What AVMS Switzerland does

AVMS Schweiz AG is a Swiss event technology company founded in 2007 that specializes in LED video wall rental and permanent installation services. The company is headquartered in Mellingen, Switzerland (Birrfeldstrasse 13) and operates a warehouse in Oberbipp relocated in August 2025, with trade fair locations in Villmergen (Switzerland) and Berlin, Hannover, and Frankfurt (Germany). Its product portfolio spans modular LED video walls from INFiLED (S-Series, X3, ER3, ER4, N4, L6, L10, SL7, C14), Lighthouse R7, D-LED R6, E-Star M2.5, and Flex LED F6, complemented by Samsung display series (UD bezel-less, ME digital signage, UE large and slim frame, UD22B square), and proprietary custom solutions including seamless-edge corner modules for INFiLED panels, a custom LED cube built for BKW's Lauberhorn ski races, the LED-GAMES.CH interactive game wall, and a mobile LED arch system claimed unique in Europe.

AVMS generates revenue through three primary streams: LED equipment rental for events, trade shows, congresses, and public viewings priced on a quote basis dependent on wall dimensions and indoor/outdoor venue (e.g., 1,000 CHF per square meter for a 28-day FIFA World Cup 2022 public viewing); permanent LED installations for sports clubs, conference rooms, showrooms, retail spaces, and museums sold as one-time equipment-plus-installation projects; and a small e-commerce storefront selling AV equipment to Switzerland and Liechtenstein. Named customers include Art on Ice (LED videowalls for the 2020 tour), SC Cham and FC Seuzach (outdoor LED scoreboards), BKW (custom LED cube), and various sports event organizers using the mobile LED arch for cycling, marathon, and triathlon events. The company sells direct via phone, email, and on-site presence at four major trade fair venues, led by Sales Director Ralph Meier, who also serves as Verwaltungsrat.

The business is privately held and appears founder-controlled, with no external investors, public listing, or institutional capital identified. AVMS holds no material patents but has developed proprietary corner module technology for INFiLED products and unique custom hardware. Its competitive positioning rests on a comprehensive LED inventory across multiple product lines, full-service rental-and-installation delivery, custom engineering via an in-house R&D/design team, and a multi-country DACH trade fair footprint. The company complies with EU standards (CE, EMV, RoHS, WEEE, TÜV) across its LED product portfolio, and no AI/ML capabilities are evident in the documented product or service offering.

Name

AVMS Switzerland

Legal name

AVMS Schweiz AG

Website

https://avms-schweiz.ch

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

AVMS Schweiz AG is a Swiss LED video wall specialist founded in 2007 that rents and installs modular LED displays for events, trade shows, sports venues, and permanent installations across Switzerland and Germany.

Ownership category

akta.pro rank

Product category

Event Technology and LED Video Wall Services

NAICS

Electric Lighting Equipment Manufacturing (33513), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Video/IMAG & LED Wall Production (MPAGAKAD)

akta.pro secondary industries

Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF), Lighting & Power Rentals (Uplighting, Generators, Distribution) (HSACAFAE), Commercial Lighting Fixture Installation (HSAOAFAM)

Keywords

• LED video walls
• Event technology rental
• Permanent LED installation
• Trade fair AV services
• LED display solutions

Headquarters

HQ city

Mellingen

HQ country

Switzerland

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. LED Equipment Rental: Primary revenue stream. AVMS rents LED video walls and displays for events, trade shows, congresses, public viewings, and sports events. Modular LED walls are configured to customer specifications (size, resolution, indoor/outdoor). Rental includes setup, operation, and teardown services. Rental pricing is quote-based, dependent on dimensions and venue type.
2. Permanent LED Installations: Fixed LED installations for conference rooms, showrooms, sports stadiums, retail spaces, museums, and other permanent applications. Revenue from equipment sale and professional installation services. Includes ongoing maintenance and content management.
3. Online Shop Sales: E-commerce storefront at avms-schweiz.ch/shop selling AV equipment including displays, LED modules, and accessories. Customers order online with delivery in Switzerland/Liechtenstein. Payments in CHF via PayPal and other payment methods.
4. Professional Services (Installation & Consulting): Services including assembly/mounting (Montage), feasibility studies for custom LED solutions, project management for fixed installations, and technical consulting for events and permanent setups.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

AVMS Schweiz AG rents and permanently installs LED video walls and professional display technology for events of any size. Service scope covers LED modules (INFiLED, Lighthouse, D-LED, E-Star, Flex LED F6), Samsung commercial display lines, mobile LED trailers, custom Sonderlösungen, and an e-commerce shop for AV equipment. Deliverables include media technology, trussing, lighting, audio, show technology, full transport, setup, operation, and teardown across trade shows, sports venues, congresses, roadshows, and permanent locations in Switzerland, Germany, and worldwide.

Product overview

AVMS Schweiz AG is a Swiss LED specialist founded in 2007, offering a comprehensive portfolio of LED video wall products and event technology services. The product portfolio consists of multiple INFiLED series modules (S-Serie for highest resolution, X3 for curved applications, ER3/ER4 for easy rental outdoor, N4/L6 for indoor/outdoor standard resolution, SL7 for super-lightweight 3D applications, C14 for transparent/mesh, L10 for large-scale events), complemented by Lighthouse R7, D-LED R6, E-Star M2.5, and Flex LED F6 flexible modules. Mobile solutions include LED Trailers and LED Anhänger (rigid trailer). Samsung display series (UD for bezel-less video walls, ME for digital signage, UE for large screens, UD22B square) are offered alongside INFiLED products. Special solutions include FABULUX Platinum LED displays, the Mobile LED Arch System, and LED-GAMES.CH interactive game wall. The AVMS Interactive Division (ID) provides custom interactive system integration including Augmented Reality. Services cover rental and permanent installation of all LED solutions for trade shows, congresses, roadshows, and sports events.

Differentiator

Problem solved

Functional benefit

Brands

• LED-GAMES.CH: Interactive LED game wall system for indoor and outdoor use, available for rent or purchase. Features over 30 different ball games and interactive experiences.

Products and services

• LED Video Wall Rental (Vermietung) Rental service of modular LED video walls configured to customer specifications (size, resolution, indoor/outdoor) for events. Quote-based pricing, same-day or few-day delivery available, and full operational support included.
• Permanent LED Installation (Festinstallationen) Permanent LED installation service covering consultation, feasibility studies, custom design, professional mounting, and ongoing maintenance for corporate, retail, museum, and sports venues.
• LED-GAMES.CH Interactive Game Wall Proprietary interactive LED wall product measuring 4m wide by 2.5m high, supporting 30+ ball games via touch/gesture interaction, available for indoor and outdoor use as rental or purchase.
• Mobile LED Arch System (Mobiles LED-Zielbogensystem) Proprietary mobile LED arch trailer with 8x1m LED walls on each side, suited for sports events, concerts, and festivals. Single-person 45-minute setup, CEE32 power, 3.5-tonne total weight, with limited-edition availability through rental and permanent installation channels.
• LED Trailer (Mobile Video Trailer) Mobile video trailer with 7mm pixel pitch, 16 sqm image area, 360° swivel rotation, image bottom edge at 280 cm, serving approximately 3,000 to 5,000 viewers. Suited for daytime events, public viewing, and road shows.
• LED Anhänger (Rigid Trailer Video Wall) Mobile video wall mounted on rigid Drehschemel trailer for challenging terrain where a standard video trailer cannot operate, configurable with INFiLED L6, INFiLED L10, Lighthouse R7, or R10 modules up to 16 sqm, delivering 5000 Nit brightness.
• LED Sonderlösungen (Custom LED Solutions) Custom LED solutions including LED cubes, AVMS-developed corner modules for INFiLED N4, L6, and X3, curved LED screens, and arch systems, delivered through in-house R&D and manufacturer knowledge transfer.
• AVMS Interactive Division (ID) – Interactive Design Services Specialized interactive systems integration combining sensors, gesture controls, intelligent camera systems, and Augmented Reality for trade shows, events, and permanent installations.
• Online Shop (avms-schweiz.ch/shop) E-commerce storefront selling AV equipment including displays, LED modules, and accessories to customers in Switzerland and Liechtenstein with all-inclusive end pricing in CHF and payment via PayPal and other methods.
• FABULUX Platinum LED Display (Sports Installations) FABULUX Platinum LED display solution for outdoor sports and event environments, deployed at FC Seuzach at 5x3 meters with 6.67mm pixel pitch and LemonScore scoreboard/digital advertising software integration.

Quantifiable outcome

• 3,000–5,000 spectators served per LED Trailer deployment (16 sqm screen)
• +3 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• LemonScorecoreTechnology or IntegrationLemonScore provides scoreboard and digital advertising software that integrates with AVMS-supplied LED displays at sports venues. Used by FC Seuzach for managing score display, match information, and sponsor advertising on the FABULUX Platinum LED screen. AVMS acts as hardware integrator for LemonScore software in Swiss sports club market.
• FABULUX LED Display SolutionscoreTechnology or IntegrationFABULUX supplies LED display hardware (Platinum series) that AVMS installs for sports clubs and event venues. AVMS installed FABULUX Platinum LED screen at FC Seuzach (5×3 meters, 6.67mm pixel pitch). FABULUX is positioned as a key hardware supplier for AVMS permanent installation projects.
• INFiLEDcoreTechnology or IntegrationINFiLED is the primary LED module supplier for AVMS, providing a wide range of products including S-Series (1.8/2.4/2.9mm), X3 (curvable), ER3/ER4 (easy rental), N4, L6, L10, SL7, C14 (transparent), and others. AVMS develops custom corner modules for select INFiLED products. All INFiLED products comply with EU standards (CE, EMC, RoHS, WEEE, TÜV).

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Production Resource Group (PRG): Global leader in entertainment and event technology solutions with massive LED video wall inventory and integrated services (lighting, audio, video, rigging). Operates across all major European markets including Germany. While much larger than AVMS, PRG competes for the same large-scale event and trade show LED deployments AVMS targets at Frankfurt, Berlin, and Hannover.

Direct peers

• Winkler Livecom AG: Swiss event technology and live communication specialist offering event technology, AV, lighting, and rigging services. Competes directly with AVMS for Swiss trade show and corporate event LED wall deployments, with established relationships across major Swiss venues.
• Habegger AG: Swiss event technology company providing full-service AV rental, staging, and rigging for trade shows, concerts, and corporate events. Direct competitor to AVMS in the Swiss market with a broader service portfolio (rigging, trussing, lighting) and larger headcount, but overlapping heavily on LED wall rental and event production.
• Nüssli Group: Swiss-headquartered global event infrastructure specialist providing temporary structures, staging, grandstands, and integrated event technology including LED walls. Competitor in Swiss and German markets for large-scale event projects, particularly outdoor and public viewing deployments.
• Bright Group: German LED specialist and event technology provider with strong trade fair presence and full-service LED rental capabilities. Directly comparable to AVMS in scale and service offering, competing particularly in the German trade fair market.
• Lang AG: German LED screen rental specialist and INFiLED partner, providing large-format LED video walls for trade shows, corporate events, and public viewing events across Europe. Directly comparable to AVMS as a specialist LED rental house with strong German trade fair presence, particularly at ISE, IFA, and other major shows.
• Neumann&Müller Veranstaltungstechnik: German event technology provider with full-service AV, lighting, video, and rigging capabilities. Active across German trade fair venues and competes with AVMS for LED wall deployments at Berlin, Hannover, and Frankfurt events, though with a broader service portfolio.

Emerging players

• ROE Visual: LED display manufacturer providing rental-grade LED panels for event production and broadcast applications. Competes with INFiLED at the supply level and offers alternative sourcing for AVMS-style rental operators. Comparable as LED ecosystem participant targeting the same event technology market.
• INFiLED: Primary LED module supplier to AVMS and growing global LED display manufacturer with its own rental partners and direct sales channels. While a supplier relationship today, INFiLED's expansion into rental markets could create channel conflict and represents both AVMS's biggest partnership and biggest dependency risk.

Regional players

• Habegger Veranstaltungstechnik: German event technology provider (related to but separate from Swiss Habegger AG) operating primarily in southern Germany with AV, lighting, and video rental services. Comparable to AVMS in scope but with stronger German focus and weaker Swiss presence.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AVMS Switzerland