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Rhino Digital Media

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uuid002293m

Namestring
Rhino Digital Media
Legal namestring
Rhino Digital Media, Inc.
Websiteurl
rhinopros.com
Company typeenum
Private
Founded yearint
1994
Descriptiontext

Rhino Digital Media, Inc. is a Las Vegas-headquartered, privately held digital marketing agency founded in 1994 that has operated continuously for over 30 years serving small and medium-sized home service businesses across the United States. The company's core customer base is pest control operators, with explicit extensions into wildlife control, lawn care, and garage door repair verticals and customer tiers ranging from single-location family businesses to multi-location operators and regional/franchise brands. Active client presence is documented in California, Indiana, Tennessee, Nevada, and Maine. Rhino runs a sales-led go-to-market, offering free no-obligation audits and consultations delivered via phone and email ([email protected], (866) 661-4107) to convert SMB prospects.

The company's product stack is anchored by its proprietary SMART® Website System (a registered trademark) — a website architecture engineered to convert prospects through a structured buying cycle — and an Automated CRM Dashboard that integrates with third-party scheduling software for end-to-end lead-to-revenue tracking. Around this core, Rhino offers ten modular services including local SEO, NAP listings/citations/backlinks, Google PPC and Local Services Ads management, content marketing built on topic clusters, social media management, reviews and reputation monitoring, email/SMS marketing automation, sales enablement support, and CRM setup and training. The firm also produces the Pest Control Marketing Domination Podcast as a vertical-content and brand-building asset, hosted at rhinopestcontrolmarketing.com.

Rhino generates revenue through recurring marketing-services contracts with home service clients, with no public pricing and no disclosed ARR or per-contract values. The firm is founder/operator-controlled with no institutional funding, M&A activity, subsidiaries, or disclosed leadership changes in the available record, indicating an organic, bootstrapped operating posture rather than a venture-backed or roll-up growth model. Casey Lewis is identified as President/CEO; no further management team data is disclosed.

Short descriptiontext

Rhino Digital Media is a Las Vegas-based digital marketing agency serving SMBs in pest control, wildlife removal, lawn care, and garage door repair. It sells a proprietary SMART® Website System bundled with SEO, paid ads, content, reputation, and CRM automation services on recurring contracts.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLas Vegas, United States
HQ citystring
Las Vegas
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
digital marketing services, home service marketing, search engine optimization, lead generation services, website design services
Industry2 codes
1PR, Reputation Management & Earned Media Platforms
CodeBPAMALAOPrimaryYes
2Digital & Programmatic Media Buying (Display, Video, CTV, Audio)
CodeBPAFABABPrimaryNo
NAICS code1 code
  • Advertising, Public Relations, and Related Services5418
SIC code1 code
  • Services-Advertising Agencies7311
Product category
Digital Marketing Services for Home Service Businesses
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Marketing Services
TypeSubscription Recurring
Description

Full-service digital marketing agency offering website design, SEO, Google Ads, social media advertising, content creation, reputation management, email/SMS marketing, CRM setup, and marketing automation. Revenue appears to come from ongoing service contracts and project-based fees for home service business clients.

rhinopros.com
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 2 records shown
1SMART Website System
Description

A website architecture system built to nurture prospects through the buying cycle, designed to attract quality prospects and increase customer loyalty.

rhinopros.com
+1 more record
Core offering1 text field

Rhino Digital Media is a full-service inbound digital marketing and advertising agency that helps small and medium-sized home service businesses (pest control, wildlife removal, lawn care, garage door repair, painting) generate and convert more leads. Its service stack combines a proprietary SMART® Website System with SEO, Google Ads (PPC/LSA), content marketing, social media, email/SMS marketing, reviews/reputation management, and CRM setup and training.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 200% ROI for clients
+3 more records
Product overview1 text field

Rhino Digital Media offers a unified marketing platform for home service businesses, combining the core SMART® Website System as the foundational product with multiple integrated marketing modules. The platform includes website design (SMART® Website System), search optimization (SEO for Home Service Business, NAP Listings/Citations/Backlinks), paid advertising (Google Paid Ads, Google Tools for Exposure), content creation (Content Marketing, Social Media), customer engagement (Reviews & Reputation, Email/SMS Marketing), and sales optimization (Sales Enablement Support, CRM Support & Training). The CRM dashboard provides lead tracking from source to revenue with scheduling software integration, while the website system serves as the lead generation infrastructure for the entire marketing ecosystem.

Product and service1 record
1SMART® Website System
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

SMB-focused digital marketing agency specializing in SEO, local search, and PPC with a partner/reseller program. Comparable to Rhino in targeting small local businesses with local SEO-centric packages.

TypeOthers
Description

SMB-platform company that enables agencies and resellers to sell websites, SEO, reputation, and paid-media products under their own brand. Comparable because it competes for the same SMB marketing budget and offers a white-label version of the stack Rhino sells as services.

TypeDirect peer
Description

Full-service digital marketing agency offering SEO, paid media, social, email, and CRO. Comparable to Rhino in the multi-channel agency model, though with a broader vertical focus and a larger team.

TypeDirect peer
Description

A venture-backed digital marketing and technology company that focuses heavily on the home services vertical (alongside legal and healthcare). Directly comparable because both firms sell full-funnel marketing to pest control, HVAC, plumbing, and similar SMBs.

TypeBroad incumbent
Description

Field-service software platform serving HVAC, plumbing, pest control, and similar trades. Comparable because it sells into the same home-services SMB base Rhino serves, and increasingly bundles marketing/SEO add-ons that compete with Rhino's offerings.

TypeEmerging player
Description

Verticalized digital marketing agency specializing exclusively in dental practices. Comparable to Rhino because it applies the same verticalized agency model – long-form content, SEO, paid media, reputation – to a different professional-services niche.

TypeDirect peer
Description

Full-service digital marketing platform serving SMBs across many verticals with website, SEO, paid media, and CRM offerings. Comparable because the customer profile, service bundle, and recurring-fee agency model closely mirror Rhino's.

TypeBroad incumbent
Description

The Gannett-owned SMB marketing solutions arm offering websites, SEO, paid media, and lead-gen programs. Comparable in target customer and service mix, but operates at national scale with substantially greater resources.

TypeDirect peer
Description

Mid-market full-service digital marketing agency offering web design, SEO, PPC, social media, and reputation management. Comparable to Rhino in the integrated agency model, though with a broader vertical mix.

TypeOthers
Description

Home-services marketplace that sells leads and advertising to the same contractors Rhino serves. Comparable in target customer and category, but adjacent rather than competitive on agency services.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Rhino Digital Media

Digital Marketing Services for Home Service Businessesrhinopros.com

Rhino Digital Media is a Las Vegas-based digital marketing agency serving SMBs in pest control, wildlife removal, lawn care, and garage door repair. It sells a proprietary SMART® Website System bundled with SEO, paid ads, content, reputation, and CRM automation services on recurring contracts.

What Rhino Digital Media does

Rhino Digital Media, Inc. is a Las Vegas-headquartered, privately held digital marketing agency founded in 1994 that has operated continuously for over 30 years serving small and medium-sized home service businesses across the United States. The company's core customer base is pest control operators, with explicit extensions into wildlife control, lawn care, and garage door repair verticals and customer tiers ranging from single-location family businesses to multi-location operators and regional/franchise brands. Active client presence is documented in California, Indiana, Tennessee, Nevada, and Maine. Rhino runs a sales-led go-to-market, offering free no-obligation audits and consultations delivered via phone and email ([email protected], (866) 661-4107) to convert SMB prospects.

The company's product stack is anchored by its proprietary SMART® Website System (a registered trademark) — a website architecture engineered to convert prospects through a structured buying cycle — and an Automated CRM Dashboard that integrates with third-party scheduling software for end-to-end lead-to-revenue tracking. Around this core, Rhino offers ten modular services including local SEO, NAP listings/citations/backlinks, Google PPC and Local Services Ads management, content marketing built on topic clusters, social media management, reviews and reputation monitoring, email/SMS marketing automation, sales enablement support, and CRM setup and training. The firm also produces the Pest Control Marketing Domination Podcast as a vertical-content and brand-building asset, hosted at rhinopestcontrolmarketing.com.

Rhino generates revenue through recurring marketing-services contracts with home service clients, with no public pricing and no disclosed ARR or per-contract values. The firm is founder/operator-controlled with no institutional funding, M&A activity, subsidiaries, or disclosed leadership changes in the available record, indicating an organic, bootstrapped operating posture rather than a venture-backed or roll-up growth model. Casey Lewis is identified as President/CEO; no further management team data is disclosed.

Rhino Digital Media firmographics

Firmographics
Name
Rhino Digital Media
Legal name
Rhino Digital Media, Inc.
Website
https://rhinopros.com
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
11–50 employees
Short description
Rhino Digital Media is a Las Vegas-based digital marketing agency serving SMBs in pest control, wildlife removal, lawn care, and garage door repair. It sells a proprietary SMART® Website System bundled with SEO, paid ads, content, reputation, and CRM automation services on recurring contracts.
Ownership category
akta.pro rank

Rhino Digital Media industry classification

Industry
Product category
Digital Marketing Services for Home Service Businesses
NAICS
Advertising, Public Relations, and Related Services (5418)
SIC
Services-Advertising Agencies (7311)
akta.pro primary industry
PR, Reputation Management & Earned Media Platforms (BPAMALAO)
akta.pro secondary industry
Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

Keywords

  • Digital marketing services
  • Home service marketing
  • Search engine optimization
  • Lead generation services
  • Website design services

Where Rhino Digital Media is headquartered

Location

Headquarters

HQ city
Las Vegas
HQ country
United States
HQ region
North America

Markets served

Rhino Digital Media business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. Marketing Services: Full-service digital marketing agency offering website design, SEO, Google Ads, social media advertising, content creation, reputation management, email/SMS marketing, CRM setup, and marketing automation. Revenue appears to come from ongoing service contracts and project-based fees for home service business clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Rhino Digital Media product offering

Product offering

Core offering

Rhino Digital Media is a full-service inbound digital marketing and advertising agency that helps small and medium-sized home service businesses (pest control, wildlife removal, lawn care, garage door repair, painting) generate and convert more leads. Its service stack combines a proprietary SMART® Website System with SEO, Google Ads (PPC/LSA), content marketing, social media, email/SMS marketing, reviews/reputation management, and CRM setup and training.

Product overview

Rhino Digital Media offers a unified marketing platform for home service businesses, combining the core SMART® Website System as the foundational product with multiple integrated marketing modules. The platform includes website design (SMART® Website System), search optimization (SEO for Home Service Business, NAP Listings/Citations/Backlinks), paid advertising (Google Paid Ads, Google Tools for Exposure), content creation (Content Marketing, Social Media), customer engagement (Reviews & Reputation, Email/SMS Marketing), and sales optimization (Sales Enablement Support, CRM Support & Training). The CRM dashboard provides lead tracking from source to revenue with scheduling software integration, while the website system serves as the lead generation infrastructure for the entire marketing ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

  • SMART Website System: A website architecture system built to nurture prospects through the buying cycle, designed to attract quality prospects and increase customer loyalty.
  • Pest Control Marketing Domination Podcast

Products and services

  • SMART® Website System

Quantifiable outcome

  • 200% ROI for clients
  • +3 more outcomes

Companies that use Rhino Digital Media

Customer profile

Named customers5 records

Segments6 records

Ideal customer profiles3 records

Rhino Digital Media technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Rhino Digital Media partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Rhino Digital Media competitors and assessment

Company assessment

Direct peers

  • Boostability: SMB-focused digital marketing agency specializing in SEO, local search, and PPC with a partner/reseller program. Comparable to Rhino in targeting small local businesses with local SEO-centric packages.
  • Ignite Visibility: Full-service digital marketing agency offering SEO, paid media, social, email, and CRO. Comparable to Rhino in the multi-channel agency model, though with a broader vertical focus and a larger team.
  • Scorpion.co: A venture-backed digital marketing and technology company that focuses heavily on the home services vertical (alongside legal and healthcare). Directly comparable because both firms sell full-funnel marketing to pest control, HVAC, plumbing, and similar SMBs.
  • Marketing 360: Full-service digital marketing platform serving SMBs across many verticals with website, SEO, paid media, and CRM offerings. Comparable because the customer profile, service bundle, and recurring-fee agency model closely mirror Rhino's.
  • Thrive Internet Marketing Agency: Mid-market full-service digital marketing agency offering web design, SEO, PPC, social media, and reputation management. Comparable to Rhino in the integrated agency model, though with a broader vertical mix.

Others

  • Vendasta: SMB-platform company that enables agencies and resellers to sell websites, SEO, reputation, and paid-media products under their own brand. Comparable because it competes for the same SMB marketing budget and offers a white-label version of the stack Rhino sells as services.
  • Angi Leads (formerly HomeAdvisor): Home-services marketplace that sells leads and advertising to the same contractors Rhino serves. Comparable in target customer and category, but adjacent rather than competitive on agency services.

Broad incumbents

  • ServiceTitan: Field-service software platform serving HVAC, plumbing, pest control, and similar trades. Comparable because it sells into the same home-services SMB base Rhino serves, and increasingly bundles marketing/SEO add-ons that compete with Rhino's offerings.
  • LocaliQ (USA Today Network): The Gannett-owned SMB marketing solutions arm offering websites, SEO, paid media, and lead-gen programs. Comparable in target customer and service mix, but operates at national scale with substantially greater resources.

Emerging players

  • Kickstart Dental Marketing: Verticalized digital marketing agency specializing exclusively in dental practices. Comparable to Rhino because it applies the same verticalized agency model – long-form content, SEO, paid media, reputation – to a different professional-services niche.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Rhino Digital Media social profiles

Digital presence

Rhino Digital Media financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Rhino Digital Media leadership team

Management profile

Number of profiles

Profiles1 record

Rhino Digital Media funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Rhino Digital Media M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rhino Digital Media

What does Rhino Digital Media do?

Rhino Digital Media is a full-service inbound digital marketing and advertising agency that helps small and medium-sized home service businesses (pest control, wildlife removal, lawn care, garage door repair, painting) generate and convert more leads. Its service stack combines a proprietary SMART® Website System with SEO, Google Ads (PPC/LSA), content marketing, social media, email/SMS marketing, reviews/reputation management, and CRM setup and training.

Is Rhino Digital Media a public or private company?

Rhino Digital Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Rhino Digital Media founded?

Rhino Digital Media was founded in 1994. It employs 11 to 50 people.

Where is Rhino Digital Media based?

Rhino Digital Media is headquartered in Las Vegas, United States, in the North America region.

How does Rhino Digital Media make money?

One revenue line is on record: marketing Services.

Who are Rhino Digital Media's main competitors?

Direct peers on record are Boostability, Ignite Visibility, Scorpion.co, Marketing 360 and Thrive Internet Marketing Agency. Others are Vendasta and Angi Leads (formerly HomeAdvisor). Broad incumbents are ServiceTitan and LocaliQ (USA Today Network). Kickstart Dental Marketing is listed as an emerging player.

Does Rhino Digital Media have an API?

No public API is recorded for Rhino Digital Media.

What industry is Rhino Digital Media in?

Rhino Digital Media's product category is Digital Marketing Services for Home Service Businesses. Its primary akta.pro industry code is BPAMALAO, PR, Reputation Management & Earned Media Platforms, with a secondary code of BPAFABAB, Digital & Programmatic Media Buying (Display, Video, CTV, Audio). Its NAICS code is 5418 and its SIC code is 7311.

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