ABI Insurance
ABI Insurance is a Beaverton, Oregon-based independent insurance brokerage founded in 1984, serving individuals, families, and businesses across the Portland metropolitan area and Western U.S. with multi-carrier personal, commercial, medical professional liability, and specialty insurance products.
- Company typePrivate
- Founded1984
- HeadquartersBeaverton, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What ABI Insurance does
ABI Insurance, operating as American Benefits Inc., is a privately held independent insurance brokerage founded in 1984 and headquartered in Beaverton, Oregon. The firm serves individuals, families, and business owners across the Portland metropolitan area and Western U.S., offering a one-stop product portfolio spanning personal lines (homeowners, auto, life, umbrella, flood, earthquake), commercial lines (general liability, commercial property, business income, workers compensation, commercial auto, cyber liability, EPLI, D&O), medical professional liability, condo/HOA coverage, and specialty lines including film/arts/entertainment and cannabis business insurance. The agency holds multiple carrier appointments (Safeco, Progressive, Travelers, Chubb, Hartford, PEMCO, GEICO) and is a member of the ISU Network, enabling it to shop across carriers for each customer.
The firm operates through a traditional relationship-based model centered on named agents (Art Richards, Kara Herb, Kenny Johnson, Jim Hisatomi) who maintain direct customer relationships. Distribution is anchored by the abipdx.com website, which provides quote requests, certificate requests, premium payment, and educational blog content, supplemented by phone, email, and a multi-platform social media presence (Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube). The agency does not develop proprietary technology, APIs, or AI-driven servicing tools and relies on carrier-provided platforms for policy administration.
Revenue is generated through carrier commissions on policies placed and renewed, with no direct client fees for standard placement services. Pricing is fully quote-based and varies by risk profile, coverage type, and carrier; BOP bundling can yield 15-25% savings versus individual policies. The business carries BBB accreditation and has maintained continuous operations for over 40 years, suggesting a stable, long-tail customer base concentrated in SMB and individual segments.
ABI Insurance firmographics
Firmographics- Name
- ABI Insurance
- Legal name
- American Benefits Inc.
- Website
- https://abipdx.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ABI Insurance is a Beaverton, Oregon-based independent insurance brokerage founded in 1984, serving individuals, families, and businesses across the Portland metropolitan area and Western U.S. with multi-carrier personal, commercial, medical professional liability, and specialty insurance products.
- Ownership category
- akta.pro rank
Where ABI Insurance is headquartered
LocationHeadquarters
- HQ city
- Beaverton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ABI Insurance business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Insurance brokerage commissions: ABI Insurance operates as an independent insurance agency/broker. Revenue is generated through commissions paid by insurance carrier partners (e.g., Safeco, Progressive, Travelers, Chubb, Hartford, PEMCO, GEICO) on policies placed and renewed. Commissions are typically a percentage of premium and may include contingent commissions based on loss performance. As a broker, the firm does not charge clients direct fees for basic placement services — carriers compensate the agency directly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Multi-carrier brokerage offering personal, commercial, medical liability, and specialty lines — no tiered subscription model. Pricing varies by carrier, coverage type, risk profile, and coverage limits requested. All quotes provided on request. |
| Subscription | Annual | Business Owners Policy (BOP) bundling — general liability, commercial property, and business interruption in one package with typical 15–25% savings vs. individual policies. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
ABI Insurance product offering
Product offeringCore offering
ABI Insurance is an independent insurance brokerage in Beaverton, Oregon that places personal, commercial, medical liability, condo/HOA, and specialty insurance coverages on behalf of clients with multiple insurance carriers. The agency has operated for more than 40 years and earns commissions on policies placed through its carrier relationships across these distinct insurance lines.
Product overview
ABI Insurance is a one-stop insurance agency providing a comprehensive portfolio of insurance products and financial services. The agency operates as a traditional insurance broker offering multiple product lines organized across Personal Insurance (homeowners, auto, life, umbrella, flood, earthquake), Commercial Insurance (general liability, commercial property, cyber liability, workers compensation, commercial auto, professional liability, EPLI), Medical Liability (medical professional liability, CNA policy alternatives), Condo/HOA Insurance (property, liability, directors & officers, builders risk), Specialty Insurance (film/arts/entertainment, cannabis business), and Group Benefits/Financial Planning. The company offers these as individual, customizable policies rather than a unified software platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Insurance
Quantifiable outcome
- Bundled BOP typically saves 15–25% compared to purchasing individual policies separately (per Oregon Department of Consumer and Business Services)
- +3 more outcomes
Companies that use ABI Insurance
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
ABI Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ABI Insurance partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor.
- ISU NetworkminorABI Insurance is a member of the ISU Network, a network of independent insurance agencies. Membership provides access to shared carrier relationships, industry resources, and collaborative marketing within the independent agency ecosystem. The partnership is identified via an ISU Network logo in the website footer.
- Safeco InsuranceminorSafeco is featured as a carrier partner in ABI Insurance's Featured Carriers section. Safeco is a personal lines insurance carrier providing auto, home, and related coverage. ABI places policies on behalf of customers through Safeco.
- Progressive InsuranceminorProgressive is featured as a carrier partner in ABI Insurance's Featured Carriers section. ABI places auto and other policies through Progressive.
- Travelers InsuranceminorTravelers is featured as a carrier partner in ABI Insurance's Featured Carriers section. Travelers is a commercial and personal lines carrier.
- Chubb InsuranceminorChubb is featured as a carrier partner in ABI Insurance's Featured Carriers section. Chubb is a multinational property and casualty insurer.
- Hartford InsuranceminorHartford is featured as a carrier partner in ABI Insurance's Featured Carriers section. The Hartford specializes in commercial lines and employee benefits.
- PEMCO InsuranceminorPEMCO is featured as a carrier partner in ABI Insurance's Featured Carriers section. PEMCO is a regional insurer serving the Pacific Northwest.
- GEICO InsuranceminorGEICO is featured as a carrier partner in ABI Insurance's Featured Carriers section. GEICO is a direct and affiliate-channel auto and home insurer.
Scale indicators2 records
Recent moves4 records
Expansion highlights4 records
ABI Insurance competitors and assessment
Company assessmentBroad incumbents
- HUB International: Large multinational insurance brokerage offering personal, commercial, and specialty lines including medical professional liability. Comparable in product breadth and carrier-access model, but HUB operates at vastly greater scale across North America.
- Brown & Brown Insurance: Large U.S. insurance brokerage with national scale offering personal, commercial, and specialty lines. Comparable business model and carrier-agnostic placement approach, though significantly larger and publicly traded.
- Arthur J. Gallagher & Co. One of the largest global insurance brokerages, offering commercial P&C, personal lines, employee benefits, and risk management. Comparable in full-service brokerage model and multi-carrier access, though operating at enterprise scale.
Direct peers
- World Insurance Associates: Independent insurance brokerage serving personal, commercial, and specialty lines across multiple U.S. regions. Comparable in multi-carrier brokerage model and broad product portfolio aimed at SMBs and individuals.
- Woodruff-Sawyer & Co. Independent insurance brokerage specializing in commercial and complex personal lines including professional liability. Comparable in specialty expertise focus and named-producer relationship model.
- PCF Insurance Services: Growing independent insurance agency platform with multi-line personal and commercial brokerage operations. Comparable in agency partnership model, multi-carrier access, and SMB-focused book of business.
- Higginbotham: Independent insurance brokerage firm providing multi-line personal, commercial, and employee benefits coverage. Comparable in independent-agency model and broad product portfolio for SMB and individual customers.
- Leavitt Group: National network of independent insurance agencies similar in concept to ABI's ISU Network membership. Directly comparable: multi-carrier brokerage model, local-relationship focus, and personal+commercial line offerings across multiple U.S. regions.
- Heffernan Insurance Brokers: Independent insurance brokerage founded in California with strong Pacific Northwest and West Coast presence. Closest comparable to ABI: similar multi-line personal/commercial brokerage model, similar named-agent relationship approach, and overlapping geographic footprint with ABI's Western U.S. service area.
Emerging players
- AssureCare: Specialty insurance agency focused on healthcare/medical professional liability coverage. Comparable to ABI's medical professional liability specialty line and CNA-alternative positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
ABI Insurance social profiles
Digital presenceABI Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
ABI Insurance leadership team
Management profileNumber of profiles
ABI Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ABI Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ABI Insurance
What does ABI Insurance do?
ABI Insurance is an independent insurance brokerage in Beaverton, Oregon that places personal, commercial, medical liability, condo/HOA, and specialty insurance coverages on behalf of clients with multiple insurance carriers. The agency has operated for more than 40 years and earns commissions on policies placed through its carrier relationships across these distinct insurance lines.
Is ABI Insurance a public or private company?
ABI Insurance is a private company. It is classified as unknown and is currently operating.
When was ABI Insurance founded?
ABI Insurance was founded in 1984. It employs 11 to 50 people.
Where is ABI Insurance based?
ABI Insurance is headquartered in Beaverton, United States, in the North America region.
How does ABI Insurance make money?
One revenue line is on record: insurance brokerage commissions.
Who are ABI Insurance's main competitors?
Broad incumbents on record are HUB International, Brown & Brown Insurance and Arthur J. Gallagher & Co.. Direct peers are World Insurance Associates, Woodruff-Sawyer & Co., PCF Insurance Services, Higginbotham, Leavitt Group and Heffernan Insurance Brokers. AssureCare is listed as an emerging player.
Does ABI Insurance have an API?
No public API is recorded for ABI Insurance.