Ikonic

Name

Ikonic

Legal name

Ikonic Technology Ltd.

Website

https://ikonic.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

IT Hardware Distribution

NAICS

Computer and Peripheral Equipment Manufacturing (33411), Other Communications Equipment Manufacturing (33429), Computer and Electronic Product Manufacturing (334)

SIC

Wholesale-Computers & Peripheral Equipment & Software (5045), Wholesale-Electronic Parts & Equipment, Nec (5065), Computer Communications Equipment (3576)

akta.pro primary industry

Enterprise Hardware Recycling (Servers, Storage, Networking) (BPALAIAI)

akta.pro secondary industry

ITAD, Electronics Recycling & Parts Harvesting Retail (CRACAJAF)

Keywords

• IT hardware distribution
• Refurbished computers
• Networking equipment
• IT asset disposition
• Value-added distribution

Headquarters

HQ city

Heywood

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Hardware Sales: Ikonic sells a wide range of IT hardware including computers (BSI-refurbished, Dell, HP, Lenovo), consumer electronics, networking (Aruba, Juniper, NETGEAR, Teltonika), servers & storage, power technologies, interactive displays, and accessories. Revenue is generated through one-time product transactions with business customers.
2. ITAD Services (Sell to Ikonic): Ikonic operates an IT Asset Disposition (ITAD) programme, buying back used and end-of-life IT equipment from customers. This generates revenue through the acquisition of second-hand inventory which is then refurbished and resold.
3. Value-Added Services: Ikonic generates additional revenue through value-added services including keyboard printing (UV printing to change keyboard language layouts), vinyl recovering (3M vinyl wrapping for laptops), white-label support (branded marketing and packaging), and custom server configuration. These services are priced separately and are non-cancellable once ordered.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Ikonic is an independent IT technology distributor based in Heywood, UK, that distributes new, refurbished, and end-of-life IT hardware across categories including computers, networking, servers, storage, interactive displays, power solutions, and consumer electronics. The company supplements its hardware distribution with value-added services such as IT asset disposition (ITAD), keyboard printing, vinyl wrapping, white-label support, carbon reporting, and EU warranty coverage, backed by a £15 million stock holding and European subsidiary operations.

Product overview

Ikonic is an independent, international IT technology distributor acting as a core product platform. The portfolio combines IT distribution of new, as-new, refurbished, and end-of-life equipment with value-added services. Product brands include Dell, HP, Lenovo (computers), Aruba & Juniper and NETGEAR and Teltonika (networking), Newline Interactive Displays (touchscreen displays), Power Technologies (charging solutions), Servers & Storage, Riello UPS, Cenoka Accessories, and Consumer Electronics. The BSI-Refurbished sub-brand offers certified sustainable technology with vinyl recovery and keyboard printing services. Value-added services include ITAD (Sell to Ikonic), White Label Support, Carbon Reporting, and EU Warranty, all designed to support the circular economy and ESG reporting needs of business customers.

Differentiator

Problem solved

Functional benefit

Brands

• BSI-Refurbished: Sustainable technology products refurbished to British Standards Institute certification standards.

Products and services

• Refurbished IT Hardware
• New IT Hardware Distribution
• End-of-Life IT Hardware
• Aruba Networking Distribution
• Power Technologies Distribution
• IT Asset Disposition (ITAD)
• Customisation Services
• White-Label Support
• Carbon Reporting Services
• EU Warranty Coverage

Quantifiable outcome

• Carbon footprint reduction: Buying a HP 840 G5 refurbished avoids 275 kg CO2eq. per unit compared to new (BSI refurbishment requires only 15 kg CO2eq. processing vs 290 kg for new manufacturing)
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core.

• British Standards Institute (BSI)coreTechnology or IntegrationBSI provides third-party certification for Ikonic's refurbished IT products. Ikonic's BSI-Refurbished products undergo strict quality control processes audited by the British Standards Institute, representing the most recognised quality mark worldwide.
• Play It GreencoreStrategic or Co-development PartnerSustainability partner that helps verify Ikonic's environmental impact data and supports tree planting initiatives. For every unit purchased, a tree is planted and a charitable donation is made through Play It Green and Eden. The partnership also covers carbon offset calculations and methodology verification.
• HPE Aruba NetworkingcoreChannel Partner/ Reseller/ DistributorIkonic is a key distributor for HPE Aruba Networking products, holding over £1 million of Aruba stock in UK and EU warehouses. Aruba is a market leader in Wi-Fi 6, switching, SD-WAN, and data centre networks.
• Power TechnologiescoreChannel Partner/ Reseller/ DistributorIkonic distributes Power Technologies charging solutions including AC-Lite, AC-30, AC-Plus, AC-GO, AC-MINI, PT-36 carts and cabinets, and UV-C sanitisation products (CNC-10, CNC-18, DMS-10, CSC-Lockers) for education, healthcare, and industrial sectors.
• Newline InteractivecoreChannel Partner/ Reseller/ DistributorIkonic distributes Newline Interactive displays including Lyra Pro, Lyra, Elara, Vega, and Flex interactive touchscreen solutions for education and enterprise collaboration.
• 3McoreStrategic or Co-development PartnerIkonic uses 3M carbon-neutral vinyl for its laptop vinyl recovering/wrapping service. 3M is described as the same vinyl material used on supercars worldwide, representing premium quality material sourcing.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Westcoast: UK's largest independent IT distributor with a comparable B2B channel-led model distributing servers, networking, peripherals, and components across the UK and Ireland. Directly comparable on product breadth, customer base, and value-added distribution services.
• CMS Distribution: Ireland-headquartered independent IT distributor with a multi-vendor B2B model covering computing, networking, and AV products across the UK and EU. Closely comparable on independent distributor profile, brand-agnostic positioning, and European customer footprint.
• Northamber: UK-listed IT distributor with comparable product breadth across networking, computing, and AV sold to resellers and integrators. Comparable independent UK distribution profile, though with different scale and channel mix.
• Circular Computing: UK-based specialist in BSI-certified refurbished laptops and enterprise devices. Direct competitor to Ikonic's BSI-Refurbished line, addressing the same ESG-conscious enterprise and channel buyers; comparable on certification, quality process, and sustainability value proposition.
• Exclusive Networks: Specialty IT distributor with a vendor-aligned, value-added channel model across EMEA and APAC. Comparable go-to-market (specialist B2B distribution with attached services) but narrower cybersecurity/infra focus compared with Ikonic's broader computing and networking mix.

Broad incumbents

• ALSO Group: Pan-European IT distribution group with significantly larger scale, broader vendor portfolio, and presence across more EU countries. Comparable on product breadth and channel-led B2B model, but Ikonic's specialty/refurbishment focus is narrower than ALSO's broad-line approach.
• TD SYNNEX: Global IT distributor formed from the Tech Data/SYNNEX merger, distributing similar product categories (servers, networking, peripherals, software) to resellers and end-users worldwide. Comparable product overlap but at materially larger scale and broader geographic reach than Ikonic.
• Avnet: Global IT distributor with deep enterprise and channel relationships across components, servers, and embedded systems. Comparable B2B distribution model and enterprise customer base but operates at substantially larger scale and with a more components-heavy mix than Ikonic.
• Ingram Micro: Global IT distribution leader with much larger scale and similar multi-vendor product breadth (servers, networking, peripherals, consumer electronics). Overlaps materially on product categories but competes on a price/scale basis rather than Ikonic's specialty and refurbishment positioning.
• Arrow Electronics: Global IT/electronics distributor with enterprise computing, networking, and components coverage. Comparable enterprise and channel customer base; significantly larger scale and broader portfolio than Ikonic's UK/EU-anchored distribution business.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Ikonic_Tech
• Facebookfacebook.com/Ikonictech
• LinkedInlinkedin.com/company/ikonic-technology-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ikonic