Women's Health & Wellness

What Women's Health & Wellness does

Women's Health & Wellness operates a multi-location OBGYN healthcare network in Florida under the brand Women's Care (also DBA Women's Care OBGYN). The firm provides comprehensive women's health services across the full life cycle, anchored on two core service lines — obstetrics (preconception, prenatal, delivery, high-risk pregnancy, maternal fetal medicine) and gynecology (annual exams, contraception, menopause, HRT) — and extending into subspecialty verticals that include gynecologic oncology, urogynecology, breast surgery, and cancer screening/treatment for cervical, ovarian, uterine/endometrial, vaginal, vulvar, and breast cancers. The practice has also added cash-pay-adjacent services such as the O-Shot, aesthetic procedures, and nutrition counseling. The network claims 25+ years of operating history, 25,000+ healthy babies delivered per year, and 1 million+ patient experiences per year. Patient segments explicitly targeted include women planning or experiencing pregnancy, women seeking routine gynecological care, women in menopause transition, and women requiring cancer care.

Revenue is generated through a fee-for-service clinical model billed primarily through major insurance carriers (Aetna, Cigna, Humana, United Healthcare), with patient responsibility for copays and deductibles. The distribution model combines a regional Florida clinic network (in-person), a Zocdoc-integrated online scheduling channel, a Luma Health-powered patient portal for intake and forms, and a telehealth channel for select remote consultations. The go-to-market motion is direct-to-consumer, supplemented by physician and self-referrals, content marketing through an online health library, and an email newsletter. Ownership structure, funding history, and incorporation jurisdiction are not disclosed in the available data; the company appears to be a privately held, for-profit provider group. Firmographic data lists 11–50 employees at the Brandon, FL location (whnw.net), which is materially smaller than the network-scale claims in the detailed company profile, suggesting the whnw.net entity may be a single clinic within a larger affiliated network rather than the full operating footprint.

Name

Women's Health & Wellness

Legal name

Women's Care OBGYN

Website

https://whnw.net

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Women's Health & Wellness (operating as Women's Care OBGYN) is a Florida-based multi-location OBGYN network delivering obstetrics, gynecology, oncology, and specialty women's health services across all life stages, with telehealth, Zocdoc scheduling, and a Luma Health patient portal.

Ownership category

akta.pro rank

Product category

Obstetrics and Gynecology Healthcare Services

NAICS

Offices of Physicians (except Mental Health Specialists) (621111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Obstetrics & Gynecology (OB/GYN) Clinics (HLAFAJAA)

akta.pro secondary industries

General Obstetrics (Prenatal/Antepartum Care) (HLAKAJAA), Gynecology (General Non-Obstetric Care) (HLAKAJAL)

Keywords

• Obstetrics services
• Gynecology care
• Women's healthcare
• Maternity care
• Gynecologic oncology

Headquarters

HQ city

Brandon

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Healthcare Services Revenue: Fee-for-service healthcare delivery model accepting insurance plans from major providers including Aetna, Cigna, Humana, and United Healthcare. Services covered include obstetrics, gynecology, specialty care, cancer treatment, and cosmetic procedures.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Women's Care OBGYN is a multi-location Florida-based women's healthcare network providing comprehensive obstetrics and gynecology services. Core offerings span the full lifecycle of women's health, including pregnancy care, infertility treatment, high-risk pregnancy management, routine gynecologic exams, menopause care, cancer screening and treatment (cervical, ovarian, uterine, breast), urogynecology, maternal fetal medicine, and cosmetic/aesthetic services. Services are delivered through in-person clinic visits across Florida locations and supplemented by telehealth consultations and an online patient portal.

Product overview

Women's Care is a multi-location OBGYN healthcare network offering comprehensive women's health services across the complete lifecycle. The organization operates a platform-plus-specialties model centered on obstetrics and gynecology as core services, supplemented by cancer treatment, specialty care (including urogynecology, gynecologic oncology, and maternal fetal medicine), and women's health + cosmetic services. Key service lines include pregnancy care, infertility treatment, menopause management, cancer screenings, and telehealth consultations. The network reports delivering 25,000+ babies annually across multiple locations, with over 1 million patient experiences per year and 25+ years of operational experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Obstetrics Comprehensive obstetrics services covering the full spectrum of pregnancy care from preconception through delivery, including high-risk pregnancy management and maternal fetal medicine for women in reproductive years.
• Gynecology General gynecological services including routine exams, female care, contraceptive counseling, and treatment of reproductive health conditions for women across all life stages.
• Women's Cancer Treatment Comprehensive cancer care including screening, diagnosis, and treatment for cervical, ovarian, uterine/endometrial, vaginal, vulvar, and breast cancers, delivered by gynecologic oncology specialists.
• Specialty Care Specialized women's health services including urogynecology for pelvic floor disorders, gynecologic oncology for gynecologic cancers, and maternal fetal medicine for high-risk pregnancy care.
• Women's Health + Cosmetic Services Combined women's health and aesthetic services including O-Shot (platelet-rich plasma treatment), aesthetic procedures, hormone replacement therapy, nutrition counseling, and immunizations/vaccinations.
• Telehealth Services Virtual healthcare visits for select women's health services, enabling remote consultations with providers without requiring an in-person clinic visit.

Quantifiable outcome

• 25,000+ healthy babies delivered every year
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

One partnership is on record.

• ZocdoccoreChannel Partner/ Reseller/ DistributorZocdoc integration for online provider search and appointment scheduling. Patients can find providers and book appointments through the Zocdoc platform directly from the Women's Care website.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Kindbody: Fertility and women's health company combining fertility treatment with broader OB/GYN and gynecology services. Comparable given overlap in fertility and reproductive care but emphasizes IVF/lab-based services that Women's Care does not clearly provide.
• Tia: Membership-based women's health clinic combining OB/GYN, primary care, mental health, and wellness services. Comparable as a different, consumer-brand-driven model targeting the same patient demographic but more urban/telehealth-centric.
• Maven Clinic: Largest virtual clinic for women's and family health, covering fertility, pregnancy, postpartum, and menopause. Comparable for the telehealth/digital delivery channel and overlapping patient population, but operates virtually rather than through owned clinics.

Broad incumbents

• Privia Health: Large multi-specialty physician enablement and group-support platform with significant women's health presence. Comparable as a broader physician-services platform that has integrated OB/GYN groups, providing a benchmark for the tech-enabled, multi-specialty platform model.

Direct peers

• Women's Health USA: OB/GYN and women's health practice management company providing administrative, technology, and clinical support services. Comparable as a back-office and growth partner for independent OB/GYN groups, and historically a consolidator in this space.
• Advantia Health: Multi-specialty women's health platform with OB/GYN, primary care, behavioral health, and virtual care. Comparable in positioning as a multi-state women's-health-only network with full-spectrum services and an employed-physician model.
• Unified Women's Healthcare: PE-backed (Ares) national OB/GYN practice management platform with similar comprehensive service line-up (OB, GYN, GYN-oncology, fertility) and physician-partner model. Closely comparable as a roll-up acquirer in the same specialty with payer/insurance value-based contracts.
• Axia Women's Health: Multi-state, PE-backed (Welsh Carson) OB/GYN and women's specialty platform with similar full-lifecycle model including obstetrics, gynecology, oncology, and urogynecology across the U.S. Most direct strategic comparable given multi-subspecialty, multi-site footprint.
• Ob Hospitalist Group (OBHG): Largest OB hospitalist organization in the U.S. providing 24/7 labor & delivery and obstetric emergency coverage. Directly comparable for the labor & delivery portion of Women's Care's obstetric volume and provides a benchmark for OB-hospitalist economics.
• Together Women's Health: PE-backed (Shore Capital) OB/GYN roll-up acquiring independent practices across the U.S. Direct strategic comparable because of practice-acquisition model and identical OB/GYN subspecialty offering including GYN-oncology and urogynecology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/WomensHlthWlnss

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Women's Health & Wellness