Prohuman
Prohuman is a Romanian HR services company founded in 1994 that provides permanent recruitment, temporary staffing, payroll administration, and HR outsourcing to enterprise and mid-market clients across 10+ industries, supported by 10 branch offices nationwide and a 150,000-CV candidate database.
- Company typePrivate
- Founded1994
- HeadquartersBucharest, Romania
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Prohuman does
Prohuman APT SRL is a Romanian human resources services company founded in 1994 and headquartered in Bucharest, operating across four core service lines: permanent recruitment, temporary staffing, payroll administration, and full HR outsourcing, supplemented by financial intermediation services for banking partners since 2010. The company manages a workforce of over 3,700 temporary and outsourcing employees and completes more than 6,000 permanent placements annually, drawing on a candidate database exceeding 150,000 CVs accumulated over 30 years. Its technology backbone is the proprietary aptHR portal, which provides clients with self-service access to personnel data management, time tracking, payroll processing, and reporting functions; payroll services additionally hold ISO 9001:2015 certification.
Prohuman operates through a sales-led go-to-market with dedicated consultants, account managers, and staffing specialists assigned to each client engagement. Services are delivered through a network of 10 branch offices spanning Romania (Bucharest, Timișoara, Sibiu, Ploiești, Brașov, Iași, Craiova, Pitești, Oradea, Cluj-Napoca), enabling localized coverage across all major Romanian economic regions. The company targets enterprise and mid-market corporate clients across 10+ industries including BPO, finance and banking, IT and telecommunications, engineering and manufacturing, retail, and automotive, with named customers such as Arvato, Stabilus Romania, LG Electronics Romania, Volksbank Leasing Romania, TSG/Hewlett Packard Europe, and Garanti Consumer Credit.
Revenue is generated through a mix of professional services fees (recruitment placements with free replacement guarantees, payroll processing fees) and managed services markups (temporary staffing, full HR outsourcing, and financial product intermediation). Pricing is custom and quote-based with no public tiers; recruitment contracts run multi-year while staffing billing is monthly. The company has been majority-owned (80%) by Prohuman Group, a Balkan HR market operator, since 2017, while CEO Sorina Donisa retains 20% equity and operational control. The group structure comprises four wholly-owned entities covering core HR services, resources, insurance brokerage, and financial brokerage.
Prohuman firmographics
Firmographics- Name
- Prohuman
- Legal name
- PROHUMAN APT SRL
- Website
- https://prohuman.ro
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Prohuman is a Romanian HR services company founded in 1994 that provides permanent recruitment, temporary staffing, payroll administration, and HR outsourcing to enterprise and mid-market clients across 10+ industries, supported by 10 branch offices nationwide and a 150,000-CV candidate database.
- Ownership category
- akta.pro rank
Prohuman industry classification
Industry- Product category
- HR Services
- NAICS
- Professional Employer Organizations (561330), Employment Placement Agencies (561311), Professional Employer Organizations (56133)
- SIC
- Services-Employment Agencies (7361), Services-Help Supply Services (7363)
- akta.pro primary industry
- Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops) (BPACAKAG)
- akta.pro secondary industries
- Onboarding, Offboarding & Employee Lifecycle Administration (BPACAHAL), Employee Helpdesk / HR Service Center (Tier 1) (BPAAAIAH)
Keywords
Where Prohuman is headquartered
LocationHeadquarters
- HQ city
- Bucharest
- HQ country
- Romania
- HQ region
- Europe
Offices10 records
Markets served
Prohuman business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Recruitment Services: Fee-based recruitment and selection services for placing candidates in permanent positions. The company charges for successful placements with guaranteed replacements during contract period.
- Temporary Staffing: Providing pre-selected, qualified temporary workers to client companies. Prohuman handles all employment obligations including contracts, payroll, benefits, and compliance.
- Payroll Services: Complete payroll processing and personnel file administration. Offered as full outsourcing or partial services including salary calculation, declarations, and REVISAL updates.
- HR Outsourcing: Complete HR function outsourcing covering the entire employee lifecycle from recruitment through performance management.
- Financial Intermediation: Financial brokerage services for banking partners offering credit card and personal loan products through direct sales force since 2010.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom recruitment projects |
| Other | Monthly | Temporary staffing rates |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Prohuman product offering
Product offeringCore offering
Prohuman provides four core HR services to corporate clients across Romania: permanent Recruitment Services with access to a 150,000+ CV database, mission-based Temporary Staffing with full employment obligation handling, Payroll Services including salary calculation, tax declarations, and REVISAL administration, and complete HR Outsourcing covering the full employee lifecycle. The company also offers Financial Intermediation services for banking partners selling credit cards and personal loans. Services are delivered through a national branch network with dedicated consultants and account managers per engagement.
Product overview
Prohuman is a Romanian HR services company operating as a unified platform offering four interconnected core services: Recruitment Services for permanent placement, Temporary Staffing for mission-based workforce solutions, Payroll Services for salary processing and compliance, and HR Outsourcing for complete HR function management. The company also offers Financial Intermediation as an ancillary service. All services are delivered through a network of branch offices across Romania and are backed by ISO 9001:2015 quality certification for payroll operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Recruitment Services (Recrutare) End-to-end permanent recruitment and selection services covering candidate sourcing, screening, and onboarding, with access to a database of over 150,000 CVs. Includes a free replacement guarantee during the contract warranty period for recruited personnel who leave. Targets corporate clients across BPO, Banking, IT, Engineering, Retail, and other industries.
- Temporary Staffing (Muncă Temporară) Flexible temporary workforce solutions providing preselected, qualified personnel for mission-based assignments. Prohuman handles all employment obligations including contracts, payroll calculations, benefits, and compliance. Volume-based pricing with supplier discounts for employee benefits packages. Targets companies needing flexible workforce scaling.
- Payroll Services (Salarizare) Complete payroll processing and personnel file administration including salary calculations, tax declarations, REVISAL updates, and personnel file management. Offered as full outsourcing or partial services. ISO 9001:2015 certified for payroll quality and compliance with Romanian labor legislation.
- HR Outsourcing Full outsourced HR function covering the entire employee lifecycle including recruitment and selection, induction and training, development programs, performance management, HR documentation and reporting, employee relations, and process design. Targets companies seeking to free leadership time for strategic activities.
- Financial Intermediation (Intermediere Financiară) Financial brokerage services for banking partners, providing direct sales force for credit card and personal loan products since 2010. Operates as an ancillary service leveraging the company's existing sales infrastructure for banking clients.
Quantifiable outcome
- Over 6,000 recruitments completed annually
- +3 more outcomes
Companies that use Prohuman
Customer profileNamed customers6 records
Segments7 records
Ideal customer profiles5 records
Prohuman technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Prohuman partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- ARAMT (Asociația Română a Agenților de Muncă Temporară)coreProhuman is a member of the Romanian Association of Temporary Employment Agencies. CEO Sorina Donisa served as President of ARAMT in 2013-2014 for two consecutive terms. The association's mission is to create a favorable and flexible legislative environment for temporary work in Romania.
- AmCham Romania (American Chamber of Commerce)minorProhuman is a member of the American Chamber of Commerce in Romania, supporting bilateral business relations and networking opportunities with American companies in Romania.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Prohuman competitors and assessment
Company assessmentDirect peers
- Robert Half Romania: Specialist recruitment firm in finance, accounting, IT and legal, present in Romania. Comparable on the permanent-placement business targeting the same mid-to-senior professionals Prohuman serves.
- Lugera & Makler: One of the largest domestic Romanian HR services firms offering recruitment, temporary staffing, payroll and outsourcing with multi-city branches. Closest comparable in product mix and target market to Prohuman APT within Romania.
- Smartree: Romanian-based PEO/payroll and HR outsourcing specialist serving SMEs and multinational subsidiaries. Closely comparable to Prohuman's payroll and HR outsourcing service line and a natural local competitor.
Broad incumbents
- Insperity: US-listed PEO providing co-employment, payroll, benefits and HR outsourcing to SMBs. Relevant analog to Prohuman's bundled HR outsourcing/payroll offering and a useful structural benchmark for the PEO business model.
- TriNet: US-based PEO/HR outsourcing provider delivering payroll, benefits and HR administration to SMBs. Comparable in the bundled HR outsourcing and payroll service line that Prohuman offers to Romanian clients.
- ADP Romania: Global payroll and HCM services provider with a Romanian operation handling payroll, tax compliance and HR administration. Directly comparable in payroll service line and a relevant competitor for enterprise clients.
- ManpowerGroup Romania: Multinational staffing and workforce-solutions provider operating in Romania across temporary staffing, RPO and recruitment. Directly competes for the same enterprise clients and candidate pools as Prohuman, but with broader international resources.
- Randstad Romania: Major global HR services group operating in Romania, providing staffing, HR outsourcing and recruitment services. Directly comparable in services and customer base, but backed by far larger international parent.
- Adecco Romania: Romanian arm of the global staffing giant, providing temporary staffing, permanent placement and HR outsourcing across Romania. Overlaps directly with Prohuman's core offerings as a larger, multinational established incumbent in the same market.
Emerging players
- Hays Romania: Specialist professional-recruitment firm (IT, finance, engineering) operating in Romania. Overlaps with Prohuman's permanent placement activity, especially in IT&C and finance/banking verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Prohuman social profiles
Digital presenceProhuman compliance and trust
Trust signalCompliance3 records
Prohuman financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prohuman leadership team
Management profileNumber of profiles
Profiles12 records
Prohuman subsidiaries and ownership
Company hierarchySubsidiaries4 records
Prohuman funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prohuman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prohuman
What does Prohuman do?
Prohuman provides four core HR services to corporate clients across Romania: permanent Recruitment Services with access to a 150,000+ CV database, mission-based Temporary Staffing with full employment obligation handling, Payroll Services including salary calculation, tax declarations, and REVISAL administration, and complete HR Outsourcing covering the full employee lifecycle. The company also offers Financial Intermediation services for banking partners selling credit cards and personal loans. Services are delivered through a national branch network with dedicated consultants and account managers per engagement.
Is Prohuman a public or private company?
Prohuman is a private company. It is classified as corporate owned and is currently operating.
When was Prohuman founded?
Prohuman was founded in 1994. It employs 1,001 to 5,000 people.
Where is Prohuman based?
Prohuman is headquartered in Bucharest, Romania, in the Europe region.
How does Prohuman make money?
Five revenue lines are on record. Recruitment Services are the primary driver. The others are temporary Staffing, payroll Services, HR Outsourcing and financial Intermediation.
Who are Prohuman's main competitors?
Direct peers on record are Robert Half Romania, Lugera & Makler and Smartree. Broad incumbents are Insperity, TriNet, ADP Romania, ManpowerGroup Romania, Randstad Romania and Adecco Romania. Hays Romania is listed as an emerging player.
Does Prohuman have an API?
No public API is recorded for Prohuman.
What industry is Prohuman in?
Prohuman's product category is HR Services. Its primary akta.pro industry code is BPACAKAG, Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops), with a secondary code of BPACAHAL, Onboarding, Offboarding & Employee Lifecycle Administration. Its NAICS code is 561330 and its SIC code is 7361.