The Colony Theatre
The Colony Theatre is a 501c3 non-profit professional performing arts organization operating a 270-seat Equity theatre in Burbank, California, producing mainstage plays and musicals, rental events, and educational programs for playwrights and aspiring artists.
- Company typePrivate
- Founded1975
- HeadquartersBurbank, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Colony Theatre does
The Colony Theatre is a 501c3 non-profit professional performing arts organization that operates a 270-seat Equity theatre at 555 N Third St., Burbank, California, founded in 1975 by Los Angeles television actors and in continuous production for over 50 years. The company presents a mainstage season of plays and musicals, hosts special events (for example the November 1, 2025 David Pomeranz 50th Anniversary Concert), runs development programs for playwrights (TCT Writer's Lab) and aspiring artists (TCT Training Ground), maintains a recurring play-reading series (Scripts & Sips), a weekly open mic (TCT Tunesday Nights), and an onsite art gallery, and rents the venue to external productions and private events.
The organization's revenue model is a hybrid of earned and contributed income. Earned revenue comes from ticket sales (priced $61 for previews, $76 for regular performances, up to $106 for limited opening-night seating, plus student and senior discounts), annual memberships at $100 (Burbank residents) and $150 (general) with pre-sale and concession perks, venue rentals managed through an online inquiry system, and concessions. Contributed revenue comes from donations, foundation support (David Lee Foundation, Kaplan-Loring Foundation), and institutional grants from the Los Angeles County Arts Commission and the City of Burbank Community Arts Grant Program.
Distribution is direct-to-consumer: tickets and memberships are sold through the theatre's Wix-hosted website on the Ovatix ticketing platform, supplemented by native iOS and Android apps and a day-of-show box office, with group travel supported by partnerships with Visit Burbank, the Burbank Chamber of Commerce, three local hotels, and several charter-bus operators. Marketing runs through owned channels (YouTube, Instagram, Twitter, Facebook, email) and earned media via local outlets such as myBurbank News, with publicity led by long-tenured LA performing-arts publicist Ken Werther.
The Colony Theatre firmographics
Firmographics- Name
- The Colony Theatre
- Legal name
- The Colony Theatre
- Website
- https://colonytheatre.org
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Colony Theatre is a 501c3 non-profit professional performing arts organization operating a 270-seat Equity theatre in Burbank, California, producing mainstage plays and musicals, rental events, and educational programs for playwrights and aspiring artists.
- Ownership category
- akta.pro rank
The Colony Theatre industry classification
Industry- Product category
- Performing Arts Theatre
- NAICS
- Theater Companies and Dinner Theaters (71111), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Regional & Repertory Theatre Companies (MPAGABAB)
- akta.pro secondary industries
- Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM), Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)
Keywords
Where The Colony Theatre is headquartered
LocationHeadquarters
- HQ city
- Burbank
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Colony Theatre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Ticket Sales: Primary revenue stream from selling tickets to theatrical productions and events. Tickets are sold online through the theatre's website with tiered pricing for previews, opening nights, and regular performances.
- Memberships: Annual membership programs offering perks including pre-sale access, free tickets to Scripts & Sips events, member-only events, discounts at concessions, and promotional benefits. Two tiers: $100/year for Burbank residents and $150/year for general theatre lovers.
- Theatre Rentals: The venue is rented out to external productions, parties, events, and private functions. Rental inquiries are managed through an online questionnaire system.
- Donations and Sponsorships: As a 501c3 non-profit organization, The Colony Theatre receives donations from supporters and sponsorships from local business partners and arts organizations.
- Concessions: Food and beverage sales during performances and events, with member discounts available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | General Admission - Tomb Quest |
| One time/ perpetual license | Pay-as-you-go | Preview Performances - Catch Me If You Can |
| One time/ perpetual license | Pay-as-you-go | Opening Night - Catch Me If You Can |
| One time/ perpetual license | Pay-as-you-go | Regular Performances - Catch Me If You Can |
| Transaction based/ take rate | Pay-as-you-go | Student Discount |
| Transaction based/ take rate | Pay-as-you-go | Senior Discount |
| Subscription | Annual | Burbank Resident Membership |
| Subscription | Annual | Standard Membership |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
The Colony Theatre product offering
Product offeringCore offering
The Colony Theatre operates a 270-seat professional Equity theatre in Burbank, California, producing and presenting live mainstage theatrical productions including musicals and plays. In addition to producing its own shows, the organization rents its venue to external productions and events, sells annual memberships with perks, and runs educational and community programs such as TCT Writers Lab, TCT Training Ground, Scripts & Sips, and Tunesday Nights open mic nights.
Product overview
The Colony Theatre is a professional live theatre venue and 501c3 non-profit organization in Burbank, California. The organization operates a 270-seat Equity theatre and presents a portfolio of mainstage productions including musical comedies (such as Tomb Quest and Catch Me If You Can: The Musical), special events (like the David Pomeranz concert), and educational programs (TCT Writers Lab, TCT Training Ground). Additional offerings include annual memberships, theatre rentals, an on-site art gallery, Scripts & Sips play readings, and Tunesday Nights open mic events. The theatre was founded in 1975 and has been in continuous production since, recognized as one of '25 Notable US Theatre Companies' by Encyclopedia Britannica.
Differentiator
Problem solved
Functional benefit
Brands
- TCT Tunesday Nights: A weekly open mic night for performers to test-drive new material, polish audition pieces, or sing with the community.
- TCT Writer's Lab
- TCT Training Ground
Products and services
- Tomb Quest A Starkid musical comedy about friendship, fantasy, unfinished business, and an epic role-playing quest. Mainstage ticketed production performed at the Colony Theatre for general audiences seeking live musical comedy.
- Catch Me If You Can: The Musical A Broadway musical based on the DreamWorks motion picture and true story of Frank W. Abagnale, Jr., featuring music by Marc Shaiman, book by Terrence McNally, and lyrics by Scott Wittman and Marc Shaiman. Ticketed mainstage production for general audiences.
- Annual Membership Annual subscription memberships available at $100/year for Burbank residents and $150/year for general theatre lovers. Includes pre-sale ticket access, free Scripts & Sips tickets, member-only events, concessions discounts, and name recognition in programs.
- Theatre Rentals
Companies that use The Colony Theatre
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles4 records
The Colony Theatre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Colony Theatre partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered major and minor.
- Los Angeles County Arts CommissionmajorThe Colony Theatre is supported by the Los Angeles County Board of Supervisors through the Los Angeles County Arts Commission, which provides funding and institutional support for arts organizations in the county.
- City of Burbank - Community Arts Grant ProgrammajorThe Scripts & Sips program is supported in part by a Community Arts Grant from the City of Burbank. The City of Burbank also allocated funds to convert the theatre building to a state-of-the-art performance space in 1996-2000.
- David Lee FoundationminorMajor donor and supporter of The Colony Theatre's operations and programming.
- Kaplan-LoringminorPartner and supporter of The Colony Theatre.
- Visit BurbankminorTourism and visitor promotion partner that features The Colony Theatre as a cultural destination in Burbank.
- Burbank Chamber of CommerceminorLocal business organization partner that promotes The Colony Theatre as part of Burbank's business and cultural community.
- Burbank Town Center MallminorThe Colony Theatre shares a parking garage with Burbank Town Center Mall, providing convenient parking for theatre patrons.
- CharterUPminorCharter bus service partner for group travel to the theatre, offering discounted rates for groups attending performances.
- Bus.comminorLocal transportation partner providing bus services for groups attending the theatre.
- Greater Los Angeles Charter BusminorCharter bus partner for group transportation to the theatre.
- California Charter Bus CompanyminorCharter bus partner for group transportation to the theatre.
- GOGO ChartersminorAffordable LA bus rental partner for group travel to the theatre.
- Hotel Amarano Burbank-HollywoodminorPreferred hotel partner listed for patrons planning their stay near the theatre.
- Cambria Hotel Burbank AirportminorPreferred hotel partner listed for patrons planning their stay near the theatre.
- Portofino Inn BurbankminorPreferred hotel partner listed for patrons planning their stay near the theatre.
- Downtown BurbankminorLocal partner organization promoting shows at The Colony Theatre.
- TLC EntertainmentminorEntertainment industry partner featured in theatre's partner acknowledgments.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
The Colony Theatre competitors and assessment
Company assessmentDirect peers
- International City Theatre: Long Beach-based professional Equity-waiver theatre producing a season of plays and musicals. Comparable as a Southern California mid-size regional producing theatre with similar audience development challenges.
- North Coast Repertory Theatre: Solana Beach-based professional theatre producing a season of plays and musicals in a ~194-seat venue. Closely comparable in venue scale, Equity-tier production model, and nonprofit regional theatre positioning.
- East West Players: LA's leading Asian American professional theatre, operating a David Henry Hwang Theatre of comparable size. Directly comparable as a SoCal Equity theatre producing a season of plays and musicals with educational programming.
- A Noise Within: Glendale-based professional classical theatre company operating a year-round repertory season in a similar venue footprint. Highly comparable as a Southern California professional regional theatre targeting similar educated, arts-engaged audiences.
- Antaeus Theatre Company: LA-based nonprofit professional theatre company producing classic and new works with an Equity-waiver model. Most directly comparable peer given similar size, LA location, nonprofit governance, and producing-artistic-director leadership.
- La Jolla Playhouse: San Diego-based Tony-winning regional theatre widely recognized as a launching pad for Broadway transfers. Highly comparable positioning to The Colony's 'launching pad' identity and similar producing-artistic-director structure.
- South Coast Repertory: Costa Mesa-based Tony-recognized regional theatre with a 500+ seat mainstage and a reputation for developing new plays. Comparable as a Southern California Equity regional theatre with new-work development programs similar to TCT Writers Lab.
Broad incumbents
- Geffen Playhouse: Major UCLA-affiliated professional theatre in Westwood with multiple performance spaces and significantly higher production budgets. Competes with The Colony for the same LA professional theatre audience and donor base.
- Pasadena Playhouse: Historic LA-area theatre designated the State Theatre of California, operating at substantially larger scale. Comparable in mission as a professional regional producing theatre in the LA market, but materially larger and more established.
- Center Theatre Group: LA's largest not-for-profit theatre operator, running the Ahmanson, Mark Taper Forum, and Kirk Douglas Theatre. Comparable as a SoCal nonprofit producing organization, but operates at materially greater scale across multiple venues.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
The Colony Theatre social profiles
Digital presenceThe Colony Theatre financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Colony Theatre leadership team
Management profileNumber of profiles
Profiles20 records
The Colony Theatre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Colony Theatre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Colony Theatre
What does The Colony Theatre do?
The Colony Theatre operates a 270-seat professional Equity theatre in Burbank, California, producing and presenting live mainstage theatrical productions including musicals and plays. In addition to producing its own shows, the organization rents its venue to external productions and events, sells annual memberships with perks, and runs educational and community programs such as TCT Writers Lab, TCT Training Ground, Scripts & Sips, and Tunesday Nights open mic nights.
Is The Colony Theatre a public or private company?
The Colony Theatre is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Colony Theatre founded?
The Colony Theatre was founded in 1975. It employs 11 to 50 people.
Where is The Colony Theatre based?
The Colony Theatre is headquartered in Burbank, United States, in the North America region.
How does The Colony Theatre make money?
Five revenue lines are on record. Ticket Sales are the primary driver. The others are memberships, theatre Rentals, donations and Sponsorships and concessions.
Who are The Colony Theatre's main competitors?
Direct peers on record are International City Theatre, North Coast Repertory Theatre, East West Players, A Noise Within, Antaeus Theatre Company, La Jolla Playhouse and South Coast Repertory. Broad incumbents are Geffen Playhouse, Pasadena Playhouse and Center Theatre Group.
Does The Colony Theatre have an API?
No public API is recorded for The Colony Theatre.
What industry is The Colony Theatre in?
The Colony Theatre's product category is Performing Arts Theatre. Its primary akta.pro industry code is MPAGABAB, Regional & Repertory Theatre Companies, with a secondary code of MPAGABAM, Performing Arts Centers & Presenters (Programming/Booking). Its NAICS code is 71111 and its SIC code is 7900.