Langbrett
Langbrett is a German sustainable fashion retailer selling organic cotton, merino wool, and chrome-free leather clothing and footwear through three German retail stores, a Shopify e-commerce storefront, and the GUPPYFRIEND microplastic-prevention sub-brand.
- Company typePrivate
- Founded2014
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Langbrett does
Langbrett is a German sustainable fashion company founded by surfers and nature enthusiasts that designs, produces, and retails fair-trade clothing, footwear, and accessories. The product portfolio centers on natural materials — organic cotton terry cloth (Bio-Baumwolle), merino and virgin wool, and chrome-free tanned nubuk leather — manufactured in small ateliers across Germany, Portugal, and Spain. Core categories include Frottee sweatshirts, hoodies, ponchos, and shorts; wool sweaters, scarves, and beanies; leather boots and sneakers; and accessories such as travel towels and socks. The company also operates the GUPPYFRIEND sub-brand, which produces microplastic-stopping wash bags and filtration products aimed at households, businesses, and municipalities.
Langbrett generates revenue through a direct-to-consumer hybrid model combining a Shopify-powered online storefront (langbrett.com) with three owned retail locations in Berlin (Kastanienallee 44), Düsseldorf (Ackerstraße 113), and Frankfurt (Kleiner Hirschgraben 3). Pricing follows a one-time purchase model with items ranging from approximately €11.90 for socks to €149 for premium sweaters, and free shipping is offered on orders above €150 alongside a local pickup option in Berlin. Product launches include the 2026 Globales Klimahandtuch (Global Climate Towel), and resale partnerships with Woolpower extend the merino wool assortment.
The company targets environmentally conscious consumers, outdoor and water sports enthusiasts, and unisex buyers seeking timeless, plastic-free apparel. Marketing relies on organic search positioning, an editorial 'Kosmos' blog covering sustainability and lifestyle topics, an email newsletter, and the LANGBRETT Klub community membership program. The site is localized in German, English, French, and Italian, and supports multiple European payment methods. No external funding, headcount figures, revenue figures, or management team details were disclosed in available sources.
Langbrett firmographics
Firmographics- Name
- Langbrett
- Legal name
- LANGBRETT
- Website
- https://langbrett.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Langbrett is a German sustainable fashion retailer selling organic cotton, merino wool, and chrome-free leather clothing and footwear through three German retail stores, a Shopify e-commerce storefront, and the GUPPYFRIEND microplastic-prevention sub-brand.
- Ownership category
- akta.pro rank
Langbrett industry classification
Industry- Product category
- Sustainable Apparel
- NAICS
- Apparel Manufacturing (315), Apparel Accessories and Other Apparel Manufacturing (3159)
- SIC
- Retail-Apparel & Accessory Stores (5600), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Footwear, (No Rubber) (3140)
- akta.pro primary industry
- Sustainable & Circular Athleisure (Recycled/Bio-based, Resale) (CRAAAEAM)
- akta.pro secondary industry
- Sustainable / Ethical Apparel & Accessories Wholesale (CRAOADAJ)
Keywords
Where Langbrett is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
Langbrett business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- E-commerce Sales: Direct online sales through their Shopify-powered e-commerce platform (langbrett.com), selling clothing, shoes, and accessories directly to consumers with free shipping over €150 and local pickup options in Berlin.
- Retail Store Sales: Revenue from three owned retail locations in German cities (Berlin, Düsseldorf, Frankfurt) where customers can purchase products in-person and register for the LANGBRETT Klub membership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Clothing (sweaters, hoodies, t-shirts, shorts, pants) |
| One time/ perpetual license | Pay-as-you-go | Footwear (sneakers, boots, sandals, slippers) |
| One time/ perpetual license | Pay-as-you-go | Accessories (hats, scarves, bags, socks, travel towels) |
| One time/ perpetual license | Pay-as-you-go | Climate Towel |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Langbrett product offering
Product offeringCore offering
Langbrett is a German sustainable fashion brand that designs and sells clothing, shoes, and accessories made from natural materials. Products are manufactured in Germany, Portugal, and Spain, and distributed through a Shopify-based online store and three retail locations in Berlin, Düsseldorf, and Frankfurt. The brand also operates the GUPPYFRIEND sub-brand, which addresses microplastic pollution from synthetic textile washing.
Product overview
Langbrett is a sustainable fashion company offering a unified product portfolio of fair and eco-friendly clothing and footwear. The core offering consists of terry cloth products (sweaters, hoodies, ponchos, shorts, pants) made from organic cotton, wool garments (merino and virgin wool sweaters, scarves, beanies), and leather/suede shoes (boots and sneakers) produced in Portugal, Spain, and Germany. They also sell accessories including travel towels, socks, and shoelaces. Their sub-brand GUPPYFRIEND focuses on microplastic-stopping products. The company resells select Woolpower merino wool products. All products emphasize natural materials, chrome-free leather tanning, and plastic-free production. They operate physical stores in Berlin, Düsseldorf, and Frankfurt alongside their Shopify e-commerce platform.
Differentiator
Problem solved
Functional benefit
Brands
- GUPPYFRIEND: A brand developed by LANGBRETT that creates products to stop microplastic pollution, making it visible and helping change routines in households, businesses, and municipalities.
Products and services
- Langbrett Sustainable Clothing Apparel made from natural materials targeting environmentally conscious consumers seeking sustainable everyday fashion.
- Langbrett Sustainable Shoes Footwear produced from natural materials as part of the Langbrett sustainable fashion assortment.
- Langbrett Accessories Complementary accessories made from natural materials, extending the Langbrett sustainable lifestyle assortment.
- GUPPYFRIEND Microplastic Prevention Products Sub-brand products, including washing bags and related items, designed to capture microplastic fibers released during laundry and reduce microplastic pollution.
Companies that use Langbrett
Customer profileSegments3 records
Ideal customer profiles1 record
Langbrett technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature2 records
Langbrett partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Langbrett competitors and assessment
Company assessmentDirect peers
- Knowledge Cotton Apparel: Danish/German sustainable apparel brand built around organic cotton basics with European distribution, directly comparable in product philosophy and unisex appeal.
- Vaude: German outdoor and lifestyle brand with deep sustainability credentials, fair production, and a product mix that overlaps Langbrett's outdoor/terry cloth and natural-materials positioning.
- Bleed Clothing: German sustainable clothing brand producing organic, vegan apparel and surf/outdoor-inspired pieces, sharing Langbrett's surf/outdoor heritage and eco-conscious customer base.
- ARMEDANGELS: Cologne-based sustainable fashion DTC brand producing organic and fair-trade apparel for men and women with a similar German-speaking, premium-sustainable positioning to Langbrett.
- Langerchen: German sustainable fashion brand producing fair, organic basics and outerwear in Europe, directly comparable in materials philosophy and target customer to Langbrett.
- Recolution: German sustainable fashion label focused on organic cotton basics and small-batch European production, overlapping Langbrett's unisex, natural-material, European-made positioning.
Emerging players
- Ecoalf: Spanish sustainable fashion brand using recycled and natural materials across apparel and footwear, comparable in circular-fashion narrative and Iberian production footprint.
Broad incumbents
- Fjällräven: Swedish outdoor brand with a strong sustainability and durable-product identity, comparable in outdoor-lifestyle positioning and natural-material product mix to Langbrett.
- Patagonia: Global sustainable outdoor apparel incumbent with strong fair-trade and recycled-materials programs; competes for similar sustainability-conscious outdoor consumers but at much larger scale.
- hessnatur: Pioneering German sustainable fashion brand with a large catalog of natural-material apparel, footwear, and home textiles; comparable in product breadth and fair-production ethos.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Langbrett social profiles
Digital presenceLangbrett financial estimates
Financial estimateRevenue estimate
Valuation estimate
Langbrett leadership team
Management profileNumber of profiles
Langbrett subsidiaries and ownership
Company hierarchySubsidiaries1 record
Langbrett funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Langbrett M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Langbrett
What does Langbrett do?
Langbrett is a German sustainable fashion brand that designs and sells clothing, shoes, and accessories made from natural materials. Products are manufactured in Germany, Portugal, and Spain, and distributed through a Shopify-based online store and three retail locations in Berlin, Düsseldorf, and Frankfurt. The brand also operates the GUPPYFRIEND sub-brand, which addresses microplastic pollution from synthetic textile washing.
Is Langbrett a public or private company?
Langbrett is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Langbrett founded?
Langbrett was founded in 2014. It employs 11 to 50 people.
Where is Langbrett based?
Langbrett is headquartered in Berlin, Germany, in the Europe region.
How does Langbrett make money?
Two revenue lines are on record. E-commerce Sales are the primary driver. The others are retail Store Sales.
Who are Langbrett's main competitors?
Direct peers on record are Knowledge Cotton Apparel, Vaude, Bleed Clothing, ARMEDANGELS, Langerchen and Recolution. Ecoalf is listed as an emerging player. Broad incumbents are Fjällräven, Patagonia and hessnatur.
Does Langbrett have an API?
No public API is recorded for Langbrett.
What industry is Langbrett in?
Langbrett's product category is Sustainable Apparel. Its primary akta.pro industry code is CRAAAEAM, Sustainable & Circular Athleisure (Recycled/Bio-based, Resale), with a secondary code of CRAOADAJ, Sustainable / Ethical Apparel & Accessories Wholesale. Its NAICS code is 315 and its SIC code is 5600.