Ads In Motion Outdoor, LLC
Ads In Motion Outdoor operates digital mobile billboard trucks with LED screens across Ohio, Michigan, and Pennsylvania, serving small and medium businesses, nonprofits, political campaigns, and municipal governments through event-driven, quote-based rental campaigns.
- Company typePrivate
- Founded2016
- HeadquartersWestlake, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Ads In Motion Outdoor, LLC does
Ads In Motion Outdoor, LLC (AIM) is a digital out-of-home advertising company that operates a fleet of standard box trucks outfitted with high-resolution LED screens on two to three sides, delivering mobile billboard advertising across Ohio, Michigan, and Pennsylvania. Founded in 2015-2016 by Mike Matonis (President, ~30 years in outdoor advertising) and Lee Zapis (Vice President, 35 years in media and co-founder of Futuri Media), the company positions itself as the first digital mobile billboard operator in the Ohio market. Its core product is the rental of LED-equipped trucks that display video, imagery, and interactive content, with remote content update capability via installed modems, multi-content rotation, integrated sound, and interactive features such as text surveys and social media campaigns.
AIM generates revenue through quote-based rental fees for mobile billboard campaigns, with pricing varying by event scope, duration, location, and content requirements. Its go-to-market is event-driven and consultative: trucks are deployed to high-attendance venues (sports games, concerts, festivals, rallies) and reserved for political campaigns, business grand openings, nonprofit fundraisers, and municipal events. The company serves a horizontal mix of customers including small and medium businesses, nonprofits, political campaigns and parties, municipal governments, and event organizers, with named engagements spanning Cuyahoga Community College, the American Heart Association, Hudec Dental, PETA, the Sherrod Brown campaign, the Ohio Democratic Party, and the Cities of Willoughby and Tallmadge.
The company is structured as a privately held Ohio LLC, funded in 2016 by an undisclosed investment from Zapis Capital Group (Lee Zapis and Rich Bongiorno). It maintains its headquarters in Sagamore Hills, Ohio, with primary service operations centered on the Cleveland market, and distributes marketing through its website, blog, social channels, downloadable media kit, and earned media coverage. Headcount remains in the 1-10 range, consistent with a small regional services operation rather than a scaling technology business.
Ads In Motion Outdoor, LLC firmographics
Firmographics- Name
- Ads In Motion Outdoor, LLC
- Legal name
- Ads In Motion Outdoor, LLC
- Website
- https://aimoutdoor.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ads In Motion Outdoor operates digital mobile billboard trucks with LED screens across Ohio, Michigan, and Pennsylvania, serving small and medium businesses, nonprofits, political campaigns, and municipal governments through event-driven, quote-based rental campaigns.
- Ownership category
- akta.pro rank
Ads In Motion Outdoor, LLC industry classification
Industry- Product category
- Digital Out-of-Home Advertising
- NAICS
- Indoor and Outdoor Display Advertising (54185)
- akta.pro primary industry
- Mobile & Vehicle Wrap Advertising (Fleet Graphics, Mobile Billboards) (BPAFALAG)
Keywords
Where Ads In Motion Outdoor, LLC is headquartered
LocationHeadquarters
- HQ city
- Westlake
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Ads In Motion Outdoor, LLC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Mobile Billboard Advertising Rental: Rental of digital mobile billboard trucks for events, promotions, political campaigns, and targeted geographic advertising. Clients can book trucks for specific routes, events, or strategic locations. Pricing is quote-based based on duration, location, and content requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom advertising campaigns |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Ads In Motion Outdoor, LLC product offering
Product offeringCore offering
Ads In Motion Outdoor rents digital mobile billboard trucks equipped with high-resolution LED screens on 2-3 sides to advertisers. Clients book the trucks for events, campaigns, promotions, and targeted geographic routes, with content that can be updated remotely and shown across rotating ads in real time.
Product overview
Ads In Motion Outdoor (AIM) is a digital mobile billboard advertising company operating in Ohio and the Midwest. The company's core offering consists of high-resolution LED mobile billboard vehicles (trucks) that display digital advertising content on 2-3 sides. The main product is the AIM Digital Mobile Billboard service, supplemented by LED Mobile Billboard Advertising for flexible messaging, and the AIM Advertising Platform for strategic planning including event targeting, watch parties, and interactive campaigns. All offerings center on taking branded messages to consumers where they live, work, commute, and play.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Truck Advertising Mobile advertising service using standard box trucks equipped with digital screens on 2-3 sides, allowing advertisers to rotate one or more digital ads to promote brands, products, or events with high recall rates at targeted locations and events.
- LED Mobile Billboard Advertising LED-based mobile billboard service providing flexible messaging with remotely updatable video content, real-time updates, and visibility in both day and night conditions with weather optimization.
- AIM Advertising Platform Strategic mobile advertising service that includes route planning, event targeting, real-time messaging adjustments, and creative applications such as watch parties, video game tournaments, and interactive campaigns.
Quantifiable outcome
- Digital mobile billboard advertising generates high recall rates and more attention than traditional static billboards
Companies that use Ads In Motion Outdoor, LLC
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles4 records
Ads In Motion Outdoor, LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Ads In Motion Outdoor, LLC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Futuri MediaminorLee Zapis is co-founder of Futuri Media, a leading-edge developer of social and mobile audience engagement technology and one of the fastest growing private companies in the U.S.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Ads In Motion Outdoor, LLC competitors and assessment
Company assessmentEmerging players
- Adomni: Programmatic DOOH marketplace connecting advertisers to billboard operators; relevant as a potential distribution channel and competitor for digital OOH inventory.
Broad incumbents
- Clear Channel Outdoor: Global OOH advertising company operating billboards, transit advertising, and street furniture; competes broadly for OOH budgets with established national presence.
- Outfront Media: Major US OOH advertising company with static billboards, transit advertising, and digital displays; competes for OOH advertiser dollars but with national footprint and broader format portfolio.
- Lamar Advertising Company: One of the largest US OOH advertising companies operating static and digital billboards nationwide; competes with AIM for OOH budgets but operates at vastly larger scale across all major US markets.
Direct peers
- Wrapify: Vehicle wrap advertising platform paying gig-economy drivers to display ads on personal cars; comparable mobile vehicle advertising model with national reach and SMB client base.
- Firefly: Digital advertising displays mounted on rideshare vehicles (top of car); similar digital mobile billboard concept and rideshare/transit advertiser customer base.
- Carvertise: Operates a mobile advertising network using wrapped vehicles for SMB and brand campaigns; directly comparable in vehicle-based mobile advertising model and similar SMB/political customer mix.
- Blip Billboards: Mobile billboard truck operator offering LED truck-based advertising in multiple US markets; directly comparable digital mobile billboard format and event-driven customer approach.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Ads In Motion Outdoor, LLC social profiles
Digital presenceAds In Motion Outdoor, LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ads In Motion Outdoor, LLC leadership team
Management profileNumber of profiles
Profiles2 records
Ads In Motion Outdoor, LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ads In Motion Outdoor, LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ads In Motion Outdoor, LLC
What does Ads In Motion Outdoor, LLC do?
Ads In Motion Outdoor rents digital mobile billboard trucks equipped with high-resolution LED screens on 2-3 sides to advertisers. Clients book the trucks for events, campaigns, promotions, and targeted geographic routes, with content that can be updated remotely and shown across rotating ads in real time.
Is Ads In Motion Outdoor, LLC a public or private company?
Ads In Motion Outdoor, LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ads In Motion Outdoor, LLC founded?
Ads In Motion Outdoor, LLC was founded in 2016. It employs 1 to 10 people.
Where is Ads In Motion Outdoor, LLC based?
Ads In Motion Outdoor, LLC is headquartered in Westlake, United States, in the North America region.
How does Ads In Motion Outdoor, LLC make money?
One revenue line is on record: mobile Billboard Advertising Rental.
Who are Ads In Motion Outdoor, LLC's main competitors?
Adomni is listed as an emerging player. Broad incumbents are Clear Channel Outdoor, Outfront Media and Lamar Advertising Company. Direct peers are Wrapify, Firefly, Carvertise and Blip Billboards.
Does Ads In Motion Outdoor, LLC have an API?
No public API is recorded for Ads In Motion Outdoor, LLC.
What industry is Ads In Motion Outdoor, LLC in?
Ads In Motion Outdoor, LLC's product category is Digital Out-of-Home Advertising. Its primary akta.pro industry code is BPAFALAG, Mobile & Vehicle Wrap Advertising (Fleet Graphics, Mobile Billboards). Its NAICS code is 54185.