Stateside Skates
Stateside Skates Ltd. is a UK-based B2B wholesale distributor and brand owner of action sports equipment, serving retailers and rental operators worldwide (excluding the USA) with 14+ house and partner brands across skateboards, scooters, longboards, roller skates, and protective gear.
- Company typePrivate
- Founded1981
- HeadquartersAmersham, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Stateside Skates does
Stateside Skates Ltd. is a UK-based B2B wholesale distributor and brand owner in the action sports industry, founded in 1981 and headquartered in Amersham. The company designs, sources, and distributes skateboards, stunt scooters, roller skates, longboards, helmets, and protective equipment to retail and rental customers worldwide. It explicitly does not distribute into the USA, indicating a deliberate geographic carve-out for what is otherwise a global footprint.
The company operates a multi-brand portfolio strategy, owning or officially distributing 14+ brands including Enuff Skateboards, Mindless Longboards, Echo Skates, REKD Protection, Rio Roller (including a dedicated Rio Roller Rental sub-brand), SFR Skates, Slamm Scooters, Frenzy Scooters, Anarchy, Voltage, Red Eye Wheels, Rage Scooters, and Breezy Rollers (as official UK distributor). This structure allows the company to cover distinct subcategories of the action sports market through a single wholesale relationship, with products spanning entry-level through performance segments.
The go-to-market is a B2B wholesale model combining direct field sales with a 24/7 online ordering platform serving retailers and rental operators. CEO Alistair Crichton leads a small organization (11-50 employees). The business is vertically integrated across brand creation, product design, manufacturing oversight, and global distribution within a niche consumer category. No revenue, funding, or AI/technology capabilities are publicly disclosed, and the company is a private limited company with no public filings referenced.
Stateside Skates firmographics
Firmographics- Name
- Stateside Skates
- Legal name
- Stateside Skates Ltd.
- Website
- https://statesideskates.com
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Stateside Skates Ltd. is a UK-based B2B wholesale distributor and brand owner of action sports equipment, serving retailers and rental operators worldwide (excluding the USA) with 14+ house and partner brands across skateboards, scooters, longboards, roller skates, and protective gear.
- Ownership category
- akta.pro rank
Stateside Skates industry classification
Industry- Product category
- Action Sports Equipment Wholesale
- NAICS
- Sporting and Athletic Goods Manufacturing (33992), Sporting and Recreational Goods and Supplies Merchant Wholesalers (423910)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Outdoor Play & Sports Toys Distribution (CRAOAMAG)
Keywords
Where Stateside Skates is headquartered
LocationHeadquarters
- HQ city
- Amersham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Stateside Skates business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Wholesale Distribution of Action Sports Products: Stateside Skates generates revenue through B2B wholesale distribution of action sports products including roller skates, skateboards, stunt scooters, longboards, helmets, and protective equipment. They design, manufacture, and import their own branded products and sell to retailers and distributors globally.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Stateside Skates product offering
Product offeringCore offering
Stateside Skates designs, manufactures, and imports its own range of action sports products including skateboards, longboards, quad roller skates, stunt scooters, recreational scooters, helmets, and protective equipment, and distributes them exclusively on a B2B basis to retailers and distributors worldwide. The company owns and operates 14+ house and partner brands under one portfolio and ships directly from its UK head office warehouse to a global trade customer base.
Product overview
Stateside Skates is an extreme sports design house, brand house, and distribution hub that designs, manufactures, and imports its own products. The company operates on a B2B basis, selling exclusively to retailers and distributors rather than direct to consumers. Their portfolio consists of owned house brands including Enuff Skateboards (established 2006), Mindless Longboards, Echo Skates, REKD Protection, Rio Roller, SFR Skates, Slamm Scooters, Frenzy Scooters, Anarchy, Voltage, and Red Eye Wheels. They also offer sub-brands such as Rio Roller Rental for the hire market. As an official distributor, they carry Breezy Rollers as a partner brand. The company ships products worldwide directly from the UK, with an on-site warehouse and a 24/7 online B2B ordering system for trade customers.
Differentiator
Problem solved
Functional benefit
Brands
- Enuff Skateboards: Modern skateboard designs and a variety of components. Established in 2006 with a vision to create a top-level UK skateboard brand that's fun and affordable.
- Mindless Longboards
- Echo Skates
- REKD Protection
- Rio Roller
- SFR Skates
- Slamm Scooters
- Frenzy Scooters
- Rio Roller Rental
- Anarchy
- Voltage
- Breezy Rollers
Companies that use Stateside Skates
Customer profileSegments2 records
Ideal customer profiles2 records
Stateside Skates technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stateside Skates partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Breezy RollerscoreBreezy Rollers is an official distributor/partner brand of Stateside Skates. Breezy Rollers produces the next generation of shoes with wheels, featuring a worldwide patented easy-click wheel system that allows wheels to be removed within seconds without tools. The partnership brings top-quality products with fun, vibrant designs to Stateside's portfolio.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
Stateside Skates competitors and assessment
Company assessmentDirect peers
- Santa Cruz Skateboards: Santa Cruz Skateboards is an iconic skateboard brand owner distributed globally through skate shops and online retailers. Comparable to Stateside Skates in skateboard brand ownership (vs Enuff, Voltage) and B2B distribution to specialist skate retail.
- Razor USA: Razor is a leading global designer and distributor of scooters (kick, electric, stunt) and action-sports ride-ons, with deep retail penetration in the US and UK. Directly comparable to Stateside Skates in stunt scooter category and overlapping brand portfolio targeting youth action sports.
- Sector 9: Sector 9 is a longboard and skateboard designer/distributor with global wholesale. Directly comparable to Stateside Skates in the longboard category (vs Mindless) and B2B distribution model, though more US-centric.
- Micro Mobility Systems (Micro Scooters): Micro Scooters designs and distributes kick scooters, electric scooters, and ride-ons to global retailers. Comparable to Stateside Skates as a European-based scooter and ride-on brand owner selling through high-street and online B2B channels.
- Madd Gear / MGP: Madd Gear is an Australian-based scooter and skateboard brand owner/distributor with global retail distribution. Highly comparable to Stateside Skates in stunt scooter and skateboard categories, multi-brand strategy, and B2B wholesale model.
Broad incumbents
- Globe International: Globe International is an Australian-listed skateboard, surf, and apparel brand owner with global wholesale distribution. Comparable to Stateside Skates in skateboard/longboard brand ownership and B2B distribution model, though at materially larger scale.
- K2 Sports: K2 Sports is a larger multi-category action-sports brand owner (inline skates, snowboards, ski boots, scooters). Overlaps with Stateside Skates in the scooter and skate categories but operates at much greater scale and category breadth.
- Huffy Corporation: Huffy designs and distributes bicycles, scooters, and wheeled ride-on toys through mass retail channels. Comparable to Stateside Skates in scooter/ride-on distribution and multi-brand retail relationships, though at larger scale and broader category scope.
- Pacific Cycle: Pacific Cycle distributes a broad portfolio of wheeled recreational products (bicycles, scooters, ride-ons) under multiple brands through mass-market retail. Comparable to Stateside Skates in B2B distribution of wheeled action/recreation products to retailers.
Emerging players
- Roces: Roces is an Italian skate and roller-blade brand with wholesale distribution across Europe. Comparable to Stateside Skates in roller-skate and inline skate categories (vs Rio Roller, SFR, Anarchy) and European B2B distribution footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Stateside Skates social profiles
Digital presenceStateside Skates financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stateside Skates leadership team
Management profileNumber of profiles
Profiles1 record
Stateside Skates funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stateside Skates M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stateside Skates
What does Stateside Skates do?
Stateside Skates designs, manufactures, and imports its own range of action sports products including skateboards, longboards, quad roller skates, stunt scooters, recreational scooters, helmets, and protective equipment, and distributes them exclusively on a B2B basis to retailers and distributors worldwide. The company owns and operates 14+ house and partner brands under one portfolio and ships directly from its UK head office warehouse to a global trade customer base.
Is Stateside Skates a public or private company?
Stateside Skates is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stateside Skates founded?
Stateside Skates was founded in 1981. It employs 11 to 50 people.
Where is Stateside Skates based?
Stateside Skates is headquartered in Amersham, United Kingdom, in the Europe region.
How does Stateside Skates make money?
One revenue line is on record: wholesale Distribution of Action Sports Products.
Who are Stateside Skates's main competitors?
Direct peers on record are Santa Cruz Skateboards, Razor USA, Sector 9, Micro Mobility Systems (Micro Scooters) and Madd Gear / MGP. Broad incumbents are Globe International, K2 Sports, Huffy Corporation and Pacific Cycle. Roces is listed as an emerging player.
Does Stateside Skates have an API?
No public API is recorded for Stateside Skates.
What industry is Stateside Skates in?
Stateside Skates's product category is Action Sports Equipment Wholesale. Its primary akta.pro industry code is CRAOAMAG, Outdoor Play & Sports Toys Distribution. Its NAICS code is 33992 and its SIC code is 3949.