nine grape varietals. The business operates a waterfront tasting room in the restored 1863 stable, an online wine shop, a quarterly wine club with two membership tiers, guided vineyard tours, and four distinct event venue rentals for weddings and private celebrations.
Is Greenvale Vineyards a public or private company?
Greenvale Vineyards is a private company. It is classified as family owned and is currently operating.
When was Greenvale Vineyards founded?
Greenvale Vineyards was founded in 1982. It employs 1 to 10 people.
Where is Greenvale Vineyards based?
Greenvale Vineyards is headquartered in Portsmouth, United States, in the North America region.
How does Greenvale Vineyards make money?
Four revenue lines are on record. Direct Wine Sales are the primary driver. The others are wine Club Memberships, event Venue Rentals and tours and Tastings.
Who are Greenvale Vineyards's main competitors?
Direct peers on record are Carolyn's Sakonnet Vineyard, Sakonnet Vineyards, Truro Vineyards, Newport Vineyards, Heron Hill Winery, Chamard Vineyards and Jonathan Edwards Winery. Broad incumbents are Willamette Valley Vineyards and Brotherhood Winery. Rudy's Wine Shop & Bar is listed as a regional player.
Does Greenvale Vineyards have an API?
No public API is recorded for Greenvale Vineyards.
What industry is Greenvale Vineyards in?
Greenvale Vineyards's product category is Estate Winery & Wine Production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of AFAGAJAC, Irrigation, Fertigation & Water Management (Vineyard-Specific). Its NAICS code is 312130.