Fairview Estates

What Fairview Estates does

Fairview Estates is an independent, privately-held estate and letting agency headquartered in West Bridgford, Nottingham, founded in 2011. The firm operates a hybrid model combining traditional high-street agency service with online agent efficiencies, serving landlords, homeowners, and property investors across Nottinghamshire, Derbyshire, Leicestershire, South Yorkshire and Lincolnshire. It claims to have been voted Nottingham's best letting agents for three consecutive years and positions itself as a full-service alternative to larger regional competitors.

The company's core offerings are lettings and property management (12% inc VAT on rental income for the fully managed service), residential sales (commission starting from 1% + VAT), and free property valuations as a lead generation tool. Adjacent revenue streams include tenant placement/let-only fees, property sourcing for investors at £2,000 + VAT per deal, development appraisals for land and renovation opportunities, property auction advisory (via partnerships with Graham Penny Auctions and HEB Chartered Surveyors), and landlord insurance referrals through legal4landlords. The technology stack is conventional: a property listing platform integrated with Rightmove for distribution and Google Analytics for website analytics, with no proprietary technology or automation beyond standard agency software.

Commercially, Fairview Estates targets a horizontal segmentation of small-to-mid landlord clients (from single-property owners to portfolios of 100+ units) and home sellers, with tenants as a secondary user base. The firm holds industry credentials including ARLA Propertymark membership, The Property Ombudsman scheme registration, Propertymark Client Money Protection, and DPS deposit protection registration, which together establish baseline regulatory credibility. The business model is fundamentally local, relationship-driven, and human-mediated, with no disclosed digital differentiation, AI capabilities, or scalable technology moat.

Name

Fairview Estates

Legal name

Fairview Estates

Website

https://fairviewestates.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Fairview Estates is an independent Nottingham-based estate and letting agency providing property sales, lettings, and management services to landlords, homeowners, and investors across the East Midlands, with ancillary services in property sourcing, auctions, and development appraisals.

Ownership category

akta.pro rank

Product category

Residential Real Estate Services

NAICS

Offices of Real Estate Appraisers (531320), Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro industry

PRIMARYBPAHANAC

Real Estate Valuation & Appraisal

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Valuation, Appraisal & Forensic Services

SECONDARYBPAJAKAD

Land & Rural Property Appraisal

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Real Estate Valuation & Appraisal Services

SECONDARYBPAJAKAE

Multi-Family & Affordable Housing Appraisal

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Real Estate Valuation & Appraisal Services

Keywords

• Residential lettings services
• Property management
• Estate agency sales
• Property sourcing
• Development appraisals

Headquarters

HQ city

Nottingham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Lettings Management Fees: Monthly management fees charged to landlords for property management services
2. Tenant Placement/Setup Fees: One-time setup fees for tenant sourcing, referencing, and tenancy setup
3. Sales Commission: Commission charged for property sales, starting from 1% + VAT
4. Property Sourcing: Property sourcing service for investors at £2000 + VAT per property sourced
5. Development Appraisals: Land appraisal and development feasibility services

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Fairview Estates is an independent Nottingham-based estate and letting agency that lets, manages, and sells residential properties on behalf of individual landlords, homeowners, and property investors across Nottinghamshire, Derbyshire, Leicestershire, South Yorkshire, and Lincolnshire. Core revenue services include tenant sourcing and full property management (12% inc. VAT monthly), let-only tenant placement (£660–£780 inc. VAT), sales commissions from 1% + VAT, and dedicated property sourcing for investors at £2,000 + VAT per property.

Product overview

Fairview Estates operates as an estate and letting agency offering a unified service portfolio centered on property sales, lettings, and management. Their core offerings include Sales/Estate Agency services (with 1% + VAT fees), Lettings Services, and Property Management. These are supported by supplementary modules: Free Valuation, Property Investment Advisory, Property Sourcing (£2,000 + VAT per property), Development Appraisals, Property Auctions (via Graham Penny and HEB Chartered Surveyors partnerships), Landlord Insurance advice, and educational Lettings Guidance resources. The company also provides Area Guides for Nottinghamshire neighborhoods. The unified platform is designed for landlords, homeowners, and property investors seeking to buy, sell, rent, or invest in the Nottingham region.

Differentiator

Problem solved

Functional benefit

Products and services

• Lettings Services Comprehensive letting agent services covering tenant sourcing, referencing, tenancy agreements, marketing on Rightmove/social media/Google, and tenant placement for landlords across Nottingham, Derby, Leicester, and Sheffield. Includes Let-Only option (£660–£780 inc. VAT) and full Managed option (12% inc. VAT monthly).
• Property Management

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• Graham Penny AuctionscoreStrategic or Co-development PartnerPartnership with Graham Penny Auctions for property auction services. Fairview meets clients at their property to provide free impartial advice on whether the property is suitable for auction, recommending guide prices and estimated rental values.
• HEB Chartered SurveyorscoreStrategic or Co-development PartnerPartnership with HEB Chartered Surveyors based in Nottingham City Centre for property auction services. Provides expert valuation and survey services in conjunction with auction recommendations.
• RightmovecoreTechnology or IntegrationPrimary property listing platform partner. All properties are marketed and listed on Rightmove for maximum exposure to potential buyers and tenants.
• Propertymark (ARLA Propertymark)coreOthersMembership and accreditation with ARLA Propertymark, indicating protection for landlords and tenants. Displays Propertymark Protected logo on website.
• The Property OmbudsmancoreOthersMember of The Property Ombudsman scheme for dispute resolution. Company provides Propertymark Client Money Protection certificate.
• DPS (Deposit Protection Service)coreOthersGovernment-approved tenancy deposit scheme partner. Uses DPS for deposit registration and protection as required by law.
• legal4landlordsminorGTM or Marketing PartnerPartnered with legal4landlords to provide information on landlord insurance products including contents, buildings, portfolio insurance, emergency assistance, legal expenses, and flood insurance.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Connells Group: UK's largest estate agency and lettings group with a broad multi-brand portfolio including Sequence, William H Brown and Bairstow Eves. Overlaps with Fairview on residential sales, lettings and property management across the same Midlands geographies.
• Bairstow Eves: National estate and letting agency brand with Midlands branch presence. Comparable scope of sales, lettings and property management services and similar target landlord and seller segments.
• William H Brown: National residential estate and lettings brand within the Connells Group. Operates a comparable full-service sales/lettings/property-management offering across the East Midlands.

Regional players

• Spencers: Independent East Midlands estate and letting agency with branches across Nottinghamshire, Leicestershire and Derbyshire. Closest geographic head-to-head peer for Fairview across the Nottingham core market.

Direct peers

• Hunters Property Group: UK estate and letting franchise network with a hybrid online/offline proposition similar to Fairview's. Same customer segments (landlords, sellers, tenants) and same percentage-of-rent and commission revenue model.
• Northwood: National UK letting and estate agency franchise. Comparable in offering landlord managed-services, tenant placement, sales and block-management; competes for the same regional landlord pool.
• Belvoir Group: UK letting and sales franchise network with strong Midlands presence. Directly comparable: both operate managed-lettings subscription model charging a percentage of rent plus tenant placement fees, and both serve landlord and seller customers.
• Purplebricks: UK hybrid online estate agent — historically the highest-profile disruptor of traditional commission-based agency. Direct competitor in the hybrid value-proposition space, particularly on residential sales commissions.
• Martin & Co: UK letting and sales franchise network. Highly comparable business model — managed-lettings subscription, tenant placement fees, and sales commissions — serving similar landlord and seller segments across regional UK markets.
• Your Move: Large UK estate and letting agency chain with branches across England including the East Midlands. Directly competes for both sales and lettings mandates from the same landlord and seller customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Fairviewtweet

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fairview Estates