What North Link does

North Link is a privately held software company founded in 2017 in Helsingborg, Sweden, by Niklas Silfverstr\u00f6m, Viktor Silfverstr\u00f6m, Andreas Argelius, and Johan Lenander. It operates with a team of nine co-workers and specializes in machine learning, computer vision, and software development. The firm operates a hybrid business model: a project-based consulting practice serving enterprise clients in the Sk\u00e5ne region across verticals including automobile, medicine, security, finance, and art, alongside four internally developed AI-powered products (Klang.ai for interview transcription, KnightVision for over-the-board chess annotation, KOLLA.ai for data visualization, and Airt for generative AI artwork) sold directly via dedicated websites.

The company's technical stack spans TensorFlow, PyTorch, Kubernetes, Docker, AWS, Azure, MongoDB, PostgreSQL, and Elasticsearch. Its proprietary capabilities include a multi-class NLP classification model, a fault-tolerant distributed anomaly detection system processing terabytes of streaming video daily, a synthetic 3D image generation pipeline for training data augmentation, and edge inference optimization using quantization and hardware acceleration. AI modalities covered are audio, text, image, video, and multimodal generative output.

The go-to-market motion combines sales-led regional consulting with self-serve direct-to-consumer product websites. No external funding has been disclosed, the company appears founder-owned, and it has no public listings, partnerships, or acquisitions on record. The disclosed customer base comprises eight named regional enterprise logos, and the company has no published pricing or revenue figures.

Name

North Link

Legal name

North Link

Website

https://northlink.io

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

North Link is a nine-person Helsingborg-based software firm founded in 2017 that provides machine learning and computer vision consulting to regional enterprises while operating four AI-powered SaaS and consumer products (Klang.ai, KnightVision, KOLLA.ai, Airt).

Ownership category

akta.pro rank

Headquarters

HQ city

Helsingborg

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Consulting and project services: Build knowledge together and share it with customers through consulting projects involving machine learning and computer vision expertise. Projects are performed both in-office and onsite at customer locations in Skåne region.
2. Software products (Klang.ai, KnightVision, KOLLA.ai, Airt): Products sold directly to consumers and businesses via their websites. Klang.ai provides transcription services, KnightVision provides chess annotation, KOLLA.ai provides data visualization, and Airt provides AI art.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

North Link is a knowledge-driven software company that delivers machine learning, computer vision, and custom software development consulting to enterprise clients alongside four proprietary AI products. Their work spans video management and anomaly detection, synthetic training data generation, automatic entity categorization, and edge inference optimization. They also sell standalone products — Klang.ai (interview transcription), KnightVision (chess recording), KOLLA.ai (data visualization), and Airt (AI-generated art) — directly via dedicated websites.

Product overview

North Link is a software company specializing in machine learning, computer vision, and software development. Their product portfolio includes four distinct AI-powered products: Klang.ai (interview transcription and analysis using NLP), KnightVision (computer vision chess annotation app), KOLLA.ai (data visualization dashboard tool), and Airt (generative AI art creation). These products are developed independently while sharing underlying expertise in machine learning and computer vision. North Link also provides custom software development services through client projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Klang.ai AI-powered interview and conversation transcription, summarization, and analysis platform that automatically transcribes audio and video calls. Connects directly into conversations via Google Meet and Microsoft Teams for real-time transcription and analysis.
• KnightVision Digital chessboard mobile app using computer vision to automatically record and annotate over-the-board chess games. Recognizes promotions and detects Chess 960 starting positions, enabling instant position analysis from photographs of the board without manual input.
• KOLLA.ai Easy-to-use data visualization tool that lets users create dashboards with a few clicks. Supports integrations to Google Analytics, Google Drive, and Microsoft OneDrive, customizable graphs (bar charts, pie charts, etc.), template support for multiple business types, and dynamic KPI tracking.
• Airt AI art generation platform using deep neural networks to create unique artworks. Explores the creativity of AI by letting artificial intelligence influence and generate visual art, producing completely unique pieces in seconds.
• Custom Machine Learning and Computer Vision Consulting Project-based consulting and custom software development services covering machine learning, computer vision, and software development for enterprise clients. Projects span video management and anomaly detection, synthetic training data generation, automatic entity categorization, and edge inference optimization.

Quantifiable outcome

• Faster inference speed with smaller model size without compromising accuracy
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability10 records

Feature8 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Sigma Computing: Cloud data visualization and BI platform with spreadsheet-like interface and Google Sheets/Drive integrations - overlapping target user and integration ecosystem with North Link's KOLLA.ai dashboard tool.

Direct peers

• Avoma: Conversation intelligence platform combining transcription, summarization and analysis of meetings - another direct competitor to Klang.ai in the AI-powered interview/meeting analytics category.
• Datatonic: UK-headquartered AI and data consultancy delivering ML engineering and MLOps projects for enterprise - directly comparable consulting model serving similar buyer profiles in finance, retail and media.
• Fireflies.ai: AI meeting assistant and transcription service competing head-on with Klang.ai across the same meeting-platform integrations and customer base of professionals needing call analytics.
• Otter.ai: Leading AI meeting transcription and summarization platform - the most direct product-level competitor to North Link's Klang.ai, with overlapping integrations to Google Meet and Microsoft Teams.
• Faculty AI: UK-based AI consultancy that also ships reusable ML products; nearly identical business model of ML/CV expert consulting combined with packaged AI product revenue, and similar boutique team sizes.
• Hopsworks: Stockholm-based MLOps / feature-store platform founded by ex-Spotify engineers; comparable as a Nordic AI-infrastructure company pairing deep ML expertise with a self-serve product offering.
• Peltarion: Stockholm-based AI/ML platform with similar Nordic origins, blending a no-code ML platform with enterprise AI services - directly comparable in size, geography and hybrid consulting-plus-product model.

Broad incumbents

• DataRobot: Established enterprise AI/ML platform offering automated ML, model deployment and MLOps - comparable in the same category of 'ML platform + services' but at vastly larger scale with deep funding.

Regional players

• Modcam: Swedish computer-vision startup building intelligent camera analytics - although also listed as a North Link customer, it is the most directly comparable Swedish CV-native company competing in the same Modalmottagning edge-CV space.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/north-link-ab

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Link