Darlim
Darlim is a Spain-based B2B distributor of professional cleaning products, machinery, and consumables serving 6,000+ customers across hospitals, hospitality, food industry, and cleaning companies, operating four distribution centers and a 21-location franchise network.
- Company typePrivate
- Founded1983
- HeadquartersPorriño, Spain
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Darlim does
Darlim (legal name: DARLIM, S.L.U.) is a Spain-based B2B distributor of professional cleaning and hygiene products, machinery, and consumables, operating from its headquarters in O Porriño (Pontevedra), Galicia. Founded in 1983 through the acquisition of Teodoro Crespo, the company has built a 40-year track record distributing approximately 80 third-party brands and four proprietary sub-brands (DAMALIM chemicals, DAMACEL cellulose, DAMAPLAST single-use, DAMAECO sustainable products) across a stock of 6,500+ SKUs. Its portfolio spans cleaning machinery (including Gausium AI-powered autonomous robots distributed under an exclusive Spanish arrangement), chemical products, cellulose and dispensers, single-use items, carts and equipment, tools/textiles, and amenities, with a proprietary R&D program (Darlim Innova Tech) developing sustainability-focused lines such as the DamaecoXS ultra-concentrated range.
Darlim operates a multi-channel go-to-market combining direct enterprise sales (a dedicated commercial team serving 6,000+ B2B customers with free technical advisory and audits), four regional distribution centers with 20 delivery vehicles, a DAMALIM franchise network of 21 points of sale, and the Darlim Connect digital platform for online ordering and technical documentation. Revenue streams include product distribution (hardware and consumable sales), technical service and maintenance contracts, short-term equipment rental, and franchise-based retail. The company holds ISO 9001, ISO 14001, ISO 27001, and OSHAS 18001 certifications and serves use cases across hospitals, organized food service/hospitality, professional laundries, food industry, and professional cleaning companies throughout Spain.
The business is privately held and family-managed under Director General Saúl Cuevas Faro, with growth funded through reinvested earnings and selective acquisitions — most recently Maudel (Madrid-based industrial cleaning machinery provider, October 2025) and previously GRH (Madrid regional distributor, 2012). Darlim discloses €27 million in annual turnover with a stated goal to surpass €40 million by 2025, supported by automation (Gausium robotics), proprietary sustainable product expansion, and ongoing geographic buildout (most recently the 2022 Asturias delegation).
Darlim firmographics
Firmographics- Name
- Darlim
- Legal name
- DARLIM, S.L.U.
- Website
- https://darlim.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Darlim is a Spain-based B2B distributor of professional cleaning products, machinery, and consumables serving 6,000+ customers across hospitals, hospitality, food industry, and cleaning companies, operating four distribution centers and a 21-location franchise network.
- Ownership category
- akta.pro rank
Darlim industry classification
Industry- Product category
- Professional Cleaning Products Distribution
- NAICS
- Soap and Cleaning Compound Manufacturing (32561)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Restroom & Hygiene Dispensing Systems (Commercial/Industrial) (IMAHALAH)
- akta.pro secondary industries
- Paper, Tissue, Wipers & Dispensers Distribution (CRAOAGAC), Cleaning Tools, Mops, Brooms & Brushes Distribution (CRAOAGAD), Green/Eco-Certified Cleaning Products Distribution (CRAOAGAN)
Keywords
Where Darlim is headquartered
LocationHeadquarters
- HQ city
- Porriño
- HQ country
- Spain
- HQ region
- Europe
Offices5 records
Markets served
Darlim business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Product Distribution: Darlim distributes a wide range of professional cleaning and hygiene products including machinery, cleaning chemicals, cellulose and dispensers, single-use items, trolleys and equipment, tools and textiles, and amenities. The company carries 6,500 product references in stock and distributes approximately 80 brands.
- Technical Services and Maintenance: Service contracts, maintenance, and repair services for supplied machinery and equipment, including original spare parts and accessories.
- Equipment Rental: Short-term rental of cleaning machinery and equipment.
- Franchise Network (DAMALIM): Revenue generated through the DAMALIM franchise network of 21 franchisee-operated points of sale.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Darlim product offering
Product offeringCore offering
Darlim distributes professional cleaning products, machinery, consumables, and hygiene solutions across Spain, complemented by advisory, training, installation, and technical maintenance services. The company operates proprietary brands (DAMACEL, DAMAPLAST, DAMAECO, DamaecoXS) and distributes partner brands including Gausium autonomous cleaning robots. Sales are delivered through direct B2B sales, a 21-location DAMALIM franchise network, and four distribution centers serving more than 6,000 customers.
Product overview
Darlim is a professional cleaning products and services distributor offering a comprehensive portfolio organized around machinery (including Gausium autonomous cleaning robots), chemical cleaning products (DAMALIM brand), cellulose and dispensers (DAMACEL brand), single-use products (DAMAPLAST brand), sustainable products (DAMAECO/DamaecoXS lines), carts and equipment, cleaning tools and textiles, and amenities. The company operates the Darlim Connect digital platform for customer service and the Darlim Innova Tech program for proprietary product development. Services include technical assistance, maintenance contracts, rental options, and training programs. The product portfolio spans approximately 6,500 references in stock across 80 distributed brands and proprietary sub-brands.
Differentiator
Problem solved
Functional benefit
Brands
- DAMALIM: Own chemical products brand under the DAMALIM name grouping a wide range of fully tested chemical products covering professional cleaning and hygiene.
- DAMACEL
- DAMAPLAST
- DAMAECO
- DARLIM Innova Tech
- DARLIM Connect
- DamaecoXS
Products and services
- DAMALIM Franchise Network
Quantifiable outcome
- Darlim increased its recycling rate by 95%, reduced waste generated by 85%, and achieved 100% staff involvement in sustainability programs.
- +2 more outcomes
Companies that use Darlim
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles2 records
Darlim technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Darlim partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- GausiumcoreDarlim serves as the authorized Spanish distributor for Gausium cleaning robots, including the Scrubber 50 autonomous floor cleaning robot. Darlim deployed three Scrubber 50 units at Metro de Madrid, one of Europe's largest metro systems, serving over 2 million daily passengers across 300 stations. The partnership also includes deployments at Viña Costeira winery. Gausium provides the AI-powered robotic cleaning technology while Darlim handles distribution, installation, and service in Spain.
- 3McoreDarlim and 3M collaborate on a joint training program focused on floor care solutions for professional cleaning companies. The initiative provides technical and practical training to improve efficiency, safety, and durability of floors. Sessions cover selection of cleaning systems, efficient use of products and machinery, floor protection, and workplace safety. 3M contributes its floor care product range including cleaning discs.
- MaudelcoreDarlim acquired Madrid-based Maudel, a provider of industrial cleaning machinery, in a transaction advised by Confianz. The acquisition reinforces Darlim's technical service capabilities and supports its automation program, contributing to its goal of surpassing €40 million in turnover by 2025. Maudel's expertise in industrial cleaning machinery complements Darlim's product portfolio.
- LibreDon / Xunta de GaliciaminorDarlim was a sponsor of the X Encuentro para Directivos Líderes 100 Consejos organized by LibreDon with support from Xunta de Galicia. The event held at Palacio de Congresos y Exposiciones de Galicia in Santiago de Compostela gathered business leaders including executives from Santander España, Grupo Gadisa, Porsche Ibérica, and Grupo Barceló.
- Cámara de Comercio de TuiminorDarlim participated in the 7º Encuentro de Networking Mercatus organized by Cámara de Comercio de Tui on sustainability and environmental best practices in industry. CEO Saúl Cuevas served as moderator and Vice President of Cámara de Comercio de Tui. The event featured panel discussions with representatives from Aqualia, CEAMSA, and Stellantis.
- Viña CosteiraminorViña Costeira, a winery in O Ribeiro, collaborates with Darlim and Gausium for sustainable cleaning solutions during the vendimia (harvest) season. Darlim provides eco-friendly cleaning products and robotic cleaning equipment to maintain hygiene standards while minimizing environmental impact in the winemaking facility.
Scale indicators12 records
Recent moves8 records
Expansion highlights5 records
Darlim competitors and assessment
Company assessmentBroad incumbents
- Diversey: Global cleaning, sanitation and hygiene products manufacturer (now part of Solenis); directly relevant as a chemical/detergent supplier whose products Darlim actively distributes under a co-marketed partnership, making it both competitor and supplier.
- ISS A/S: Danish-listed global facility services provider that delivers outsourced cleaning and hygiene services to commercial and institutional customers; an incumbent that buys JanSan supplies at scale, comparable as buyer and adjacent services provider.
- Sodexo Group: French-listed global facility management and food services company; major institutional buyer of JanSan products and a broad facility-services incumbent that overlaps with Darlim's end-customer profile (healthcare, education, corporate).
- Pritchard Industries: US-based commercial cleaning and facility services company offering janitorial outsourcing, supplies and specialty services; broader services play but with significant JanSan supplies revenue overlapping Darlim's customer base.
- Ecolab Inc. US-listed global leader in water, hygiene and infection prevention; major cleaning-chemical and dispensing-system manufacturer whose products compete with Darlim's DAMALIM proprietary chemicals and whose equipment overlaps with Darlim's machinery distribution.
Direct peers
- Imperial Dade: Largest US-based distributor of foodservice packaging and JanSan supplies; broadline JanSan distribution with regional hubs, field sales and a combination of third-party plus proprietary brands analogous to Darlim.
- BradyIFS: US JanSan and foodservice distributor formed from the merger of Brady Industries and Independent Food Service; comparable broadline JanSan distribution model with regional warehouses and field sales coverage.
- Bunzl plc: London-listed global wholesale distribution group specializing in JanSan, foodservice and other essentials; runs an internationally scaled broadline distribution model with proprietary supply chain, closest structural comparable to Darlim's broadline JanSan catalog.
- Reyes Holdings (Reyes Group): Private foodservice and JanSan distribution conglomerate (Reyes Group / Allied); broadline distribution of supplies and equipment to thousands of foodservice, hospitality and institutional accounts across multiple geographies.
Emerging players
- Avidbots: Canadian manufacturer of autonomous floor-scrubbing robots (Neo) targeting industrial and commercial facilities; competes with Darlim's partner Gausium and represents the emerging autonomous-cleaning category that Darlim is moving into.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Darlim social profiles
Digital presenceDarlim compliance and trust
Trust signalCompliance4 records
Darlim financial estimates
Financial estimateRevenue estimate
Valuation estimate
Darlim leadership team
Management profileNumber of profiles
Darlim subsidiaries and ownership
Company hierarchySubsidiaries7 records
Darlim funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Darlim M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Darlim
What does Darlim do?
Darlim distributes professional cleaning products, machinery, consumables, and hygiene solutions across Spain, complemented by advisory, training, installation, and technical maintenance services. The company operates proprietary brands (DAMACEL, DAMAPLAST, DAMAECO, DamaecoXS) and distributes partner brands including Gausium autonomous cleaning robots. Sales are delivered through direct B2B sales, a 21-location DAMALIM franchise network, and four distribution centers serving more than 6,000 customers.
Is Darlim a public or private company?
Darlim is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Darlim founded?
Darlim was founded in 1983. It employs 51 to 100 people.
Where is Darlim based?
Darlim is headquartered in Porriño, Spain, in the Europe region.
How does Darlim make money?
Four revenue lines are on record. Product Distribution is the primary driver. The others are technical Services and Maintenance, equipment Rental and franchise Network (DAMALIM).
Who are Darlim's main competitors?
Broad incumbents on record are Diversey, ISS A/S, Sodexo Group, Pritchard Industries and Ecolab Inc.. Direct peers are Imperial Dade, BradyIFS, Bunzl plc and Reyes Holdings (Reyes Group). Avidbots is listed as an emerging player.
Does Darlim have an API?
No public API is recorded for Darlim.
What industry is Darlim in?
Darlim's product category is Professional Cleaning Products Distribution. Its primary akta.pro industry code is IMAHALAH, Restroom & Hygiene Dispensing Systems (Commercial/Industrial), with a secondary code of CRAOAGAC, Paper, Tissue, Wipers & Dispensers Distribution. Its NAICS code is 32561 and its SIC code is 5040.