La Machi
La Machi is a Barcelona-based, founder-led digital services agency founded in 2012 that offers digital marketing, web design, app development, branding, and crisis communications services to business clients.
- Company typePrivate
- Founded2012
- HeadquartersBarcelona, Spain
- Headcount11–50
- GTM typeB2B
- OfferingServices
What La Machi does
La Machi is a private, for-profit digital services agency headquartered in Barcelona, Spain, founded in 2012 and operating with a headcount in the 11–50 employee range. The firm describes its offering as covering digital marketing, web designing, app development, branding, and communication crisis management services to businesses. The breadth of services positions La Machi as a full-service creative and communications agency rather than a specialist provider, suggesting reliance on multidisciplinary project delivery to retain and grow clients rather than a single dominant product line.
The company is founder-led, with Juan della Torre serving as both Chief Executive Officer and Founder. Operating details such as pricing model, customer roster, distribution channels, partnership ecosystem, certifications, funding history, and revenue are not disclosed in the available data, and the primary corporate website (lamachi.com) returned only a verification/loading screen rather than substantive content, limiting external verification of the firm's claims and scale. No technology stack, proprietary platforms, AI capabilities, or productized offerings are documented, indicating that La Machi's commercial model is most likely project- and retainer-based agency services rather than a technology or platform business.
As a small, founder-led agency competing in a highly fragmented Spanish and European digital services market, La Machi's business model depends on the continued ability of its principal and creative team to win and deliver client engagements across marketing, design, development, and crisis communications. The absence of disclosed financial, customer, or operational data materially constrains any deeper inference about unit economics, customer concentration, or growth trajectory.
La Machi firmographics
Firmographics- Name
- La Machi
- Website
- https://lamachi.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- La Machi is a Barcelona-based, founder-led digital services agency founded in 2012 that offers digital marketing, web design, app development, branding, and crisis communications services to business clients.
- Ownership category
- akta.pro rank
La Machi industry classification
Industry- Product category
- Digital Marketing Services
- akta.pro primary industry
- Brand Safety, Monitoring & Social Listening (MPAAAOAA)
Keywords
Where La Machi is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Markets served
La Machi business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
La Machi product offering
Product offeringCore offering
La Machi is a Barcelona-based agency that provides digital marketing, web design, app development, branding, and communication crisis management services to business clients. The firm combines creative, technical, and strategic communications capabilities to help organizations build, launch, and protect their brand presence across digital channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Marketing Services
- Web Design
- App Development
- Branding Services
- Communication Crisis Management
Companies that use La Machi
Customer profileIdeal customer profiles1 record
La Machi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
La Machi partnerships and signals
Strategic signalRecent moves2 records
La Machi competitors and assessment
Company assessmentDirect peers
- Dept Agency: Amsterdam-headquartered digital agency offering digital marketing, web design, branding, and technology services to brands globally. Comparable in scale, service mix, and European boutique-agency positioning.
- Elogia: Spanish digital marketing agency (part of the Viko Group) providing performance marketing, branding, and content services from Barcelona. Direct regional competitor with overlapping client base and services.
Broad incumbents
- Havas: Global advertising and communications group with strong presence in Spain and Latin America. Provides integrated digital, creative, and media services to comparable mid-market and enterprise clients.
- Edelman: Global communications and PR firm with a dedicated crisis and reputation management practice. Comparable on the crisis communications side and serves as a global benchmark for corporate communications engagements.
- DDB: Global creative advertising network with offices in Spain (DDB Madrid/Barcelona). Offers the kind of integrated brand and digital capabilities that compete with mid-sized independent agencies.
- Ogilvy: Worldwide advertising, marketing, and communications network offering branding, digital, PR, and crisis services. Represents the type of full-service incumbent La Machi competes against for larger accounts.
- BBDO: One of the largest global advertising agency networks, with creative, digital, and PR offerings through PROXIMITY and other units. Sets the competitive ceiling for branding and digital work in Spain.
- Weber Shandwick: Global public relations and communications agency owned by IPG, with a strong crisis and issues management practice. Closest large-scale peer on the reputation management and crisis communications side.
- Publicis Groupe: Paris-based global advertising holding company operating Leo Burnett, Saatchi & Saatchi, Digitas, and MSL (PR/crisis). Competes for the same enterprise clients in Spain and across Europe.
Regional players
- Antevenio: Spanish digital marketing and advertising company (now part of Mediterranean Media) focused on performance marketing, programmatic, and branding. Comparable in geography and services for Spanish clients.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
La Machi social profiles
Digital presenceLa Machi financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Machi leadership team
Management profileNumber of profiles
Profiles1 record
La Machi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Machi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Machi
What does La Machi do?
La Machi is a Barcelona-based agency that provides digital marketing, web design, app development, branding, and communication crisis management services to business clients. The firm combines creative, technical, and strategic communications capabilities to help organizations build, launch, and protect their brand presence across digital channels.
Is La Machi a public or private company?
La Machi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was La Machi founded?
La Machi was founded in 2012. It employs 11 to 50 people.
Where is La Machi based?
La Machi is headquartered in Barcelona, Spain, in the Europe region.
Who are La Machi's main competitors?
Direct peers on record are Dept Agency and Elogia. Broad incumbents are Havas, Edelman, DDB, Ogilvy, BBDO, Weber Shandwick and Publicis Groupe. Antevenio is listed as a regional player.
Does La Machi have an API?
No public API is recorded for La Machi.
What industry is La Machi in?
La Machi's product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAAOAA, Brand Safety, Monitoring & Social Listening.