Mafil
Mafil is an Israeli B2B systems integrator and value-added distributor providing enterprise printing, managed print services, 3D printing/additive manufacturing, and computing hardware from premium global brands to mid-to-large Israeli organizations across industrial, defense, government, healthcare, and education verticals.
- Company typePrivate
- Founded1944
- HeadquartersPetah Tikwah, Israel
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Mafil does
Mafil (מפעיל) is a privately held Israeli B2B systems integrator and value-added distributor specializing in enterprise printing, 3D printing and additive manufacturing, and computing solutions. Founded circa 1937/1944 with headquarters in Petah Tikva (Kiryat Matolon), the company has 80+ years of operating history and operates a subsidiary (נין נון ושות בע"מ / Nin Nun Computing) focused on computing products. Mafil employs 101–250 people and serves mid-to-large organizations across industrial manufacturing, defense and security, energy, healthcare, education, government, and high-tech verticals exclusively within Israel.
The company's offerings span three integrated divisions: (1) Enterprise Print Solutions — managed print services (MPS), cloud and on-premise print management, secure printing with user authentication and badge release, document scanning and digital signatures, barcode systems, and wide-format plotters powered by HP (Gold Business Partner, including PageWide XL 4250 and Latex R530), Toshiba (sole Israeli marketer for 30+ years), and Ricoh technologies; (2) 3D Printing and Additive Manufacturing — covering FDM/FFF (Ultimaker, Bambu Lab), SLA/DLP (Asiga), SLS/MJF (HP Jet Fusion), and metal EBM/LPBF (Colibrium Additive/GE Aerospace), complemented by 3D scanning (Shining 3D EinScan Libre and Pro HD), post-processing (Dyemansion), materials (LOCTITE/Henkel, Forward-am), and small-batch plastic injection (Holimaker); and (3) Computing and Integration — distributing dynabook (Portégé, Tecra, Satellite Pro as exclusive Israeli representative), Apple, HP Z-series workstations, and OEM integration services.
Mafil's business model combines hardware and equipment sales (primary revenue stream), professional services (needs-mapping consultation, installation, implementation, training), and recurring managed services contracts under multi-year terms. Go-to-market is exclusively direct B2B enterprise sales with a nationwide service infrastructure; the company explicitly does not serve consumer customers. Pricing is quote-based across all segments. Mafil is differentiated from generic resellers by its exclusive or flagship-tier distribution agreements with multiple world-leading brands, ISO 27001 information security certification (covering its operations and distributed Bambu Lab printers), and 80+ years of institutional presence in the Israeli enterprise market. No external investment, venture capital, or PE backing is evidenced in available source material.
Mafil firmographics
Firmographics- Name
- Mafil
- Legal name
- מפעיל בע"מ
- Website
- https://mafil.co.il
- Company type
- Private
- Founded year
- 1944
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Mafil is an Israeli B2B systems integrator and value-added distributor providing enterprise printing, managed print services, 3D printing/additive manufacturing, and computing hardware from premium global brands to mid-to-large Israeli organizations across industrial, defense, government, healthcare, and education verticals.
- Ownership category
- akta.pro rank
Mafil industry classification
Industry- Product category
- Managed Print Services & Enterprise Document Management
- NAICS
- Printing and Related Support Activities (323), Commercial and Service Industry Machinery Manufacturing (33331)
- SIC
- Printing Trades Machinery & Equipment (3555), Service Industries For The Printing Trade (2790)
- akta.pro primary industry
- Production & High-Volume Printing Systems (HDACAEAJ)
- akta.pro secondary industry
- Polymer 3D Printing Service Bureaus (FDM/FFF, SLA/DLP, SLS/MJF) (IMAAADAA)
Keywords
Where Mafil is headquartered
LocationHeadquarters
- HQ city
- Petah Tikwah
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
Mafil business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hardware and Equipment Sales: Sale of enterprise printing systems (MFPs, wide-format/plotters, color and monochrome printers), barcode systems, 3D printers, 3D scanners, and computing hardware (laptops, workstations, tablets). Primary revenue stream spanning multiple international brands.
- Professional Services: Needs-mapping and consultation, solution design, installation and implementation, user training, and ongoing technical support services for enterprise customers.
- Managed Print Services (MPS): Ongoing managed print service contracts including supply chain management, print management software, billing, and national service coverage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise hardware — no public pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Mafil product offering
Product offeringCore offering
Mafil is an Israeli B2B systems integrator and authorized distributor that sells, implements, and supports enterprise printing systems (managed print services, secure printing, document management, wide-format plotters, barcode systems), 3D printing and additive manufacturing solutions across multiple technologies (FDM/FFF, SLA/DLP, SLS/MJF, metal EBM/LPBF), 3D scanning solutions, and business computing hardware (dynabook laptops, HP workstations, Apple devices). The company provides end-to-end lifecycle services including needs-mapping consultation, solution design, installation, training, and nationwide ongoing service.
Product overview
Mafil operates as a comprehensive business technology solutions provider with three integrated divisions: (1) Enterprise Printing Solutions — encompassing managed print services (MPS), cloud and on-premise print management, secure printing, barcode solutions, and wide-format HP Latex and PageWide plotters distributed alongside Toshiba and Ricoh systems; (2) 3D Printing & Additive Manufacturing — spanning multiple technology platforms (FDM/FFF via Ultimaker and Bambu Lab, SLA/DLP via Asiga, SLS/MJF via HP Jet Fusion, and metal EBM/LPBF via Colibrium Additive), supported by 3D scanning solutions from SHINING 3D including EinScan Libre and EinScan Pro HD; and (3) Computing & Integration — providing dynabook (Portégé, Tecra, Satellite Pro), Apple, HP, and Dell computing hardware for businesses. The company also distributes industrial printing equipment, barcode systems, and offers comprehensive service, needs mapping, and implementation support.
Differentiator
Problem solved
Functional benefit
Brands
- Dynabook: Premium business laptop division representing dynabook-Toshiba notebooks in Israel with extended warranty programs and B2B service solutions.
- Nin Nun Computing
Products and services
- Managed Print Services (MPS) End-to-end managed print services for Israeli enterprises: needs-mapping and consultation, cloud and on-premise print management, secure printing with user authentication and badge release, document scanning and digital signature workflows, automatic consumables supply chain, cost monitoring and billing. Covers MFPs, color and monochrome printers, wide-format plotters, and barcode systems from HP, Toshiba, and Ricoh.
- 3D Printing & Additive Manufacturing Solutions Multi-technology 3D printing solutions spanning prototyping through production for industrial, manufacturing, defense, education, dental/audiology, and engineering customers. Includes professional 3D printers, post-processing equipment, and industrial materials (FDM/FFF filaments, SLA/DLP resins, SLS/MJF powders, metal powders).
Quantifiable outcome
- Organizations report significant savings on print costs through managed print services with print control and usage monitoring
- +2 more outcomes
Companies that use Mafil
Customer profileNamed customers5 records
Segments8 records
Ideal customer profiles5 records
Mafil technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature5 records
Mafil partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered flagship/exclusive and authorized.
- dynabook (Toshiba)flagship/exclusiveMafil is the official and exclusive representative and service provider of dynabook laptops in Israel. dynabook (a brand born from Sharp's acquisition of Toshiba's PC division) positions Mafil as its sole authorized Israeli partner for the business and institutional premium laptop segment. Mafil provides full warranty and service coverage including extended on-site warranties up to 5 years.
- Ultimakerflagship/exclusiveMafil is the official representative of Ultimaker in Israel since the company's early days, having identified the technological and business potential of Ultimaker's professional 3D printing systems. Mafil provides sales, consulting, support, and training for Ultimaker printers and Cura/Digital Factory software. Also distributes Ultimaker Secure series (air-gapped) for defense and security environments.
- HPflagship/exclusiveMafil was selected by HP as a 'Gold Business Partner' and has marketed HP products for many years. HP's Israeli representative for enterprise printing systems (MFPs, color, wide-format PageWide and Latex), HP 3D Jet Fusion printers, and Z-series workstations. HP is headquartered in California and provides global technology infrastructure solutions.
- Bambu Labflagship/exclusiveMafil identified Bambu Lab's potential early and is now the official primary importer and distributor in Israel. Operating in a B2B model, Mafil provides full-service support including needs-mapping, engineering adaptation, training, and local support for Bambu Lab's desktop and professional 3D printers (H2S, H2D, P2S, H2D Pro, P1S, X1E, X1 Carbon). Both Mafil and Bambu Lab printers hold ISO 27001 certification.
- Colibrium Additive (GE Aerospace)flagship/exclusiveMafil is the official exclusive representative of Colibrium Additive in Israel, operating in a B2B model. Colibrium Additive is a global manufacturer of metal 3D printers (EB-PBF/EBM and L-PBF/DMLM technologies) under GE Aerospace. Mafil provides local sales, implementation, engineering service, and nationwide technical support for metal additive manufacturing solutions.
- Shining 3DauthorizedMafil is the authorized distributor and professional marketer of Shining 3D products in Israel. Shining 3D is a global leader in 3D scanning and 3D printing solutions founded in 2004. Mafil offers full implementation support, scanning and printing customization, national technical service, and professional training for Shining 3D's scanner and 3D printer lineup.
- AsigaauthorizedMafil is the authorized distributor and professional marketer of Asiga products in Israel. Asiga is an Australian manufacturer founded in 2011 specializing in LED-DLP 3D printing for dental, audiology, jewelry, microphotonics, and industrial manufacturing. Mafil provides technical consulting, solution customization, professional implementation, and full technical support.
- Toshibaflagship/exclusiveMafil is the sole marketer of Toshiba printing equipment in Israel and has led the enterprise print market since the 1990s. The partnership spans over 30 years, with Mafil marketing, implementing, and maintaining Toshiba's multifunction printing systems (MFP) and Enterprise Print & Document Management solutions, including smart document management, print cost savings, access control, and built-in information security.
- RicohauthorizedMafil is an authorized distributor, marketer, and business partner of Ricoh in Israel, leading the local market in advanced, secure, customized enterprise print solutions. Ricoh is a leading Japanese manufacturer established in 1936, specializing in enterprise printing solutions. Mafil distributes Ricoh's full line including MFPs, color and monochrome printers, digital industrial printing, wide-format graphics printers, and engineering plotters.
- ContexauthorizedMafil markets the full range of Contex wide-format scanners including HD Ultra, HD iFLEX, HD 5450, IQ Quattro, SD 3600, and SD One. Contex, founded in 1923 in Denmark, is one of the world's leading developers of wide-format scanning solutions and is marketed in over 90 countries.
- DyemansionauthorizedDyemansion is a German company considered a global leader in post-processing for 3D printing. Mafil distributes Dyemansion post-processing solutions in Israel as part of its comprehensive 3D printing ecosystem.
- AppleauthorizedMafil markets Apple computing products (Mac computers, iPads, accessories) to business and organizational customers in Israel, offering the Apple ecosystem as part of its broader computing solutions portfolio.
- Henkel / LOCTITE 3D PrintingauthorizedLOCTITE 3D Printing, part of Henkel with over 100 years of adhesive expertise, develops high-performance photopolymer materials for industrial 3D printing applications. Mafil distributes LOCTITE 3D Printing materials in Israel as part of its 3D printing consumables portfolio.
- Forward-amauthorizedForward-am is a German company developing and manufacturing solutions for industrial 3D printing based on innovative materials suited to a wide range of metal and polymer 3D printing technologies and engineering services. Mafil distributes Forward-am materials in Israel.
- HolimakerauthorizedHolimaker is a French company specializing in manual plastic injection molding machines for prototyping and small-batch production. Its flagship product, HoliPress, enables manual plastic injection for rapid prototyping and small-scale production. Mafil distributes Holimaker products in Israel.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Mafil competitors and assessment
Company assessmentDirect peers
- Lexmark: Enterprise printing OEM focused on B2B channel-led sales and managed print services. Comparable to Mafil in targeting mid-to-large organizations with secure print and MPS offerings through distributor and partner networks.
- Materialise: Belgian 3D printing services and software company serving industrial, medical, and consumer markets with multi-technology AM. Comparable to Mafil's 3D printing practice in multi-tech coverage (SLA, SLS, MJF) and enterprise/medical customer mix.
- Canon: Enterprise printing OEM with Israeli presence competing for the same B2B MFP and managed print customers. Comparable product portfolio (imageRUNNER/Color MFPs, large-format) and similar multi-vertical customer targeting.
- Stratasys: Israeli-founded global 3D printing manufacturer with FDM, PolyJet, and SAF technology lines. Directly comparable to Mafil's 3D printing division as an Israel-headquartered 3D printing leader, though Stratasys is the OEM while Mafil is the Israeli distributor for competing brands (Ultimaker, Bambu Lab, HP).
- Konica Minolta: Global manufacturer of enterprise multifunction printers and managed print services with direct Israeli operations. Closely comparable to Mafil as a provider of enterprise print hardware, MPS contracts, and document workflow solutions to mid-to-large B2B customers.
- Kyocera Document Solutions: Enterprise printing OEM with strong ECOSYS channel-led B2B model and managed document services. Comparable to Mafil in targeting cost-conscious enterprise customers with low-total-cost-of-ownership hardware and MPS contracts via partner channels.
Broad incumbents
- Ricoh: Japanese enterprise printing OEM with Israeli distribution via Mafil and direct sales. Comparable because Ricoh offers the same MFP, wide-format, and managed print portfolio Mafil sells, but as a global manufacturer rather than a regional integrator.
- 3D Systems: Global 3D printing manufacturer with broad SLA, SLS, metal binder jetting, and dental/medical offerings. Comparable to Mafil's 3D printing division in spanning prototyping through production across multiple technologies, though as an OEM rather than a distributor.
- HP: Mafil's flagship partner (Gold Business Partner) and a global incumbent across enterprise print, wide-format (PageWide, Latex), 3D Jet Fusion, and Z workstations. Comparable as both a vendor and an indirect competitor offering direct enterprise sales in Israel.
- Xerox: Global enterprise printing OEM with active Israeli channel. Comparable to Mafil in targeting B2B customers with managed document services, secure printing, and enterprise MFPs, but at much larger scale with direct sales plus partner channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Mafil social profiles
Digital presenceMafil compliance and trust
Trust signalCompliance3 records
Mafil financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mafil leadership team
Management profileNumber of profiles
Profiles1 record
Mafil subsidiaries and ownership
Company hierarchySubsidiaries1 record
Mafil funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mafil M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mafil
What does Mafil do?
Mafil is an Israeli B2B systems integrator and authorized distributor that sells, implements, and supports enterprise printing systems (managed print services, secure printing, document management, wide-format plotters, barcode systems), 3D printing and additive manufacturing solutions across multiple technologies (FDM/FFF, SLA/DLP, SLS/MJF, metal EBM/LPBF), 3D scanning solutions, and business computing hardware (dynabook laptops, HP workstations, Apple devices). The company provides end-to-end lifecycle services including needs-mapping consultation, solution design, installation, training, and nationwide ongoing service.
Is Mafil a public or private company?
Mafil is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mafil founded?
Mafil was founded in 1944. It employs 101 to 250 people.
Where is Mafil based?
Mafil is headquartered in Petah Tikwah, Israel, in the Middle East region.
How does Mafil make money?
Three revenue lines are on record. Hardware and Equipment Sales are the primary driver. The others are professional Services and managed Print Services (MPS).
Who are Mafil's main competitors?
Direct peers on record are Lexmark, Materialise, Canon, Stratasys, Konica Minolta and Kyocera Document Solutions. Broad incumbents are Ricoh, 3D Systems, HP and Xerox.
Does Mafil have an API?
No public API is recorded for Mafil.
What industry is Mafil in?
Mafil's product category is Managed Print Services & Enterprise Document Management. Its primary akta.pro industry code is HDACAEAJ, Production & High-Volume Printing Systems, with a secondary code of IMAAADAA, Polymer 3D Printing Service Bureaus (FDM/FFF, SLA/DLP, SLS/MJF). Its NAICS code is 323 and its SIC code is 3555.