Instrumentos y Accesorios Automatizados

What Instrumentos y Accesorios Automatizados does

Instrumentos y Accesorios Automatizados S.A. de C.V. (IASA) is a Mexican distributor and e-commerce retailer of medical equipment, wound care products, surgical instruments, and laboratory supplies, founded in the mid-1990s and operating under the brand "IAASA." The company maintains its main operations from Ciudad Obregón, Sonora (industrial park headquarters) and Miguel Hidalgo in Mexico City (central offices), serving healthcare professionals, hospitals, clinics, and clinical laboratories across Mexico through a multi-channel go-to-market motion that combines its proprietary e-commerce platform (instrumentosyaccesorios.com), Mercado Libre and Amazon Mexico marketplace stores, WhatsApp-based inside sales, and physical retail distribution through Walmart and Aurrerá.

IASA's product portfolio spans medical equipment (tococardiographs, vital signs monitors, pulse oximeters, fetal detectors, LED examination lamps, pediatric scales), wound care consumables (the proprietary Endovellico line including silver-ion antimicrobial dressings, hydrocolloid, petrolatum, and transparent polyurethane dressings, plus CUTANPLAST hemostatic sponges of Italian origin), surgical accessories (electrosurgery plates, ECG cables, bipolar forceps, scalpel blades, closed suction systems, multi-band ligature kits), respiratory equipment (CPAP/VPAP masks, laryngeal masks), and laboratory consumables (paraffin inclusion cassettes, sharps containers, thermal ECG paper). The company is the exclusive Mexican distributor of Mascia Brunelli (Italian dermatological/wound care brand) and LGMD (manufacturer of the BabyView Plus tococardiograph and VitalView B monitor), which together constitute the most differentiated technical content in the catalog.

Revenue is generated through transactional unit sales at publicly disclosed MXN prices, with free shipping on orders above MXN $2,000 and installment financing up to 12 months without interest, processed via Openpay, PayPal, SPEI, and cash-at-retail networks (OXXO, 7-Eleven, Walmart). The business model is asset-light distribution and resale: IASA does not disclose in-house R&D, manufacturing, or recurring subscription revenue, and the input data does not contain any disclosed annual revenue figure, investor capital, or management team bios. COFEPRIS registrations on individual SKUs (e.g., 1097C2020SSA, 1899E2015SSA) and conformance with Mexico's Cuadro Básico Institucional (CBI) procurement standards are the principal regulatory anchors.

Name

Instrumentos y Accesorios Automatizados

Legal name

Instrumentos y Accesorios Automatizados S.A. de C.V.

Website

https://instrumentosyaccesorios.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Instrumentos y Accesorios Automatizados is a Mexican medical supplies distributor serving healthcare professionals, hospitals, and laboratories with wound care dressings, monitoring equipment, surgical instruments, and laboratory consumables via e-commerce and marketplaces.

Ownership category

akta.pro rank

Product category

Medical Supplies Distribution

NAICS

Other Commercial Equipment Merchant Wholesalers (42344)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Medical Supplies & Consumables Wholesale (Non-Device) (CRAOAHAE)

akta.pro secondary industries

Health, Wellness & Pharmacy Online Retailers (CRAFADAG), Medical, Dental & Lab Supply Marketplaces (CRAFAHAG)

Keywords

• Medical supplies distribution
• Wound care products
• Medical equipment retail
• Surgical instruments
• Healthcare consumables

Headquarters

HQ city

Miguel Hidalgo

HQ country

Mexico

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Medical Supplies Sales: Primary revenue from sale of medical equipment, wound care products, surgical instruments, laboratory supplies, and accessories to healthcare professionals, hospitals, clinics, and laboratories across Mexico. Products include diagnostic equipment, monitoring devices, consumables, and disposable medical supplies.
2. E-commerce Sales: Direct online sales through proprietary e-commerce platform and marketplace channels (Mercado Libre, Amazon), enabling B2C and B2B transactions with customers across Mexico.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Instrumentos y Accesorios Automatizados (IASA) distributes and sells a comprehensive portfolio of medical equipment, wound care dressings, surgical instruments, respiratory assistance devices, and laboratory consumables to healthcare professionals and institutions across Mexico. The company operates its own e-commerce storefront and complements sales through Mercado Libre, Amazon Mexico, WhatsApp, and selected retail outlets (Walmart, Aurrerá), acting as the exclusive Mexican distributor for international brands such as Mascia Brunelli and LGMD, while also marketing its own proprietary Endovellico wound dressing line.

Product overview

Instrumentos y Accesorios Automatizados is a Mexican medical products distributor offering a comprehensive portfolio of medical equipment, wound care dressings, surgical accessories, respiratory equipment, and laboratory supplies. The company distributes products under multiple brands including their own Endovellico line (wound dressings: transparent, hydrocolloid, petrolatum, silver antimicrobial barrier dressings), LGMD brand products (disposable syringes, vital signs monitors like VitalView B, tococardiographs like BabyView Plus), and distributes internationally branded products. Their product categories include: Equipo Médico (medical equipment such as vital signs monitors, pulse oximeters, fetal detectors, examination lamps, pediatric scales), Material de curación (wound care: hemostatic sponges, dressings with silver, hydrocolloid, petrolatum, transparent dressings), Asistencia Respiratoria (respiratory: CPAP masks, PEEP valves, laryngeal masks), Instrumental Quirúrgico (surgical: electrosurgery plates, ECG cables, suction systems, bipolar forceps, ligature kits), Laboratorio (laboratory: cassettes for paraffin inclusion, scalpels, sharps containers), and Accesorios y consumibles (accessories and consumables). They are exclusive distributors of Mascia Brunelli and LGMD brands in Mexico. The company operates an e-commerce platform integrated with Mercado Libre and Amazon marketplaces.

Differentiator

Problem solved

Functional benefit

Products and services

• Esponja Hemostática (CUTANPLAST Hemostatic Sponge) Italian CUTANPLAST technology hemostatic sponge that absorbs up to 50 times its own weight, totally absorbable and highly biocompatible, used by surgeons for surgical interventions requiring control and precision.
• Tococardiógrafo fetal/uterina BabyView Plus Fetal/uterine cardiotocograph with a 21.1-inch LCD TFT color screen, dual transducer (ultrasonic FHR/TOCO), twin growth mode, lightweight portable folding design, and graphical/numerical display for obstetric monitoring.
• Monitor de signos vitales VitalView B Portable multi-parameter vital signs monitor with 8.4-inch TFT color screen, 7 simultaneous curves, audible/visible alarms, precise SpO2 measurement in low perfusion, 3-lead ECG display, designed for emergency rooms and surgery.
• Apósito con barrera antimicrobiana Endovellico-S Antimicrobial wound dressing with silver-ion technology for treating burns, diabetic ulcers, pressure ulcers, and post-operative wounds; maintains a semi-moist healing environment while absorbing exudate and bacteria.
• Apósito transparente Endovellico-T Ultra-thin microporous polyurethane-film dressing that is waterproof, hypoallergenic, and allows the skin to breathe while blocking viruses and bacteria.
• Apósito hidrocoloide Hydrocolloid dressing used for treatment of wounds from burns, ulcers, and diabetic complications.
• Apósito de petrolato Petrolatum-based dressing for wound care treatment.
• Jeringa de plástico desechable Disposable plastic hypodermic syringe made of virgin polypropylene with Luer-lock pivot, latex-free, pyrogen-free, ethylene-oxide sterilized; available in 3ml, 5ml, and 10ml sizes.
• Placa de electrocauterio Monopolar Hi-Fi Disposable monopolar Hi-Fi connector electrosurgery return plate with conductive adhesive layer and self-adhering gel for electrosurgical procedures.
• Placa de electrocauterio Bipolar Valleylab Dual Valleylab-connector bipolar electrosurgery plate with individual packaging.
• Cable de ECG de 5 derivaciones 5-lead/5-point AHA-standard ECG cable, snap/clip type, compatible with General Electric, Nellcor, Spacelabs, Nihon Kohden, BCI, Philips Welch Allyn, and Zoll vital signs monitors.
• Sistema de succión cerrado Closed suction system used in surgical procedures.
• Kit Ligador Multibanda para Várices Multi-band ligature kit for esophageal and rectal varicose veins.
• Oxímetro de pulso CMS50F (Contec) Digital finger pulse oximeter with OLED 0.96-inch dual-color display, up to 20 hours of continuous operation for non-invasive SpO2 and pulse-rate monitoring.
• Transductor ultrasónico FHR Ultrasonic FHR transducer compatible with the BabyView Plus tococardiograph by LGMD.
• Transductor TOCO de Frecuencia fetal TOCO transducer for fetal frequency/cardiotocograph compatible with BabyView Plus.
• Fonodetector FetalView Plus Portable fetal heart-rate detector for monitoring fetal heart sounds.
• Lámpara para examinación LED LED examination lamp for clinical examinations.
• Báscula digital pediátrica Digital pediatric/neonatal scale for infant weight measurement.
• Cassette / Molde para inclusión Disposable plastic cassette/mold for paraffin tissue embedding in histology and pathology laboratories, made of high-density polymer resistant to histological solvents; 22mm, 250 pieces per box.
• Papel térmico para electrocardiograma 110mm x 140mm Z-fold red-grid thermal paper for ECG/EKG recording (140mm x 110mm x 20cm), compatible with P/FX7202 and similar equipment, supplied in packs of 100 sheets.
• Contenedor para punzocortantes Polypropylene sharps container resistant to punctures and impacts with safety lid, available in 1L, 4.6L, and 8L sizes for hazardous medical waste.
• Infusor elastomérico 60ml 60ml elastomeric infuser for controlled fluid administration.
• Esponja hemostática dental/ortodoncia Hemostatic sponge variant for dental and orthodontic procedures, used to control bleeding during dental work.
• Mascarilla facial CPAP/VPAP CPAP/VPAP facial mask used for non-invasive respiratory assistance therapy.
• Mascarilla Laríngea Desechable Disposable laryngeal mask used for airway management during anesthesia.
• Sensor de SpO2 Adulto Adult finger SpO2 sensor for pulse oximetry monitoring.
• Pinza bipolar para electrocirugía Bipolar forceps for electrosurgery procedures.

Quantifiable outcome

• Hemostatic sponge absorbs up to 50 times its own weight
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Mascia BrunellicoreChannel Partner/ Reseller/ DistributorExclusive distributor of Mascia Brunelli products in Mexico. Mascia Brunelli is an Italian brand specializing in medical and cosmetic products. This partnership provides IASA with proprietary wound care and dermatological products for the Mexican market.
• LGMDcoreChannel Partner/ Reseller/ DistributorExclusive distributor of LGMD products in Mexico. LGMD manufactures medical equipment including tococardiographs (BabyView Plus), vital signs monitors (VitalView B), fetal transducers, and related medical devices. IASA distributes LGMD's fetal monitoring and vital signs equipment throughout Mexico.
• CUTANPLAST (Mascia Brunelli)coreChannel Partner/ Reseller/ DistributorExclusive distributor of CUTANPLAST hemostatic sponge products in Mexico. CUTANPLAST is an Italian technology hemostatic sponge that absorbs up to 50 times its own weight, used for surgical interventions.
• Mercado LibrecoreChannel Partner/ Reseller/ DistributorMarketplace partnership for e-commerce distribution of medical supplies. IASA operates an official store on Mercado Libre with Mercado Líder Platinum status and Full shipping fulfillment. Products sold include wound care dressings, medical equipment accessories, and surgical supplies.
• Amazon MexicominorChannel Partner/ Reseller/ DistributorMarketplace partnership for e-commerce distribution of medical device products on Amazon Mexico platform.
• Walmart/AurreráminorChannel Partner/ Reseller/ DistributorRetail distribution partnership for selected medical device products sold through Walmart and Aurrerá physical retail stores in Mexico.
• SonomedicsminorChannel Partner/ Reseller/ DistributorDistributor of Sonomedics products including flexible polyvinyl tubing (Tygon type) for medical, laboratory, and industrial applications.
• ContecminorChannel Partner/ Reseller/ DistributorDistributor of Contec medical equipment including pulse oximeters (CMS50F, CMS50E) for monitoring SpO2 and pulse rate.
• LessaminorChannel Partner/ Reseller/ DistributorDistributor of Lessa thermal paper for ECG recording devices.
• EpiprotectminorChannel Partner/ Reseller/ DistributorBrand partnership for distribution of Epiprotect medical products.
• EmosistminorChannel Partner/ Reseller/ DistributorBrand partnership for distribution of Emosist medical products.
• ResorbaminorChannel Partner/ Reseller/ DistributorBrand partnership for distribution of Resorba medical products.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• PIHCSA (Proveedora Internacional de Hospitales y Clínicas): Mexican wholesale distributor of medical-surgical supplies and equipment to hospitals and clinics; direct peer given similar product mix and institutional customer focus across Mexico.
• Quirumed (Quirúrgica y Médica): Mexican distributor of medical equipment, surgical instruments, and hospital supplies with e-commerce presence; closely comparable as a national multi-channel medical supplies distributor serving healthcare professionals.
• Proveedora Médica Hospitalaria (PMH): Mexican distributor of medical equipment, surgical instruments, and hospital consumables; directly comparable as a Mexico-focused B2B/B2C medical supplies distributor serving hospitals, clinics, and laboratories.
• Distribuidora Medica GCM: Mexican medical supplies wholesaler and distributor covering wound care, surgical instruments, and hospital consumables; comparable in scale and customer base to IASA within the Mexican market.

Broad incumbents

• B. Braun Mexico: Subsidiary of global medical-device and supplies manufacturer B. Braun; comparable in offering wound care, infusion, surgical instruments, and monitoring products to Mexican healthcare providers at significantly larger scale.
• Henry Schein Mexico: Global dental and medical distributor with significant Mexican operations; comparable as a multi-channel medical/dental supplies distributor serving healthcare professionals, though much larger in scale and product breadth.
• Cardinal Health Mexico: Global healthcare products distributor with Mexican operations; comparable as a large-scale medical supplies and pharmaceutical distributor, but operates much broader portfolio and supply-chain infrastructure.
• 3M Mexico (Solventum): Major manufacturer of wound care dressings, surgical supplies, and patient-monitoring consumables with Mexican operations; comparable in wound-care and consumables categories where IASA's Endovellico line competes.
• Medtronic Mexico: Global medical-device manufacturer with Mexican subsidiary offering patient monitoring, surgical instruments, and consumables; comparable product categories but as a vertically integrated manufacturer rather than distributor.

Emerging players

• Contec Medical Systems: Chinese medical-device manufacturer whose pulse oximeters (CMS50F) and patient-monitoring products IASA distributes in Mexico; relevant as both a competing OEM and current supplier partner.

Market position

Strengths4 records

Weaknesses2 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/iaasa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Instrumentos y Accesorios Automatizados