Profileo
Profileo (SOS Presta SAS) is a French PrestaShop-specialized e-commerce optimization provider offering performance, security, and monitoring services for small and medium-sized online merchants across French, English, and Spanish-speaking markets.
- Company typePrivate
- Founded2001
- HeadquartersMontévrain, France
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Profileo does
Profileo (legally operated as SOS Presta SAS) is a French e-commerce optimization provider founded in 2001 and headquartered in Aix-en-Provence, France. The company focuses exclusively on the PrestaShop CMS platform, serving small and medium-sized e-commerce merchants who need performance acceleration, security hardening, and continuous store monitoring. Its product portfolio spans one-time professional services (Full Performance Pack at €1,780-€1,980, Performance Pack, Security Pack at €990-€1,990, 2FA at €198, and tiered performance audits from €99 to €699) plus recurring infrastructure offerings (Zentria subscription monitoring and €30/month Varnish cache management via affiliated host 7724).
The underlying technology stack centers on PrestaShop-native optimization: a proprietary Varnish server-side cache implementation that delivers 50-70ms cached response times and documented 25-94% performance gains, a Security Pack with module integrity control and source code scanning, and Zentria, an e-commerce intelligence platform that monitors PrestaShop stores 24/7 for security, performance, and business metrics. Distribution combines a self-service multilingual e-commerce storefront (FR/EN/ES), a 150+ partner ecosystem spanning payments, marketing automation, analytics, logistics, and customer service, a cross-referral loop with affiliated hosting provider 7724, and content-led demand generation across blog, LinkedIn, YouTube, Instagram, and TikTok.
The business model is predominantly transactional professional services (one-time paid engagements) with a growing recurring layer through Zentria subscriptions and 7724 hosting referrals. Customer logos are exclusively SMB e-tailers (Decaux-Fils, Solta-Groupe, Ecomatelas, Limited-Resell, Navoti, RollingBeers, among others), no enterprise or marquee logos are disclosed, and the company operates without external funding or public listing. The strategic posture is that of a profitable specialist boutique extending its footprint via ecosystem curation and subscription monetization rather than scale-driven growth.
Profileo firmographics
Firmographics- Name
- Profileo
- Legal name
- SOS Presta SAS
- Website
- https://profileo.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Profileo (SOS Presta SAS) is a French PrestaShop-specialized e-commerce optimization provider offering performance, security, and monitoring services for small and medium-sized online merchants across French, English, and Spanish-speaking markets.
- Ownership category
- akta.pro rank
Where Profileo is headquartered
LocationHeadquarters
- HQ city
- Montévrain
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Profileo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Performance Services: One-time professional services for PrestaShop performance optimization including audits, Varnish cache implementation, and full performance pack services
- Security Services: One-time security services including security pack deployment, 2FA implementation, and emergency hack cleanup services
- Recurring Hosting Infrastructure: Monthly managed hosting services through affiliated company 7724, including Varnish cache management at €30/month as an optional add-on
- Zentria Subscription: E-commerce intelligence monitoring tool available as subscription, with 6 months free included with Full Performance Pack purchase
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Full Performance Pack - Comprehensive performance optimization |
| One time/ perpetual license | Pay-as-you-go | Performance Pack - Analysis and optimization |
| One time/ perpetual license | Pay-as-you-go | Security Pack - PrestaShop protection |
| One time/ perpetual license | Pay-as-you-go | 2FA Implementation - Two-Factor Authentication |
| One time/ perpetual license | Pay-as-you-go | Detailed Performance Audit |
| One time/ perpetual license | Pay-as-you-go | Quick Performance Analysis |
| One time/ perpetual license | Pay-as-you-go | Server Request Performance Audit (SQL) |
| Subscription | Monthly | Varnish Server Cache |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Profileo product offering
Product offeringCore offering
Profileo sells PrestaShop-focused e-commerce optimization modules and services, including performance packs (with Varnish server-side caching), security packs (module integrity scanning, 2FA, vulnerability correction), performance audits, and the Zentria e-commerce intelligence monitoring platform. The portfolio is sold primarily as one-time module purchases with recurring subscriptions for Zentria and affiliated 7724 hosting.
Product overview
Profileo is an e-commerce optimization company specializing in PrestaShop. The core platform is Zentria, an e-commerce intelligence tool providing continuous monitoring and optimization recommendations. The product portfolio includes Performance Packs (Full Performance Pack and standard Performance Pack with technical analysis and Varnish caching), Security Packs (including module integrity scanning and Two-Factor Authentication), Performance Audits (Quick Analysis, Detailed Audit, and SQL Server Requests Audit), Intervention Support, and 7724 PrestaShop Hosting. Services are offered as individual modules with the Performance Pack including a free 6-month Zentria subscription.
Differentiator
Problem solved
Functional benefit
Brands
- Zentria: E-commerce intelligence tool that monitors and unlocks the potential of PrestaShop stores
- Profileo Group
- 7724
Products and services
- Zentria E-commerce intelligence platform that monitors and manages PrestaShop stores from a single place, providing real-time views of issues and solutions for store optimization. Target users: SMB PrestaShop e-commerce merchants.
- PrestaShop Full Performance Pack Comprehensive performance optimization package including detailed technical analysis, corrective actions, and Varnish server cache setup with a free 6-month Zentria subscription. Priced at €1,980 ex VAT (reduced to €1,780 ex VAT). Target users: PrestaShop merchants needing end-to-end performance acceleration.
- PrestaShop Performance Pack Performance optimization package including detailed analysis and technical actions to boost page loading times based on Core Web Vitals analysis, including WebP image implementation. Target users: PrestaShop merchants seeking performance improvements.
- Varnish Server Cache for PrestaShop Server-side caching solution using Varnish technology that reduces response times to 50-70ms for key store pages. €30/month management fee after initial setup. Target users: PrestaShop merchants needing page-speed acceleration.
- Detailed Performance Audit Comprehensive performance audit using Xdebug benchmarking to identify elements and queries affecting page loading times, with a list of recommended technical actions. Priced at €699 ex VAT. Target users: PrestaShop merchants needing in-depth performance diagnostics.
- Quick Performance Analysis First-level performance audit covering performance preferences, module configurations, and key page loading analysis. Priced at €199 ex VAT. Target users: PrestaShop merchants seeking a fast preliminary performance check.
- Server Requests Performance Audit SQL query performance audit using log monitoring to identify slow queries and frequently called database requests. Priced at €99 ex VAT, reserved for 7724 customers. Target users: existing 7724 hosting customers.
- PrestaShop Security Pack Comprehensive security package protecting PrestaShop stores against vulnerabilities, including integrity control of modules, source code scanning, vulnerability correction, and infected file cleaning. Priced at €990 ex VAT for non-hacked sites, €1,990 ex VAT for already hacked sites. Target users: PrestaShop merchants needing vulnerability management and incident response.
- Two-Factor Authentication (2FA) for PrestaShop Back-office security module requiring two-factor authentication beyond password verification for PrestaShop admin access. Priced at €198 ex VAT (module purchase required separately). Target users: PrestaShop merchants needing hardened admin access.
- 7724 PrestaShop Hosting Expert PrestaShop hosting service providing optimized, secure, eco-friendly, and flexible infrastructure based in France. Target users: PrestaShop merchants needing managed, PrestaShop-optimized hosting.
- Intervention Support Occasional technical support service by Profileo's developers for PrestaShop maintenance and troubleshooting. Target users: PrestaShop merchants needing ad-hoc expert technical assistance.
Quantifiable outcome
- 25-34% performance improvement with Full Performance Pack
- +4 more outcomes
Companies that use Profileo
Customer profileNamed customers13 records
Segments1 record
Ideal customer profiles1 record
Profileo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature3 records
Profileo partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core, flagship and minor.
- 7724coreAffiliated PrestaShop hosting company (100% PrestaShop hosting). Cross-referral relationship where 7724 customers are directed to Profileo for optimization services and vice versa. Reserved services like Server Request Performance Audit are exclusively for 7724 customers.
- PrestaShopflagshipOfficial technology partner within the PrestaShop ecosystem. Profileo is recognized as an Expert Hosting provider for PrestaShop with 10+ years of experience.
- KilibaminorMarketing automation partner for e-commerce intelligence and customer engagement.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Profileo competitors and assessment
Company assessmentDirect peers
- 7724: Profileo's affiliated PrestaShop-only hosting brand; both share a parent entity (SOS Presta SAS) and a tightly coupled go-to-market, with cross-referrals and reserved audit SKUs. Comparable as a PrestaShop-specialized infrastructure provider.
- Common-Services: French digital agency specialized in PrestaShop, Magento, and Shopify projects with hosting and optimization offerings. Comparable as a PrestaShop-focused services competitor in the French market.
- Yottaa: SaaS platform focused on e-commerce site performance optimization, including Core Web Vitals acceleration and security. Comparable as a dedicated commerce-performance business with measurable speed outcomes for merchants.
- Agence Dn'D: Long-established French PrestaShop and Magento e-commerce agency offering design, development, and optimization services. Comparable as a European PrestaShop-specialized agency competing in the same merchant base.
- Novaway: French digital agency specialized in PrestaShop and Magento development, hosting, and technical optimization. Comparable as a PrestaShop-focused agency providing adjacent performance, security, and hosting services.
Broad incumbents
- Nexcess: Managed hosting provider with a strong e-commerce vertical (WooCommerce, Magento) and built-in performance and security features. Comparable on hosting-plus-optimization for a specific commerce CMS stack.
- Kinsta: Premium managed hosting provider with CMS-vertical expertise (WordPress, application, and database hosting) plus performance and security tooling. Comparable on the dimension of niche platform specialization and bundled performance/security offerings.
- Sucuri: Website security platform offering malware cleanup, firewall, and monitoring for CMS-based sites. Comparable on the website-security-as-a-service layer of Profileo's Security Pack offering.
- WP Engine: Specialized managed hosting and performance platform for WordPress, with adjacent security and dev tools. Comparable as a CMS-vertical infrastructure-plus-performance business, scaled much larger than Profileo's PrestaShop focus.
- PrestaShop: The open-source e-commerce platform on which Profileo's entire service and product portfolio is built. Profileo is a Flagship technology partner and Expert Hosting provider within PrestaShop's ecosystem, giving it privileged access but also tying its success to PrestaShop's merchant adoption.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Profileo social profiles
Digital presenceProfileo compliance and trust
Trust signalCompliance1 record
Profileo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Profileo leadership team
Management profileNumber of profiles
Profileo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Profileo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Profileo
What does Profileo do?
Profileo sells PrestaShop-focused e-commerce optimization modules and services, including performance packs (with Varnish server-side caching), security packs (module integrity scanning, 2FA, vulnerability correction), performance audits, and the Zentria e-commerce intelligence monitoring platform. The portfolio is sold primarily as one-time module purchases with recurring subscriptions for Zentria and affiliated 7724 hosting.
Is Profileo a public or private company?
Profileo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Profileo founded?
Profileo was founded in 2001. It employs 1 to 10 people.
Where is Profileo based?
Profileo is headquartered in Montévrain, France, in the Europe region.
How does Profileo make money?
Four revenue lines are on record. Performance Services are the primary driver. The others are security Services, recurring Hosting Infrastructure and zentria Subscription.
Who are Profileo's main competitors?
Direct peers on record are 7724, Common-Services, Yottaa, Agence Dn'D and Novaway. Broad incumbents are Nexcess, Kinsta, Sucuri, WP Engine and PrestaShop.
Does Profileo have an API?
No public API is recorded for Profileo.