Ellis Island Casino & Brewery/Village Pubs
Family-owned Las Vegas locals casino, hotel, and brewery at 4178 Koval Lane (one block off the Strip) operating 250+ slots, hotel rooms, seven F&B venues, and the Boomer's sportsbook for locals, tourists, and F1 Grand Prix visitors.
- Company typePrivate
- Founded1968
- HeadquartersLas Vegas, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Ellis Island Casino & Brewery/Village Pubs does
Ellis Island Casino & Brewery/Village Pubs is a family-owned, single-property gaming, hospitality, and brewing operator headquartered at 4178 Koval Lane in Las Vegas, one block east of the Las Vegas Strip. Founded in 1968 and operated through Fame Operating Co. Inc., it runs an integrated campus comprising a 250-plus-slot machine floor, hotel rooms, seven dining and beverage venues (including an on-site brewery, Via Focaccia, Metro Pizza, and The Deck Rooftop Bar), the Boomer's independent sportsbook, and a 1,200 sq ft LED exterior facade used for visual/event activation. It serves a blended customer base of Las Vegas locals, domestic and international tourists on or near the Strip, and event-driven visitors anchored by its Official Venue partnership with the Formula 1 Las Vegas Grand Prix.
Monetization spans slot and table gaming, hotel stays, F&B sales across multiple concepts, sports wagering, and event packages, with GTM distributed across walk-in traffic, online booking, OpenTable reservations, and F1 hospitality packages. Customer reactivation is driven by the redesigned Passport Players Club loyalty program and the Moolah Play cashless gaming wallet, with experience breadth extended by KaraFun-powered karaoke entertainment. The operating model is fully self-funded (no VC/PE disclosed), with a 501-1,000 employee base supporting integrated casino-hotel-F&B operations on a single footprint.
The company is currently executing a $35 million mid-market expansion project intended to upgrade the property and add new venues, alongside the rollout of cashless gaming, loyalty program redesign, and F1-themed programming, indicating a reinvestment-led growth posture rather than geographic or M&A-driven expansion.
Ellis Island Casino & Brewery/Village Pubs firmographics
Firmographics- Name
- Ellis Island Casino & Brewery/Village Pubs
- Legal name
- Fame Operating Co. Inc
- Website
- https://ellisislandcasino.com
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Family-owned Las Vegas locals casino, hotel, and brewery at 4178 Koval Lane (one block off the Strip) operating 250+ slots, hotel rooms, seven F&B venues, and the Boomer's sportsbook for locals, tourists, and F1 Grand Prix visitors.
- Ownership category
- akta.pro rank
Ellis Island Casino & Brewery/Village Pubs industry classification
Industry- Product category
- Casino & Hotel Hospitality
- NAICS
- Casino Hotels (721120)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Integrated Casino Resorts (THAGAJAA)
- akta.pro secondary industry
- Urban Casino Hotels (THAGAJAB)
Keywords
Where Ellis Island Casino & Brewery/Village Pubs is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Ellis Island Casino & Brewery/Village Pubs business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Casino Gaming: Traditional casino revenue from slot machines, video poker, table games (blackjack, craps, roulette), and sports wagering through Boomer's Sportsbook.
- Hotel Accommodations: Room bookings across multiple room types including King, Queen, King Suite, Double Queen Suite, Elvis Suite, and Handicap King Room. Revenue from nightly rates with various package add-ons.
- Food & Beverage Venues: Seven dining outlets generating revenue: Village Pub & Cafe (24/7), Ellis Island BBQ, Metro Pizza, Via Focaccia, The Front Yard beer garden, The Deck rooftop bar.
- F1 Race Weekend Packages: Official Venue of Formula 1 Heineken Las Vegas Grand Prix, selling ticket packages ($630-$1,170), hotel packages, and merchandise with dining credits and free play incentives.
- Players Club & Loyalty: Passport Players Club drives gaming spend through tiered rewards, multipliers, and promotional redemptions. Membership required for free play, comp offers, and most promotions.
- Private Events & Venue Rentals: Private party bookings for The Deck rooftop (up to 150 guests), The Front Yard beer garden (up to 350/400), corporate events, and weddings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Full Rack Baby Back Ribs |
| Unit Pricing | Pay-as-you-go | Half Rack & Half BBQ Chicken |
| Unit Pricing | Pay-as-you-go | Village Pub Famous Steak Special |
| Unit Pricing | Pay-as-you-go | Sunday Supper Italian Feast |
| Unit Pricing | Pay-as-you-go | F1 Ticket Packages |
| Unit Pricing | Multi-year contract | Casino Expansion Investment |
| Subscription | Multi-year contract | F1 Hotel Packages |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Ellis Island Casino & Brewery/Village Pubs product offering
Product offeringCore offering
Ellis Island Casino & Brewery operates a Las Vegas casino, hotel, and integrated entertainment complex offering slot machines, video poker, table games, sports betting, hotel rooms and suites, an on-site craft brewery, and seven dining venues. The family-owned property markets itself as an off-Strip locals' favorite combining gambling, hospitality, food and beverage, and entertainment under one roof on Koval Lane.
Product overview
Ellis Island Casino, Hotel & Brewery operates as a family-owned integrated resort offering gaming, hospitality, dining, and entertainment. The core business centers on a Las Vegas casino with over 250 slot machines, table games, and Boomer's Sportsbook, complemented by hotel accommodations ranging from standard rooms to themed suites. The property features seven distinct dining venues: The Front Yard Beer Garden (craft brewery and casual dining), Village Pub & Cafe (24/7 American cuisine), The Deck (rooftop cocktail bar), Ellis Island BBQ (award-winning barbecue), Metro Pizza (hand-crafted pizza), and Via Focaccia (Italian sandwiches). Entertainment offerings include nightly karaoke and private event spaces. The Passport Players Club provides a tiered loyalty program. The property also serves as an Official Venue for the F1 Las Vegas Grand Prix, offering race weekend packages. Recent expansions include a new rooftop bar, nearly doubled casino floor, and Boomer's Sportsbook.
Differentiator
Problem solved
Functional benefit
Brands
- Boomer's Sportsbook: The only independent sportsbook in Nevada, offering sports wagering with sharp odds, instant payouts, and mobile betting.
- Moolah Play
- Passport Players Club
Products and services
- Casino Gaming 24/7 Las Vegas casino floor featuring over 250 slot machines, video poker, keno, and table games including blackjack, craps, and roulette. Operates continuously for individual casino patrons and Passport Players Club members.
- Ellis Island Hotel Accommodations Hotel inventory of fully renovated rooms and suites including King Room, Queen Room, King Suite, Double Queen Suite, Handicapped King Room, and Elvis Suite. Bookable online via book.rguest.com with real-time availability and package offers.
- The Front Yard Beer Garden Two-story indoor/outdoor brewpub venue serving rotating craft beers from Ellis Island Brewery, featuring an 18-foot big screen TV, second-floor atrium with Strip views, bar top gaming, and live entertainment. Capacity 350-400 guests for private events.
- Village Pub & Cafe 24/7 restaurant serving breakfast, lunch, dinner, and late-night cravings, known for the $9.99 Filet-Cut Top Sirloin Steak special and Italian classics at value pricing. Undergoing a full remodel with a brand-new, larger gaming bar.
- The Deck Rooftop Bar Open-air rooftop bar with panoramic Las Vegas Strip views, serving local beers, craft cocktails, and shareable plates. Features multiple TVs, VIP booths, and accommodates up to 150 guests for private events.
- Ellis Island BBQ Best of Las Vegas award-winning barbecue restaurant serving low-and-slow cooked chicken and ribs using family recipes in a casual dining atmosphere for guests 21+.
- Metro Pizza Hand-crafted pizzeria honoring American pizza traditions with fresh dough made daily, stone-hearth cooking, and premium toppings. Open daily 11am-midnight.
- Via Focaccia Fast-casual Italian artisan sandwich shop serving homemade Sicilian favorites including signature focaccia sandwiches and seasonal pastries by Chef Olivier Carlos.
- Boomer's Sportsbook Nevada's only independent sportsbook, operating at Ellis Island Casino with sharp odds, instant payouts, and mobile betting. First-time users are eligible for a $250 deposit match for bonus bets.
- Private Events & Venue Rentals Private event hosting across multiple venues including The Deck rooftop bar (up to 150 guests) and The Front Yard beer garden (up to 400 guests), with full AV setup for corporate events, weddings, and private parties. Bookings managed via HoneyBook.
- F1 Las Vegas Race Weekend Packages Official Venue packages for the Formula 1 Heineken Las Vegas Grand Prix during race weekend November 19-21, 2026, including ticket packages (T-Mobile General Admission 3-Day $630, Heineken Grandstands 3-Day $850, T-Mobile Grandstands 3-Day $1,170), hotel packages up to $4,444 for suite stays, exclusive entrance to Koval Zone, East Harmon Zone, and Grand Prix Plaza Zone, plus dining and merchandise credits.
- Sip Stay Play Hotel Package Hotel bundle including $25 dining credit, 2 specialty cocktails at The Deck, $25 free play, skip-the-line karaoke pass, and free parking.
- Ellis Island Brewery (On-site Craft Brewery) On-site craft brewery operating under a Nevada brewpub license, supplying rotating craft beers to The Front Yard Beer Garden and other on-property food and beverage outlets.
Companies that use Ellis Island Casino & Brewery/Village Pubs
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Ellis Island Casino & Brewery/Village Pubs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature3 records
Ellis Island Casino & Brewery/Village Pubs partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Formula 1 Heineken Las Vegas Grand PrixcoreOfficial Venue of the Formula 1 Heineken Las Vegas Grand Prix. Ellis Island provides exclusive entrance and ticketing check-in for Koval Zone by Heineken, East Harmon Zone, and Grand Prix Plaza Zone. Offers official ticket packages, hotel bundles, merchandise, and entertainment during race weekend November 19-21, 2026.
- ModelominorEllis Cup Watch Party sponsor providing promotional support for soccer tournament viewing events June 11-July 19.
- DiageominorEllis Cup Watch Party sponsor for soccer tournament viewing events.
- GuinnessminorEllis Cup Watch Party sponsor for soccer tournament viewing events.
- CampariminorEllis Cup Watch Party sponsor for soccer tournament viewing events.
- Boomer's SportsbookcoreNevada's only independent sportsbook operating at Ellis Island Casino. Provides sharp odds, instant payouts, and easy mobile betting. First-time users eligible for $250 deposit match for bonus bets.
- OpenTableminorRestaurant reservation platform partner for The Front Yard and The Deck rooftop bar, enabling online bookings for dining experiences and special events.
- Ticket SensationminorF1 race ticket distribution platform for Turn 4 Race Weekend packages at ellisislandcasino.ticketsauce.com.
Scale indicators9 records
Recent moves11 records
Expansion highlights6 records
Ellis Island Casino & Brewery/Village Pubs competitors and assessment
Company assessmentBroad incumbents
- MGM Resorts International: Major Las Vegas Strip operator with the deep MGM Rewards loyalty program, luxury amenities, and convention-scale capacity. Comparable as a wide-portfolio incumbent whose marketing reach and loyalty integration set the competitive bar for Las Vegas gaming operators.
- Caesars Entertainment: Largest U.S. casino operator with an extensive Las Vegas Strip portfolio and the Caesars Rewards loyalty network. Comparable as a broad gaming and hospitality incumbent whose loyalty programs, scale, and Strip positioning define the competitive environment Ellis Island operates in.
- Treasure Island Las Vegas: Strip-adjacent resort with hotel, gaming, dining, and entertainment operated by a major player. Comparable as a Las Vegas casino hotel competing for tourist visitors and event-driven traffic that Ellis Island also targets through its F1 Official Venue role.
Direct peers
- Affinity Gaming: Regional gaming operator running multiple locals-focused casino resorts across the U.S. with similar combinations of gaming, hotel, and F&B. Comparable in single- and multi-property locals gaming model and integration of amenities beyond the gaming floor.
- Red Rock Resorts (Station Casinos): The largest Las Vegas locals-focused casino operator running multiple off-Strip properties (Station Casinos brand) targeting local residents and value-oriented visitors. The closest direct comparable to Ellis Island's locals focus, gaming + hotel + dining stack, and amenity-rich small-resort positioning.
- The Orleans Hotel & Casino: Boyd Gaming-owned off-Strip locals casino with hotel rooms, bowling alley, multiple restaurants, movie theater, and arena. Closely comparable to Ellis Island in off-Strip, family-friendly, locals-targeted full-service casino hotel model with a broad amenity mix.
- Golden Entertainment: Las Vegas-based gaming company operating the PT's Pub tavern chain, distributed gaming, and casino properties (The STRAT, Arizona Charlie's, Rocky Gap Casino). Directly comparable as a Las Vegas locals gaming and F&B operator with a mix of small casino hotels and dining/tavern venues.
- Boyd Gaming Corporation: Multi-property regional operator with several locals-focused Las Vegas casinos (The Orleans, Gold Coast, Sam's Town, Main Street Station, Suncoast) combining gaming, hotel, F&B, and loyalty programs. Directly comparable to Ellis Island's integrated casino hotel model and off-Strip value positioning.
- Silverton Casino Lodge: Off-Strip Las Vegas casino hotel combining gaming, hotel rooms, multiple restaurants, and a Bass Pro Shops anchor. Directly comparable to Ellis Island as an off-Strip, locals-and-tourist-facing casino hotel with diverse F&B and entertainment programming.
- Palace Station Hotel & Casino: Red Rock Resorts-owned locals casino near the Las Vegas Strip with hotel rooms, multiple restaurants, bingo, and a full gaming floor. Closely comparable to Ellis Island in scale, urban off-Strip location, and locals-targeted integrated casino hotel model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Ellis Island Casino & Brewery/Village Pubs social profiles
Digital presenceEllis Island Casino & Brewery/Village Pubs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ellis Island Casino & Brewery/Village Pubs leadership team
Management profileNumber of profiles
Ellis Island Casino & Brewery/Village Pubs subsidiaries and ownership
Company hierarchySubsidiaries1 record
Ellis Island Casino & Brewery/Village Pubs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ellis Island Casino & Brewery/Village Pubs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ellis Island Casino & Brewery/Village Pubs
What does Ellis Island Casino & Brewery/Village Pubs do?
Ellis Island Casino & Brewery operates a Las Vegas casino, hotel, and integrated entertainment complex offering slot machines, video poker, table games, sports betting, hotel rooms and suites, an on-site craft brewery, and seven dining venues. The family-owned property markets itself as an off-Strip locals' favorite combining gambling, hospitality, food and beverage, and entertainment under one roof on Koval Lane.
Is Ellis Island Casino & Brewery/Village Pubs a public or private company?
Ellis Island Casino & Brewery/Village Pubs is a private company. It is classified as family owned and is currently operating.
When was Ellis Island Casino & Brewery/Village Pubs founded?
Ellis Island Casino & Brewery/Village Pubs was founded in 1968. It employs 501 to 1,000 people.
Where is Ellis Island Casino & Brewery/Village Pubs based?
Ellis Island Casino & Brewery/Village Pubs is headquartered in Las Vegas, United States, in the North America region.
How does Ellis Island Casino & Brewery/Village Pubs make money?
Six revenue lines are on record. Casino Gaming is the primary driver. The others are hotel Accommodations, food & Beverage Venues, F1 Race Weekend Packages, players Club & Loyalty and private Events & Venue Rentals.
Who are Ellis Island Casino & Brewery/Village Pubs's main competitors?
Broad incumbents on record are MGM Resorts International, Caesars Entertainment and Treasure Island Las Vegas. Direct peers are Affinity Gaming, Red Rock Resorts (Station Casinos), The Orleans Hotel & Casino, Golden Entertainment, Boyd Gaming Corporation, Silverton Casino Lodge and Palace Station Hotel & Casino.
Does Ellis Island Casino & Brewery/Village Pubs have an API?
No public API is recorded for Ellis Island Casino & Brewery/Village Pubs.
What industry is Ellis Island Casino & Brewery/Village Pubs in?
Ellis Island Casino & Brewery/Village Pubs's product category is Casino & Hotel Hospitality. Its primary akta.pro industry code is THAGAJAA, Integrated Casino Resorts, with a secondary code of THAGAJAB, Urban Casino Hotels. Its NAICS code is 721120 and its SIC code is 7000.