Innovision
Innovision is a family-owned, London-based event production agency founded in 1997 that delivers world-class live events, experiential campaigns, and brand activations to governments, brands, corporates, NGOs, and cultural organisations, with a distinct specialisation in accessibility and disability inclusion.
- Company typePrivate
- Founded1997
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Innovision does
Innovision is a private, family-owned, full-service event production agency headquartered in London, founded in 1997. The company delivers world-class events, epic-scale installations, experiential campaigns, and brand activation services to a diversified client base spanning governments, cities, communities, brands, corporates, social enterprises, NGOs, charities, and sporting and cultural organisations. Its core offering combines creative innovation with forensic planning, failsafe production, and seamless logistics, with a stated differentiator of designing accessible live experiences that engage total audiences, including D/deaf, disabled and neurodiverse people.
The business operates on a project-based professional services model, engaging clients directly through bespoke briefs with pricing not publicly disclosed. The company has 101–250 employees and maintains a global distribution scope via direct project engagement, though its primary operating geography is London. It markets primarily through its website and direct email outreach across multiple specialised inboxes (general, briefs, careers, press, sustainability).
Innovision also operates Parallel Lifestyle, a sub-brand structured as a social enterprise focused on disability inclusion, which houses the award-winning Parallel Windsor Festival of Inclusivity and Purple Sock Day, a national mass-participation event tied to the International Day of Disabled People. The company is privately held with no disclosed parent, institutional investors, funding rounds, or ownership changes, and reports no subsidiaries, acquisitions, or restructuring events.
Innovision firmographics
Firmographics- Name
- Innovision
- Legal name
- We Are Innovision
- Website
- https://weareinnovision.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Innovision is a family-owned, London-based event production agency founded in 1997 that delivers world-class live events, experiential campaigns, and brand activations to governments, brands, corporates, NGOs, and cultural organisations, with a distinct specialisation in accessibility and disability inclusion.
- Ownership category
- akta.pro rank
Innovision industry classification
Industry- Product category
- Event Production Services
- SIC
- Services-Advertising Agencies (7311), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Brand Activations & Experiential Campaign Design (MPAAAGAA)
Keywords
Where Innovision is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Innovision business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Event Production Services: Full-service event production agency delivering world-class events, epic-scale installations, experiential campaigns, and brand activation services to governments, cities, brands, corporates, NGOs, and cultural organisations on a project basis.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Innovision product offering
Product offeringCore offering
Innovision is a family-owned, full-service event production agency that delivers world-class events, epic-scale installations, experiential campaigns, and brand activation for governments, cities, communities, brands, corporates, NGOs, charities, and sporting/cultural organisations. It combines creative innovation with forensic planning, failsafe production, and seamless logistics, with a particular specialisation in making live experiences accessible for all audiences, including D/deaf, disabled, and neurodiverse people.
Product overview
Innovision is a family-owned, full-service event production agency offering a unified suite of live experience services. The core offering is event production and experiential campaigns, complemented by Parallel Lifestyle, a social enterprise sub-brand focused on disability inclusion that includes the award-winning Parallel Windsor Festival of Inclusivity and Purple Sock Day national awareness event.
Differentiator
Problem solved
Functional benefit
Brands
- Parallel Lifestyle: Disability lifestyle brand with purpose and an attitude of no limits living. A social enterprise supporting D/deaf, disabled and neurodiverse people to live life to the full in mainstream society. Includes Parallel Windsor (award-winning Festival of Inclusivity) and Purple Sock Day (national act of mass participation on International Day of Disabled People).
Products and services
- Event Production Services
Companies that use Innovision
Customer profileSegments4 records
Ideal customer profiles4 records
Innovision technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Innovision partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Parallel LifestylecoreParallel Lifestyle is Innovision's disability lifestyle brand with purpose and an attitude of no limits living. As a social enterprise, it aims to support D/deaf, disabled and neurodiverse people to live life to the full in mainstream society. The brand includes the award-winning Festival of Inclusivity (Parallel Windsor) and Purple Sock Day. Contact: [email protected]
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
Innovision competitors and assessment
Company assessmentEmerging players
- Brands at Work: UK-based independent brand experience agency focused on experiential campaigns and live activations. Comparable to Innovision in geographic base and independent positioning, but with a smaller scale.
- Cvent: Event management technology platform providing registration, logistics, and event software. Adjacent rather than directly competitive, but increasingly relevant as the events sector digitises and competes for some of Innovision's project scope.
Direct peers
- George P. Johnson Experience Marketing: Large experience marketing agency specialising in experiential events, brand activations, and immersive installations. Directly comparable to Innovision's core offering of experiential campaigns and epic-scale installations.
- Jack Morton Worldwide: Global brand experience agency producing live events, experiential campaigns, and brand activations for major corporates and cultural clients. Closely comparable to Innovision in service mix (experiential + event production) and client profile.
- Sparks: Experiential and event marketing agency delivering brand experiences, pop-ups, and live activations for global brands. Directly comparable in service scope and client base to Innovision.
- GES (Global Experience Specialists): Large event and experiential services provider covering exhibitions, brand activations, and large-scale event production. Comparable to Innovision in delivering large-scale live event production for corporate and cultural clients.
- MKG (formerly MKG Creative): Independent experiential creative agency producing live brand experiences, cultural events, and activations. Comparable to Innovision in being a mid-sized independent focused on creative-led experiential execution.
Broad incumbents
- IMG (Endeavor): Global sports and entertainment agency producing events, brand experiences, and cultural programming. Comparable in cultural/sporting event production but operates at much larger scale and across talent representation.
- Wasserman: Global sports, music, and culture agency offering brand experiences and event production. Overlaps with Innovision in sporting and cultural event production, but is much larger and more diversified.
- Octagon: Global sports and experiential marketing agency owned by IPG. Comparable to Innovision through its brand activation and event production capabilities, but operates at meaningfully larger scale as part of a holding-company network.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Innovision social profiles
Digital presenceInnovision financial estimates
Financial estimateRevenue estimate
Valuation estimate
Innovision leadership team
Management profileNumber of profiles
Profiles2 records
Innovision funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Innovision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Innovision
What does Innovision do?
Innovision is a family-owned, full-service event production agency that delivers world-class events, epic-scale installations, experiential campaigns, and brand activation for governments, cities, communities, brands, corporates, NGOs, charities, and sporting/cultural organisations. It combines creative innovation with forensic planning, failsafe production, and seamless logistics, with a particular specialisation in making live experiences accessible for all audiences, including D/deaf, disabled, and neurodiverse people.
Is Innovision a public or private company?
Innovision is a private company. It is classified as family owned and is currently operating.
When was Innovision founded?
Innovision was founded in 1997. It employs 101 to 250 people.
Where is Innovision based?
Innovision is headquartered in London, United Kingdom, in the Europe region.
How does Innovision make money?
One revenue line is on record: event Production Services.
Who are Innovision's main competitors?
Emerging players on record are Brands at Work and Cvent. Direct peers are George P. Johnson Experience Marketing, Jack Morton Worldwide, Sparks, GES (Global Experience Specialists) and MKG (formerly MKG Creative). Broad incumbents are IMG (Endeavor), Wasserman and Octagon.
Does Innovision have an API?
No public API is recorded for Innovision.
What industry is Innovision in?
Innovision's product category is Event Production Services. Its primary akta.pro industry code is MPAAAGAA, Brand Activations & Experiential Campaign Design. Its SIC code is 7311.