Studebaker International

What Studebaker International does

Studebaker International is a privately held, family-owned specialty auto parts supplier headquartered in a 30,000+ square-foot warehouse at 630 S. Noble St., Shelbyville, Indiana. The company is operated by father and son Jim and Corey Lime, who together bring over 40 years of combined experience in Studebaker parts. It self-describes as the largest supplier of N.O.S. (new-old stock) and reproduction Studebaker and Avanti parts, offering more than 11,000 cataloged SKUs spanning pre-war and post-war vehicles, Studebaker trucks, and right-hand control parts for overseas applications.

The product portfolio is anchored by two categories — finite-availability N.O.S. original manufacturer parts and ongoing-production high-quality reproduction parts — supplemented by annual catalogs (ICONIC 2024, 2025 Christmas Catalog) and a Restorer's Discount Package offering up to 15% volume discounts for restoration projects with uncertain parts needs. The underlying technology is a parts inventory and catalog system delivered through an Odoo-based eCommerce site, the parts123.com marketplace, phone ordering, and a physical walk-in counter. The company markets primarily through its own website, email newsletter, Instagram and Facebook accounts, an events calendar, and referral relationships with five enthusiast preservation organizations (Studebaker Drivers Club, Avanti Owners Association International, Studebaker National Museum, Antique Studebaker Club, and Studebaker National Foundation).

The business model is direct-to-consumer and direct-to-SMB parts sales with pay-as-you-go unit pricing and transaction-based volume discounts. The customer base consists of individual restorers, Studebaker enthusiasts, Studebaker truck owners, club members, and overseas operators of right-hand-drive vehicles — all SMB/consumer buyers. The company is bootstrapped with no external funding, no parent company, and no subsidiaries, operating primarily in North America with selected international reach through its right-hand-drive inventory.

Name

Studebaker International

Legal name

Studebaker International

Website

https://studebaker-intl.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Studebaker International is a privately held, family-owned specialty auto parts supplier that sells new-old stock and reproduction parts for Studebaker and Avanti vehicles to individual restorers, enthusiasts, and club members from its Shelbyville, Indiana warehouse.

Ownership category

akta.pro rank

Product category

Classic Auto Parts

akta.pro primary industry

Aftermarket Tools, Equipment & Garage Accessories Manufacturing (Jacks/Lifts/Diagnostic Tools/Compressors) (IMACANAM)

Keywords

• Classic car parts
• Studebaker restoration parts
• New old stock parts
• Avanti vehicle parts
• Reproduction auto parts

Headquarters

HQ city

Hope

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. N.O.S. Parts Sales: Sales of New Old Stock original Studebaker and Avanti parts - one-time transaction revenue from rare/unique inventory items
2. Reproduction Parts Sales: Sales of high-quality reproduction Studebaker and Avanti parts - ongoing transaction revenue from manufactured components
3. Studebaker Truck Parts: Parts specifically for Studebaker Trucks
4. Volume Discount Programs: Exclusive Restorer's Discount Package offering up to 15% volume discounts for vehicle restoration projects

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Studebaker International is the largest dedicated supplier of N.O.S. (New Old Stock) and reproduction parts for Studebaker and Avanti vehicles. The company stocks more than 11,000 cataloged parts across pre-war, post-war, right-hand-drive, and Studebaker truck applications from a 30,000+ square foot warehouse in Shelbyville, Indiana. It sells both through an online storefront and via phone/in-person for inventory not listed on the website.

Product overview

Studebaker International operates as a specialty auto parts supplier offering a single integrated product portfolio centered on N.O.S. (new-old stock) and reproduction parts for Studebaker and Avanti vehicles. The company maintains over 30,000 square feet of warehouse space filled with ready-to-ship parts including pre-war and post-war components and right-hand control parts for overseas applications. The core product line consists of three main categories: N.O.S. Parts, Reproduction Parts, and Studebaker Truck Parts. The company supplements its parts sales with two annual catalogs (ICONIC 2024 Catalog and 2025 Christmas Catalog) and an optional Restorer's Discount Package that provides volume discounts up to 15% for vehicle restoration customers. Customers can browse and purchase through an online shop at parts123.com or contact the company directly for its larger off-website inventory.

Differentiator

Problem solved

Functional benefit

Products and services

• N.O.S. (New Old Stock) Studebaker & Avanti Parts

Quantifiable outcome

• Up to 15% volume discount available for vehicle restorers
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Studebaker Drivers Club (SDC)coreOthersGlobal non-profit organization founded in 1962, dedicated to preserving the legacy of Studebaker vehicles through events, technical support, and Turning Wheels magazine. SI promotes the club on their website as a resource for customers wanting to learn more about Studebaker.
• Avanti Owners Association International (AOAI)coreOthersNon-profit organization dedicated to preserving the history of the Avanti automobile and supporting its owners through research, events, and resources. SI sells Avanti parts and promotes the organization as a community resource.
• Studebaker National MuseumminorOthers55,000-square-foot facility in South Bend, Indiana, dedicated to preserving and showcasing the history of the Studebaker Corporation through its extensive collection of vehicles. SI promotes the museum as a partner destination for enthusiasts.
• Antique Studebaker ClubminorOthersNon-profit organization dedicated to Studebaker vehicles built through 1946 and M-Series trucks through 1948, while promoting the history of the Studebaker Corporation. SI supports the club as a community resource for pre-war Studebaker owners.
• Studebaker National FoundationminorOthersNon-profit organization that supports the preservation of Studebaker heritage by funding scholarships, museum vehicle placements, and educational initiatives related to the marque.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Brothers Trucks: Family-owned reproduction parts supplier focused on 1947-1987 Chevrolet and GMC pickup trucks. Comparable because of the marque-specific truck focus, family ownership, reproduction parts catalog, and DTC sales model that mirrors Studebaker International's truck parts business.
• National Parts Depot (NPD): Specialty restoration parts supplier for Ford Mustangs, F-100 trucks, Broncos, and Mercury vehicles. Comparable because it follows the same regional warehouse / catalog / phone-and-online sales model with deep inventory depth in a single marque niche, mirroring Studebaker International's go-to-market.
• Year One: Large catalog retailer of restoration and performance parts for classic GM, Ford, and Mopar vehicles. Comparable because it operates the same direct-to-consumer specialty parts model - curated catalog of reproduction and N.O.S. parts, e-commerce plus phone sales, and volume discount programs for restorers - but at much greater scale across multiple marques.
• LMC Truck: Leading parts supplier dedicated specifically to classic Chevrolet and GMC trucks (1947-1998). Highly comparable because it is single-marque-focused, sells reproduction and original-style parts through large catalog and e-commerce, and targets the same Studebaker-truck-owner customer archetype.
• Car-Pak Manufacturing: Direct competitor focused on manufacturing reproduction parts specifically for Studebaker vehicles. Comparable because it addresses the same niche customer base with overlapping product categories, particularly body panels and trim components for classic Studebaker restorations.
• Mac's Antique Auto Parts: Long-established supplier of restoration parts for pre-1973 Ford passenger cars and trucks. Comparable because it occupies the same niche of being a marque-dedicated, family/independently run specialty parts house with deep inventory and a loyal hobbyist following.
• Classic Industries: Major distributor of restoration parts for classic Chevrolet, GM, and Mopar vehicles. Comparable because it sells reproduction and OE-style parts through catalogs, website, and phone channels to the same enthusiast/restorers market segment that Studebaker International serves.

Broad incumbents

• Summit Racing Equipment: One of the largest direct-to-consumer retailers of performance, restoration, and racing parts across all makes. Comparable as a broad incumbent in the classic/performance parts space that competes for the same restoration dollar, even though its catalog extends well beyond Studebaker's niche.
• Eastwood Company: Broad-line retailer of restoration tools, supplies, paints, and equipment for all classic car hobbyists. Comparable because it serves the same classic vehicle restorer customer segment with complementary (not competing) products, often via direct-to-consumer catalog and e-commerce - a broader incumbent in the adjacent restoration tools/supplies space.

Regional players

• Automotive Restoration Enterprises (ARE): Independent restoration parts manufacturer and supplier with deep Studebaker/Avanti expertise. Comparable as a regional peer that addresses the same Studebaker restoration parts market from a manufacturing/parts perspective, albeit with a smaller distribution footprint than Studebaker International.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/studebakerinternational
• Instagraminstagram.com/studebakerinternational
• LinkedInlinkedin.com/company/studebaker-international

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studebaker International