Humane Society of Sedona

What Humane Society of Sedona does

Humane Society of Sedona (HSS) is a 501(c)(3) nonprofit, no-kill animal shelter incorporated in Arizona in 1966 and headquartered at 2115 Shelby Drive, Sedona. Operating with 11-50 paid staff and a volunteer network exceeding 300 individuals, HSS provides animal adoption services, low-cost spay/neuter and vaccination/microchip clinics, lost-and-found reunification (via the Petco Love Lost integration), a foster care program, and community support services including a pet food pantry (4,400+ pounds distributed in 2024) and an Emergency Medical Fund. In 2024, the organization served more than 800 cats, dogs, and small animals and reunited 104 lost pets with their families while maintaining a 98% no-kill save rate — exceeding the Best Friends Animal Society 90% threshold.

HSS's product surface combines direct animal welfare services with retail and fundraising vehicles. The core adoption offering covers dogs ($50-$300), cats ($30-$200), and small animals ($20-$50), with same-day take-home, seven-days-a-week by-appointment operations, discount structures for seniors (50%), military and first responders (25%), and the Pets for Patriots program (50%). Two wholly-owned thrift stores — Paw Prints (Village of Oak Creek, since 1998) and Paws West (West Sedona, opened 2012) — function as core operating subsidiaries whose retail proceeds together with private donations account for nearly 90% of revenue. Online listings run through Petango/PetFinder, with adoption events hosted at the on-site PetSmart Luv-A-Pet Center.

The business model is a hybrid donations-and-retail nonprofit, with revenue streams spanning private donations, monthly giving (Care Club x12), thrift store sales, adoption fees, grants and bequests, service fees, kennel sponsorships, vehicle donations, and planned/estate giving. Distribution is community-led and event-driven, anchored by 17+ weeks of special adoption events annually (Empty the Shelters, PetSmart National Adoption Week, Get Your Licks on Route 66) and a partnership network that includes BISSELL Pet Foundation, PetSmart, Best Friends Animal Society, Pets for Patriots, Purina, Cat's Pride, and 30+ local Verde Valley businesses hosting donation canisters. HSS holds seven consecutive Best Nonprofit designations from Red Rock News' Sedona's Best awards.

Name

Humane Society of Sedona

Legal name

Humane Society of Sedona

Website

https://humanesocietyofsedona.org

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

1–10 employees

Short description

Humane Society of Sedona is a 501(c)(3) no-kill animal shelter serving Sedona and the Verde Valley since 1966, offering pet adoption, low-cost spay/neuter and veterinary clinics, and operating two thrift stores to support a 98% save rate.

Ownership category

akta.pro rank

Product category

Animal Welfare and Shelter Services

NAICS

Pet Care (except Veterinary) Services (812910)

SIC

Services-Social Services (8300)

akta.pro primary industry

Animal Shelters & Adoption Services (BPAGAIAA)

akta.pro secondary industries

Veterinary Charity Clinics & Medical Aid (BPAGAIAD), Lost & Found, Reunification & Microchipping Programs (BPAGAIAL), Animal Welfare & Advocacy Organizations (AFAEALAC)

Keywords

• Animal shelter services
• Pet adoption services
• Veterinary spay neuter
• Thrift store retail
• Animal welfare nonprofit

Headquarters

HQ city

Sedona

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Supply Chain, Marketing or Sales

Revenue model

1. Donations and Contributions: Private donations and contributions from individuals; nearly 90% of revenue comes from private donations and thrift store sales; includes Emergency Medical Fund donations, general donations, and monthly giving (Care Club x12)
2. Thrift Store Sales: Revenue from two thrift stores (Paw Prints in Village of Oak Creek and Paws West in West Sedona); sales of donated gently used items support shelter operations
3. Adoption Fees: Fees for adopting animals including dogs ($50-$300), cats ($30-$200), and small animals ($20-$50); includes discounts for seniors, military, and veterans
4. Grants and Bequests: Funding from grants, bequests, and planned giving opportunities including estate planning and legacy donations
5. Service Fees: Fees for services including spay/neuter procedures, vaccination clinics, microchipping, and dog licensing
6. Kennel Sponsorship: Program allowing individuals to sponsor pet kennels with customized signs as gifts or tributes

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Humane Society of Sedona is a 501(c)(3) nonprofit animal shelter that provides pet adoption services for dogs, cats, and small animals, supported by onsite low-cost veterinary care (spay/neuter, vaccinations, microchipping). It also operates two retail thrift stores (Paw Prints and Paws West) that generate roughly 90% of its revenue, alongside community programs such as a pet food pantry, lost-and-found pet reunification, foster care, and rehoming assistance.

Product overview

Humane Society of Sedona operates as an animal shelter and welfare organization offering a unified portfolio of animal care and placement services. The core offerings center on pet adoption (dogs, cats, small animals), supported by onsite veterinary services including spay/neuter and vaccination clinics. Community support programs include a pet food pantry, lost/found services via Petco Love Lost, and emergency medical funding for injured animals. The organization operates two retail thrift stores (Paw Prints and Paws West) as fundraising mechanisms, and offers engagement programs like Kids & Kritters Camp and foster care. Donation-based giving programs include monthly giving (Care Club x12), kennel sponsorship, vehicle donations, and planned giving/legacy estate options.

Differentiator

Problem solved

Functional benefit

Brands

• Paw Prints Thrift Store: Thrift store in Village of Oak Creek supporting Humane Society of Sedona's mission. Voted Best Thrift Store 2025 in Sedona Red Rock News' Sedona's Best.
• Paws West Thrift Store
• Care Club x12

Products and services

• Pet Adoption Services

Quantifiable outcome

• 98% no-kill save rate in 2024 - 98% of dogs and cats entering the shelter were saved
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• PetSmartcoreChannel Partner/ Reseller/ Distributor · 10 September 2025PetSmart hosts the Luv-A-Pet adoption center and adoption events including National Adoption Week. HSS animals are available at PetSmart Sedona location (2356 W. 89A) 9am-8pm Monday-Saturday, 10am-7pm Sunday.
• Arizona Gives DayminorGTM or Marketing Partner · 1 April 2025Annual statewide giving day campaign for nonprofits; HSS campaigns for Emergency Medical Fund donations with goal of $10,000.
• Best Friends Animal SocietycoreStrategic or Co-development Partner · 1 January 2024Best Friends Animal Society provides no-kill recognition and annual data reporting. HSS maintains no-kill status meeting the 90% save rate threshold, recognized through Best Friends' annual data report at bestfriends.org/no-kill-2025/animal-shelter-statistics.
• Bissell Pet FoundationcoreGTM or Marketing Partner · 1 October 2023Bissell Pet Foundation sponsors the 'Empty the Shelters' national adoption event, providing reduced adoption fees ($50 or less). HSS participates in this quarterly national event which has helped more than 190,000 pets find homes since 2016.
• Fido Friendly MagazineminorGTM or Marketing PartnerFido Friendly Magazine organizes the 'Get Your Licks on Route 66' cross-country pet adoption tour. HSS hosts events featuring prize wheels and product donations from sponsors.
• Pets for PatriotsminorGTM or Marketing PartnerNational program connecting veterans with shelter pets; HSS offers 50% adoption discount with pre-approval through the program for adult pets.
• Petango/PetFindercoreTechnology or IntegrationThird-party pet adoption platform providing online searchable listings for all HSS adoptable animals.
• PurinaminorOthersPurina provides product support and sponsorships to the shelter.
• Cat's PrideminorOthersCat's Pride Litter for Good program donates cat litter to shelters based on community nominations. HSS participates in the program with zip code 86336.
• Verde Valley Caregivers CoalitionminorStrategic or Co-development PartnerPartnership to keep Verde Valley seniors, families and their pets together through community support programs.
• Local Verde Valley Businesses (Donation Canister Partners)minorGTM or Marketing PartnerOver 30 businesses host donation canisters raising approximately $5,000 annually. Top partners include Sedona Fudge Company (1st place), Sedona Divine Olive Oils (2nd place), and Famous Pizza and Beer (3rd place).

Scale indicators9 records

Recent moves9 records

Expansion highlights5 records

Others

• PetSmart Charities: Major funder of adoptions, spay/neuter, and shelter programs nationally, partnered with HSS via PetSmart's Luv-A-Pet center and National Adoption Week. Functions as a grant-maker and adoption-event sponsor for shelters like HSS.
• Bissell Pet Foundation: National nonprofit that sponsors the Empty the Shelters adoption event HSS participates in. Operates adoption events, pet food pantries, and lifesaving partnerships with shelters — a funding/event partner rather than a direct shelter operator.

Direct peers

• Arizona Humane Society: Largest nonprofit animal welfare organization in Arizona, operating adoption centers, veterinary clinics, and shelter services in the Phoenix metro. Directly comparable to HSS as a state-level no-kill animal shelter with adoption, spay/neuter, and community programs.

Broad incumbents

• San Diego Humane Society: One of the largest animal welfare organizations in the U.S., serving 50,000+ animals annually across three campuses with adoption, veterinary, and community programs. HSS's current Executive Director previously led operations there, indicating a closely aligned operating model.
• Michigan Humane Society: One of the largest statewide animal welfare organizations in the U.S., operating multiple shelter locations with adoption, veterinary, and cruelty investigation services. Previous employer of HSS's executive director; operates at a significantly larger scale.
• Best Friends Animal Society: National no-kill animal welfare leader that provides the 90% save-rate threshold HSS meets, runs the largest sanctuary in the U.S., and partners with HSS for data reporting and recognition. Operates an animal welfare network spanning adoption, advocacy, and sanctuary services.
• ASPCA: The oldest U.S. animal welfare organization, providing national advocacy, shelter grants, and direct animal care. Operates an adoption center and spay/neuter programs similar in scope to HSS but at vastly greater national scale.

Peers

• Pets for Patriots: National program connecting veterans with shelter pets at discounted rates. HSS offers a 50% adoption discount through this program; comparable as a shared channel partner in the veteran pet adoption space.

Regional players

• Marin Humane Society: Regional no-kill animal shelter in Marin County, California, operating adoption, spay/neuter, training, and community programs similar in scope to HSS. Comparable as a similarly sized community-based shelter with a strong volunteer and donor base.
• Verde Valley Humane Society: Regional animal welfare organization serving the Verde Valley area in Arizona, providing adoption, spay/neuter, and low-cost veterinary services. Operates in overlapping territory with HSS and serves a comparable low-income and rural community base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/HumaneSocietyofSedona
• Instagraminstagram.com/humanesocietyofsedona
• Xx.com/sedonahumane
• LinkedInlinkedin.com/company/humane-society-of-sedona-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Humane Society of Sedona