Advatek Lighting
Advatek Lighting designs and manufactures PixLite® professional LED pixel controllers and SHOWTime® control software, serving entertainment, architectural, and immersive-art installations across Australia, North America, and EMEA.
- Company typePrivate
- Founded2012
- HeadquartersBayswater, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Advatek Lighting does
Advatek Lighting Pty Ltd is an Australian proprietary limited company that designs and manufactures professional-grade LED pixel control hardware sold under the PixLite® brand, alongside the SHOWTime® lighting control software and Advatek Assistant configuration tooling. Its core products are the Mk3 series of pixel controllers — A4-S, E4-S, E16-S (standard range) and T8-S, plus R2F-S and R4D-S long-range receivers — designed to drive between 4 and 96 universes of pixel data and to transmit pixel signals up to 300 meters. The controllers support more than 90 pixel protocols, include electrical fault protection, and ship with conformal-coating options for harsh-environment installations; all products carry a five-year warranty. The company manufactures and distributes from its global headquarters in Mulgrave, Victoria, Australia, and runs regional sales offices in North America (US) and EMEA (UK).
Advatek Lighting firmographics
Firmographics- Name
- Advatek Lighting
- Legal name
- Advatek Lighting Pty Ltd
- Website
- https://advateklights.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Advatek Lighting designs and manufactures PixLite® professional LED pixel controllers and SHOWTime® control software, serving entertainment, architectural, and immersive-art installations across Australia, North America, and EMEA.
- Ownership category
- akta.pro rank
Advatek Lighting industry classification
Industry- Product category
- Professional LED Pixel Controllers
- NAICS
- Electric Lighting Equipment Manufacturing (3351)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- LED Drivers, Ballasts & Power Modules for Lighting (Constant-current/voltage drivers, ballasts, control gear) (IMAGAIAJ)
- akta.pro secondary industry
- Optoelectronic Components (LEDs, photodiodes, optocouplers, optical sensors) (IMAGAJAF)
Keywords
Where Advatek Lighting is headquartered
LocationHeadquarters
- HQ city
- Bayswater
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Advatek Lighting business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- LED Pixel Controllers: Sale of professional-grade LED pixel control hardware including PixLite Mk3 series controllers, receivers, and accessories. Products are sold directly and through dealer network with global shipping.
- Technical Support Services: Pre-sales engineering support and post-sales technical assistance for project planning and implementation.
- SHOWTime Software: Professional lighting control software, potentially with licensing or subscription model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Range Controllers (A4-S Mk3, E4-S Mk3, E16-S Mk3) |
| Unit Pricing | Pay-as-you-go | Long Range Controllers (T8-S Mk3, R2F-S, R4D-S) |
| Other | Multi-year contract | Professional/Enterprise Solutions |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Advatek Lighting product offering
Product offeringCore offering
Advatek Lighting designs and manufactures the PixLite Mk3 family of professional LED pixel controllers (standard-range A4-S, E4-S, E16-S, and long-range T8-S with R2F-S and R4D-S receivers) that support 90+ pixel protocols and long-range data transmission up to 300 meters. The hardware is complemented by the SHOWTime lighting control software and Advatek Assistant configuration tool for programming and managing LED pixel installations across entertainment, architectural, immersive art, and seasonal display projects. All products are backed by a five-year warranty and sold through direct regional sales offices and a global authorized dealer network.
Product overview
Advatek Lighting offers a unified product portfolio centered on the PixLite® LED pixel controller family, which spans standard-range and long-range models for professional lighting installations. The product lineup includes the A4-S Mk3 and E-series (E4-S Mk3, E16-S Mk3) as standard-range controllers, and the T8-S Mk3, R2F-S, and R4D-S as long-range solutions with extended transmission distances up to 300 meters. The portfolio is complemented by SHOWTime® lighting control software and Advatek Assistant configuration tool. All products support 90+ pixel protocols and are backed by a five-year warranty.
Differentiator
Problem solved
Functional benefit
Brands
- PixLite®: Professional LED pixel controllers for lighting installations, available in Mk3 versions including A4-S Mk3, T8-S Mk3, E16-S Mk3, E4-S Mk3, and receiver units R2F-S and R4D-S.
- SHOWTime®
Products and services
- PixLite® A4-S Mk3 Standard-range LED pixel controller driving up to 24 universes of data with easy mounting, sleek design, and electrical fault protection; targeted at cost-conscious commercial installations and professional lighting projects.
- PixLite® T8-S Mk3 Long-range pixel controller with data transmission range of 300 meters, designed as a high-impact solution for professional installations where extended distance between transmitter and receivers is required.
- PixLite® R2F-S Long-range receiver with two outputs connecting to two runs of pixels, allowing receivers to be located up to 300 meters away from the transmitter for large-scale LED installations.
Quantifiable outcome
- Five-year warranty coverage, exceeding typical 1-2 year industry standards
- +2 more outcomes
Companies that use Advatek Lighting
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Advatek Lighting technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Advatek Lighting partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Meow WolfflagshipFeatured as a flagship customer collaboration, with Advatek lighting technology used in Meow Wolf's innovative immersive art installations. The partnership demonstrates Advatek's capabilities in complex creative lighting projects.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Advatek Lighting competitors and assessment
Company assessmentBroad incumbents
- Lutron Electronics: Established lighting controls leader with architectural dimming and smart-control systems that compete for the same building integration and architectural lighting budgets Advatek targets.
- Chauvet Professional: Large entertainment and architectural lighting brand whose fixtures and controllers overlap with Advatek's live events and architectural facade customer base.
- Crestron Electronics: Broad building and lighting controls incumbent whose commercial lighting control platforms overlap with Advatek's architecture and building integration segment.
- Martin Professional (HARMAN): Premium entertainment and architectural lighting brand owned by HARMAN, offering controllers and fixtures in the same large-scale stage and facade installations where Advatek competes.
- Signify (Philips Color Kinetics): Global lighting giant whose Color Kinetics division supplies architectural and entertainment LED fixtures with integrated controls, competing with Advatek on large facade and venue projects at much greater scale.
- Elation Professional: Major entertainment lighting manufacturer serving the same concerts, theaters, and live events segments where Advatek's PixLite controllers are deployed.
Emerging players
- J1SYS: Niche LED pixel controller manufacturer serving DIY and seasonal lighting communities, addressing overlapping use cases (holiday displays, residential pixel control) at lower price points than Advatek.
- HolidayCoro: Specialty pixel controller and accessory vendor for the holiday lighting and Christmas display enthusiast community, intersecting with Advatek's seasonal/seasonal-displays customer segment.
Direct peers
- Madrix: German maker of LED pixel control hardware and SHOWTime-like lighting control software, serving the same architectural, entertainment, and art installation use cases as Advatek.
- ENTTEC: Australia-based manufacturer of LED pixel controllers, DMX tools, and lighting control hardware directly competing with Advatek's PixLite line across the same integrators and dealer channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Advatek Lighting social profiles
Digital presenceAdvatek Lighting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Advatek Lighting leadership team
Management profileNumber of profiles
Advatek Lighting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Advatek Lighting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Advatek Lighting
What does Advatek Lighting do?
Advatek Lighting designs and manufactures the PixLite Mk3 family of professional LED pixel controllers (standard-range A4-S, E4-S, E16-S, and long-range T8-S with R2F-S and R4D-S receivers) that support 90+ pixel protocols and long-range data transmission up to 300 meters. The hardware is complemented by the SHOWTime lighting control software and Advatek Assistant configuration tool for programming and managing LED pixel installations across entertainment, architectural, immersive art, and seasonal display projects. All products are backed by a five-year warranty and sold through direct regional sales offices and a global authorized dealer network.
Is Advatek Lighting a public or private company?
Advatek Lighting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Advatek Lighting founded?
Advatek Lighting was founded in 2012. It employs 11 to 50 people.
Where is Advatek Lighting based?
Advatek Lighting is headquartered in Bayswater, Australia, in the Oceania region.
How does Advatek Lighting make money?
Three revenue lines are on record. LED Pixel Controllers are the primary driver. The others are technical Support Services and SHOWTime Software.
Who are Advatek Lighting's main competitors?
Broad incumbents on record are Lutron Electronics, Chauvet Professional, Crestron Electronics, Martin Professional (HARMAN), Signify (Philips Color Kinetics) and Elation Professional. Emerging players are J1SYS and HolidayCoro. Direct peers are Madrix and ENTTEC.
Does Advatek Lighting have an API?
No public API is recorded for Advatek Lighting.
What industry is Advatek Lighting in?
Advatek Lighting's product category is Professional LED Pixel Controllers. Its primary akta.pro industry code is IMAGAIAJ, LED Drivers, Ballasts & Power Modules for Lighting (Constant-current/voltage drivers, ballasts, control gear), with a secondary code of IMAGAJAF, Optoelectronic Components (LEDs, photodiodes, optocouplers, optical sensors). Its NAICS code is 3351 and its SIC code is 3640.