RecordKeeper
RecordKeeper Systems is a 30-year-old FileMaker-based custom software firm building CRM/ERP (Coyote), student information (School RecordKeeper), and apprenticeship tracking solutions for niche verticals including automotive aftermarket, K-12/higher education, and union trades training facilities.
- Company typePrivate
- Founded1995
- HeadquartersSummit, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What RecordKeeper does
RecordKeeper Systems, legally operated as Aaron W. Beck and Co., is a privately held custom software firm founded in 1995 and headquartered in Lee's Summit, Missouri (Kansas City metro). The company designs, develops, and maintains FileMaker-based database solutions for small and mid-sized organizations across three product lines: Coyote RecordKeeper (a CRM/ERP platform serving automotive aftermarket, retail, fulfillment, and similar SMB verticals), School RecordKeeper (a student information system for K-12, higher education, and trade schools), and Apprenticeship Tracker (a specialized SIS for JATC facilities and union trades training programs). A fourth vertical product, Deacon RecordKeeper, addresses Catholic diocese and parish administration. All products share a hybrid cloud architecture in which FileMaker client/server databases remain on-premise while cloud-synchronized web portals provide remote access — a design repeatedly marketed as advantageous for organizations handling FERPA-regulated education data or other sensitive records. Notable long-tenure customers include Chevs of the 40's (since 1999), The Filling Station (since 2003), and the Pacific Northwest Carpenters Institute.
The underlying technology stack is built on Claris FileMaker as the core database engine, with QuickBooks/Intuit integration for accounting synchronization, web portals for browser-based access, and document management with OCR/AI for paper-record digitization. The company invests in custom development per client rather than delivering a single multi-tenant SaaS, meaning each deployment is owned by the customer and tailored to its workflows.
RecordKeeper generates revenue through a hybrid model combining one-time software licenses (with optional monthly hosting), recurring support packages priced at $180–$220 per hour or via pre-paid block hours, and professional services for custom development and training at $200–$250 per hour, with on-site engagements billed at $1,400–$1,500 per day plus expenses. Go-to-market is predominantly direct — phone-based sales, demo requests via website, and referral-driven growth from existing clients — with minimal paid marketing presence (website, Facebook, YouTube). Geographic reach is centered on the Kansas City and St. Louis metros with additional Pacific Northwest (Portland) and Canadian (British Columbia, Kelowna) presence, and the company actively accepts demo inquiries from the United Kingdom, Australia, and New Zealand.
RecordKeeper firmographics
Firmographics- Name
- RecordKeeper
- Legal name
- Aaron W. Beck and Co.
- Website
- https://recordkeeper.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- RecordKeeper Systems is a 30-year-old FileMaker-based custom software firm building CRM/ERP (Coyote), student information (School RecordKeeper), and apprenticeship tracking solutions for niche verticals including automotive aftermarket, K-12/higher education, and union trades training facilities.
- Ownership category
- akta.pro rank
RecordKeeper industry classification
Industry- Product category
- Custom Database and Business Management Software
- NAICS
- Custom Computer Programming Services (541511), Software Publishers (513210)
- SIC
- Services-Computer Programming Services (7371), Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Contract Lifecycle Management (CLM) & Document Generation/Templating (HDAEAGAL)
- akta.pro secondary industries
- Database Tools & Ecosystem (Replication, Backup/Recovery, HA/DR, Monitoring) (HDAEAAAO), File Storage, Sync & Sharing (BPAMAMAE)
Keywords
Where RecordKeeper is headquartered
LocationHeadquarters
- HQ city
- Summit
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
RecordKeeper business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Software Licenses: Coyote RecordKeeper, School RecordKeeper, and Apprenticeship Tracker sold as software licenses. Customers can purchase outright or pay monthly fees for hosting on secure servers. No annual subscriptions required.
- Support Contracts: Hourly support packages ranging from $180-$220/hr, pre-paid packages (8 hours for $1,500), annual contracts with volume discounts. Includes bug fixes, email support, setup assistance.
- Professional Services: Custom development, consulting, database services, web integration, training. Billed at $200-$250/hr for development and training. On-site training at $1,400-$1,500/day.
- Training Services: Individual and group training sessions taught as personalized tutoring. Topics include FileMaker, Lasso, web design, SEO, MySQL integration. $200-$250/hr or $1,400-$1,500/day for on-site.
- Data Migration Services: Migration services to extract data from legacy systems, convert data structures, and map information into RecordKeeper. Some setup and data import included in purchase price with additional charges for complex migrations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Hourly Support (No commitment) |
| Subscription | Annual | 40 Hours Annual Package |
| Subscription | Annual | 200 Hours Annual Package |
| Subscription | Multi-year contract | 8-Hour Pre-Paid Package |
| Usage-based | Pay-as-you-go | Per Minute Phone Support |
| Other | Pay-as-you-go | On-Site Day Rate |
| Other | Pay-as-you-go | Travel Day Rate |
| Usage-based | Pay-as-you-go | Development with Code Rights |
| One time/ perpetual license | One time/ perpetual license | Software Purchase (Outright) |
| Subscription | Monthly | Hosted Software (Monthly) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
RecordKeeper product offering
Product offeringCore offering
RecordKeeper Systems develops and sells custom FileMaker Pro (Claris FileMaker) database software solutions for businesses, schools, and apprenticeship training facilities. Its core offerings are three proprietary platforms—Coyote RecordKeeper (CRM/ERP for retail/automotive), School RecordKeeper (Student Information System for K-12 and higher education), and Apprenticeship Tracker (JATC training management)—built on a hybrid cloud architecture that combines local client/server databases with web integration. The company also provides custom development, data migration, training, and ongoing support services.
Product overview
RecordKeeper offers a portfolio of FileMaker/Claris-based database solutions centered on three core platforms: Coyote Recordkeeper (CRM/ERP for business), School Recordkeeper (Student Information System for education), and Apprenticeship Tracker (specialized training management). Coyote includes integrated modules for contacts, sales, inventory, purchasing, reports, media, users, setup, and e-commerce. School Recordkeeper variants include K-12, Higher Ed, Special Education, and Deacon Formation editions, with modules for surveys and document management. Apprenticeship Tracker provides JATC and union training facility management with student, staff, and contractor web portals. All products share a hybrid cloud architecture with local FileMaker databases and web integration capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Coyote RecordKeeper: Fully-featured CRM/ERP business management software with integrated inventory, sales, POS, purchasing, shipping, e-commerce, and QuickBooks integration for small business and enterprise.
- School RecordKeeper
- Apprenticeship Tracker
Products and services
- Coyote RecordKeeper Full-featured CRM and ERP system for small business and enterprise, handling customer relations, inventory management, sales, POS, purchasing, shipping, vendor management, and integrated e-commerce with QuickBooks sync. Built on FileMaker Pro with hybrid cloud architecture for Mac and Windows.
- School RecordKeeper Student Information System (SIS) for K-12 through higher education, managing student records, scheduling, staff, transcripts, attendance, grades, enrollment, and contact data with hybrid cloud access. Includes specialized variants for trade schools, special education, and deacon formation.
- Apprenticeship Tracker Specialized database management solution for apprenticeship trades, JATC facilities, and union training centers, tracking apprentices, journeymen, training, certifications, progress reports, and scheduling with integrated web portals for students, staff, and contractors. Includes QuickBooks integration.
- Custom Shopping Cart Custom e-commerce shopping cart designed for automotive and apparel industries with complex filtering, color/size selection, customer-specific pricing, and CRM/ERP integration. Supports year/make/model vehicle filtering, mass ordering of all colors/sizes for wholesale, quantity discounts, and credit card integration.
- Document Management System FileMaker-based document management system running in-house with scanner automation, AI-assisted OCR filing, unlimited libraries, immediate filing feedback, and third-party database integration. Designed for invoices, expense reports, and high-volume document environments.
- Custom Software Development Services
- Technical Support Contracts
- Training and Tutoring Services
Quantifiable outcome
- Reliably process millions of orders and manage tens of thousands of SKUs while maintaining performance at scale
- +4 more outcomes
Companies that use RecordKeeper
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles6 records
RecordKeeper technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability3 records
Feature7 records
RecordKeeper partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- QuickBooks (Intuit)coreSeamless integration with QuickBooks syncing accounts, vendors, receivables and other data between QuickBooks and RecordKeeper products. One-button functionality syncs information back and forth. Available in Coyote, School RecordKeeper, and Apprenticeship Tracker products.
- FileMaker Pro / ClariscoreCore platform partner. RecordKeeper builds on FileMaker Pro (Claris FileMaker) with 30+ years of development experience. Company is a FileMaker Pro custom solutions provider with expertise in legacy FileMaker to Claris FileMaker Pro migration.
- LassocoreWeb development using Lasso programming language for custom web solutions and e-commerce integration. Lasso/MySQL/Filemaker development for web integration and shopping cart functionality.
Scale indicators7 records
Recent moves6 records
Expansion highlights4 records
RecordKeeper competitors and assessment
Company assessmentBroad incumbents
- PowerSchool: PowerSchool is the leading K-12 Student Information System provider serving school districts across North America. Broad incumbent directly competing in the K-12 SIS space where RecordKeeper sells School RecordKeeper.
- Infinite Campus: Infinite Campus provides a comprehensive K-12 Student Information System with gradebook, scheduling, and special education modules. Broad incumbent competing for the same K-12 SIS customers that School RecordKeeper targets.
- Claris International: Claris (Apple subsidiary) owns and develops the FileMaker Pro platform that RecordKeeper builds upon. Broad incumbent — also offers Claris Connect low-code automation and direct competition for end-customers seeking FileMaker-based solutions.
- QuickBase: QuickBase is a low-code application platform enabling custom business application development without traditional coding. Comparable in offering customizable database applications for SMBs, though positioned as a broader no-code/low-code incumbent.
- Zoho Corporation: Zoho offers a broad suite of CRM, ERP, and business applications for SMBs including Zoho CRM, Zoho Inventory, Zoho Books, and Zoho Creator (low-code). Broad incumbent providing packaged, cloud-native alternatives to RecordKeeper's Coyote CRM/ERP suite.
Direct peers
- CoreSolutions Software: CoreSolutions is a FileMaker development and consulting company that builds custom FileMaker applications and offers FileMaker hosting services. Direct peer in the custom FileMaker development and hosting space.
- Skeleton Key: Skeleton Key is a Claris FileMaker consultancy and development agency offering custom FileMaker solutions, integrations, and support. It is a direct peer competing for the same FileMaker development customer base with similar custom programming services.
- 360Works: 360Works is a FileMaker development company producing commercial FileMaker plugins and custom FileMaker solutions. Direct peer providing FileMaker-based tools and custom development competing in the same platform ecosystem.
- Beezwax Datatables: Beezwax is a Claris FileMaker consulting and development firm specializing in custom database solutions, integrations, and FileMaker-to-cloud migration services. Direct peer offering comparable custom development on the same FileMaker platform.
Emerging players
- Jobber: Jobber is a CRM/field-service management platform for small businesses with quoting, scheduling, invoicing, and CRM functionality. Emerging SaaS competitor targeting small business customers that might otherwise consider RecordKeeper's Coyote platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
RecordKeeper social profiles
Digital presenceRecordKeeper financial estimates
Financial estimateRevenue estimate
Valuation estimate
RecordKeeper leadership team
Management profileNumber of profiles
Profiles1 record
RecordKeeper funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RecordKeeper M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RecordKeeper
What does RecordKeeper do?
RecordKeeper Systems develops and sells custom FileMaker Pro (Claris FileMaker) database software solutions for businesses, schools, and apprenticeship training facilities. Its core offerings are three proprietary platforms—Coyote RecordKeeper (CRM/ERP for retail/automotive), School RecordKeeper (Student Information System for K-12 and higher education), and Apprenticeship Tracker (JATC training management)—built on a hybrid cloud architecture that combines local client/server databases with web integration. The company also provides custom development, data migration, training, and ongoing support services.
Is RecordKeeper a public or private company?
RecordKeeper is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RecordKeeper founded?
RecordKeeper was founded in 1995. It employs 51 to 100 people.
Where is RecordKeeper based?
RecordKeeper is headquartered in Summit, United States, in the North America region.
How does RecordKeeper make money?
Five revenue lines are on record. Software Licenses are the primary driver. The others are support Contracts, professional Services, training Services and data Migration Services.
Who are RecordKeeper's main competitors?
Broad incumbents on record are PowerSchool, Infinite Campus, Claris International, QuickBase and Zoho Corporation. Direct peers are CoreSolutions Software, Skeleton Key, 360Works and Beezwax Datatables. Jobber is listed as an emerging player.
Does RecordKeeper have an API?
No public API is recorded for RecordKeeper.
What industry is RecordKeeper in?
RecordKeeper's product category is Custom Database and Business Management Software. Its primary akta.pro industry code is HDAEAGAL, Contract Lifecycle Management (CLM) & Document Generation/Templating, with a secondary code of HDAEAAAO, Database Tools & Ecosystem (Replication, Backup/Recovery, HA/DR, Monitoring). Its NAICS code is 541511 and its SIC code is 7371.