Halftime

What Halftime does

Halftime is a faith-based personal transformation ministry founded in 1995 by Bob Buford, author of the bestseller 'Halftime: Moving from Success to Significance'. The organization serves high-capacity business leaders, faith-driven entrepreneurs, and capital allocators who are navigating a transition from career success to a sense of purpose and significance. Halftime operates as a ministry under the non-profit parent Faith Driven Movements, headquartered at 2001 W Plano Pkwy, Ste 2300, Plano, TX, with a training academy at the Center for Life Purpose in Dallas, TX.

Halftime's core offerings are structured cohort programs supported by proprietary curriculum, a personalized Halftime Assessment, and Halftime Certified Coaching methodology developed over 30+ years. The product portfolio includes three primary programs: Halftime Online (a 6-month virtual cohort program at $1,500 per participant with biweekly 90-minute facilitated sessions and optional add-on coaching), Halftime+ (a 12-month intensive for leaders seeking deeper transformation, with confidential peer cohorts, individual executive-style coaching, and four in-person experiences at the Dallas training academy), and One-on-One Coaching (personalized executive-style coaching as a standalone or add-on). A free Halftime Assessment funnel tool captures top-of-funnel interest, and the Solving the World's Greatest Problems (SWGP) community platform serves as a follow-on ecosystem for alumni pursuing collective impact.

Halftime's business model combines individual program fees with tax-deductible donations (EIN 99-4123422) supporting the ministry. Go-to-market is community-led and event-driven: referrals from alumni, peer cohorts, coaches, and the affiliated Faith Driven Movements network drive acquisition, while high-impact in-person workshops (Launch, Impact, Cultivate, Amplify) function as mid-funnel conversion events. Distribution combines a self-serve virtual track (Halftime Online) for global reach, regional hub partners across five continents, and direct sales/admissions for the premium Halftime+ and coaching offerings.

Name

Halftime

Legal name

Faith Driven Movements

Website

https://halftime.org

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Halftime is a faith-based personal transformation ministry, founded in 1995 by Bob Buford and operating under non-profit Faith Driven Movements, that delivers cohort programs (Halftime Online, Halftime+), certified coaching, and assessment tools to high-capacity business leaders, faith-driven entrepreneurs, and investors pursuing purpose, significance, and impact.

Ownership category

akta.pro rank

Product category

Faith-Based Leadership Coaching and Life Transition Programs

NAICS

Religious Organizations (8131), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Study Habits & Homework Systems Workshops (EDAMAIAL)

Keywords

• Faith-based leadership coaching
• Life transition programs
• Purpose discovery cohorts
• Executive coaching services
• Faith-driven entrepreneur ministry

Headquarters

HQ city

Irving

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Program Fees: Revenue generated from paid programs including Halftime Online ($1,500 for 6-month cohort-based program) and Halftime+ (12-month intensive program). Fees cover coursework, coaching, cohort connections, and access to curriculum.
2. Coaching Services: One-on-one personalized coaching sessions provided by Halftime Certified Coaches, available as add-on to programs or standalone service.
3. Donations and Charitable Contributions: Tax-deductible donations from supporters of the ministry. Accepts online giving, bank transfers/ACH, mail-in checks, appreciated securities, donor-advised funds, real estate, business interests, and intellectual property. EIN: 99-4123422.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Halftime sells faith-based personal transformation programs for high-capacity leaders, anchored by two cohort-based experiences: Halftime Online (a 6-month virtual program at $1,500) and Halftime+ (a 12-month intensive with confidential peer groups, certified coaching, and in-person workshops at the Center for Life Purpose in Dallas). It also offers One-on-One Certified Coaching, a free Halftime Assessment, and access to the Solving the World's Greatest Problems impact community.

Product overview

Halftime is a faith-based personal transformation ministry offering a portfolio of programs designed to help high-capacity leaders discover purpose and significance. The core offerings include three structured programs: Halftime Online (a 6-month virtual cohort experience for those balancing career demands), Halftime+ (a 12-month intensive program with peer cohorts and in-person experiences for leaders seeking deeper transformation), and One on One Coaching (personalized executive-style coaching). These programs are supported by a free Halftime Assessment tool and supplemented by the Solving the World's Greatest Problems global impact community. The ecosystem is anchored by Bob Buford's foundational book 'Halftime' and related published resources. All offerings follow the 'Get Clear, Get Free, Get Going' framework and are facilitated both online and in person through local hubs across multiple continents.

Differentiator

Problem solved

Functional benefit

Brands

• Halftime+: A 12-month cohort-based program formerly known as Halftime Fellows, offering confidential peer groups, certified coaching, and in-person experiences for leaders seeking purpose and significance.
• Halftime Online

Products and services

• Halftime Online A virtual cohort-based program for leaders whose career is on the front-burner, designed to help them identify and live out their purpose within their current life rhythms. Runs for 6 months, meets virtually every two weeks for 90 minutes, facilitated by a Halftime coach, with optional one-on-one coaching available at additional cost.
• Halftime+ A 12-month intensive program formerly known as 'Halftime Fellows' for leaders who have experienced success and long for something more. Features a confidential peer cohort, individual executive-style coaching, and four high-impact in-person experiences (Launch, Impact, Cultivate, Amplify) at the Center for Life Purpose in Dallas, TX, with a time commitment of 4-6 hours per month.
• One on One Coaching Personalized executive-style coaching journey delivered by Halftime Certified Coaches who have completed their own halftime journey. Helps leaders uncover their God-given purpose, align life with what matters most, and create lasting legacy impact, leveraging 30+ years of proprietary curriculum and flexible self-paced coursework. Available as an add-on or standalone service.
• Halftime Assessment A free online assessment for individuals feeling stuck, burned out, or unsure about what's next. Provides a personalized report with reflection guidance and practical steps to help users gain clarity, freedom, confidence, and direction for their next chapter.
• Solving the World's Greatest Problems (SWGP) A global impact community and calling incubator powered by Halftime and Faith Driven. Enables alumni to move beyond personal purpose-finding into collective action on global problems, providing content, videos, podcasts, and communities focused on social entrepreneurship and problem solving. Builds on the former Thousandfold initiative.
• Halftime Book by Bob Buford The foundational trade book 'Halftime: Moving from Success to Significance' by Bob Buford that began the movement and achieved bestseller status, available through major retailers including Christianbook, Barnes & Noble, Zondervan, and Amazon.

Quantifiable outcome

• Leaders gain clarity on purpose and create actionable personal roadmap for next season of life
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Five partnerships are on record, tiered core, supporting and minor.

• Faith Driven MovementscoreStrategic or Co-development PartnerHalftime is a ministry of Faith Driven Movements, a network of faith-driven organizations united by common language and DNA across 100+ countries. Halftime joined forces with Faith Driven Entrepreneur and Investor to foster greater impact and innovation in the movement.
• Solving the World's Greatest ProblemscoreStrategic or Co-development PartnerA global impact community powered by Halftime and Faith Driven. Functions as a calling incubator and accelerator for personal and collective growth, enabling Halftimers to move beyond purpose-finding programs to become part of a global movement solving world's greatest problems.
• Faith Driven EntrepreneurcoreStrategic or Co-development PartnerRelated ministry focused on faith-driven business leaders. Halftime joined forces with Faith Driven Entrepreneur and Investor to foster greater impact and innovation in the movement.
• Faith Driven InvestorssupportingStrategic or Co-development PartnerRelated ministry focused on faith-driven investors and capital allocators looking to deploy resources with impact.
• Faith Driven Entrepreneur for TeensminorGTM or Marketing PartnerA related initiative providing faith-driven entrepreneurial resources and community for teenagers.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Faith Driven Entrepreneur: A sister ministry within the Faith Driven Movements network focused on faith-driven business founders and operators. It shares Halftime's faith-based coaching model, cohort formats, and donor-supported structure, making it the most directly comparable organization.

Emerging players

• Praxis: Faith-driven business accelerator and founder community focused on redemptive entrepreneurship. Closely adjacent to Halftime's faith-driven business audience and overlaps with the Faith Driven Entrepreneur program ecosystem.
• Tony Robbins / Robbins Research International: Premium personal-development and business-coaching brand with platinum partnerships, Date with Destiny immersive events, and one-on-one coaching. Overlaps with Halftime on life-purpose coaching, immersive in-person retreats, and high-ticket coaching tiers.
• Full Focus (Michael Hyatt): Coaching and productivity platform founded by Michael Hyatt, offering the Full Focus Planner, group coaching cohorts, and certified-coach training. Comparable to Halftime's subscription cohort programs and certified-coach model for leaders.

Broad incumbents

• Young Presidents' Organization (YPO): Premier global peer network for CEOs and senior executives, with forums, retreats, and learning programs. YPO is repeatedly referenced by Halftime alumni as a comparison point for executive peer experiences and transition support.
• Vistage: The largest CEO peer-advisory and executive coaching organization, serving thousands of senior leaders via monthly peer group meetings and one-on-one coaching. Halftime+ alumni explicitly benchmark Halftime+ against Vistage-style peer groups, making it the closest secular analog.
• Center for Creative Leadership (CCL): Research-driven leadership development provider offering assessments, coaching, and cohort programs for senior executives globally. Comparable to Halftime in targeting leaders at career inflection points with structured, cohort-based transformation.
• FranklinCovey: Global leadership and organizational effectiveness company offering executive coaching, cohort workshops (Leader in Me, 7 Habits), and assessments. Overlaps with Halftime in leadership transition curriculum and certified-coach delivery model at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/HalftimeInstitute
• LinkedInlinkedin.com/company/halftime

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Halftime