What Positive Legacy does

Positive Legacy (legal name: Leaving A Positive Legacy, Inc.) is a 501(c)(3) nonprofit organization founded in 2010, headquartered in Lighthouse Point, Florida, that integrates live music events with coordinated environmental and humanitarian service projects. Its program model embeds "Days of Service," charity auctions, and fundraising activations into destination music events — primarily those operated by its core partner Cloud 9 Adventures (Jam Cruise, Panic en la Playa, Closer to the Sun, Strings & Sol, High Tide Getaway) and increasingly at land-based venues such as Mishawaka Amphitheatre. The organization distributes grants to vetted local nonprofits in the US, Caribbean, and Central America, and reports cumulative impact of $1.5M in grants across 81+ projects, 220,000+ trees planted, 750+ clean cookstoves built, and 22,000+ metric tons of CO2 offset.

Its core "products" are program offerings rather than technology products: Charity Auctions (live and online via OneCause), the Day of Service volunteer program, the Fan Club monthly donor subscription, the Pours for Positive craft-beverage partnership initiative, and Grant Funding to environmental/humanitarian nonprofits. The underlying technology stack is intentionally minimal — Network for Good for donation processing, OneCause for auctions and sweepstakes, Shopify for merchandise, and a Wix-hosted public site — reflecting a community-coordination business rather than a technology product company. Revenue mechanics are event-anchored: charity auction proceeds at festivals/cruises, individual donations and monthly Fan Club subscriptions, Pours for Positive per-pour contributions from craft beverage partners, sweepstakes, and merchandise. Customer segments are Music Fans/Concert-Goers, Musicians and Music Industry Artists, Music Industry Companies and Venues, and Environmental/Humanitarian Nonprofits (as grant recipients). The organization operates with a very lean staff (3 known paid roles) supported by a 10+ person board and a 12-member advisory council.

Name

Positive Legacy

Legal name

Leaving A Positive Legacy, Inc.

Website

https://positivelegacy.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Positive Legacy is a 501(c)(3) nonprofit that coordinates environmental and humanitarian service projects at destination music events, serving music fans, artists, and event operators through charity auctions, Day of Service programs, and grantmaking across the US, Caribbean, and Central America.

Ownership category

akta.pro rank

Product category

Nonprofit Grantmaking and Environmental/Humanitarian Services

NAICS

Grantmaking Foundations (813211), Grantmaking and Giving Services (81321), Other Grantmaking and Giving Services (813219)

akta.pro primary industry

Community Foundations (BPAGAKAB)

Keywords

• Music philanthropy
• Nonprofit grantmaking
• Environmental service
• Humanitarian aid
• Charitable fundraising

Headquarters

HQ city

Canal Point

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Charity Auctions: Majority of funding for environmental and humanitarian projects raised through charity auctions at music events. Accepts donated artwork, vacation rentals, ticket packages, sporting goods, and unique experiences for auction.
2. Individual Donations: One-time and recurring donations from individual supporters. Fan Club monthly donor program provides reliable income stream with perks including merchandise discounts, early auction access, and Fan Club-exclusive experiences.
3. Day of Service Participation: Volunteers participate in service activities during music events and destinations, contributing labor and donations to community projects.
4. Sweepstakes and Fundraising Activations: Fan participation through sweepstakes entries, specialty cocktails, merchandise sales, and other fundraising activities at partner venues and events.
5. Pours for Positive (Craft Beverage Partnerships): Craft breweries donate portion of sales from designated beers to Positive Legacy, with funds supporting environmental projects.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Positive Legacy is a 501(c)(3) nonprofit organization that integrates music and service to raise funds for environmental and humanitarian projects. It coordinates Day of Service volunteer programs at music events, runs charity auctions featuring artist-donated memorabilia and experiences, operates a monthly donor Fan Club, distributes grant funding to vetted community nonprofits, and partners with craft beverage companies through the Pours for Positive initiative.

Product overview

Positive Legacy operates as a nonprofit grantmaking organization that integrates music and service to benefit people and the planet. The core offerings include: Charity Auctions (primary fundraising through music memorabilia and experiences), Day of Service volunteer programs at music events, Fan Club monthly donor membership with exclusive benefits, Pours for Positive craft beverage partnerships, and Grant Funding distributed to environmental/humanitarian organizations. Additional offerings include sweepstakes/contests, video content, and merchandise sales. The organization coordinates with Cloud 9 Adventures for cruise events and partners with artists and festivals across the US, Caribbean, and Central America.

Differentiator

Problem solved

Functional benefit

Brands

• Pours for Positive: A centralized charitable initiative that streamlines nonprofit engagement and community outreach for breweries and craft beverage companies.
• Fan Club
• Day of Service

Products and services

• Charity Auctions
• Fan Club Monthly Giving Program Monthly donor membership program offering exclusive benefits including early auction access, priority Day of Service registration, merchandise discounts, tree planted in donor's name, and quarterly swag gift box for $100+ annual donors.
• Day of Service Volunteer programs at music events and destinations where fans and artists work alongside local nonprofits on environmental and humanitarian projects including school improvements, beach cleanups, and ecosystem restoration.
• Pours for Positive Initiative enabling craft beverage brands to support charitable causes through customizable engagement including donating portion of sales, benefit concerts, and Days of Service. Partners include One World Brewing, Against the Grain, and Best Day Brewing.
• Grant Funding Grant funding distributed to environmental and humanitarian organizations, with over $1.5 million distributed supporting 81+ community projects in the US, Mexico, and Caribbean.
• Sweepstakes and Fan Experience Giveaways Contest programs offering fan experience packages including concert tickets, glamping accommodations, signed memorabilia, and travel packages that raise funds through optional extra entries.
• Online Merchandise Store Shopify-based online merchandise store offering Positive Legacy branded items, sustainable merchandise, and specialty products.

Quantifiable outcome

• $1.5 million in grant funding distributed
• +7 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

19 partnerships are on record, tiered core and minor.

• Mishawaka AmphitheatrecoreStrategic or Co-development Partner · 1 January 2026Partnership with legendary Colorado music venue (110+ years) to raise $15,000 for community and environmental initiatives through fan activations, sweepstakes, specialty cocktails, merchandise sales, and fundraising during summer 2026 concerts including The Disco Biscuits, Railroad Earth, STS9, and Daniel Donato's Cosmic Country.
• Mempho Music FestivalcoreStrategic or Co-development Partner · 1 January 2024Partnership with Memphis music festival to host charity auction benefiting Positive Legacy, Soulsville Foundation/Stax Music Academy, and Le Bonheur Children’s Hospital. Mempho has raised over $200,000 for local charities through previous charity auctions.
• Trees, Water & PeoplecoreStrategic or Co-development Partner · 8 June 2022Positive Legacy's official carbon offset partner for over a decade. Received $5,000 grant to fund tree planting and clean cookstove construction. Their mission is to improve lives by helping communities protect, conserve, and manage natural resources.
• BacklineminorStrategic or Co-development Partner · 1 January 2022Mental health and wellness nonprofit for music industry professionals. Received $2,500 grant to support their work connecting music industry workers and families with mental health providers, support groups, and educational resources.
• Hands Up For HaiticoreStrategic or Co-development Partner · 1 January 2022Medical nonprofit in Northern Haiti receiving ongoing grant funding for over a decade. Positive Legacy provided additional $10,000 grant for medical services, malnutrition programs, preventive care, and clean water well construction. HUFH has built 15 water wells serving 35+ years each, with 16th underway.
• Best Day BrewingminorGTM or Marketing Partner · 1 January 2022Northern California non-alcoholic craft beer company and fellow 1% for the Planet member. First non-alcoholic beer partner in Pours for Positive initiative. Hosted Ukraine relief giveaway raising nearly $700 during Sea Otter Classic.
• One World BrewingcoreGTM or Marketing Partner · 1 January 2021Asheville, NC craft brewery that partnered with Positive Legacy to create 'Legacy Lager' with $1 per pour donated. Proceeds raised over $3,500 supporting Asheville GreenWorks for Trash Trout installation to protect local waterways.
• Against the Grain BreweryminorGTM or Marketing Partner · 1 January 2021Louisville, KY craft brewery partner in Pours for Positive initiative. Contributing $1 per pour of 'A Beer' Pale Ale to support Nowell Family Foundation's Bradley's House recovery facility for musicians. Also hosted benefit concerts for Ukraine relief.
• Nowell Family FoundationminorStrategic or Co-development Partner · 1 January 2021Addiction recovery nonprofit for the music community. 'A Beer for Bradley' brew raises funds for Bradley's House, a planned six-bed recovery facility for musicians with opioid addiction. Positive Legacy's Pours for Positive amplifies this initiative.
• Cloud 9 AdventurescoreStrategic or Co-development PartnerPrimary event partner coordinating Positive Legacy programs on Jam Cruise, Panic en la Playa, Closer to the Sun, Strings & Sol, and High Tide Getaway events. Cloud 9 Adventures is the cruise and destination event company that originally inspired Positive Legacy's formation in 2004. Together they have planted 220,000+ trees, built 750+ clean cookstoves, and offset 22,000+ metric tons of CO2.
• Healthy Reefs for Healthy PeoplecoreStrategic or Co-development PartnerCaribbean nonprofit receiving $13,000 grant for King Crab Project supporting coral reef restoration. Local community members receive training in crab rearing and reef restoration while developing livelihood opportunities.
• Asheville GreenWorksminorStrategic or Co-development PartnerLocal nonprofit receiving microgrants from Pours for Positive proceeds for environmental projects including Trash Trout litter trap installation to protect North Carolina waterways.
• Dr. Bob's SoundSchool / Moog FoundationminorStrategic or Co-development PartnerMusic education nonprofit partnering on Jam Cruise 22 Day of Service to bring interactive sound science workshops to Eliza Simons Primary School students in Grand Turk.
• Bachata AcademycoreStrategic or Co-development PartnerLargest music school in Dominican Republic dedicated to preserving UNESCO-recognized bachata tradition. Received $7,500 grant supporting student instruction and Cabarete Jazz Festival performance, with over 90 hours of specialized music instruction from guitarist Ricky Giordano.
• MARES (Marine Resilience & Sustainability Center)minorStrategic or Co-development PartnerMahahual coral restoration nonprofit receiving grant support. As of May 2025, had transplanted 500 coral fragments toward goal of 1,000, rescued endangered coral species, and trained 3 local youth in scuba diving for reef conservation.
• Together RisingminorStrategic or Co-development PartnerHumanitarian nonprofit elected as Pours for Positive beneficiary for Ukraine relief campaign. Distributes funds to vetted boots-on-ground partners including Vostok SOS, Rescue Foundation, Afya Foundation, World Central Kitchen, and others supporting refugees.
• Robin’s Nest Children’s HomeminorStrategic or Co-development PartnerJamaican children’s home hosting Jam Cruise Day of Service. $20,000 grant raised for road improvement projects to make access easier and safer.
• Eliza Simons Primary SchoolminorStrategic or Co-development PartnerGrand Turk primary school where Jam Cruise 22 Day of Service transformed outdoor spaces including basketball court resurfacing, landscape restoration, garden work, and facility repairs. Students participated in Moog Foundation SoundSchool experience.
• HeadCount OrgminorGTM or Marketing PartnerMusic industry nonprofit partnership for Participation Row at Dead & Company summer tour. Positive Legacy tabled at Dodger Stadium and Folsom Field educating fans about single-use plastic harm, receiving 537 signatures on anti-plastic pledges from fans across 18 states.

Scale indicators12 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• HeadCount: Music-industry nonprofit engaging concertgoers in civic action (voter registration, petitions) at festivals and tours. Already a partner of Positive Legacy at Dead & Company events; same target audience and on-site activation model.
• Musicians On Call: Nonprofit bringing live and recorded music to hospital patients, leveraging touring musicians and venues. Comparable as a music-and-service nonprofit with artist-driven volunteer programs and event-based fundraising.
• Reverb: Nonprofit that runs sustainability, carbon offset, and fan-engagement programs at concerts and tours. Directly comparable to Positive Legacy's model of integrating environmental philanthropy with live music events.
• Sweet Relief Musicians Fund: Nonprofit providing financial assistance to musicians facing illness, disability, or age-related hardship. Comparable as a music-anchored grantmaking charity raising funds through concerts, events, and donor programs.
• MusiCares: Music industry safety-net nonprofit providing financial, medical, and personal assistance to musicians and music professionals. Comparable as a music-anchored 501(c)(3) supporting artist and industry communities.
• Backline: Music-industry mental health nonprofit that has received grant funding from Positive Legacy. Operates in the same music-ecosystem giving space, focused on mental-health support for music professionals.
• Conscious Alliance: Nonprofit that stages food drives and hunger-relief programming at concerts and music festivals, partnering with artists like Widespread Panic and STS9. Closely aligned model: event-driven food/essentials collection + grants to local communities.

Broad incumbents

• VH1 Save The Music Foundation: Larger nonprofit raising funds at music events to support music education in schools. Comparable music + philanthropic grantmaking model at scale, though anchored in music education rather than environmental/humanitarian projects.

Others

• 1% for the Planet: Global network of which Positive Legacy is a nonprofit partner; connects businesses donating 1% of sales to environmental nonprofits. Directly relevant as the certifying body for Positive Legacy's environmental branding.

Emerging players

• Sustainable Concerts: Emerging nonprofit focused on environmental sustainability at live music events, overlapping with Positive Legacy's environmental Days of Service at festivals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/PositiveLegacy
• Facebookfacebook.com/PositiveLegacy
• LinkedInlinkedin.com/company/positivelegacy
• Instagraminstagram.com/positive_legacy

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Positive Legacy