Icicle Brewing Company
Icicle Brewing Company is an independent craft brewery in Leavenworth, WA operating a dual-facility brewing operation (5-bbl pilot taproom and 25-bbl production brewery) that produces award-winning packaged and draft craft beer distributed to wholesale accounts across Washington and Idaho and sold directly through its downtown taproom, food menu, keg sales, and online store.
- Company typePrivate
- Founded2010
- HeadquartersLeavenworth, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Icicle Brewing Company does
Icicle Brewing Company is an independent craft brewery and brewpub headquartered in Leavenworth, Washington, founded in 2010 by Pamela and Oliver Brulotte and operating since April 2011 from a downtown taproom at 935 Front Street. The company runs a dual-facility brewing operation: a 5-barrel small-batch pilot system at the taproom used for experimentation and taproom-exclusive releases, and a 25-barrel production brewery and packaging facility (built in 2019 approximately one mile from the taproom) that houses a state-of-the-art canning line for wholesale output. Its portfolio spans year-round flagship beers (Alpenhaze Hazy IPA, Dragontail IPA, Premium Pilsner, Bootjack IPA, Dirtyface Amber Lager, Dark Persuasion, Priebe Porter), a numbered Enchantments Hazy IPA limited series, and rotating seasonal and collaborative releases. Icicle has accumulated six World Beer Cup medals in four years and was named Large Brewery of the Year at the 2023 Washington Beer Awards.
The business operates across four revenue streams: on-site taproom sales (draft beer, flights, food menu, events) directly to visitors and tourists in Leavenworth's mountain-village tourism corridor; packaged beer to-go (12oz/16oz/19.2oz cans, 22oz bottles) sold at the taproom counter and through an online store shipping within Washington State only; keg sales (15.5-gallon half-barrels and 7.75-gallon quarter-barrels) to individuals and events; and wholesale distribution to restaurants, stores, and bars throughout Washington and Idaho, which accounts for 87-91% of total beer sales. Pricing is per-unit across all channels (e.g., Alpine Light Lager at $5/pint, food items $5.25-$16.75, 1/4 BBL keg reference price $160). The company is vertically integrated through founding family ownership of A/B Hop Farms in Prosser, WA (with the farm's logo appearing on every can) and, following a June 2026 ownership transition, through majority ownership by Shelley and Eric Desmarais of CLS Farms, a fifth-generation Yakima hop operation. CEO Joel Martinez, VP of Wholesale Operations Jason Leal, and VP of Sales & Marketing Chris Danforth retain employee ownership stakes, and the company's 11-50 employees continue to operate from the company's two Leavenworth facilities.
Icicle Brewing Company firmographics
Firmographics- Name
- Icicle Brewing Company
- Legal name
- Icicle Brewing Company
- Website
- https://iciclebrewing.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Icicle Brewing Company is an independent craft brewery in Leavenworth, WA operating a dual-facility brewing operation (5-bbl pilot taproom and 25-bbl production brewery) that produces award-winning packaged and draft craft beer distributed to wholesale accounts across Washington and Idaho and sold directly through its downtown taproom, food menu, keg sales, and online store.
- Ownership category
- akta.pro rank
Icicle Brewing Company industry classification
Industry- Product category
- Craft Beer
- NAICS
- Breweries (312120)
- SIC
- Malt Beverages (2082)
- akta.pro primary industry
- Beer Brewing & Craft Brewing (AFAFAAAA)
- akta.pro secondary industry
- Regional & National Breweries (THAFALAD)
Keywords
Where Icicle Brewing Company is headquartered
LocationHeadquarters
- HQ city
- Leavenworth
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Icicle Brewing Company business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Taproom Sales: On-site beer sales at the Leavenworth taproom, including pints, flights, and direct consumption. The taproom operates 11AM-10PM daily and also serves food.
- Package Sales (Cans/Bottles): Pre-packaged beer sold for off-site consumption, including 12oz cans (6-packs), 16oz cans, 19.2oz cans, and 22oz bottles. Available at the taproom to-go counter and through their online shop.
- Keg Sales: 15.5 gallon (1/2 barrel) and 7.75 gallon (slim 1/4 barrel) kegs sold to-go from the taproom for events and personal kegerators. Includes refundable deposit and optional tap rental.
- Wholesale Distribution: Distribution of packaged beer to restaurants, bars, stores, and retailers throughout Washington and Idaho. Pre-pandemic, distribution accounted for 87% of beer sales, increasing to 91% during pandemic and remaining a major revenue channel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Taproom Draft Beer - Alpine Light Lager at $5/pint |
| Unit Pricing | Pay-as-you-go | Keg Sales - 15.5 gallon (1/2 barrel) standard kegs |
| Unit Pricing | Pay-as-you-go | On-site Food Menu Items |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Icicle Brewing Company product offering
Product offeringCore offering
Icicle Brewing Company is an independent craft brewery that produces award-winning craft beer from two facilities in Leavenworth, Washington: a 5-barrel pilot system at the downtown taproom and a 25-barrel production brewery with a state-of-the-art canning line. The company sells its beers on-site at the Front Street taproom, through packaged retail cans/bottles, in kegs, and via wholesale distribution to restaurants, bars and retailers across Washington and Idaho.
Product overview
Icicle Brewing Company is an award-winning independent craft brewery and brewpub located in Leavenworth, Washington. The company operates a dual-facility brewing operation consisting of a 15-barrel production brewery at the edge of town and a 5-barrel pilot system at the downtown taproom for experimental releases. Their core product portfolio includes year-round flagship beers such as Alpenhaze Hazy IPA, Dragontail IPA, Premium Pilsner, Bootjack IPA, Dirtyface Amber Lager, and Dark Persuasion, along with seasonal and limited releases including the Enchantments Hazy IPA numbered series, Fortress Imperial Hazy IPA, Little Giant Hazy Pale Ale, and various taproom-exclusive small-batch brews. Additional offerings include taproom dining with seasonal food menus, keg sales for events, an e-commerce online store, and private event hosting at the Brew Floor venue. The brewery distributes packaged beer throughout Washington and Idaho via retail stores and restaurants.
Differentiator
Problem solved
Functional benefit
Products and services
- Cloud Piercer Hazy IPA A super juicy hazy IPA featuring Superdelic hops from New Zealand, delivering tropical fruit candy, ripe mango, and punchy citrus notes in a smooth, medium-bodied package at 6.5% ABV and 30 IBU.
- Enchantments Hazy IPA No. 27 – Lost World The 27th entry in the award-winning Enchantments hazy IPA series featuring Nectaron, Motueka, Citra, and Mosaic hops, with original artwork by local artist Nathan Tremlin depicting the Lost World Plateau at 6.9% ABV.
- Mountain Sweet Watermelon Lager A smooth, easy-drinking seasonal lager with juicy watermelon flavor delivering bright watermelon candy notes and a crisp, light-bodied base at 4.4% ABV and 12 IBU.
- Fortress Imperial Hazy IPA A bold imperial hazy IPA bursting with tropical, citrus, and stone fruit notes, delivering a juicy punch with a smooth, balanced finish; added to the year-round lineup.
- Little Giant Hazy Pale Ale A bright and easy-drinking year-round hazy pale ale featuring Luminosa, Citra and Mosaic hops with notes of peach, mango, papaya and candied orange peel.
- Dragontail IPA A modern West Coast IPA named after Dragontail Peak featuring aromas and notes of juicy citrus, sweet peach, and honeydew melon; 2024 World Beer Cup Gold Medal winner.
- Premium Pilsner A crisp, clean and endlessly refreshing international-style pilsner brewed with Noble hops, featuring lightly floral aromas and a smooth mouthfeel; multiple international award winner.
- Alpenhaze Hazy IPA The signature hazy IPA made with Mosaic, Citra, El Dorado and Simcoe hops delivering notes of mango, pineapple, tangerine and apricot with a light and pillowy mouthfeel.
- Bootjack IPA An IPA featuring locally grown Yakima hops with resinous pine and bright citrus notes rising above a strong malt foundation; 2012 US Open Beer Championship winner.
- Dirtyface Amber Lager A smooth flagship amber lager with medium body and rich toasted malt aroma, featuring malty sweetness that finishes fresh and clean; multiple regional and national award winner.
- Akoya Japanese Rice Lager An exceptionally easy-drinking Japanese rice lager featuring Akoya hops with soft floral notes and a touch of light biscuit; 2025 Best of Craft Beer Awards Gold Medal winner.
- Dark Persuasion A German Chocolate Cake Ale brewed with coconut, vanilla and cacao evoking flavors of German chocolate cake with dark roasted specialty malts.
- Priebe Porter A classic American porter honoring original brewmaster Dean Priebe; rich, roasty and full-flavored dark beer with robust character.
- Golden Bloom Helles An international collaboration with MOVA Brewing (Ukraine) featuring soft malt sweetness, floral notes and crisp finish in a classic Bavarian Helles; proceeds support Voices of Children Ukrainian non-profit.
- Colchuck Raspberry Wheat A limited release fruit wheat beer made with Pacific Northwest raspberries; Bronze Medal winner in the Fruit Wheat Beers category.
- Leavenworth Taproom Downtown Leavenworth taproom at 935 Front Street featuring a 5-barrel pilot brewing system for small-batch experimental releases, draft beer service, food menu, and an outdoor patio with mountain views; open daily 11AM-10PM.
- Private Event Hosting
Quantifiable outcome
- 5 consecutive years of double-digit growth in distribution
- +2 more outcomes
Companies that use Icicle Brewing Company
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles4 records
Icicle Brewing Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Icicle Brewing Company partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- CLS Farms (Shelley and Eric Desmarais)coreShelley and Eric Desmarais of CLS Farms, a fifth-generation family-owned hop farm based in Yakima, Washington, acquired majority ownership from founders Pamela and Oliver Brulotte. Eric is Oliver's second cousin. The families have deep roots in Washington agriculture and the hop industry. CLS Farms supplies hops to Icicle, and the families have collaborated through hop sourcing, brewery collaborations, and charitable initiatives.
- A/B Hop FarmscoreA/B Hop Farms in Prosser, WA is the family farm of founder Oliver Brulotte, founded by his parents Ben and Tracy Brulotte and uncle Arnold Brulotte. Oliver is a fifth-generation hop farmer. Every can of Icicle beer has A/B Hop Farms logo on it. Oliver's grandmother Doris Brulotte also farmed hops in Moxee, WA with multiple generations before her.
- MOVA Brewing (Ukraine)minorInternational collaboration with MOVA Brewing in Dnipro, Ukraine for Golden Bloom Helles, a Munich-Style Helles lager. Collaboration beer celebrates cooperation, peace, beauty, and spring renewal. MOVA Brewing won multiple awards at European Beer Star including in the same category as Icicle's Premium Pilsner. Proceeds benefit Voices of Children, a Ukrainian non-profit.
- Cascade FisheriesminorCollaboration on The Kings Lager, a Helles lager supporting salmon conservation. Cascade Fisheries focuses on Upper Columbia Spring Chinook Salmon habitat restoration. $1 per four-pack sold donated to Cascade Fisheries.
- Salmon-SafeminorCertification organization for sustainable brewing. For a beer to be Salmon-Safe, 95% or more must be sourced from Salmon-Safe certified farms or ingredients. Icicle sources Salmon-Safe certified hops from Yakima Chief Hops and malt from Skagit Valley Malting.
- Dru BruminorCollaboration on Guild Collab 'Westies with Our Besties' Central Region IPA with Bale Breaker Brewing Co., Icicle Brewing Co., Single Hill Brewing Company, The Outskirts Brewing Co., and Varietal Beer Co.
- Chuckanut BreweryminorCollaboration on Franconia lager, brewed with friends over the mountains at Icicle Brewing. Franconia is brilliantly clear and golden, capturing the soul of Franconian brewing.
- 1% for the PlanetminorEnvironmental nonprofit alliance where Icicle pledges to donate 1% of distribution sales to support non-profit organizations focused on the environment. Members donate through monetary, in-kind, and approved advertising contributions.
- Yakima Chief HopscorePrimary hops supplier. Icicle sources hops from Yakima Valley where owner Oliver Brulotte was born and raised. Partnership enables access to premium hop varieties and Salmon-Safe certified hops.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
Icicle Brewing Company competitors and assessment
Company assessmentDirect peers
- Dru Bru: Pacific Northwest craft brewery with taproom and distribution; collaborated with Icicle on the Westies with Our Besties guild collab IPA. Comparable in scale, regional distribution footprint, and brewpub-driven craft model.
- Bale Breaker Brewing Company: Yakima, WA craft brewery founded by the Desmarais family of CLS Farms hop farm — the very family that acquired majority ownership of Icicle in 2026. Operates an on-site taproom and distributes hop-forward craft beer across the Pacific Northwest with similar hop-farming vertical integration and comparable scale.
- Fremont Brewing Company: Seattle-based craft brewery with urban taproom and broad Pacific Northwest distribution. Comparable Pacific Northwest craft competitor with a similar focus on year-round flagships, seasonal releases, and on-premise brand building.
- Single Hill Brewing Company: Yakima, WA craft brewery operating a production facility and taproom, distributing throughout the Pacific Northwest with a hop-forward portfolio. Closely comparable to Icicle in geographic focus, scale, and craft positioning, and participated in the same Dru Bru-led Guild Collab.
- Georgetown Brewing Company: Seattle-based craft brewery focused on ales and lagers with strong Washington distribution and taproom presence. Comparable as a larger Pacific Northwest independent craft peer with broad regional wholesale reach and on-premise operations.
- Chuckanut Brewery: Award-winning Washington craft brewery recognized for lager excellence; collaborated with Icicle on the Franconia lager. Comparable as a Pacific Northwest craft brewery with multiple awards and a dual-venue (Bellingham + Burlington) taproom and food service operation.
- Ecliptic Brewing: Portland, OR craft brewery with taproom and distribution across Oregon and the Pacific Northwest. Comparable in scale, brewpub-led model, and award-winning craft portfolio, though serving a different metro market.
Broad incumbents
- Sierra Nevada Brewing Co. National craft brewery with flagship pale ale and broad portfolio across multiple states and taprooms. Comparable as a benchmark independent craft brand but operates at substantially larger scale and broader geographic footprint than Icicle.
- Stone Brewing: Large independent craft brewer (now owned by Sapporo) with national distribution and multiple taproom locations. Comparable as a broad craft incumbent with hop-forward IPAs and a taproom-driven brand, though operating at significantly larger scale and broader geography.
- Deschutes Brewery: Large Oregon-based craft brewery with multi-state distribution, multiple taprooms, and a broad year-round and seasonal portfolio. A larger-scale Pacific Northwest incumbent with overlapping craft credentials and broader geographic reach than Icicle.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Icicle Brewing Company social profiles
Digital presenceIcicle Brewing Company compliance and trust
Trust signalCompliance3 records
Icicle Brewing Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Icicle Brewing Company leadership team
Management profileNumber of profiles
Profiles6 records
Icicle Brewing Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Icicle Brewing Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Icicle Brewing Company
What does Icicle Brewing Company do?
Icicle Brewing Company is an independent craft brewery that produces award-winning craft beer from two facilities in Leavenworth, Washington: a 5-barrel pilot system at the downtown taproom and a 25-barrel production brewery with a state-of-the-art canning line. The company sells its beers on-site at the Front Street taproom, through packaged retail cans/bottles, in kegs, and via wholesale distribution to restaurants, bars and retailers across Washington and Idaho.
Is Icicle Brewing Company a public or private company?
Icicle Brewing Company is a private company. It is classified as family owned and is currently operating.
When was Icicle Brewing Company founded?
Icicle Brewing Company was founded in 2010. It employs 11 to 50 people.
Where is Icicle Brewing Company based?
Icicle Brewing Company is headquartered in Leavenworth, United States, in the North America region.
How does Icicle Brewing Company make money?
Four revenue lines are on record. Taproom Sales are the primary driver. The others are package Sales (Cans/Bottles), keg Sales and wholesale Distribution.
Who are Icicle Brewing Company's main competitors?
Direct peers on record are Dru Bru, Bale Breaker Brewing Company, Fremont Brewing Company, Single Hill Brewing Company, Georgetown Brewing Company, Chuckanut Brewery and Ecliptic Brewing. Broad incumbents are Sierra Nevada Brewing Co., Stone Brewing and Deschutes Brewery.
Does Icicle Brewing Company have an API?
No public API is recorded for Icicle Brewing Company.
What industry is Icicle Brewing Company in?
Icicle Brewing Company's product category is Craft Beer. Its primary akta.pro industry code is AFAFAAAA, Beer Brewing & Craft Brewing, with a secondary code of THAFALAD, Regional & National Breweries. Its NAICS code is 312120 and its SIC code is 2082.