Grêmio Novorizontino

What Grêmio Novorizontino does

Grêmio Novorizontino is a Brazilian professional football club founded in 2010 and headquartered in Novo Horizonte, São Paulo, operating under the Sociedade Anônima do Futebol (SAF) corporate structure. The club competes in the Brasileirão Série B and plays home matches at Estádio Doutor Jorge Ismael de Biasi (Jorjão). Its sporting operations span a senior men's first team and a youth academy of approximately 160 athletes across Sub-13 to Sub-20 categories, with CBF Club Formador certification renewed through January 2027, enabling formal player development and transfer activity. The club has expanded into women's football through a partnership with Meninas em Campo.

The business model is multi-stream and typical of mid-tier Brazilian football. Revenue is generated from matchday ticket sales, broadcast rights distributed via national partners (including ESPN and Disney+ for Série B coverage), a portfolio of mid-sized commercial sponsors (Kodilar, FASSAGRO, TOTVS, and similar brands), merchandise, and a Sócio Torcedor membership program that anchors a long-tail consumer base. Broadcasting represents a structural revenue component tied to Série B's central distribution pool rather than a direct customer relationship.

The club employs between 51 and 100 staff supporting first-team operations, academy coaching and medical functions, commercial, and administrative roles. Leadership development is evidenced by president Genilson da Rocha Santos's participation in a CBF executive training delegation to the United States, suggesting active governance and management capability investment. The brand identity "Tigre do Vale" carries regional weight in the São Paulo interior, with national reach dependent on league position and broadcast distribution.

Name

Grêmio Novorizontino

Legal name

Grêmio Novorizontino

Website

https://gremionovorizontino.com.br

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

Grêmio Novorizontino is a Brazilian professional football club founded in 2010 in Novo Horizonte, São Paulo, competing in Brasileirão Série B, operating a CBF-certified youth academy and a multi-stream revenue model across broadcast, sponsorships, matchday, and membership.

Ownership category

akta.pro rank

Product category

Professional Football Club

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Individual-Sport Clubs & Teams (Cycling Teams, Athletics/Track Clubs, Swimming Clubs, etc.) (MPAKABAD)

akta.pro secondary industries

Licensing, Merchandising & Co-Branded Products (Sponsored Merchandise, Collabs) (MPAKALAE), Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

Keywords

• Professional football club
• Youth football academy
• Matchday ticketing services
• Fan membership program
• Football broadcasting rights

Headquarters

HQ city

Novo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Matchday Revenue: Ticket sales from home games at Estádio Doutor Jorge Ismael de Biasi (Jorjão), with pricing from R$ 10 to R$ 40 for general admission
2. Broadcasting Rights: Television and streaming broadcast deals with ESPN, Disney+, Sportynet, and Xsports for Brasileirão Série B matches
3. Sponsorships: Corporate sponsorships with companies including Kodilar, FASSAGRO, Maturatta Friboi, TOTVS, Grupo ENG, Physicus, Poty, and others visible on official website
4. Merchandise: Official merchandise sales through Sport Billy authorized store and online platform
5. Membership Program: Sócio Torcedor membership program offering fan benefits and exclusive access

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Grêmio Novorizontino is a Brazilian football club that fields a professional team competing in Brasileirão Série B and Campeonato Paulista, and operates a CBF-certified youth academy (Categorias de Base) with approximately 160 athletes across Sub-13 to Sub-20 categories. The club sells match tickets through the Total Ticket platform, offers the Sócio Torcedor fan membership program, distributes official merchandise through the Sport Billy authorized store, and generates broadcast revenue via partnerships with ESPN, Disney+, Sportynet, and Xsports.

Product overview

Grêmio Novorizontino is a Brazilian football club based in Novo Horizonte, São Paulo. The club operates as a unified organization with its professional football team competing in the Brasileirão Série B and Campeonato Paulista, supported by a comprehensive youth academy (categorias de base) spanning Sub-13 through Sub-20 categories. The club offers digital services including online ticketing via TotalTicket, a fan membership program (Sócio Torcedor), and official merchandise through its Sport Billy authorized store. Media coverage is provided through TV Novorizontino, the club's YouTube channel. Home games are played at Estádio Doutor Jorge Ismael de Biasi (Jorjão).

Differentiator

Problem solved

Functional benefit

Products and services

• Grêmio Novorizontino Professional Football Team The professional football (soccer) team competing in the Brasileirão Série B and Campeonato Paulista. Known as 'Tigre do Vale' (Tiger of the Valley), the team plays home matches at Estádio Doutor Jorge Ismael de Biasi (Jorjão) for fans and supporters.
• Categorias de Base (Youth Academy) Youth football development program with teams in Sub-13, Sub-14, Sub-15, Sub-17, and Sub-20 categories, competing in Campeonato Paulista and national competitions. The club holds a CBF Club Forming Certificate (Certificado de Clube Formador) valid until January 2027 with approximately 160 young athletes, serving youth football talents and their families.
• Sócio Torcedor (Fan Membership) Official fan membership program allowing supporters to become members with benefits including priority access to tickets and exclusive content, delivered as a recurring subscription service for individual fans and supporters.
• Official Club Merchandise Official club merchandise including apparel, accessories, and memorabilia sold through the Sport Billy authorized physical and online store for fans, supporters, and collectors.
• Match Ticketing (Ingresso Online) Match ticket sales for home games at Estádio Doutor Jorge Ismael de Biasi (Jorjão) and away matches, priced from R$10 to R$40 for general admission depending on opponent, with promotional pricing such as meia-entrada (half price) available to fans and supporters.

Quantifiable outcome

• 4th place in Brasileirão Série B with 21 points after 14 rounds
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

14 partnerships are on record, tiered minor and core.

• Meninas em CampominorStrategic or Co-development PartnerPartnership with Associação Meninas em Campo from Borborema for women's football development. The club supports the team with sports equipment and sporting structure while associating its brand with women's football promotion in regional competitions.
• KodilarminorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• FASSAGROminorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• Maturatta FriboiminorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• TOTVSminorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• Grupo ENGminorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• PhysicusminorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• Poty (Bebidas Poty)minorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• Açúcar Santa IsabelminorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• DSminorOthersSponsor logo visible on official website, appearing as one of the club's corporate partners
• Total TicketcoreChannel Partner/ Reseller/ DistributorOfficial online ticket sales platform for match attendance at all venues. Used for home games at Jorjão and away matches
• Sport BillycoreChannel Partner/ Reseller/ DistributorAuthorized merchandise store (Loja Autorizada) for official club apparel and memorabilia sales
• ESPN/Disney+coreChannel Partner/ Reseller/ DistributorBroadcast partner for live television and streaming coverage of Brasileirão Série B matches and other competitions
• Sportynet and XsportsminorChannel Partner/ Reseller/ DistributorAdditional broadcast partners for live streaming coverage of selected matches

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Atlético Clube Goianiense: Rival competing for Série B standings; comparable scale, Brazilian second-tier commercial profile, and similar multi-revenue-stream model.
• Sport Club do Recife: Historically major Brazilian club currently cycling in Série B; useful comparable for upward mobility dynamics and Série B commercial operating model.
• Operário Ferroviário Esporte Clube: Brazilian Série B competitor with a strong youth academy focus; comparable mid-tier club profile and player-development-driven model.
• Criciúma Esporte Clube: Brazilian Série B competitor with similar sponsorship-driven revenue mix and regional brand identity; comparable commercial scale and operational footprint.
• Ituano FC: Interior São Paulo club with strong recent Série B exposure and reputation for talent development; closest peer in geographic and operational profile.
• Associação Atlética Ponte Preta: Campinas-based Brazilian club competing in Brasileirão Série B and Campeonato Paulista; closest peer given shared Série B/Paulista dual-competition footprint.
• América Futebol Clube (MG): Brazilian Série B club operating under SAF structure with diversified revenue streams; relevant comparable given similar governance and product mix.
• Botafogo Futebol Clube (SP): São Paulo-state Série B/Paulista competitor; highly comparable as an interior-SP club with stadium presence and mixed youth/professional structure.
• Guarani FC: Campeonato Paulista and Série B participant with established youth categories; comparable dual-competition structure and São Paulo-state geography.
• Vila Nova FC: Brazilian football club currently also competing in Brasileirão Série B; directly comparable as a same-division regional rival with comparable operations and revenue model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@tvnovorizontino
• Xx.com/novorizontino

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grêmio Novorizontino