Name

EMC Global Technologies

Legal name

北京九州娱乐城体育用品有限公司

Website

https://emcgti.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

EMC Global Technologies is a Beijing-based sports equipment distributor and retailer serving schools, government agencies, and military units in the Beijing region, operating as the national distributor for the Double Happiness (红双喜) brand.

Ownership category

akta.pro rank

Product category

Sports Equipment Distribution

NAICS

Sporting and Athletic Goods Manufacturing (33992), Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)

akta.pro secondary industries

Team Sports Training Aids & Coaching Equipment Retail (CRAMAEAL), Racquet Sports (Tennis/Pickleball/Badminton/Squash) Retail (CRAMABAF), Racquet Sport Court Equipment & Maintenance Retail (CRAMAFAK)

Keywords

• Sports equipment distribution
• Fitness equipment supply
• Institutional sports procurement
• Athletic facility equipment
• Sports flooring systems

Headquarters

HQ city

Telford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Sports Equipment Sales: Wholesale and retail sales of sports equipment including basketball hoops, fitness equipment, gymnastics apparatus, athletic gear, and sports flooring. The company serves as the national distributor for Double Happiness (红双喜) brand sports equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

EMC Global Technologies is a Beijing-based sports equipment distributor and retailer that operates as the national distributor for Shanghai Double Happiness (红双喜/DHS) brand. The company sells basketball hoops, gymnastics apparatus, track and field equipment, tennis/badminton/volleyball/football gear, table tennis equipment, sports flooring, fitness machines, and physical fitness testing devices to schools, government agencies, and military units across the Beijing region. It also develops and sells its own Jinxiang (劲翔) brand sports equipment.

Product overview

EMC Global Technologies (operating as 九州娱乐城/Beijing Jiuzhou Entertainment City Sports Products Co., Ltd.) is a sports equipment and fitness equipment distributor and retailer. The company serves as the national agent for Shanghai Double Happiness (红双喜/DHS) brand, offering a comprehensive range of sports equipment including basketball hoops (mobile, underground, wall-mounted, seagull-style, and leisure/children's models), gymnastics apparatus, track and field equipment, football/soccer gear, tennis and badminton equipment, volleyball equipment, billiards, table tennis accessories, winter sports, golf equipment, physical fitness testing equipment, and comprehensive sports flooring solutions. The product portfolio also includes fitness equipment such as treadmills, exercise bikes, ellipticals, rowers, strength training machines, yoga equipment, and dumbbells. The company primarily serves educational institutions (schools), government agencies, military units, and sports facilities across Beijing region, having established partnerships with over 200 schools and 130 government/military clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile Basketball Hoop Series (移动篮球架系列) Various types of mobile basketball hoops for indoor and outdoor use, including competition-grade intelligent walking basketball hoops with remote control operation, intended for schools, sports facilities, and institutional customers.
• DHS Basketball Hoops (红双喜篮球架) Double Happiness (红双喜/DHS) brand basketball hoops including event series, outdoor mobile models, and large box imitation hydraulic basketball hoops for competition and institutional use.
• DHS Table Tennis Equipment (红双喜乒乓器材) Double Happiness table tennis tables, ball serving machines (R0 desktop, R1 basic, R2 self-programmable), ping pong barriers, ball collection boxes, referee tables, and referee chairs for institutional and competition use.
• DHS Sports Flooring (红双喜运动地胶) Double Happiness sports flooring including DB/DT series for table tennis, badminton, and basketball venues. Models include DJ683 (high-performance), DG658 (multi-functional), DT508, DW608 (dance flooring), and DM618 (basketball venue flooring).
• Gymnastics Equipment (体操器材) Gymnastics equipment including JSTC-2037 large gymnastics mats (200x100x10cm), JSTC-2038 small mats, JSTC-2039 sponge boxes for high jump, parallel bars, horizontal bars, vaulting horses, gymnastics benches, and dance barre for schools and training facilities.
• Track and Field Equipment (田径器材) Track and field equipment including aluminum starting blocks DHTJ2001, springboards DHTC3004/3005, five-section jumping boxes DHTC3008, small vaulting horses DHTC3002, and hurdles for athletic facilities and schools.
• Football Equipment (足球器材) Football equipment including JSZQ-002 artificial grass, JSZQ-001 football fences, and various goal sizes (JSQL-1057 small goals, JSQL-1058 5-player goals, JSQL-1060 7-player goals, JSQL-1059 11-player goals) for schools and sports facilities.
• Badminton Equipment (羽毛球器材) Badminton equipment including mobile stands DHQJ3015, portable stands DHBX3030, competition-grade stands DHQJ3028, and various models of badminton court flooring for schools and sports facilities.
• Tennis Equipment (网球器材) Tennis equipment including JSQL-1084 competition tennis posts and various models of tennis court flooring for sports facilities and schools.
• Volleyball Equipment (排球器材) Volleyball equipment including JSQL-1076 straight-insert volleyball posts and volleyball court flooring for schools and sports facilities.
• Treadmill Series (跑步机系列) Commercial programmable electric treadmills and other fitness equipment for gym use in institutional fitness facilities.
• Exercise Bike Series (健身车系列) Exercise bikes for indoor fitness and cardiovascular training in institutional gyms and fitness facilities.
• Comprehensive Sports Flooring (综合运动地板) Interlocking tile flooring systems including various patterns: JSTY-DKRL-GB soft connection double-layer ancient coin tiles, JSTY-DKLH2 deceleration granular rhombus tiles, JSTY-DKRJ soft-foot interlocking tiles, JSTY-DKC pure flat interlocking tiles for multi-sport facilities and campus installations.
• Interlocking Flooring Series (拼装地板系列) Modular interlocking sports flooring tiles available in multiple patterns including rhombus, miba grid, topological, and double-layer configurations for campus and outdoor sports areas.

Quantifiable outcome

• Serves 200+ schools and 130+ government/military clients in Beijing region

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• 上海红双喜体育用品有限公司coreChannel Partner/ Reseller/ DistributorNational distributor (全国总代理) for Double Happiness (红双喜) brand sports equipment including basketball hoops, table tennis equipment, sports flooring, campus equipment, weightlifting equipment, and badminton/tennis equipment.

Scale indicators4 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Anta Sports: Largest Chinese sportswear and sporting goods brand with an expanding portfolio of equipment and a strong institutional/B2B presence. Competes broadly for the same school and government sports procurement budgets as EMC.
• Peak Sports: Chinese basketball-focused sports brand with growing multi-sport equipment lines and government/school engagement. Overlaps with EMC in basketball-related institutional equipment.
• Xtep International: Chinese sports brand with an expanding multi-category sporting goods portfolio including equipment and footwear. Competes for the same Chinese institutional and consumer sports market with significantly larger scale.
• TOREAD Holdings (探路者): Chinese outdoor and sports brand with multi-sport equipment offerings. Comparable as a domestic Chinese sports brand with broader portfolio than EMC's narrow institutional focus.
• Decathlon China: Global sporting goods mass retailer with a growing Chinese store footprint and broad multi-sport catalog. Competes with EMC in the institutional and consumer sporting-goods space with a much wider product range and brand portfolio.
• Li-Ning: Major Chinese sports brand with multi-category sports equipment and growing institutional partnerships. Targets overlapping school and government buyers with broader scale and consumer brand recognition.
• 361 Degrees: Chinese sportswear and equipment brand with a broad product catalog and active school sponsorship and procurement programs. Comparable as a multi-sport vendor competing for the same institutional accounts.
• Camel Outdoor (骆驼户外): Chinese sports and outdoor brand with growing institutional sales channels. Operates in the overlapping sports equipment space with a broader consumer-facing brand.

Direct peers

• Shanghai Double Happiness (DHS, 上海红双喜): The original equipment manufacturer and brand owner of DHS (红双喜) — the exact brand EMC distributes. DHS also sells direct into institutional and competition channels, making it both the supplier and a competing distribution/brand presence in Chinese sports equipment.
• Hongshuang Sports Equipment (红双喜体育 / Hongxiang Sports): Chinese sports equipment manufacturer and distributor with overlapping PE and team-sports product lines and similar institutional sales channels in China. Most directly comparable as a Chinese sports equipment vendor serving schools and government.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/emc-global-technologies-inc.

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EMC Global Technologies