Hersey & Son

What Hersey & Son does

Hersey & Son is a traditional British silversmith established in 1955, headquartered in Walton-on-Thames, Surrey. The company manufactures and sells hallmarked sterling silver jewellery, silverware, and personalised gifts directly to consumers through its Shopify-powered e-commerce website. The product portfolio spans three core categories—women's jewellery (necklaces, bracelets, bangles, earrings, rings), men's jewellery (cuff bracelets, chains, dog tags, St Christopher pendants, cufflinks), and silverware (wine coasters, napkin rings, candlesticks, armadishes, photo frames)—plus a children's and christening gifts sub-line. All products are crafted in the company's own workshop, hallmarked at the Goldsmiths' Company London Assay Office, and supported by an in-house engraving service available on over 80% of SKUs using laser and traditional methods. The catalogue also includes a gold-plated jewellery sub-line.

The business is a self-serve DTC e-commerce operation with no physical retail stores or third-party resellers. Products are priced from £25 to over £890, with classic jewellery staples at £48–£150 and premium silverware up to £889. The platform ships to 50+ countries with multi-currency pricing across GBP, USD, EUR, AUD, CAD, and others. Customer acquisition is driven primarily by email newsletter signup (10% first-order discount), Instagram presence, and content marketing around hallmarking and workshop heritage. Key worker discount programmes (15% off for military, first responders, healthcare workers, teachers) serve as a differentiated acquisition lever. The business is a family-owned private limited company with 11-50 employees, no external investors, no funding rounds, and no parent company. The customer base is entirely long-tail individual consumers (SMB) with no enterprise or B2B customers, as evidenced by customer testimonials referencing wedding gifts, christening presents, and personal purchases. Verified social proof comes from over 10,000 5-star reviews and 11,380 total reviews with a 4.93 average rating on REVIEWS.io.

Name

Hersey & Son

Legal name

Hersey & Son Ltd

Website

https://hersey.co.uk

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

11–50 employees

Short description

Hersey & Son is a family-owned British silversmith established in 1955, selling hallmarked 925 sterling silver jewellery, silverware, and personalised gifts directly to consumers via a Shopify e-commerce platform, with custom engraving, multi-currency pricing, and shipping to 50+ countries.

Ownership category

akta.pro rank

Product category

Sterling Silver Jewellery & Silverware

NAICS

Jewelry and Silverware Manufacturing (33991), Jewelry Retailers (458310), Jewelry Retailers (45831)

SIC

Jewelry, Silverware & Plated Ware (3910), Jewelry, Precious Metal (3911), Retail-Jewelry Stores (5944)

akta.pro primary industry

Precious Metal Jewelry (Gold/Platinum/Silver) (CRAKAAAD)

akta.pro secondary industries

Children’s & Men’s Jewelry Manufacturing (CRAKAIAN), Engraving & Personalization Services (CRAKALAG)

Keywords

• Sterling silver jewellery
• Silverware and gifts
• Silver hallmarking
• Christening gifts
• Silver engraving

Headquarters

HQ city

Walton Upon Thames

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Retail Product Sales: One-time purchase model for physical sterling silver jewellery and silverware products. Products sold at fixed retail prices with no subscription component. Revenue generated through direct consumer transactions on their e-commerce platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Hersey & Son manufactures and sells handcrafted 925 sterling silver jewellery, silverware (wine coasters, napkin rings, candlesticks, armadishes, beakers, photo frames, decanters, peppermills), children's and christening gifts, and a broader silver gifts collection, all crafted in its Walton-on-Thames workshop. Every piece is hallmarked at the Goldsmiths' Company London Assay Office, and an in-house engraving service is offered on over 80% of the catalogue. Products are sold directly to consumers through the company's own Shopify e-commerce storefront and shipped internationally to more than 50 countries.

Product overview

Hersey & Son is a traditional British silversmith established in 1955, operating as a single-brand workshop-focused retailer of hallmarked sterling silver jewellery and silverware. The product portfolio centres on three main categories: Women's Jewellery (necklaces, bracelets, bangles, earrings, rings with T-bar pendants, initial necklaces, and lockets), Men's Jewellery (cuff bracelets, chain bracelets, leather and silver combinations, silver chains in curb/cable/box/ball styles, dog tags, St Christopher pendants, and cufflinks), and Silverware (peppermills, wine coasters, napkin rings, candlesticks, armadishes, beakers, photo frames, and decanters). A significant sub-category is Children's Jewellery and Christening Gifts (bracelets, cups, tooth boxes, rattles, and bangles). The company offers an add-on Engraving Service (on-site with laser capability) available on over 80% of products, enabling personalisation. A Key Worker Discount programme provides 15% off for specific professions. All products are crafted in their workshop, hallmarked at the London Assay Office, and presented in Hersey & Son gift boxes. The entire catalogue is powered by Shopify e-commerce platform with various payment integration options.

Differentiator

Problem solved

Functional benefit

Products and services

• Women's Sterling Silver Jewellery Complete collection of women's sterling silver jewellery including necklaces, bracelets, bangles, earrings, and rings, crafted in-house with many pieces available for personalisation through on-site engraving. Targeted at women seeking quality everyday and special occasion silver jewellery.
• Men's Sterling Silver Jewellery Men's sterling silver jewellery including chains, cuff bracelets, chain bracelets, leather-and-silver combinations, dog tags, St Christopher pendants, and cufflinks, all crafted in workshop with many available for engraving.
• Sterling Silver Silverware Collection Classic silverware pieces including wine coasters, napkin rings, candlesticks, peppermills, armadishes, beakers, photo frames, and decanters. All items are hallmarked, handmade, and available for engraving.
• Christening Gifts and Children's Jewellery Sterling silver gifts for christenings and children including baby cups, egg cups, rattles, tooth boxes, bracelets, and bangles, many available with personalisation through engraving.
• Sterling Silver Gifts Collection Extensive collection of sterling silver gifts for all ages and occasions including wedding, anniversary, christening, and unusual gifts.
• Engraving Service On-site engraving service available on over 80% of products, using laser and traditional engraving methods for personalisation of jewellery and gifts.
• Sterling Silver Cufflinks Classic and unusual sterling silver cufflinks including vitreous enamel designs, suitable for weddings and formal occasions.
• Gold Plated Jewellery Gold-plated silver jewellery options across necklaces, chains, and earrings.

Quantifiable outcome

• Over 10,000 5-star reviews and 4.93 average rating from 11,380 reviews

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• ShopifycoreTechnology or IntegrationShopify powers the Hersey & Son e-commerce platform, providing the online store infrastructure, payment processing, and hosting services. The company operates as a Shopify merchant.
• Goldsmiths' Company London Assay OfficecoreStrategic or Co-development PartnerAll Hersey & Son products are hallmarked at the Goldsmiths' Company London Assay Office, providing independent verification and authentication of silver purity in accordance with UK hallmarking regulations.
• National Association of Jewellers (NAJ)minorOthersTrade association membership providing industry representation and credibility for the jeweller.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Christofle: French luxury silverware maker with deep heritage, directly comparable to Hersey's silverware category (peppermills, candlesticks, tableware). Operates at much larger scale and addresses a higher luxury price point.
• Beaverbrooks: Established UK jewellery retailer with strong silver and gifting assortment. Overlaps in women's silver jewellery, men's gifts, and occasion-driven purchasing, though positioned as a multi-brand retailer rather than a craft producer.
• Tiffany & Co. Global luxury jewellery incumbent with hallmarking heritage and broad silver/gift assortment. Comparable in hallmarking-led authenticity and gifting occasion positioning, though operating at vastly larger scale and higher price points.
• Goldsmiths: UK high-street jewellery retailer carrying multiple brands and silver ranges. Comparable in silver jewellery assortment and gifting category, but operates at scale with multi-brand retail model rather than workshop-made DTC.
• Mappin & Webb: British heritage jeweller and silversmith offering both silver jewellery and silverware. Directly overlaps Hersey's product categories and traditional British heritage positioning, but with broader portfolio including gold and watches.

Direct peers

• Thomas Sabo: German-based silver jewellery brand with strong heritage and a comparable sterling silver + engraving/personalisation proposition. Competes for the same men and women customers seeking silver gifting and everyday pieces.
• Azendi: UK-based DTC sterling silver jewellery retailer with a similar online-led, design-forward model. Highly comparable in product category (silver necklaces, bracelets, earrings) and target customer (women seeking everyday and gifting silver).
• Pandora: Global market leader in sterling silver charm and bracelet jewellery. Direct competitor in the silver jewellery category with overlapping female customer base, though operating at significantly larger scale through branded retail and wholesale.
• Hot Diamonds: UK sterling silver jewellery brand with real diamond and silver offerings, sold through both online and selective retail. Comparable in product mix and target market to Hersey's women's and gift-buying segments.
• ChloBo: UK-based sterling silver jewellery brand selling directly to consumers online. Overlapping core product range (necklaces, bracelets, earrings) and similar mid-market price positioning with personalisation and stacking/layering trends.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/herseyandsonsilversmiths
• Xx.com/herseysilver
• Facebookfacebook.com/HerseySilversmiths

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hersey & Son