Chrysalis Communications

What Chrysalis Communications does

Chrysalis Communications is a privately held, founder-led graphic design and web development firm headquartered in Kingston, Jamaica, with a regional office in Ontario, Canada. Founded in 2001 by CEO Chris Mills, the company provides a full-service design offering spanning corporate identity design, packaging and print design, custom website design and development, e-commerce solutions, content management system (CMS) integration, search engine optimization (SEO), social media management, web hosting, and ongoing website maintenance. Its technology stack is built on established open-source platforms — WordPress, Drupal, Joomla for content, and Magento for e-commerce — supplemented by third-party hosting providers, domain registrars, and payment processors (Visa, Mastercard, PayPal).

The firm's client base spans enterprise and SMB customers primarily across the Caribbean region, including Jamaica, Trinidad, Grenada, and Turks and Caicos, with named engagements for organizations such as DunnCox, Rainforest Seafoods, British Caribbean Insurance Company, Jamaica Producers, Singer Jamaica, the University of the West Indies, and EduCom Co-operative Credit Union. Its go-to-market is sales-led, driven primarily through the company website's "Request A Quote" form, supplemented by direct phone, email, and WhatsApp outreach, as well as referrals and testimonials. Marketing channels include Facebook, Twitter, and LinkedIn, a content blog, and CEO podcast appearances.

Revenue is generated through a mix of one-time project fees for website builds (typical budgets ranging from USD $1,500 to $5,000 and up depending on scope), recurring monthly fees for website maintenance and social media management subscriptions, project-based fees for graphic design work, and pass-through managed services for hosting and domain registration. Initial project engagements typically require a 50% deposit. The firm has remained small — at 1-10 employees — since its founding and has not raised institutional funding, with operations bootstrapped under founder ownership across two geographic offices.

Name

Chrysalis Communications

Legal name

Chrysalis Communications

Website

https://thinkchrysalis.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Chrysalis Communications is a privately held Jamaican graphic design and web development firm, founded in 2001, serving Caribbean enterprise and SMB clients with custom websites, e-commerce, branding, and recurring maintenance built on open-source CMS and commerce platforms.

Ownership category

akta.pro rank

Headquarters

HQ city

Kingston

HQ country

Jamaica

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Website Development Projects: One-time project fees for custom website design, development, and redesign services. Pricing varies based on project scope, features, and requirements with typical budgets ranging from USD$1500 to $5000 and up.
2. Website Maintenance Contracts: Monthly flat-rate contracts for ongoing website management, security updates, performance optimization, and content updates.
3. Graphic Design Services: Design services including corporate identity packages, flyer/brochure design, book layout, and packaging/label design, typically billed as project-based one-time fees.
4. Social Media Management: Ongoing management of social media presence including Facebook, Twitter, and Instagram management, billed as recurring service.
5. Web Hosting Services: Third-party web hosting services facilitated through the company as part of their full-service offering.
6. Domain Registration: Domain registration services facilitated through third-party providers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Chrysalis Communications is a Caribbean-based design firm providing graphic design, custom website development, e-commerce solutions, and website maintenance services. It builds websites on open-source platforms (WordPress, Drupal, Joomla, Magento) and also delivers corporate identity, packaging, SEO, social media management, and hosting/domain facilitation as integrated offerings. The company sells one-time project-based design/development work alongside recurring monthly maintenance and social media management contracts.

Product overview

Chrysalis Communications is a design company offering a comprehensive suite of creative and digital services. The core offerings include Graphic Design and Website Development as the primary service pillars, supported by Website Maintenance, E-commerce Solutions, Social Media Management, Content Management System Integration, SEO Services, Web Hosting, Corporate Identity Design, and Packaging Design. These services work together as an integrated offering—website development forms the technical foundation, graphic design provides visual branding, CMS integration enables easy content management, and social media management drives traffic and engagement. The company specializes in building websites on open source platforms including WordPress, Drupal, Joomla, and Magento, and also offers complete corporate identity packages that include logo design and branding materials.

Differentiator

Problem solved

Functional benefit

Products and services

• Graphic Design Professional graphic design services covering business cards, billboards, packaging, and publishing materials, offered to brands, agencies, and businesses needing visual creative assets.
• Website Development Custom website design and development with over 20 years of experience, including database-driven backend development and challenging projects, built on open-source platforms such as WordPress, Drupal, Joomla, and Magento for clients globally.
• Website Maintenance Monthly website management service for existing websites covering all updates, security, performance optimization, and content updates billed as a flat monthly fee.
• E-commerce Solutions Online store development and integration enabling customers to browse products and purchase directly through websites, including payment processing and social media shopping integration.
• Social Media Management Ongoing management of social media presence including Facebook, Twitter, and Instagram to drive traffic and engagement for client businesses, billed as a recurring service.
• Content Management System (CMS) Integration Integration of content management systems into client websites so non-technical users can manage and update their own website content after development.
• Corporate Identity Design Complete brand identity development service including logos, color systems, fonts, and comprehensive corporate branding packages for organizations and brands.
• Packaging Design Product packaging and label design services for clients in various industries needing physical product packaging artwork.

Quantifiable outcome

• Over 60 client projects completed and documented in portfolio
• +1 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• WordPresscoreTechnology or IntegrationOpen source content management system platform used for client website development projects. Chrysalis designs and develops on WordPress platform.
• DrupalcoreTechnology or IntegrationOpen source CMS platform utilized for enterprise-level website development projects requiring advanced functionality.
• JoomlacoreTechnology or IntegrationOpen source CMS platform employed for various client website development projects.
• MagentocoreTechnology or IntegrationE-commerce platform utilized for building online stores with advanced shopping cart functionality.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Wix.com: Public website builder platform enabling SMBs to create sites without an agency. Comparable because it competes for the same end-customer budget that Chrysalis targets with its custom website development and CMS integration services.
• Squarespace: Public website builder known for design-led templates. Competes with Chrysalis's graphic design and website development offerings by letting SMBs self-serve; also has an Expert Marketplace that mirrors some of Chrysalis's agency positioning.
• 99designs: Global online graphic design marketplace owned by Vista (Celtx). Comparable to Chrysalis on the graphic design services dimension, though it operates as a contest-based platform rather than a full-service agency, making it a broader incumbent rather than a direct competitor.
• GoDaddy: Large domain registrar and website services company that bundles hosting, website builders, and managed services. Directly competes with Chrysalis's domain registration, hosting, and website maintenance offerings.

Direct peers

• Digital Silk: Digital agency offering web design, branding, and digital marketing. Similar service mix to Chrysalis (web development, graphic design, e-commerce, SEO) but with a larger global team; useful as a comparably sized digital agency peer.
• Blue Fountain Media: Digital agency offering web design, web development, branding, and e-commerce. Closely comparable to Chrysalis's services (graphic design, website development, e-commerce, social media) though typically serving larger enterprise budgets.
• Lounge Lizard (Lounge Lizard Worldwide): US-based digital agency combining web design, branding, and online marketing. Comparable offering to Chrysalis's graphic design, website development, and CMS integration services, with a similar boutique-agency service model.
• Thrive Internet Marketing Agency: Full-service digital agency offering web design, SEO, social media, and e-commerce services to SMB and enterprise clients. Comparable service mix, scale, and sales-led approach to Chrysalis's portfolio though larger in headcount and US-focused.

Emerging players

• Toptal: Global freelance talent platform for designers, developers, and other creatives. Comparable to Chrysalis's project-based engagement model for graphic design and web development, but absorbs potential clients who would otherwise hire a boutique agency.
• Upwork: Global freelance marketplace connecting clients with web designers and developers. Comparable to Chrysalis on the engagement model for one-off design and dev projects, but threatens the agency value-add by offering cheaper alternative talent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/thinkchrysalis
• Facebookfacebook.com/thinkchrysalis
• LinkedInlinkedin.com/company/chrysalis-communications

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chrysalis Communications