What Bluemont Group does

Bluemont Group, LLC is a privately held, Knoxville-headquartered Dunkin' franchisee founded in 2009 by Dave Baumgartner. The company operates 100+ Dunkin' quick-service restaurants across Tennessee, Georgia, South Carolina, North Carolina, Alabama, and Kansas City, Missouri, serving individual consumers through walk-in, drive-thru, and increasingly drive-thru-only formats, plus a catering channel that is expanding onto the EzCater platform. As of year-end 2024 the organization reported 1,800+ team members, growing to roughly 2,000+ by year-end 2025 with the addition of 200 local jobs.

The company's core product is franchise-based retail of Dunkin' coffee, donuts, sandwiches, and beverages, supplemented by an event catering offering. On the technology layer, Bluemont has partnered with PreciTaste to deploy Do'Cast — an AI-powered ordering and demand-forecasting system that combines machine-learning-based predictive analytics with in-store computer-vision shelf monitoring to automate daily donut and Munchkin ordering across 90+ locations. The company reports a 25% reduction in donut waste as a direct outcome of this deployment.

Commercially, Bluemont generates revenue through per-transaction retail sales at owned-and-operated Dunkin' locations and through catering orders, with franchise-level pricing set by individual stores and not publicly disclosed. The go-to-market is community-driven: grand openings, local event sponsorships, sports partnerships (Tennessee Smokies, Savannah Bananas), and substantial philanthropic programming via the Dunkin' Joy in Childhood Foundation — including $99,587 raised in 2024 and $88,065 on GivingTuesday 2025 — alongside multi-year community partnerships with regional food banks and children's hospitals.

Name

Bluemont Group

Legal name

Bluemont Group, LLC

Website

https://bluemontgroup.net

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Bluemont Group is a multi-state Dunkin' franchisee operating 100+ quick-service coffee and donut locations across the southeastern U.S. The company serves individual consumers through walk-in, drive-thru, and catering channels and has deployed AI-powered inventory management across its store base.

Ownership category

akta.pro rank

Product category

Quick-Service Restaurant Franchise Operations

NAICS

Specialty Food Retailers (4452)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Coffee Chains & Franchise Cafes (THAFADAB)

Keywords

• Quick-service restaurants
• Dunkin franchise operations
• Coffee and donut retail
• Catering services
• Restaurant chain operations

Headquarters

HQ city

Knoxville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Dunkin' Retail Store Operations: Bluemont operates 100+ Dunkin' franchise locations generating revenue through on-premises sales of coffee, donuts, sandwiches, and beverages to individual consumers via walk-in and drive-thru service.
2. Catering Orders: Corporate and individual catering orders for events, meetings, and celebrations featuring Dunkin' products. Coming soon on EzCater platform.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Bluemont Group operates 100+ Dunkin' franchise locations across the southeastern and south central United States, selling coffee, donuts, sandwiches, and related beverages to individual consumers via walk-in, drive-thru, and catering channels. The company also deploys the PreciTaste Do'Cast AI-powered ordering and demand-forecasting system across its stores to optimize inventory and reduce waste.

Product overview

Bluemont Group is a Dunkin' franchisee operating across the south central U.S., offering a portfolio of restaurant services centered on Dunkin' coffee, donuts, and related food and beverage products. The company has deployed Do'Cast, an AI-powered ordering and inventory management system developed in partnership with PreciTaste, to optimize daily donut and Munchkin ordering across its 90+ locations. Additionally, the company offers catering services for events.

Differentiator

Problem solved

Functional benefit

Products and services

• Dunkin' Franchise Operations Operation of 100+ Dunkin' franchise restaurants across Tennessee, Georgia, South Carolina, North Carolina, Alabama, and Kansas City, Missouri, serving coffee, donuts, sandwiches, and beverages to walk-in and drive-thru customers.
• Dunkin' Catering Catering service for Dunkin' products including coffee, donuts, and breakfast items for events, meetings, and celebrations, with upcoming integration on the EzCater platform.

Quantifiable outcome

• 25% savings in donut waste through AI-powered ordering system
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature2 records

Partnerships

20 partnerships are on record, tiered core, major and minor.

• PreciTastecoreTechnology or Integration · 11 February 2026Bluemont partnered with restaurant AI company PreciTaste to deploy Do'Cast, an AI-powered donut and Munchkin ordering system. The system combines predictive demand forecasting with in-store shelf monitoring cameras to automate daily ordering decisions across 90+ Dunkin' locations.
• Dunkin' Joy in Childhood FoundationcoreStrategic or Co-development PartnerOngoing strategic partnership for charitable giving and community impact. Bluemont has raised over $99,000 in 2024 and participates in National Iced Coffee Day, GivingTuesday, Purple Pinkie Fundraiser, and Good Citizen Month volunteer events to support children facing hunger and illness.
• Second Harvest Food Bank of East TennesseemajorGTM or Marketing PartnerFood bank partnership for volunteer events and grants. Bluemont presented $30,000 grant and team members packed 11,680 pounds of food at volunteer events.
• Harvest Hope Food Bank (Greenville, SC)majorGTM or Marketing PartnerPartnership for Good Citizen Month volunteer events. Team packed approximately 3,600 pounds of fresh produce and 384 senior boxes.
• Chattanooga Area Food BankmajorGTM or Marketing PartnerVolunteer partnership for food bank operations. Team packed emergency food boxes, sorted canned goods, and assembled snack bags for families.
• Chambliss Center for ChildrenminorGTM or Marketing PartnerLocal charity receiving matching grant from Dunkin' Joy in Childhood Foundation at Chattanooga Amnicola Highway grand opening.
• Children's Cancer Partners of the CarolinasminorGTM or Marketing PartnerReceived $3,000 matching grant at Boiling Springs, SC grand opening to provide emergency food assistance to families.
• Murray County Family ConnectionminorGTM or Marketing PartnerReceived $3,000 matching grant at 100th store grand opening in Chatsworth, GA to support Saturday Sack weekend meal program.
• Neighbor-to-Neighbor Disaster Relief FundminorGTM or Marketing Partner$10,000 donation as part of Hurricane Helene relief efforts in East Tennessee.
• Global Empowerment MissionminorGTM or Marketing Partner$10,000 donation for Hurricane Helene relief supporting local small businesses and artists with grants for recovery.
• East Tennessee FoundationminorGTM or Marketing PartnerPartnership through Neighbor-to-Neighbor Disaster Relief Fund for Hurricane Helene recovery efforts.
• Tennessee Smokies BaseballminorGTM or Marketing PartnerCub Club sponsorship with in-game promotions and community engagement at baseball games.
• Savannah BananasminorGTM or Marketing PartnerEntertainment partnership bringing players to Dunkin' locations for meet-and-greet events and community celebrations.
• Star 102.1 FMminorGTM or Marketing PartnerRadio partner joining grand opening events and helping promote store openings.
• Dunkin' Franchise NetworkcoreStrategic or Co-development PartnerFranchisee operating under Dunkin' brand with access to brand marketing, product development, operational support, and Joy in Childhood Foundation partnership.
• Rotary International (Multi-District Partnership)majorGTM or Marketing Partner7-year partnership for Purple Pinkie Donut Fundraiser to eradicate polio. Raised $7.5 million cumulatively since 2018, with $1.68 million raised in 2024 alone.
• Feeding AmericamajorStrategic or Co-development PartnerPartnership through Good Citizen Month providing $25,000 Feeding America grants to local food banks.
• Community Food Bank of Central AlabamamajorGTM or Marketing PartnerReceived $25,000 grant and volunteer support; team packed 15,000 pounds of food for 12,000+ meals.
• Nourish Food Bank (Nashville)majorGTM or Marketing PartnerReceived $50,000 surprise 10th Anniversary Good Citizens Month grant; 48 volunteers sorted food for community programs.
• WBIR Channel 10minorGTM or Marketing PartnerPartnership for 10Tailgate Tackling Hunger food drive raising $19,406 and 6,754 pounds of food.

Scale indicators13 records

Recent moves14 records

Expansion highlights5 records

Emerging players

• 7 Brew Coffee: Fast-growing private drive-thru coffee chain with aggressive multi-state expansion. Highly relevant because both operate high-volume beverage-led franchise/drive-thru formats in similar geographies and target on-the-go consumers seeking coffee and breakfast items.

Broad incumbents

• Flynn Restaurant Group: One of the largest franchise operators in the U.S., running Taco Bell, Wendy's, Arby's, and Panera. Comparable as a multi-brand, multi-state franchise operator with significant scale, sophisticated unit-level operations, and centralized support functions.
• Inspire Brands: Multi-brand restaurant platform (Dunkin', Baskin-Robbins, Arby's, Buffalo Wild Wings, Sonic, Jimmy John's, Rusty Taco) that owns the Dunkin' brand. Relevant as Bluemont's franchisor and a benchmark for the parent brand's strategic direction and franchisee economics.
• Restaurant Brands International (Tim Hortons): Public QSR holding company operating Tim Hortons, Burger King, Popeyes, and Firehouse Subs. Tim Hortons in particular is a direct coffee-and-donut comparable to Dunkin' franchise operations globally, and RBI offers a benchmark public valuation for similar QSR coffee assets.

Direct peers

• Dutch Bros Coffee: Publicly traded specialty coffee drive-thru chain operating across the southern and western U.S. Direct comparison to Bluemont as a coffee-focused QSR competing for similar morning/daypart customer occasions and rapidly expanding footprint.
• Krispy Kreme: Publicly traded donut and coffee chain. Closest pure-play comparable to Bluemont's Dunkin' franchise operations given the donut + coffee product mix, retail storefront model, and franchise/company-operated hybrid structure.
• Biggby Coffee: U.S. coffee franchise chain with multiple drive-thru and café locations. Comparable as a coffee-led franchise concept serving similar customer occasions to Dunkin', with similar franchisee economics and brand-led growth model.

Others

• Heartland Food Products Group: Manufacturer and licensor of branded creamers, sweeteners, and beverage products, including licensing arrangements with Dunkin'. Relevant as an adjacent/ecosystem participant in the Dunkin' value chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bluemont Group