Nosmay Company

What Nosmay Company does

Nosmay Enterprise Solutions is a Ghana-headquartered (Accra) private software company founded in 2006 that builds and distributes a modular suite of enterprise and consumer-facing digital products across Africa and the UK. Its core technology stack is a multi-tenant, cloud-based SaaS architecture with RESTful APIs built on Laravel and Vue.js, unified by an in-house Octopus API integration engine that connects ERP, CRM, insurance, payroll, e-commerce, and ISP management modules. The portfolio includes proprietary platforms — PICO Insure (digital insurance marketplace with PicoSusu savings, Pico Lending, and PicoPay sub-products), Host Control (subscription and CRM management), Nosmay E-Commerce, and Erudio LMS — alongside certified partner products: SAP Business One (ERP), Splynx (ISP billing and network management), and Paymaster Cloud (payroll, distributed with Endeavour Africa).

The business operates through a hybrid revenue model combining recurring SaaS subscriptions (e.g., PICO Insure tiers at $49-$149/month per insurer, E-Commerce tiers at $29-$59/month per merchant, SAP Business One at $45/user/month) and professional services revenue from SAP implementations, custom software development (2-6 month projects, 3-8 developer teams), and ongoing support. Go-to-market mixes enterprise field sales for large SAP and custom deployments with partner-channel distribution for SAP, Splynx, and Paymaster Cloud, plus self-service product-led growth for PICO Insure (web, USSD, mobile app) and the E-Commerce platform. Customer segments are diversified across insurance companies and brokers, ISPs, financial and payroll operations, SMEs, educational institutions, and retail businesses, with operations spanning Ghana, Nigeria, Liberia, Gambia, DRC, Rwanda, and the UK.

The company reports a 30+ person technical team, 25,000+ active PICO Insure users, 500+ businesses on Paymaster Cloud in Kenya, 10+ insurance partners, 2M+ monthly payroll transactions, and a 99% client retention rate. No external funding rounds are disclosed, suggesting a bootstrapped growth profile, and no AI/ML capabilities, patents, or certifications are listed in the available data.

Name

Nosmay Company

Legal name

Nosmay Enterprise Solutions

Website

https://nosmay.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Nosmay Enterprise Solutions is a Ghana-based software company that builds modular SaaS products — PICO Insure, Host Control CRM, E-Commerce, and LMS — and distributes SAP Business One, Splynx ISP, and Paymaster Cloud payroll across Ghana, Nigeria, Liberia, Kenya, and other African markets plus the UK, targeting SMEs, insurers, ISPs, and payroll operators.

Ownership category

akta.pro rank

Product category

Enterprise Software / Business Management Platforms

NAICS

Software Publishers (5132), Computer Systems Design Services (541512), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)

akta.pro secondary industries

ITIL/ITSM Process Consulting & Implementation (BPAEAJAB), Enterprise Case Management & Request Fulfillment Platforms (HDAEALAJ)

Keywords

• Enterprise software solutions
• Business process automation
• Insurance management platform
• ERP implementation services
• Cloud subscription software

Headquarters

HQ city

Accra

HQ country

Ghana

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. PICO Insure Subscriptions: Cloud-based insurance platform with tiered pricing (Starter $49/month, Professional $149/month, Enterprise custom) based on customer capacity and feature access
2. Nosmay E-Commerce Subscriptions: E-commerce platform with three tiers - Starter $29/month, Growth $59/month, Enterprise custom - per merchant/store
3. Paymaster Cloud Licensing: Payroll platform licensing per user with cloud, hybrid, or on-premises deployment options for Kenyan businesses
4. Host Control Licensing: Subscription and service management platform with per active account cloud pricing and on-premise perpetual license options
5. SAP Business One Implementation Services: Certified SAP Partner delivering implementation, customization, and ongoing support for SAP Business One ERP deployments
6. Custom Software Development: Project-based custom software development with 2-6 month average duration, 3-8 developer team size, and ongoing support/SLA

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels4 records

Core offering

Nosmay Company develops and distributes modular enterprise software platforms, including PICO Insure (insurance management), Host Control (subscription/CRM management), Nosmay E-Commerce (online retail), and Erudio LMS (learning management). The company also implements and supports partner products such as SAP Business One ERP, Splynx ISP management, and Paymaster Cloud payroll for SMEs and enterprises across Africa and the UK. Its in-house Octopus API engine enables cross-platform data exchange, multi-currency/multi-country deployment, and integration with Mobile Money, Visa/Mastercard, and banking systems.

Product overview

Nosmay Enterprise is a modular platform-plus-products architecture providing comprehensive business software for finance, education, insurance, and retail across Africa and the UK. The core ecosystem centers on PICO Insure (insurance management platform with PicoSusu savings, Pico Lending credit/BNPL, and PicoPay payments), Host Control (subscription/CRM management), Nosmay E-Commerce (online retail), and Erudio LMS (learning management). Enterprise add-ons include ERP & Financial Systems, CRM Solutions, Payroll & HRM, Insurance & Microfinance, and Retail & POS Systems. Partner products — SAP Business One (ERP), Splynx ISP (telecom management), and Paymaster Cloud (payroll) — extend the ecosystem. Integration capabilities are powered by the Octopus API and API Gateway, enabling cross-platform data exchange and analytics. The platform offers cloud, hybrid, and on-premise deployment options.

Differentiator

Problem solved

Functional benefit

Brands

• PICO Insure: End-to-end digital insurance management platform for insurance companies, brokers, and service providers. Features policy management, claims processing, donations module, and PicoSusu savings.
• Host Control
• PicoSusu Savings
• Erudio LMS
• Nosmay E-Commerce
• Paymaster Cloud
• Splynx ISP
• Octopus API

Products and services

• PICO Insure End-to-end digital insurance management platform for Insurance Companies, Brokers, and Service Providers that digitizes policy management, claims processing, premium collections, donations, and customer engagement through a secure cloud-based ecosystem with tiered subscriptions (Starter, Professional, Enterprise).
• Host Control CRM and subscription management system for service-based businesses that automates customer onboarding, recurring invoicing, service catalog management, CRM ticketing, and reporting. Supports integrations with cPanel, Plesk, and DirectAdmin.
• Nosmay E-Commerce Online retail platform for businesses of all sizes offering product management, secure payments, order processing, inventory management, and analytics across web and mobile channels. Tiered subscription pricing (Starter $29/month, Growth $59/month, Enterprise custom) with integrated payment gateways including Mobile Money, Visa, and PayPal.
• Erudio LMS Complete learning and school management system providing modern tools for educational institutions to manage students, deliver learning content, and handle administrative operations.
• SAP Business One Implementation Services Comprehensive ERP solution for SMEs with certified SAP Partner implementation, customization, integration, and ongoing support. Covers finance, sales, purchasing, inventory, and reporting. Pricing starts from $45/user/month for cloud deployment; on-premises and hybrid options available.
• Splynx ISP Deployment Services ISP billing and network management platform for Internet Service Providers that automates customer management, billing, and network control. Includes RADIUS-based AAA authentication, bandwidth control, and integrations with MikroTik, Ubiquiti, and Cisco network equipment. Supports M-Pesa and PayPal.
• Paymaster Cloud Distribution Payroll and HR automation solution for Kenyan businesses ensuring compliance with Kenyan tax regulations (PAYE, NSSF, NHIF) and providing real-time financial insights. Delivered in partnership with Endeavour Africa with cloud, hybrid, or on-premises deployment options.
• Pico Lending Micro-lending and credit scoring platform providing access to loans and Buy-Now-Pay-Later (BNPL) features across the Pico financial ecosystem.

Quantifiable outcome

• 99% client retention rate demonstrating customer satisfaction and long-term value delivery
• +3 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core, flagship and minor.

• SAPcoreTechnology or IntegrationOfficial SAP Partner delivering SAP Business One implementation, customization, and support services. Certified partner status enables Nosmay to deploy comprehensive ERP solutions for SMEs and enterprises across Africa.
• SplynxcoreTechnology or IntegrationAuthorized Splynx Partner distributing ISP billing and network management platform. Splynx provides the core technology platform while Nosmay delivers implementation, customization, and local support for ISPs across Africa.
• Endeavour AfricaflagshipStrategic or Co-development PartnerStrategic partnership with Endeavour Africa for Paymaster Cloud payroll and HR automation platform. Endeavour develops the platform while Nosmay provides distribution and support, particularly in Kenya and East Africa.
• ISACAminorOthersProfessional association membership for IT governance, risk management, and security standards alignment.
• Orange LiberiaflagshipStrategic or Co-development PartnerPICO Insure is powered by Orange Liberia, enabling mobile money payments through Orange Money and USSD access for insurance distribution across Liberia.

Scale indicators11 records

Recent moves2 records

Expansion highlights5 records

Direct peers

• Bima: Stockholm-based microinsurance provider operating mobile-delivered insurance products across Africa and Asia via telecom partnerships. Comparable to PICO Insure's Orange Liberia partnership model and mobile-distributed micro-insurance approach for underserved African consumers.
• Flutterwave: Pan-African payments technology company providing payment infrastructure for businesses to send and receive money across the continent. Comparable to Nosmay's PicoPay and multi-payment-gateway integrations (MTN, Orange, Airtel, M-Pesa, Visa/Mastercard, PayPal) and shares the same enterprise-customer base of African SMBs.
• Paga: Nigerian mobile payments and digital commerce platform enabling consumers and businesses to send money, pay bills, and access financial services. Comparable to Nosmay's PicoPay and mobile money integrations, both targeting African consumer and merchant payment workflows with multi-operator mobile money rails.
• SeamlessHR: African HR and payroll SaaS platform serving SMBs and enterprises across multiple African countries with cloud-based payroll, HR, and leave management. Directly comparable to Nosmay's Paymaster Cloud partnership offering, both targeting African businesses needing compliant payroll automation with mobile money disbursements.
• Africa's Talking: Nairobi-based communications platform providing APIs for SMS, USSD, voice, payments, and airtime across African markets. Directly comparable to Nosmay's Octopus API and API Gateway capabilities, particularly for USSD-based insurance distribution (*148#) and integration with telco infrastructure that Nosmay depends on for PICO Insure.
• Carbon: Nigerian digital lending platform providing consumer credit, BNPL, and micro-loans via mobile. Directly comparable to Nosmay's Pico Lending and BNPL features within the Pico financial ecosystem, both serving underbanked African consumers with mobile-first credit products.
• Curacel: Lagos-based African insurtech providing APIs and infrastructure for digital insurance distribution and claims processing across emerging markets. Directly comparable to PICO Insure as both target insurance companies and brokers in Africa seeking digital distribution capabilities, with similar target verticals (micro-insurance, mobile-based distribution).
• Piggyvest: Nigerian digital savings and wealth management platform offering automated savings, investments, and budgeting to retail customers. Comparable to Nosmay's PicoSusu Savings micro-savings product with flexible and fixed savings plans, both targeting African retail customers seeking automated micro-savings.

Broad incumbents

• SAP: Global enterprise software incumbent and the provider of SAP Business One, the ERP platform on which Nosmay is a Certified Partner. Comparable as the broader incumbent in the enterprise applications space where Nosmay competes; while Nosmay is a partner, SAP's direct presence and competing partner ecosystem define the market dynamics.
• Jumia: Pan-African e-commerce marketplace operating across multiple African countries. Comparable as the broader incumbent in African e-commerce where Nosmay's Nosmay E-Commerce platform competes for African SMB merchants seeking online storefront capabilities, though Jumia operates a marketplace model rather than Nosmay's SaaS platform approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/nosmay

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nosmay Company