Brandstorming

Name

Brandstorming

Legal name

BrandStorming Digital LTDA

Website

https://brandstorming.com.br

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Marketing Consulting Services

NAICS

Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Brand Strategy & Positioning (BPAFAEAA)

akta.pro secondary industries

Creative Concepting & Campaign Development (BPAFAEAD), Creative Boutique Agencies (MPAAAAAB)

Keywords

• Marketing consulting
• Brand development
• Growth marketing
• Web design services
• Digital strategy

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Consulting and Professional Services: Revenue generated through consulting engagements, fractional CMO services, and strategic marketing partnerships with client companies. Services are delivered through project-based or retainer arrangements for brand development, marketing management, and digital transformation.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

BrandStorming is a digital marketing and brand development agency offering a comprehensive suite of professional services including fractional CMO engagements, brand strategy and visual identity creation, growth marketing, UX/UI web design, content production, and training. Services are delivered through project-based or retainer arrangements and grounded in the firm's proprietary Brand Canvas® methodology for brand positioning and development.

Product overview

Brandstorming is a digital marketing and brand development agency offering a comprehensive suite of services organized around four main pillars: (1) Digital Presence & Lead Generation (including Web Design, Website Recovery, Digital Content Creation, and Growth Marketing); (2) Product Development & Go-to-Market (covering Service Design, Customer Journey Design, Product Portfolio Management, and Digital Products Development); (3) Marketing Management (including fractional CMO services, team management, and Marketing Management); and (4) Educational Content & Training (comprising Academic Content Creation, Courses and Training). The core offerings are complemented by specialized services in Visual Identity Creation, Brand Design and Positioning, Brand Development, Reports & Analytics, and Illustrations and Infographics. The company also provides a proprietary Brand Canvas methodology for brand strategy development. All services are delivered by multidisciplinary teams using tested and refined methodologies built over 20+ years of experience.

Differentiator

Problem solved

Functional benefit

Brands

• Brand Canvas®: Proprietary methodology that integrates strategic and creative aspects for developing authentic and connected brands.

Products and services

• Marketing Management (Gestão de Marketing) Strategic marketing management services including fractional or integral CMO engagements, team organization, process optimization, and KPI-driven results implementation for client companies.
• Brand Design and Positioning (Desenho e Posicionamento de Marca) Strategic positioning services using the proprietary Brand Canvas® methodology to create authentic and coherent brand positioning based on market research and behavioral analysis.
• Growth Marketing Full-service growth marketing for digital platforms applying GTM and PLG concepts, data-driven experimentation, and full-funnel optimization for user acquisition and retention.
• Digital Content Creation (Criação de Conteúdo Digital) Comprehensive digital content strategies including SEO-optimized content production, multi-channel distribution, and continuous results analysis for organic and paid content.
• Web Design and Redesign (Web Design e Redesign) User-centered UX/UI web design focused on usability, AI optimization, search engine optimization, and conversion, developed as an integral part of digital strategy.
• Brand Development Complete brand creation and development from business essence, combining strategy, design, and storytelling including market research, purpose definition, visual identity, and brand launch.
• Website Recovery & Update Website revitalization for WordPress sites including technical diagnostics, code optimization, visual updates, SEO/AIO implementation, and preservation of existing investments.
• Service Design User-centered service design using design thinking methodologies to map touchpoints, identify improvement opportunities, and redesign processes for more efficient services.
• Product Portfolio Management (Gestão de Portfolio de Produtos) Strategic portfolio structuring and optimization using advanced analysis methodologies to evaluate performance, identify gaps, and develop roadmaps for continuous evolution.
• Digital Products and Services Development (Desenvolvimento de Produtos e Serviços Digitais) End-to-end digital product transformation from concept to launch, including user research, requirements definition, prototyping, UI/UX design, usability testing, and go-to-market strategies.
• Reports & Analytics (Relatórios & Analytics) Data transformation into strategic insights through custom dashboards and in-depth analysis that support business decisions with KPI monitoring and executive reporting.
• Illustrations and Infographics (Ilustrações e Infográficos) Custom illustrations and strategic infographics that transform complex information into impactful visual communication for institutional, educational, and corporate materials.
• Customer Journey Design (Desenho de Jornada do Cliente) Customer journey mapping, analysis, and optimization to create fluid experiences across all touchpoints, identifying friction points and redesigning journeys to maximize engagement and conversion.
• Visual Identity Creation (Criação de Identidade Visual) Complete visual identity systems including name creation, graphic symbols, color palettes, typography, complementary elements, and application guidelines for consistent brand representation.
• Academic Content Creation (Criação de Conteúdo Acadêmico) High-quality academic content development for educational institutions combining methodological rigor with practical experience for marketing, branding, and consumer behavior disciplines.
• Courses and Training (Cursos e Treinamentos) Complete training programs and courses customized for specific company needs combining theoretical foundations with practical exercises in digital marketing, branding, and AI content creation.
• Brand Canvas® Proprietary methodology integrating strategic and creative aspects for developing authentic and connected brands, serving as a support tool for defining brand characteristics and audiences.

Quantifiable outcome

• 40% reduction in onboarding abandonment rate for ContaSuper
• +9 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Regional players

• AlmapBBDO: Major São Paulo creative agency within the BBDO network. Competes in the same brand, creative, and integrated campaign space for Brazilian enterprise clients, but operates at significantly larger scale with multinational resources.
• WMcCann: Brazilian creative agency within the McCann Worldgroup network, offering brand, advertising, and digital services. Comparable in serving large Brazilian and multinational clients with integrated creative and brand work.
• Artplan: Brazilian independent agency offering advertising, content, digital, and integrated marketing services. Comparable as a Brazilian full-service agency serving enterprise and consumer clients across brand and digital channels.
• DPZ&T: One of Brazil's leading independent advertising agencies, offering creative, brand, and integrated marketing services to major Brazilian advertisers. Comparable in Brazil-based full-service creative and brand work, though larger in scale.

Broad incumbents

• R/GA: Global digital agency combining brand, product, and growth marketing with deep technology capabilities. Overlaps directly with BrandStorming's digital product, UX/UI, and growth marketing offerings, especially for fintech and enterprise clients.
• Huge: Digital agency offering strategy, design, marketing, and product services. Comparable across brand positioning, customer experience design, and growth marketing for digital platforms and enterprise clients.
• Dept Agency: Global digital agency spanning brand, creative, marketing, and technology services. Overlaps with BrandStorming's integrated brand, growth marketing, and digital product offerings across multiple verticals.

Direct peers

• Work & Co: Digital product agency focused on strategy, UX/UI, and digital product development for brands. Closely comparable in the digital products, UX, and go-to-market design services that BrandStorming provides to fintechs and SaaS clients.
• CI&T: Brazilian-origin digital transformation, design, and engineering agency offering brand, product, and growth services. Most directly comparable in geography, service mix (strategy, design, digital product), and target client base of fintechs and enterprises.

Emerging players

• Chief Outsiders: Fractional CMO services firm placing senior marketing executives into growth-stage and mid-market companies. Closely comparable to BrandStorming's fractional CMO and Marketing Management offering, though operating with a distributed partner model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ksoliv
• Facebookfacebook.com/brandstorm1ng
• LinkedInlinkedin.com/company/brandstorming-br

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brandstorming