OmniTrend
OmniTrend is an Australian AI platform that generates source-cited pre-meeting briefs, stakeholder maps, and legislative Trackers for government relations consultants and in-house GR teams, drawing on continuously indexed Australian political data including Hansard, ministerial diaries, and the lobbyist register.
- Company typePrivate
- Founded2022
- HeadquartersSydney, Australia
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What OmniTrend does
OmniTrend Pty Ltd is an Australian AI company that operates a chat-based platform purpose-built for government relations professionals working the Australian federal and state political record. The platform retrieves and synthesises from 47–48 continuously-indexed data sources — including Federal and state Hansard (ingested daily), ministerial diaries, the federal lobbyist register, AEC donations, committee submissions, government press releases, regulator decisions, and Bluesky political posts (hourly), backed by a 6M+ historical social archive. It generates source-grounded pre-meeting briefs, stakeholder maps, weekly client updates, and automated legislative/regulatory Trackers, with every claim carrying inline citations traceable to original sources. Architecture is Australian-sovereign: application servers on Fly.io Sydney, database on Supabase ap-southeast-2, TLS 1.3 in transit and AES-256 at rest, with per-firm isolation via Row Level Security; LLM inference runs via the Anthropic Claude API under zero data retention. Exports preserve citations through Word, PDF, and Google Docs.
The company monetises through a hybrid PLG-plus-enterprise model. Self-serve tiers are Free (A$0/month, ~25 briefs), Pro (A$30/month, ~150 briefs), Max (A$100/month, unlimited), and Team (A$200/seat/month, annual contract, SSO, shared workspace, audit log); an Enterprise tier offers single-tenant or air-gapped deployments with customer-managed keys and IRAP/sovereignty support, typical engagements A$30k+ annual. A separate usage-based Live Retrieval stream charges per heavy research query at cost, with price shown upfront. Primary customer segments are Australian GR consulting firms and in-house corporate GR teams, with Enterprise explicitly extending into defence-adjacent and regulated-bank clients. The company is privately held, headquartered in Sydney, in alpha stage, with no disclosed funding rounds, no named customers, and 1–10 employees.
OmniTrend firmographics
Firmographics- Name
- OmniTrend
- Legal name
- OmniTrend Pty Ltd
- Website
- https://omnitrend.ai
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- OmniTrend is an Australian AI platform that generates source-cited pre-meeting briefs, stakeholder maps, and legislative Trackers for government relations consultants and in-house GR teams, drawing on continuously indexed Australian political data including Hansard, ministerial diaries, and the lobbyist register.
- Ownership category
- akta.pro rank
Where OmniTrend is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
OmniTrend business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription SaaS — Tiered Plans: Monthly or annual subscription tiers (Free, Pro, Max, Team) differentiated by volume of briefs, active trackers, model speed, and team features. Annual billing offers 15% discount. Enterprise has bespoke commercial terms (typically $30k+ annual).
- Live Retrieval — Usage-based: Premium data retrieval tasks (opposition research, complete posting history, deep document fetches) charged at per-query cost shown upfront. Most users go weeks or months without triggering a charge. Costs passed through at-cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free — Try the product on real political data |
| Subscription | Monthly | Pro — For consultants & in-house GR using it weekly |
| Subscription | Monthly | Max — For Directors, lead consultants, daily power users |
| Per seat | Monthly | Team — For agencies and in-house teams |
| Subscription | Multi-year contract | Enterprise — Single-tenant deployment in nominated environment |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
OmniTrend product offering
Product offeringCore offering
OmniTrend is an AI-powered platform purpose-built for Australian government relations professionals. It generates source-grounded pre-meeting briefs, stakeholder maps, weekly client updates, and live regulatory trackers by querying 47+ continuously indexed Australian political data sources (Federal and State Hansard, ministerial diaries, lobbyist register, AEC donations, committee submissions, press releases, regulators, Bluesky). The product is delivered as a SaaS web application with self-serve tiers and enterprise single-tenant deployments.
Product overview
OmniTrend is an AI-powered chat surface purpose-built for Australian government relations. The core platform combines source-grounded chat (every claim cited to live political data), structured brief generation, stakeholder mapping, and automated legislative/regulatory tracking. The product indexes 48 live data sources including Federal and State Hansard, ministerial diaries, lobbyist registers, AEC donations, committee submissions, press releases, and Bluesky — plus a 6M+ historical social archive. All data is Australian-hosted on Supabase Sydney; AI inference runs via Anthropic Claude API with zero data retention. Pricing spans Free (A$0, ~25 briefs), Pro (A$30, ~150 briefs), Max (A$100, unlimited), Team (A$200/seat with SSO and shared workspace), and Enterprise (single-tenant, sovereign deployment, bespoke terms). The platform is currently in alpha.
Differentiator
Problem solved
Functional benefit
Products and services
- OmniTrend Platform Core AI-powered chat surface for Australian government relations that generates source-grounded pre-meeting briefs, stakeholder maps, weekly client updates, and regulatory tracking from live Australian political data. Targeted at GR consultants, in-house GR teams, and agencies.
- Source-Ground Chat Conversational query interface where each user query runs against user-toggled live data sources (Hansard, ministerial diaries, lobbyist register, AEC, regulators, committees, Bluesky). Every claim has clickable inline citations traceable to the original source.
- Briefs as Artifacts Structured deliverable generation for pre-meeting briefs, stakeholder maps, and weekly client updates produced in a side panel beside chat. Versioned on refinement, side-panel editable, exportable to Word, PDF, and Google Docs with citations preserved.
- Tracker
Quantifiable outcome
- Pre-meeting briefs generated in minutes rather than hours
- +1 more outcomes
Companies that use OmniTrend
Customer profileSegments3 records
Ideal customer profiles2 records
OmniTrend technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature7 records
OmniTrend partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
OmniTrend competitors and assessment
Company assessmentEmerging players
- Capitol Canary: Government affairs and legislative tracking software with stakeholder management and grassroots tools. Comparable as a mid-market GR workflow platform serving a similar buyer persona to OmniTrend's Pro and Team tiers.
- Plural Policy: AI-powered legislative tracking and policy intelligence platform for advocacy and government relations teams. Closest emerging-play competitor combining live legislative data with AI workflows, although US-focused.
Regional players
- InfluenceMap: Australia-/UK-based platform tracking corporate influence on climate and energy policy through lobbyist register and disclosure data. Adjacent in methodology (lobbyist register analytics) and regionally aligned, though focused on a specific issue area rather than full GR workflow.
- PolicyMogul: UK-headquartered policy and public affairs intelligence platform serving consultants and in-house GR teams. Closest regional peer in terms of vertical SaaS positioning for government relations workflows outside the US.
Others
- LobbyMap: Lobbying transparency and influence-mapping data project used by accountability researchers. Comparable in that it systematically aggregates and analyses lobbyist register disclosures — a key data source OmniTrend cross-references in stakeholder mapping.
Broad incumbents
- CQ Roll Call: Long-standing congressional intelligence and news brand serving government affairs professionals. Comparable as an established data-rich incumbent in legislative tracking and policy intelligence.
- FiscalNote: Publicly-listed policy and regulatory intelligence platform spanning legislation tracking, lobbying data, and policy analysis. Comparable as a broad incumbent in the policy-intelligence category that OmniTrend serves, but with much wider scope and US anchor.
- Westlaw (Thomson Reuters): Dominant legal and regulatory research platform with deep government-document coverage. Comparable as a high-trust, compliance-grade source-grounded research tool for professional services, though anchored in legal use cases.
- Bloomberg Government: Broad incumbent providing legislative tracking, contracts intelligence, and policy analysis to government affairs professionals. Comparable as a premium, data-rich GR intelligence platform, though pitched at scale and US-focused.
Direct peers
- Quorum: US-based government affairs and public affairs SaaS platform offering stakeholder tracking, legislative monitoring, and grassroots tools. Closest direct overseas analogue to OmniTrend's GR workflow software play, though not vertical-AI-native.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
OmniTrend social profiles
Digital presenceOmniTrend compliance and trust
Trust signalCompliance4 records
OmniTrend financial estimates
Financial estimateRevenue estimate
Valuation estimate
OmniTrend leadership team
Management profileNumber of profiles
OmniTrend funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OmniTrend M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OmniTrend
What does OmniTrend do?
OmniTrend is an AI-powered platform purpose-built for Australian government relations professionals. It generates source-grounded pre-meeting briefs, stakeholder maps, weekly client updates, and live regulatory trackers by querying 47+ continuously indexed Australian political data sources (Federal and State Hansard, ministerial diaries, lobbyist register, AEC donations, committee submissions, press releases, regulators, Bluesky). The product is delivered as a SaaS web application with self-serve tiers and enterprise single-tenant deployments.
Is OmniTrend a public or private company?
OmniTrend is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OmniTrend founded?
OmniTrend was founded in 2022. It employs 1 to 10 people.
Where is OmniTrend based?
OmniTrend is headquartered in Sydney, Australia, in the Oceania region.
How does OmniTrend make money?
Two revenue lines are on record. Subscription SaaS — Tiered Plans are the primary driver. The others are live Retrieval — Usage-based.
Who are OmniTrend's main competitors?
Emerging players on record are Capitol Canary and Plural Policy. Regional players are InfluenceMap and PolicyMogul. LobbyMap is listed as an others. Broad incumbents are CQ Roll Call, FiscalNote, Westlaw (Thomson Reuters) and Bloomberg Government. Quorum is listed as a direct peer.
Does OmniTrend have an API?
No public API is recorded for OmniTrend.