Kindbody
Kindbody operates a network of 31+ owned U.S. fertility clinics providing IVF, egg freezing, and conception care directly to patients and through employer-sponsored family-building benefits covering 2.4 million lives across 112 employer clients.
- Company typePrivate
- Founded2018
- HeadquartersNew York, United States
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Kindbody does
Kindbody, founded in 2018 and headquartered in New York, operates a U.S. fertility clinic network combined with an employer-sponsored family-building benefits platform. The company runs 31+ owned clinics across 20 U.S. cities delivering IVF, egg freezing, fertility testing, IUI, male fertility services, oncofertility preservation, and LGBTQ+ family-building care, supplemented by virtual consultations. On the B2B side, Kindbody contracts directly with 112 employers and health plans (including a flagship Center of Excellence designation with Walmart) to provide fertility benefits covering over 2.4 million lives, with integrations into benefits navigation platforms Rightway, Quantum Health, and Transcarent's Experience Store. Revenue is generated through per-cycle direct patient billing (IVF listed at $15,000-$20,000 per cycle), employer benefit contracts, in-house genetic testing via Kindlabs, financing partnerships (Future Family, PatientFi), and acquired service lines including the KINDEOS surrogacy/egg-donor program.
The company's technology stack centers on KindEMR, a proprietary EMR and billing system built in-house, and Kindlabs, an in-house Preimplantation Genetic Testing laboratory launched in June 2023 that analyzes a broader spectrum of the genome than competitors. Supporting clinical infrastructure includes vitrification technology, RI Witness RFID specimen tracking, and pre-implantation genetic screening. The 2026-announced next-generation platform extends the stack with AI-driven outcome prediction, a medication portal, men's health services, and a pregnancy app, while a Transcarent partnership exposes Kindbody's services through a generative AI WayFinding layer.
Kindbody's go-to-market is hybrid: enterprise field sales target HR and benefits buyers at large employers and health plans, while a direct-to-consumer motion drives individual patient bookings through owned clinics and telehealth. The company has raised over $290 million across multiple rounds (Series C in June 2021, Series D in March 2023 led by Perceptive Advisors at a $1.8 billion post-money valuation, plus a $25 million Morgan Health investment in May 2023), and has executed three acquisitions (Vios Fertility Institute, Phosphorus, and Alternative Reproductive Resources) to consolidate clinic and adjacent reproductive services. Leadership combines fertility-industry veterans — CEO David Stern (formerly CEO of Boston IVF) — with board-certified REI specialists and clinical PhDs across lab operations and genomics.
Kindbody firmographics
Firmographics- Name
- Kindbody
- Legal name
- KBI Services, Inc.
- Website
- https://kindbody.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Kindbody operates a network of 31+ owned U.S. fertility clinics providing IVF, egg freezing, and conception care directly to patients and through employer-sponsored family-building benefits covering 2.4 million lives across 112 employer clients.
- Ownership category
- akta.pro rank
Kindbody industry classification
Industry- Product category
- Fertility and Reproductive Healthcare Services
- NAICS
- Family Planning Centers (621410), Family Planning Centers (62141)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)
- akta.pro primary industry
- Fertility, Reproductive Endocrinology & IVF Centers (HLAFAJAD)
- akta.pro secondary industries
- Fertility & Reproductive Endocrinology Telehealth (IVF/IUI, infertility evaluation) (HLALAHAA), Women’s Health & Family Care Virtual Care (fertility, maternity, pediatrics) (HLALADAE)
Keywords
Where Kindbody is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices20 records
Markets served
Kindbody business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Direct Patient Services: Revenue generated from fertility clinic services including IVF, egg freezing, fertility testing, IUI, and other conception treatments provided directly to patients at clinic locations.
- Employer Benefit Plans: B2B2C revenue model providing fertility and family-building benefits as an employee benefit solution for employers and health plans. Serves 112 employer clients covering over 2.4 million lives.
- Genomics and Lab Services: Revenue from in-house genetic testing services through Kindlabs, including preimplantation genetic testing (PGT) and expanded carrier screening.
- Financing Partnerships: Partnership with Future Family to provide financing options up to $50,000 for fertility treatments, with revenue generated through patient financing arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | IVF with Preimplantation Genetic Testing |
| One time/ perpetual license | Pay-as-you-go | IVF without Genetic Testing |
| One time/ perpetual license | Pay-as-you-go | Intrauterine Insemination (IUI) |
| One time/ perpetual license | Pay-as-you-go | Egg Freezing Cycle |
| Unit Pricing | Pay-as-you-go | New Patient Consultation |
| Subscription | Monthly | Fertility Treatment Financing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Kindbody product offering
Product offeringCore offering
Kindbody operates a nationwide network of 31+ owned fertility clinics that deliver IVF, egg freezing, IUI, fertility testing, male fertility care, LGBTQ+ family-building services, and oncofertility. Services are delivered both directly to individual patients and through employer-sponsored family-building benefit plans covering more than 2.4 million lives across 112 enterprise clients. The company supplements in-clinic care with proprietary technology including the KindEMR medical records platform, in-house Kindlabs PGT genetic testing laboratory, vitrification, and an AI-driven next-generation fertility platform slated for 2026.
Product overview
Kindbody is a fertility clinic network and family-building benefits provider offering a unified platform of direct clinical services and employer-sponsored benefits. The core offering combines an owned network of fertility clinics providing IVF, egg freezing, fertility testing, and conception care, with a B2B employer benefits solution serving over 2.4 million lives. Key product components include Kindlabs (in-house PGT genetic testing laboratory), KindEMR (proprietary medical records and billing system), Kindbody360 holistic care services, the KINDEOS gestational surrogacy and egg donor program, and virtual services for remote care. The company operates 31 owned clinics across the U.S. and maintains a partner clinic network, offering services ranging from fertility preservation and LGBTQ+ family-building to male fertility and oncofertility care. Financing is facilitated through PatientFi partnerships.
Differentiator
Problem solved
Functional benefit
Brands
- Kindlabs: In-house Preimplantation Genetic Testing (PGT) laboratory offering genetic testing services as part of seamless end-to-end care delivery
Products and services
- Fertility Clinic Network Network of 31+ owned fertility clinics across the United States providing direct IVF, egg freezing, fertility testing, IUI, and conception care in modern, tech-enabled facilities for self-paying and employer-sponsored patients.
- Family-Building Employee Benefits Employer-sponsored fertility and family-building benefit solution providing direct clinical care to employees through the Kindbody clinic network; currently covers over 2.4 million lives across 112 employer clients and is positioned as the only employee fertility benefit that delivers care directly.
- IVF & Conception Care In vitro fertilization and conception care services including egg retrieval, embryo transfer, ICSI, and assisted hatching performed in Kindbody-owned IVF laboratories; available with or without preimplantation genetic testing with success rates of approximately 50-60% (with PGT) and 40-50% (without).
- Egg Freezing & Embryo Banking Elective oocyte cryopreservation and embryo banking services using vitrification fast-freeze technology for fertility preservation; one cycle from first injection to egg retrieval takes roughly 14 days.
- LGBTQ+ Family-Building Services Comprehensive fertility services tailored for LGBTQ+ individuals and couples including gestational surrogacy, reciprocal IVF, egg donation, and sperm donation.
- Male Fertility Services Male fertility evaluation and treatment services including semen analysis, sperm freezing, and male factor infertility treatments.
- Kindlabs PGT Genetic Testing Laboratory In-house Preimplantation Genetic Testing (PGT) laboratory that analyzes a broader spectrum of the genome than competitors, providing more accurate and informative results with reduced inconclusive outcomes and reduced over-calling of abnormal embryos.
- Kindbody360 Holistic Care Holistic care program integrating wellness services, nutrition counseling, therapy, acupuncture, and supportive care throughout the fertility journey.
- Oncofertility Services Fertility preservation services for cancer patients before treatment begins, including egg freezing, embryo banking, and specialized oncofertility care coordination.
- KINDEOS Gestational Surrogacy & Egg Donor Program Gestational surrogacy matching and egg donor program providing comprehensive third-party reproduction services for intended parents and surrogates/donors.
- Virtual Fertility Services Virtual consultations with board-certified physicians, online scheduling, patient portal, and remote care coordination for initial consultations and follow-up services.
- Fertility Treatment Financing (Future Family partnership) Partnership with Future Family to provide flexible financing up to $50,000 for fertility treatments, covering IVF and egg freezing with competitive rates and flexible monthly terms.
- Next-Generation AI-Driven Fertility Platform Next-generation fertility platform integrating clinical care, AI, and patient support to enhance fertility treatments, reduce costs, and increase accessibility through AI-driven outcome improvement tools, treatment personalization, medication portal, men's health services, and pregnancy app.
Quantifiable outcome
- 95% of patients would strongly recommend Kindbody to a friend (out of 1000 responses)
- +4 more outcomes
Companies that use Kindbody
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
Kindbody technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature6 records
Kindbody partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, major and flagship.
- Future FamilycorePartnership to expand access to fertility treatments through flexible financing options. Kindbody patients can access personalized financing up to $50,000 with competitive rates and flexible terms, addressing the critical need where average IVF cycle costs $15,000-$20,000 or more often requiring multiple cycles.
- TranscarentmajorKindbody is an existing partner on Transcarent's Experience Store platform, providing women's health solutions to over 1,700 employers and health plans covering approximately 20 million people. Transcarent's AI-powered platform delivers 7.6x more referrals to women's health solutions.
- RightwaymajorRightway integrates Kindbody's hybrid fertility and reproductive care platform into its ecosystem partnership program, expanding fertility care offerings to employers.
- Quantum HealthmajorPartnership with healthcare navigation company to meet growing demand for employer fertility benefits, integrating Kindbody into Quantum Health's platform.
- Vios Fertility InstitutemajorStrategic acquisition expanding Kindbody's footprint and service offerings. Dr. Amber Cooper, founding physician and CMO of Vios Fertility Institute St. Louis region, joined Kindbody as CMO-Genomics and Lab Operations.
- WalmartflagshipWalmart named Kindbody as the fertility provider for its new Center of Excellence (COE) for associate fertility and family-building benefits nationwide. Kindbody serves Walmart employees seeking fertility treatments.
- Gestational Surrogacy AgencymajorAcquisition of Chicago-based gestational surrogacy agency further expanding Kindbody's continuum of care for family building services.
Scale indicators9 records
Recent moves12 records
Expansion highlights6 records
Kindbody competitors and assessment
Company assessmentDirect peers
- Progyny: Progyny is a public fertility and family-building benefits platform sold to employers and health plans, offering managed fertility, egg freezing, adoption, and surrogacy benefits. It is the closest direct competitor to Kindbody's employer benefits business and overlaps on most covered services and target buyer persona.
- Carrot Fertility: Carrot is a global fertility benefits platform for employers, payers, and individuals covering fertility, adoption, and family-forming care. Like Kindbody, it competes on employer B2B2C distribution and increasingly on direct care delivery partnerships, making it a direct peer in the employer benefit space.
- Boston IVF: Boston IVF is a large, established fertility clinic network operating in the Northeast and beyond, offering IVF, egg freezing, and related services. It directly competes with Kindbody's owned-clinic footprint for patients, physician talent, and employer network partnerships; Kindbody's CEO David Stern previously led Boston IVF.
- CCRM Fertility: CCRM is a national network of fertility clinics with in-house labs, offering IVF, egg freezing, genetic testing, and fertility preservation. It overlaps directly with Kindbody's clinic + lab model across multiple metros and competes on clinical outcomes and lab technology.
- Shady Grove Fertility: Shady Grove Fertility is one of the largest U.S. fertility clinic networks offering IVF, IUI, egg freezing, and donor services with in-house labs. It is a directly comparable scaled clinic peer with overlapping services, employer relationships, and lab capabilities.
- Inception Fertility (Prelude): Inception Fertility operates a multi-brand clinic network (Prelude, The Reproductive Medicine Group, etc.) providing IVF, egg freezing, and third-party reproduction. Its clinic-network + multi-brand strategy is highly analogous to Kindbody's owned-clinic + acquired-brand (e.g., Vios) approach.
Emerging players
- Maven Clinic: Maven is a women's and family health virtual care platform serving employers and payers with maternity, postpartum, and increasingly fertility support. It competes for the same employer benefits dollar as Kindbody and increasingly overlaps on virtual fertility consultations and care navigation.
- Genea Biomedx: Genea Biomedx develops IVF lab technologies (incubators, witnessing systems) used by fertility clinics. It is an adjacent technology peer serving the same kind of IVF lab operations that Kindbody has chosen to build in-house via KindEMR, Kindlabs, and vitrification platforms.
Others
- TMRW Life Sciences: TMRW provides automated cryo-storage and specimen management for IVF clinics and is a named Kindbody partner/advisory collaborator. They are an infrastructure/technology supplier overlapping on embryo and gamete management within Kindbody's lab operations.
- California Cryobank: California Cryobank is a leading reproductive tissue bank offering sperm, egg, and donor services; Kindbody's CMO David Stern previously served on its board. It overlaps thematically with Kindbody's third-party reproduction services and KINDEOS program.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Kindbody social profiles
Digital presenceKindbody compliance and trust
Trust signalCompliance5 records
Kindbody financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kindbody leadership team
Management profileNumber of profiles
Profiles10 records
Kindbody subsidiaries and ownership
Company hierarchySubsidiaries3 records
Kindbody funding detail
Funding detailFunding overview
Funding rounds11 records
Investors32 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kindbody M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kindbody
What does Kindbody do?
Kindbody operates a nationwide network of 31+ owned fertility clinics that deliver IVF, egg freezing, IUI, fertility testing, male fertility care, LGBTQ+ family-building services, and oncofertility. Services are delivered both directly to individual patients and through employer-sponsored family-building benefit plans covering more than 2.4 million lives across 112 enterprise clients. The company supplements in-clinic care with proprietary technology including the KindEMR medical records platform, in-house Kindlabs PGT genetic testing laboratory, vitrification, and an AI-driven next-generation fertility platform slated for 2026.
Is Kindbody a public or private company?
Kindbody is a private company. It is classified as venture growth investor backed and is currently operating.
When was Kindbody founded?
Kindbody was founded in 2018. It employs 501 to 1,000 people.
Where is Kindbody based?
Kindbody is headquartered in New York, United States, in the North America region.
How does Kindbody make money?
Four revenue lines are on record. Direct Patient Services are the primary driver. The others are employer Benefit Plans, genomics and Lab Services and financing Partnerships.
Who are Kindbody's main competitors?
Direct peers on record are Progyny, Carrot Fertility, Boston IVF, CCRM Fertility, Shady Grove Fertility and Inception Fertility (Prelude). Emerging players are Maven Clinic and Genea Biomedx. Others are TMRW Life Sciences and California Cryobank.
Does Kindbody have an API?
No public API is recorded for Kindbody.
What industry is Kindbody in?
Kindbody's product category is Fertility and Reproductive Healthcare Services. Its primary akta.pro industry code is HLAFAJAD, Fertility, Reproductive Endocrinology & IVF Centers, with a secondary code of HLALAHAA, Fertility & Reproductive Endocrinology Telehealth (IVF/IUI, infertility evaluation). Its NAICS code is 621410 and its SIC code is 8011.