Solatube Home Daylight

What Solatube Home Daylight does

Solatube Home Daylight, operating under the legal name Solatube Home Inc. (DBA "Solatube Home"), is a privately held residential home services company headquartered in Vista, California, founded in 1987. The company sells and professionally installs Solatube tubular daylighting systems — products that channel natural sunlight from the roof into interior living spaces through reflective tubes using only a small 10-14 inch roof opening, with proprietary flashing and UV/infrared filtering engineered to address the leak and heat-gain problems associated with traditional skylights. The portfolio extends beyond core daylighting into residential ventilation — whole house fans, attic fans, and garage fans — plus optional Light Add-On Kits that integrate energy-efficient electric lighting into the same ceiling fixture for 24-hour illumination.

The company operates through a regional dealer model with five physical service locations in major Sun Belt metropolitan markets: San Diego (its original home), Los Angeles, Orange County, Phoenix/Scottsdale, and Dallas/Ft. Worth. Each location runs a field sales motion in which customers schedule a free in-home consultation via the website or a local phone number, a daylighting specialist visits within 24 hours to deliver a custom quote in approximately one hour, and factory-trained certified installers complete the installation in approximately two hours with minimal disruption. Revenue is generated primarily through one-time product sale and installation fees on a quote-based pricing model supplemented by ongoing maintenance, repair, and replacement-part services; the company runs periodic promotions offering up to $500 off installations and provides financing and tax-credit resource content to support conversion.

Customer acquisition is driven by SEO-optimized geographic landing pages for each metro, content marketing (blog, financing resources, tax-credit/incentive pages), a structured referral program, and the prominent display of customer testimonials and Google reviews — collectively 1,600+ reviews with location-level ratings between 4.8 and 5.0. Solatube Home claims a cumulative installed base of 250,000+ homeowners across its service areas. No public disclosures exist regarding ownership, leadership, funding, financial performance, patents, or strategic partnerships; the company appears to be a privately held, founder- or operator-led residential services contractor that monetizes the Solatube brand through regional installation and service delivery.

Name

Solatube Home Daylight

Legal name

Solatube Home Inc.

Website

https://homedaylight.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Solatube Home Daylight is a Vista, California-based residential home services company that sells and professionally installs Solatube tubular skylights and complementary ventilation products (whole house, attic, and garage fans) across five U.S. Sun Belt metros, serving individual homeowners via in-home consultations and factory-trained certified installers.

Ownership category

akta.pro rank

Product category

Residential Daylighting and Ventilation

NAICS

Glass and Glazing Contractors (23815)

SIC

Electrical Work (1731)

akta.pro primary industry

Smart Lighting & Dimming Control Installation (HSAHADAB)

akta.pro secondary industry

Dimmer, Switch & Lighting Control Installation (HSAOAFAJ)

Keywords

• Tubular skylights
• Residential daylighting systems
• Skylight installation services
• Whole house ventilation fans
• Attic and garage fans

Headquarters

HQ city

Vista

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales and Installation: Sale and professional installation of tubular skylights, attic fans, whole house fans, and garage fans. Revenue is generated through one-time product and installation fees, with optional add-ons such as dimmers, night lights, and additional fixtures.
2. Service and Maintenance: Ongoing maintenance, repair services, and replacement parts for installed systems

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Solatube Home Daylight is a regional retail seller and professional installer of Solatube tubular skylight systems and residential ventilation products. The company sells and installs tubular skylights, skylight replacements, whole-house fans, attic fans, and garage fans, with optional add-ons such as photovoltaic night lights and electric Light Add-On Kits. Customers receive a free in-home consultation from a daylighting specialist followed by factory-trained certified installation, typically completed in about two hours.

Product overview

Solatube Home Daylight offers a unified portfolio of natural light and ventilation solutions for residential properties. The core offerings center on tubular skylights and skylight replacements, which bring natural sunlight into homes through reflective tube technology without electricity or heat gain. These primary daylighting products are complemented by ventilation products including whole house fans, attic fans, and garage fans that improve air circulation and energy efficiency. Optional Light Add-On Kits can be integrated with skylight fixtures to provide 24-hour illumination. The company provides professional installation services across five major U.S. metro areas (San Diego, Los Angeles, Orange County, Phoenix/Scottsdale, and Dallas/Ft. Worth), with over 250,000 homeowners served.

Differentiator

Problem solved

Functional benefit

Products and services

• Tubular Skylights Tubular skylights channel natural daylight into residential interiors through reflective tubes installed between roof and ceiling, with UV and infrared filtering to prevent heat gain and furniture fading. Designed and installed for homeowners seeking natural light in kitchens, hallways, bathrooms, living rooms, and other interior spaces.
• Skylight Replacement Replacement service for existing traditional or aging skylights, upgrading them to energy-efficient, leak-proof Solatube tubular skylight systems. Targeted at homeowners seeking to fix leaks, reduce heat gain, or modernize existing skylight installations.
• Whole House Fans Whole-house fans circulate fresh outdoor air throughout the home to provide energy-efficient cooling and reduce dependence on air conditioning. Targeted at homeowners seeking whole-house ventilation and cooling improvements.
• Attic Fans Attic fans ventilate attic spaces to reduce heat buildup, extend roof life, and improve overall home energy efficiency. Targeted at homeowners with hot attics or heat-related roof stress.
• Garage Fans Garage ventilation fans cool garage spaces and improve air circulation for workshop or storage use. Targeted at homeowners seeking climate and air-quality improvements in attached or detached garages.
• Light Add-On Kits Optional energy-efficient electric light kits that integrate within the same ceiling fixture as a Solatube tubular skylight, enabling 24-hour illumination (daylight by day, electric light by night). Targeted at homeowners who want round-the-clock lighting from a single fixture.

Quantifiable outcome

• Reduces dependence on artificial lighting during daytime hours
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• Angi: Home services marketplace connecting homeowners with local contractors including skylight installers. Relevant as a customer acquisition channel that competes with Solatube Home's direct field sales for homeowner attention and project leads.
• HomeAdvisor: Home services platform that matches homeowners with local contractors for projects including skylight installation. Operates as an indirect competitor by aggregating lead demand that could otherwise go to specialized direct providers like Solatube Home.

Broad incumbents

• Andersen Windows: Major manufacturer of windows and skylights with broad national distribution and builder relationships. Competes in the residential skylight and daylighting market against Solatube's tubular offerings with a wider product portfolio.
• Velux: Global leader in skylights and roof windows, directly competing with Solatube's tubular daylighting systems. Velux offers a broader product portfolio including traditional skylights and the Sun Tunnel tubular daylighting product, and has far greater brand recognition and distribution.
• Lowe's: National home improvement retailer selling skylights, lighting fixtures, and related products. Provides an alternative channel for homeowners seeking daylighting solutions and competes for the same homeowner project budgets.
• Pella: Established window and door manufacturer with a residential skylight product line. Competes in the residential daylighting and skylight replacement market against Solatube's tubular daylighting systems.
• Home Depot: National home improvement retailer selling traditional skylights, lighting fixtures, and related products. Competes indirectly with Solatube Home by offering DIY-friendly alternatives and installation services at scale across all the company's markets.

Direct peers

• Champion Windows: Home improvement company specializing in windows, skylights, sunrooms, and related products. Offers professional skylight installation and replacement services that compete with Solatube Home for residential daylighting customers.
• Velux Sun Tunnel: Velux's tubular daylighting product line, which directly competes with Solatube tubular skylights. Both use reflective tube technology to pipe natural daylight into interior spaces through small roof openings, targeting the same residential daylighting use cases.
• Renewal by Andersen: National window and skylight replacement franchise serving homeowners. Directly competes with Solatube Home for homeowners seeking to upgrade, replace, or add skylights and bring natural light into their homes through professional installation services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/HomeDaylight
• Facebookfacebook.com/157074534353325

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solatube Home Daylight