Pinnacle IT
Pinnacle IT is an Australian managed IT services provider headquartered in Townsville, Queensland, delivering managed service desk, Microsoft 365, infrastructure, and international development services to medium and enterprise clients across Australia and the South Pacific via its Telstra channel partnership.
- Company typePrivate
- Founded2008
- HeadquartersAitkenvale, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Pinnacle IT does
Pinnacle IT Systems Pty Ltd is a privately held Australian IT service management company founded in 2008 and headquartered in Townsville, Queensland, with additional offices in Brisbane and Cannonvale (Whitsundays). The firm delivers managed IT services and consulting to medium and enterprise clients across Australia and the South Pacific, structured around five service lines: Managed Service Desk (fully outsourced or co-managed IT support, monitoring, and Virtual CIO services), Core Business IT Infrastructure (end-user compute, data centre, networking, security, and disaster recovery), Microsoft 365 (migration, security hardening, and tenancy optimisation), Project Management (technology project planning and single-point-of-contact delivery), and International Development (specialist IT services for development projects across 14 Pacific, Asian, and African countries including Fiji, Papua New Guinea, Solomon Islands, Indonesia, Cambodia, India, and Nigeria).
The business operates on a partner-led technology stack rather than proprietary IP, leveraging certifications across Microsoft, Cisco, Dell, Trend Micro, and a core channel relationship with Telstra, where Pinnacle IT was named Telstra's 2023 Data & Connectivity Partner of the Year. Revenue is generated through recurring managed services (per-user monthly or as-used pricing) and project-based professional services including IT infrastructure consulting, design, implementation, and Microsoft 365 migration work. The go-to-market combines direct enterprise sales, the Telstra channel partnership, and a Local Buy relationship that opens government procurement contracts; named customers include regional government clients such as Longreach Regional Council and Anindilyakwa Land Council.
Pinnacle IT firmographics
Firmographics- Name
- Pinnacle IT
- Legal name
- Pinnacle IT Systems Pty Ltd
- Website
- https://pinnacleit.com.au
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pinnacle IT is an Australian managed IT services provider headquartered in Townsville, Queensland, delivering managed service desk, Microsoft 365, infrastructure, and international development services to medium and enterprise clients across Australia and the South Pacific via its Telstra channel partnership.
- Ownership category
- akta.pro rank
Pinnacle IT industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN)
Keywords
Where Pinnacle IT is headquartered
LocationHeadquarters
- HQ city
- Aitkenvale
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Pinnacle IT business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Managed Services: Recurring managed IT services delivered via a Managed Service Desk model, supporting client IT infrastructure on an ongoing basis. Can be structured as per-user monthly fees or as-used pricing.
- Professional Services: Project-based professional services including IT infrastructure consulting, design, implementation, Microsoft 365 migration, and project management delivered on a per-project basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Per-user monthly fee model |
| Usage-based | Pay-as-you-go | As-used basis |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Pinnacle IT product offering
Product offeringCore offering
Pinnacle IT is an Australian IT service management company delivering managed IT services to medium and enterprise clients. Its core offerings include Managed Service Desk (outsourced or co-managed IT support and monitoring), Core Business IT Infrastructure (end-user compute, data centre, networking, security, disaster recovery), Microsoft 365 migration and optimisation, technology Project Management, and International Development IT services across the South Pacific and Asia. The company operates as a Telstra channel partner and Microsoft, Cisco, Dell, and Trend Micro partner.
Product overview
Pinnacle IT is an IT service management company offering a portfolio of managed IT services. The core offerings include Managed Service Desk (providing fully outsourced or co-managed IT support, monitoring, and governance), Core Business IT Infrastructure (covering end-user compute, data centre, networking, security, and disaster recovery), Microsoft 365 Services (cloud migration and optimization), Project Management (technology project planning and delivery), and International Development (specialized IT services for international development projects across the Pacific and Asia). These services operate as distinct but complementary service lines rather than a unified software platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Managed Service Desk Managed IT service providing full-service management, support and governance of information systems, including service desk ticket/call coverage, technical support escalation, daily/weekly/monthly service monitoring, cloud management, asset management, procurement, incident management, network management, and Virtual CIO services. Delivered as fully outsourced services or alongside in-house IT departments for medium-to-enterprise clients.
- Core Business IT Infrastructure Core business IT infrastructure services covering end user compute, on-premises and cloud data centre infrastructure, data and managed network services, software licensing, information security, and disaster recovery and business continuity, delivered to enterprise clients.
- Microsoft 365 Services Microsoft 365 implementation and optimisation services including on-premises Exchange to cloud migration, initial security hardening, and existing tenancy reviews for security hardening and leverage of email, collaboration, SharePoint, intranet, document management, online meeting rooms, business intelligence, data loss prevention, and advanced compliance features.
- Project Management Technology project planning and coordination services acting as a single point of contact for multiple stakeholders and suppliers, delivering technology projects on time and on budget for organisations undertaking technology implementations.
- International Development International development IT services including planning and design workshops, stakeholder engagement, training and documentation, requirements analysis, solutions architecture, project management, and IT strategic planning, supported by specialists in IT hardware/software, cloud services, server infrastructure, networking, software development/web design, and IT security. Operations span Fiji, Kiribati, Nauru, Papua New Guinea, Samoa, Solomon Islands, Timor-Leste, Tonga, Tuvalu, Vanuatu, Indonesia, Cambodia, Nigeria, and India.
Companies that use Pinnacle IT
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Pinnacle IT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pinnacle IT partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- TelstracorePinnacle IT is Telstra's 2023 Data & Connectivity Partner of the Year. They deliver world-class network designs across Australia and provide 24/7 network support, reselling Telstra connectivity and data services to enterprise and government clients.
- MicrosoftcoreMicrosoft Partner certified, offering Microsoft 365 migration, security hardening, and cloud-based technology transformation services to clients.
- Local BuyminorLocal Buy partnership providing procurement services and access to government purchasing contracts.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Pinnacle IT competitors and assessment
Company assessmentDirect peers
- Brennan IT: Australian managed IT services and Microsoft-focused MSP serving mid-market and enterprise clients across Australia. Highly comparable to Pinnacle IT in service mix (managed service desk, M365, infrastructure) and customer segment.
- Atturra: ASX-listed Australian IT services provider offering managed services, cloud, and Microsoft 365 transformation. Closely comparable to Pinnacle IT in target customer (mid-to-enterprise Australian organizations) and service portfolio.
- ASG Group: Australian IT services firm (now part of Nomura Research Institute) delivering managed services, infrastructure, and application support to enterprise and government. Directly comparable service portfolio and customer mix.
Broad incumbents
- Datacom: One of Australasia's largest locally-owned IT services companies providing managed services, cloud, and workplace support. Comparable as a managed-IT and infrastructure services competitor across Australia, but at significantly larger scale than Pinnacle IT.
- Computacenter: UK-headquartered enterprise IT provider with strong presence in Australia, focused on workplace, networking, and managed services across Cisco, Microsoft, and Dell ecosystems. Competes for similar enterprise managed-services deals.
- Logicalis Australia: Global IT solutions and managed services provider with a strong Australian operation across Cisco, Dell, and Microsoft stacks. Comparable as a multi-vendor managed services and infrastructure competitor with deeper enterprise bench.
- Fujitsu Australia: Major global IT services firm with Australian delivery covering managed services, infrastructure, and modernization. Overlaps Pinnacle IT's enterprise infrastructure and Microsoft 365 delivery, though at vastly larger scale.
- DXC Technology: Global IT services incumbent with significant Australian operations delivering managed workplace, infrastructure, and cloud services. Competes with Pinnacle IT for the same enterprise clients but at much greater scale and breadth.
- CGI Australia: Global IT and business consulting services firm with Australian enterprise and government clients. Comparable in delivering managed infrastructure and application services to enterprise/government segments.
Regional players
- KJR: Queensland-headquartered IT services and quality assurance firm with strong Australian enterprise and government presence. Comparable as a regional Australian competitor with similar mid-market and government exposure to Pinnacle IT.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Pinnacle IT social profiles
Digital presencePinnacle IT financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pinnacle IT leadership team
Management profileNumber of profiles
Pinnacle IT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pinnacle IT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pinnacle IT
What does Pinnacle IT do?
Pinnacle IT is an Australian IT service management company delivering managed IT services to medium and enterprise clients. Its core offerings include Managed Service Desk (outsourced or co-managed IT support and monitoring), Core Business IT Infrastructure (end-user compute, data centre, networking, security, disaster recovery), Microsoft 365 migration and optimisation, technology Project Management, and International Development IT services across the South Pacific and Asia. The company operates as a Telstra channel partner and Microsoft, Cisco, Dell, and Trend Micro partner.
Is Pinnacle IT a public or private company?
Pinnacle IT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pinnacle IT founded?
Pinnacle IT was founded in 2008. It employs 11 to 50 people.
Where is Pinnacle IT based?
Pinnacle IT is headquartered in Aitkenvale, Australia, in the Oceania region.
How does Pinnacle IT make money?
Two revenue lines are on record. Managed Services are the primary driver. The others are professional Services.
Who are Pinnacle IT's main competitors?
Direct peers on record are Brennan IT, Atturra and ASG Group. Broad incumbents are Datacom, Computacenter, Logicalis Australia, Fujitsu Australia, DXC Technology and CGI Australia. KJR is listed as a regional player.
Does Pinnacle IT have an API?
No public API is recorded for Pinnacle IT.
What industry is Pinnacle IT in?
Pinnacle IT's product category is Managed IT Services. Its primary akta.pro industry code is BPAEAJAN, ITSM Managed Services (Run/Operate/Optimize). Its NAICS code is 54151 and its SIC code is 7370.