PEX Health and Fitness

What PEX Health and Fitness does

PEX Health and Fitness is a privately held boutique fitness operator founded in 2019 and headquartered in Needham, Massachusetts. The company runs a portfolio of physical fitness facilities across the Greater Boston area, with a stated specialization in functional fitness and rehabilitation training. Its service mix spans general gym access, group fitness classes, and personal training, and in January 2026 it extended its footprint with a fourth facility branded PEX Boxing, located in Needham, MA. The company serves individual fitness consumers in the Greater Boston metro through a direct-to-consumer model, with no disclosed enterprise or B2B channels.

The business generates revenue primarily through recurring membership subscriptions and per-service payments across its facilities, under a horizontal segmentation targeting everyday fitness enthusiasts and boxing practitioners. Distribution is entirely physical: customers access services by visiting one of the company's owned-and-operated gym locations. The company reports approximately 20% year-over-year revenue growth from 2024 to 2025, executed alongside an active multi-facility expansion program. Leadership comprises founder and owner Michael Campanella and chairman of the board David Daglio.

No proprietary technology, digital platform, or app is disclosed in the source data; the offering is grounded in physical service delivery, instructor-led training, and community-based facility operations. There are no partnerships, certifications, patents, or regulatory actions referenced. The company's growth strategy, as evidenced, is concentrated on deepening density within the Greater Boston market through additional facility openings and sub-brand extensions rather than geographic or channel diversification.

Name

PEX Health and Fitness

Website

https://pexhealthandfitness.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Boutique Fitness Services

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162)

akta.pro primary industry

General Personal Training (In-Person & Virtual) (HSADAAAA)

akta.pro secondary industry

Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)

Keywords

• Boutique fitness studio
• Personal training services
• Boxing training
• Functional fitness
• Rehabilitation training

Headquarters

HQ city

Needham

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Fitness Facility Memberships and Services: Revenue is generated through physical fitness facility operations, including gym memberships, fitness classes, and boxing training services. The company operates multiple facilities under the PEX brand across Greater Boston.

Go-to-market motion1 record

Distribution channels1 record

Core offering

PEX Health and Fitness operates boutique fitness studios that deliver personal training, functional fitness, and rehabilitation training to individual consumers in the Greater Boston area. Through its PEX Boxing sub-brand, the company also offers boxing-focused training at dedicated facilities. Services are delivered in person at the company's owned and operated gym locations.

Product overview

PEX Health & Fitness operates multiple fitness facilities across Greater Boston. The company offers boxing-focused fitness services through its PEX Boxing brand, with locations including the recently opened fourth facility in Needham, MA. The company is in an expansion phase, growing its footprint across the Greater Boston region.

Differentiator

Problem solved

Functional benefit

Brands

• PEX Boxing: Boxing facility located in Needham, MA, representing the company's fourth facility and newest brand/location.

Products and services

• PEX Health and Fitness Studio Training Services

Quantifiable outcome

• Nearly 20% revenue growth year-over-year from 2024 to 2025

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Orangetheory Fitness: Large boutique fitness brand offering coach-led group training in owned/franchised studios with subscription memberships — directly comparable in business model and target consumer.
• Barry's: Premium boutique fitness studio combining cardio and strength in a group class format with high per-session pricing — comparable as a premium-positioned boutique competitor.
• F45 Training: Global boutique functional-training and HIIT franchise studio chain operating a multi-location studio model — directly comparable to PEX's functional fitness studio approach.
• Title Boxing Club: National boxing-focused boutique fitness franchise with a studio-based recurring membership model — directly comparable to PEX Boxing's boxing concept.
• Club Pilates: Fast-growing boutique Pilates franchise with a studio-rollout model — comparable to PEX as a small-format, multi-site fitness concept targeting everyday consumers.

Emerging players

• StretchLab: Boutique assisted-stretching and recovery franchise with a membership-based studio model — comparable to PEX on the recovery/rehabilitation-adjacent positioning.
• Row House: Boutique indoor rowing and group training franchise with a studio-based membership model — comparable to PEX as a niche boutique fitness concept with multi-site rollout.
• Burn Boot Camp: Boutique group fitness and personal training franchise with a similar community-driven, coach-led model — comparable to PEX's functional fitness and community positioning.

Broad incumbents

• Life Time Fitness: Premium multi-service fitness club operator with a broad portfolio including group classes, personal training, and recovery — a broad incumbent competing for the same premium consumer wallet as PEX.
• Planet Fitness: Largest low-cost fitness chain in the US, offering subscription-based gym access — a broad incumbent defining the value-end benchmark against which boutique studios like PEX compete for consumers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/PexHealth
• Facebookfacebook.com/pexhealthandfitness

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PEX Health and Fitness