Freemax
Freemax is a Shenzhen-based, privately held vape hardware manufacturer founded in 2013 that designs, produces, and globally distributes pod systems, box mods, sub-ohm tanks, and replacement coils under proprietary FM COILTECH and Tea Fiber Cotton technologies, serving adult vapers across Asia, Europe, the Middle East, and Oceania.
- Company typePrivate
- Founded2013
- HeadquartersBaoan, China
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Freemax does
Freemax (legal entity: Shenzhen FreeMax Technology Co., Ltd.) is a privately held Chinese vape hardware manufacturer founded in 2013 and headquartered in Bao'an District, Shenzhen. The company researches, develops, manufactures, and sells electronic cigarettes — specifically pod systems, box mods, sub-ohm tanks, and replacement coils — organized into multiple product series including REXA (pod systems), Maxus (advanced box mods up to 200W), Marvos (pod mods), Galex and Onnix (compact pods), Starlux, Twister (stick devices), and GEMM, alongside a standalone disposable brand called Friobar. Its competitive differentiation rests on a multi-generation proprietary coil platform (FM COILTECH 3.0 through 5.0) anchored by a patented Tea Fiber Cotton Formula (90% tea fiber / 10% cotton) and SS904L military-grade stainless-steel mesh structures, with claimed world-firsts in double, triple, quadruple, and quintuple mesh coil configurations for sub-ohm tanks and pod mods.
The company serves adult vapers (21+) globally across sub-ohm, mouth-to-lung, restricted-direct-to-lung, cloud-chasing, nicotine-salt, and freebase e-liquid use cases, with products priced between roughly $24 and $80 per kit. Freemax sells direct-to-consumer through its own e-commerce storefront and through a partner/distributor network spanning China, the UK, the UAE, New Zealand, and Indonesia, while explicitly not shipping direct to US customers, who are served via authorized partners. The company has obtained Premarket Tobacco Product Application (PMTA) certification and offers ISO 8317 child-resistant certified pod tanks. Revenue derives almost entirely from hardware sales (kits, tanks, coils, pods), with the proprietary, device-specific replacement-coil ecosystem creating a recurring aftermarket revenue stream.
Freemax firmographics
Firmographics- Name
- Freemax
- Legal name
- Shenzhen FreeMax Technology Co., Ltd.
- Website
- https://freemaxvape.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Freemax is a Shenzhen-based, privately held vape hardware manufacturer founded in 2013 that designs, produces, and globally distributes pod systems, box mods, sub-ohm tanks, and replacement coils under proprietary FM COILTECH and Tea Fiber Cotton technologies, serving adult vapers across Asia, Europe, the Middle East, and Oceania.
- Ownership category
- akta.pro rank
Freemax industry classification
Industry- Product category
- Vaping Hardware
- NAICS
- Tobacco Product and Electronic Cigarette Merchant Wholesalers (42494), Small Electrical Appliance Manufacturing (335210), Household Appliances, Electric Housewares, and Consumer Electronics Merchant Wholesalers (42362)
- SIC
- Electronic Coils, Transformers & Other Inductors (3677)
- akta.pro primary industry
- Heated Tobacco Products (HTP) & Consumables Manufacturing & Brands (CRADAJAH)
- akta.pro secondary industry
- Vape & Cartridge Accessories (Batteries, Chargers, Pods) (CRANAHAH)
Keywords
Where Freemax is headquartered
LocationHeadquarters
- HQ city
- Baoan
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
Freemax business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Vape Hardware Sales: Direct sales of vaping hardware products including kits, tanks, coils, and pods through owned e-commerce platform and global distribution network
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Maxus Max 168W Kit |
| Unit Pricing | Pay-as-you-go | Marvos X Pro 100W Kit |
| Unit Pricing | Pay-as-you-go | Onnix 20W Kit |
| Unit Pricing | Pay-as-you-go | Maxpod 3 15W Kit |
| Unit Pricing | Pay-as-you-go | Maxus Solo 100W Kit |
| Unit Pricing | Pay-as-you-go | Galex Nano Kit |
| Unit Pricing | Pay-as-you-go | Twister 80W Kit |
| Unit Pricing | Pay-as-you-go | Twister 30W Kit |
| Unit Pricing | Pay-as-you-go | Marvos 80W Kit |
| Unit Pricing | Pay-as-you-go | Maxus 200W Kit |
| Unit Pricing | Pay-as-you-go | Maxus 100W Kit |
| Unit Pricing | Pay-as-you-go | Marvos S 80W Kit |
| Unit Pricing | Pay-as-you-go | Marvos T 80W Kit |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels10 records
Freemax product offering
Product offeringCore offering
Freemax researches, develops, manufactures, and sells electronic cigarettes and vaping hardware, including pod systems, box mods, sub-ohm tanks, and replacement mesh coils organized into series such as REXA, Maxus, Marvos, Onnix, Galex, Starlux, Twister, and GEMM. The portfolio is differentiated by proprietary FM COILTECH mesh coil technology, the patented Tea Fiber Cotton Formula, military-grade SS904L mesh materials, SmartLoad battery loading, and ISO 8317 child-resistant designs, sold globally through the company's own e-commerce site and authorized distributors (excluding direct U.S. sales).
Product overview
Freemax is an innovative vape hardware manufacturer offering a comprehensive portfolio of pod systems, box mods, tanks, and coils. The product lineup is organized into major series including REXA (pod systems), Maxus (advanced box mods up to 200W), Marvos (pod mods 60-100W), Onnix (compact MTL/RDL pods), Galex (entry-level pods), and Starlux (compact devices). Supporting infrastructure includes multiple technology platforms (M Platform, FL Platform, MS Platform, MX Platform, OX Platform, REXA Platform) that power FM COILTECH coil technology across all products. The ecosystem encompasses replacement coils (TX, M, FL, MX, MS, GX, OX, X, NS, AX2 series), tanks (Fireluke, M Pro, Marvos), and disposable products under the Friobar brand. Key proprietary technologies include FM COILTECH (versions 3.0 through 5.0) featuring tea fiber cotton formulas and SS904L mesh structures, SmartLoad battery loading technology, and various child-resistant designs.
Differentiator
Problem solved
Functional benefit
Brands
- REXA Series: Pod kit series including REXA S2, REXA PRO, REXA SMART, REXA S, REXA SQ, REXA LITE, REXA NANO, REXA C
- Maxus Series
- Marvos Series
- Galex Series
- Starlux Series
- Onnix Series
- Twister Series
- GEMM Series
- Friobar
Products and services
- REXA Series Pod Kits Pod system kit series (REXA S2, PRO, SMART, S, SQ, LITE, NANO, C) featuring the REXA Platform and DUOMAX pods, offering 3X lifespan and 3X flavor boost for adult vapers seeking refillable pod systems.
- Maxus Series Box Mod Kits Advanced vaping kit series (Maxus 3 200W, Maxus 2 200W, Maxus Max Pro 168W, Maxus Max 168W, Maxus Solo 100W, Maxus 200W, Maxus 100W, Maxus 50W) featuring FM COILTECH technology, SmartLoad battery loading, and M/FL/MX Platform compatibility for adult sub-ohm and DTL vapers.
- Marvos Series Pod Mod Kits Pod mod kit series (Marvos X Pro 100W, Marvos X 100W, Marvos T 80W, Marvos S 80W, Marvos 80W, Marvos 60W) featuring MS Platform technology, FM COILTECH4.0/5.0, and various battery configurations for DTL/RDL vaping by adult users.
- Onnix Series Pod Kits Compact pod system series (Onnix 20W and Onnix 2 15W) featuring OX Platform, FM COILTECH4.0 and SaltCoilTech 3.0 coil technology, dual airflow for MTL/RDL vaping, and automatic resistance recognition for adult vapers.
- Galex Series Pod Kits Pod kit series (Galex, Galex Nano, Galex Nano 2, Galex Pro, Galex V2) featuring GX Platform, FM SaltCoilTech 4.0, leak-resistant technology, and variable wattage up to 25W for adult entry-level and intermediate vapers.
- Starlux Series Pod System Pod system series including Starlux 40W kit featuring FM COILTECH4.0, FM Leak-Resistance Tech, DTL/RDL airflow control, 1400mAh battery, and top-fill design for adult vapers.
- Autopod50 Pod Mod Kit World's first double mesh coil pod mod kit featuring AX2 Mesh Coil technology and FM COILTECH4.0, with 2000mAh battery, 4mL pod capacity, 15-50W output range, and bottom refill airflow control for adult DTL vapers.
- Twister 80W Starter Kit Stick device with variable wattage tube mod featuring 2300mAh built-in battery, twist-style wattage adjustment (5-80W), Fireluke 2 tank with patented tea fiber cotton formula, and diamond pattern mesh coil for adult sub-ohm vapers.
- Twister 30W Kit Compact starter kit pairing Fireluke 22 Tank with a twist-style VW mod, featuring 1400mAh battery, 7.5-30W output range, FM COILTECH4.0 with SS904L mesh, and child-proof top-fill design for adult beginner vapers.
- GEMM 80W Starter Kit Efficient kit combining GEMM 80W VW mod with 2900mAh battery and GEMM Disposable tanks, featuring diamond mesh structure, patented 90% tea fiber cotton formula, and selectable wattage levels (40W/60W/80W) for adult vapers.
- GEMM 25W Pod Mod Kit Compact pod mod featuring FM CoilTech 3.1 with SS904L, up to 20 refills lifespan, 0.5ohm and 1.0ohm mesh coils, adjustable airflow control, and support for both DTL and MTL vaping by adult users.
- Maxpod 3 15W Kit Draw-activated pod system with 480mAh battery, 2mL refillable integrated-coil pod, FM SaltCoilTech 4.0 mesh coil technology, and child-resistant top-fill design for adult beginner vapers.
- Maxpod Circle Kit Pod kit featuring FM SaltCoilTech 2.0, NS Mesh Coil with 6-8 times refill lifespan, broad flavor category compatibility, and support for both Salt Nicotine and Freebase E-liquids for adult vapers.
- Frio Pod Pod system featuring oil coil separation technology, 580mAh battery with 1.5A fast charge, 0.69-inch screen displaying power/puffs/vaping time, and multiple protections including short circuit and over-temperature for adult users.
- Friobar Disposable Vapes Separate-brand line of disposable vaping products sold through a dedicated website (friobarvape.com), targeting adult convenience-seeking vapers who prefer non-refillable devices.
Quantifiable outcome
- 50% improvement in flavors and heating speed with FM COILTECH5.0 Double-D Mesh technology
- +4 more outcomes
Companies that use Freemax
Customer profileSegments1 record
Ideal customer profiles1 record
Freemax technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature9 records
Freemax partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
Freemax competitors and assessment
Company assessmentDirect peers
- Joyetech: Long-established Chinese vape hardware pioneer (eVic, Exceed series) overlapping with Freemax in entry-level pod kits and starter kits across the same global distribution channels.
- VOOPOO: Chinese vape hardware manufacturer with GENE chip platform and drag-style mods competing with Freemax's Maxus platform. Similar focus on technology differentiation and global e-commerce distribution.
- SMOK (Shenzhen IVPS Technology): China-based vape hardware manufacturer with overlapping product range (mods, tanks, pods, coils) and global distribution. Closest direct competitor to Freemax in sub-ohm and pod-mod categories.
- Lost Vape: Chinese-headquartered premium vape hardware maker (Centaurus, Ursa, Quest) targeting the same higher-wattage box-mod segment where Freemax's Maxus Max Pro 168W competes.
- Eleaf (iSmoka): Shenzhen vape hardware maker (iStick, Pico, EZ coils) overlapping with Freemax in starter kits, pod systems and replacement coils, often competing at similar price points globally.
- Vaporesso (Smoore International): Subsidiary of Hong Kong-listed Smoore International, one of the world's largest vape manufacturers. Directly competes with Freemax's Maxus, Marvos and Galex series across pod systems, mods, and proprietary coil platforms (GTX, GTR, etc.).
- Aspire: Shenzhen-based vape hardware manufacturer with BVC coil heritage and comparable pod-system lineup (Flexus, Gotek) competing against Freemax Galex and Onnix lines.
- Uwell: Chinese vape hardware maker known for Caliburn pod systems and proprietary coil technology (Pro-FOCS), directly competing with Freemax Galex/Onnix pod systems and Fireluke/M Pro tank lines.
- Geekvape: Shenzhen-headquartered vape hardware manufacturer with comparable product breadth (Aegis mods, Wenax pods, Z coils) and similar proprietary-technology positioning. Competes head-to-head with Freemax in sub-ohm tank and pod-mod categories globally.
- Innokin: Established vape hardware manufacturer with overlapping product portfolio (Coolfire, Endura, Sceptre) and comparable focus on coil technology and pod systems targeting adult vapers globally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Freemax social profiles
Digital presenceFreemax financial estimates
Financial estimateRevenue estimate
Valuation estimate
Freemax leadership team
Management profileNumber of profiles
Profiles1 record
Freemax funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Freemax M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Freemax
What does Freemax do?
Freemax researches, develops, manufactures, and sells electronic cigarettes and vaping hardware, including pod systems, box mods, sub-ohm tanks, and replacement mesh coils organized into series such as REXA, Maxus, Marvos, Onnix, Galex, Starlux, Twister, and GEMM. The portfolio is differentiated by proprietary FM COILTECH mesh coil technology, the patented Tea Fiber Cotton Formula, military-grade SS904L mesh materials, SmartLoad battery loading, and ISO 8317 child-resistant designs, sold globally through the company's own e-commerce site and authorized distributors (excluding direct U.S. sales).
Is Freemax a public or private company?
Freemax is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Freemax founded?
Freemax was founded in 2013. It employs 101 to 250 people.
Where is Freemax based?
Freemax is headquartered in Baoan, China, in the Asia region.
How does Freemax make money?
One revenue line is on record: vape Hardware Sales.
Who are Freemax's main competitors?
Direct peers on record are Joyetech, VOOPOO, SMOK (Shenzhen IVPS Technology), Lost Vape, Eleaf (iSmoka), Vaporesso (Smoore International), Aspire, Uwell, Geekvape and Innokin.
Does Freemax have an API?
No public API is recorded for Freemax.
What industry is Freemax in?
Freemax's product category is Vaping Hardware. Its primary akta.pro industry code is CRADAJAH, Heated Tobacco Products (HTP) & Consumables Manufacturing & Brands, with a secondary code of CRANAHAH, Vape & Cartridge Accessories (Batteries, Chargers, Pods). Its NAICS code is 42494 and its SIC code is 3677.