What Catelli Brothers does

Catelli Brothers Family of Foods is a U.S. specialty meat processor and supplier founded in 1946 by Anthony Catelli, Sr. The company produces and distributes veal (milk-fed and grain-fed), lamb (American, Australian, New Zealand, and the Willow Bend Premium Australian Lamb sub-brand), beef (100% Wagyu, grass-fed, organic grass-fed, 100-day grain-fed, Canadian AAA+), pork, chicken, and turkey through two SQF-certified processing facilities located in Collingswood, NJ (Mid-Atlantic headquarters) and Sutton, MA (New England). It is privately held and owned by Préval AG, a multi-generational international holding company controlled by the Fontaine family that encompasses more than 50 agricultural businesses with approximately 1,800 employees across the U.S., Canada, and South America. Together with Préval's Quebec-based Montpak International, Catelli forms the largest integrated veal and lamb company in North America.

The company operates advanced meat processing and packaging technology including Vacuum Skin Packaging (VSP), Modified Atmosphere Packaging (MAP), Cook-in-Bag packaging, vacuum sealed and roll stock systems, alongside extensive grinding capabilities at its SQF-certified facilities. Catelli Brothers sells to two primary B2B customer segments — Retail/Grocery (supermarket chains and grocery retailers) and Food Service (restaurants, hotels, and institutional operators) — through a direct enterprise field sales motion with outside sales representatives, complemented by an inside sales team. Revenue is generated via one-time B2B transactions on branded and private label programs, with value-added product formats (Ready-to-Cook, Cook-in-Bag, Fully Cooked, Marinated and Seasoned) commanding premium pricing. Distribution is supported by a company-owned temperature-controlled truck fleet plus contract carriers for national reach.

The company expanded through the October 2023 acquisition of the Strauss Brands Veal & Lamb Business, and has launched new product lines including an Organic Beef Program (September 2024) and new Cook-in-Bag retail options (November 2024). It maintains certifications including SQF Level 3, HACCP, USDA FSIS, CFIA, Halal, and ATQ traceability, and operates as part of the Préval AG agricultural platform with global sourcing from the U.S., Canada, Australia, and New Zealand. Customer-specific pricing is not publicly disclosed; revenue figures are not reported in source materials.

Name

Catelli Brothers

Legal name

Catelli Brothers, Inc.

Website

https://catellibrothers.com

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

251–500 employees

Short description

Catelli Brothers Family of Foods is a U.S. specialty meat processor and supplier producing veal, lamb, beef, pork, and poultry for Retail/Grocery and Food Service customers through two SQF-certified facilities. Privately held under Préval AG, it operates as part of the largest integrated veal and lamb company in North America.

Ownership category

akta.pro rank

Product category

Specialty Meat Processing

NAICS

Animal Slaughtering and Processing (3116), Meat Processed from Carcasses (311612), Food Manufacturing (311)

SIC

Meat Packing Plants (2011), Sausages & Other Prepared Meat Products (2013)

akta.pro primary industry

Frozen Meat & Poultry Meals & Value-Added Proteins (CRADADAH)

akta.pro secondary industries

Prepared Meat Meals (RTE/RTH) (AFANAFAA), Formed & Restructured Meats (Nuggets, Patties, Logs, Portion-Control) (AFANAEAI), Ground & Formed Meat Products Manufacturing (Burgers, Sausages, Meatballs) (AFAKALAE)

Keywords

• Veal processing
• Lamb processing
• Specialty meats
• Private label proteins
• Food service meat supply

Headquarters

HQ city

Collingswood

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Protein Sales: Sale of branded specialty meats (veal, lamb, beef, pork, chicken, turkey) to retail grocery customers through their meat departments
2. Food Service Protein Sales: Supply of protein products to restaurants, hotels, and food service operators with custom cuts and portion control
3. Private Label Programs: Custom private label programs for both Retail and Food Service customers with special cuts, trims, and packaging capabilities
4. Value-Added Products: Ready-to-Cook, Cook-in-Bag, Fully Cooked, Marinated and Seasoned products commanding premium pricing

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Catelli Brothers is a U.S.-based specialty meat processor that produces and supplies veal, lamb, beef, pork, chicken, and turkey products to grocery retailers and food service operators. The company operates two SQF-certified processing facilities, offers private label and branded programs, and provides custom cutting, portion control, value-added packaging (VSP, MAP, Cook-in-Bag), and grinding capabilities. It is part of the largest integrated veal and lamb company in North America through its parent Préval AG and sister company Montpak International.

Product overview

Catelli Brothers Family of Foods is a meat protein company offering a diverse portfolio of fresh and value-added meat products across six protein categories: veal (Milk-Fed and Grain-Fed), lamb (American, Australian, New Zealand, and Willow Bend Premium Australian), beef (100% Wagyu, Grass-Fed, Organic Grass-Fed, 100-Day Grain-Fed, and Canadian AAA+), pork, and poultry (chicken and turkey). The company operates as both a retail and food service supplier, offering products in various formats including primal cuts, portion control, tray-ready, case-ready, seasoned, and fully cooked options. Their product line includes core protein offerings supplemented by ground protein blends (grinds), value-added products (marinated, seasoned, ready-to-cook, cook-in-bag, and fully cooked items), and private label programs. The company also offers specialized packaging services (VSP, MAP, vacuum sealed, roll stock, cook-in-bag) and provides a recipe library featuring hundreds of recipes. Catelli Brothers positions itself as a one-stop solution for retailers and food service providers seeking consistent quality proteins with customization capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• Willow Bend Premium Australian Lamb: Exclusive line of world class, quality lamb from Australian family farmers. Pasture-raised and grain-finished, highly marbled, tender and mild flavored. Halal and all natural with no added hormones or antibiotics.
• Jackie & Sons Organic Grass-Fed Beef
• Summit Ridge Reserve Wagyu Beef

Products and services

• Milk-Fed Veal All Natural Milk-Fed Veal known for lean, tender texture and delicate flavor. Calves are raised in group-housed, untethered environments with commitment to humane handling. All Halal certified. Sold to retail and food service customers.
• Grain-Fed Veal All Natural Grain-Fed Veal offering an alternative flavor profile. Halal certified with same quality standards as milk-fed veal. Sold to retail and food service customers.
• American Lamb USDA Choice Colorado Lamb raised on local ranches, grazed and grain-finished. Recognized for rich marbling, juiciness, and consistent tenderness. Sold to retail and food service customers.
• Australian Lamb All Natural Australian Lamb, pasture-raised in wide-open pasture. Naturally lean and tender with mild taste. Popular as lower-cost alternative to American lamb. Sold to retail and food service customers.
• New Zealand Lamb All Natural New Zealand Lamb, grass-fed and naturally leaner with distinct flavor. Versatile for various cuisines and cooking methods. Sold to retail and food service customers.
• Wagyu Beef 100% Wagyu Beef with F1 Japanese Wagyu genetics ensuring exceptional marbling and eating quality. All natural, grain-fed and Halal certified. Sold to retail and food service customers.
• Grass-Fed Beef Grass-Fed Beef from pasture-raised cattle with diet rich in grass and vegetation. Halal and all natural with no antibiotics and no added hormones. Sold to retail and food service customers.
• Organic Grass-Fed Beef Organic Grass-Fed beef raised in accordance with USDA organic standards including organic land and organic diet. Pasture raised without antibiotics or added growth hormones. Rich meaty flavor, Halal certified.
• 100-Day Grain-Fed Beef Premium grain-fed beef aged 100 days for enhanced flavor and tenderness. Sourced from Australian partners for consistent quality. Sold to retail and food service customers.
• Canadian AAA+ Beef High-quality Canadian beef from trusted partnerships, meeting AAA+ grading standards for premium retail and food service. Sold to retail and food service customers.
• Antibiotic-Free Chicken Antibiotic-Free Chicken in range of high-quality value-added products including marinated, seasoned ready-to-cook offerings, cook-in-bag chicken breasts and roasters. Sold to retail and food service customers.
• All Natural Pork High-quality value-added pork products made with All Natural Pork including grinds and ready-to-cook options. Sold to retail and food service customers.
• Ground Proteins (Grinds) Versatile range of ground proteins including Beef, Pork, Veal, Lamb, and specialty blends like Meatball & Meatloaf Mix (Beef, Pork & Veal). Extensive grinding capabilities at SQF-certified facilities. Sold to retail and food service customers.
• Value-Added Products Fully cooked, marinated, seasoned, ready-to-cook and cook-in-bag options featuring popular flavors in case-ready packaging for quick, satisfying meals. Sold to retail and food service customers.
• Private Label Programs Custom private label programs for both Retail and Food Service customers with special cuts, trims, packaging, and quick turnaround on custom items.
• Specialized Packaging Services Leaders in packaging technologies including Vacuum Skin Packaging (VSP), Modified Atmosphere Packaging (MAP), Vacuum Sealed, Roll Stock, and Cook-in-Bag packaging. Provided as a service to Retail and Food Service customers.
• Willow Bend Premium Australian Lamb Exclusive line of world-class quality lamb from select Australian family farmers. Pasture-raised and grain-finished, closely resembling American Lamb with high marbling, tenderness, and mild flavor. Halal and all natural with no added hormones or antibiotics. Sub-brand.
• Jackie & Sons Organic Grass-Fed Beef Organic grass-fed beef sourced directly from family farms in South-East Queensland, Australia. Raised humanely with simple organic practices. Halal, free range, grass-fed, and free of added hormones or antibiotics. Sub-brand.
• Summit Ridge Reserve Wagyu Beef Premium 100% Wagyu beef with F1 Wagyu genetics ensuring rich flavor. Pasture raised and grain finished for 350-400 days for superior marbling. Halal and all natural with no added hormones. Sub-brand.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Montpak InternationalcoreStrategic or Co-development PartnerQuebec-based Meat Division of Préval AG. Together with Catelli Brothers, forms the largest integrated veal and lamb company in North America, ensuring superior meat quality, efficiency, and demand forecasting.
• Endeavour MeatscoreStrategic or Co-development PartnerDedicated international supplier for Beef, Wagyu and Lamb. Sources meats directly from producers enabling highly customized orders, competitive pricing, expanded sourcing options and unique products.
• Dr. Temple GrandinminorStrategic or Co-development PartnerLeading authority on humane livestock handling who provided input on facility design to ensure humane harvesting processes.
• Meat InstituteminorOthersIndustry association membership. Catelli Brothers participates in the Protein PACT to sustainably produce nutrient-dense protein items.
• Veau de grainminorOthersBrand affiliate logo displayed on company website.

Scale indicators5 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Strauss Brands: Premium meat processor specializing in veal, lamb, and other specialty proteins for retail and food service. Acquired by Catelli Brothers in October 2023, making it a former direct competitor now absorbed into the parent's operations.
• Superior Farms: North America's largest lamb processor, providing fresh and value-added lamb products to retail and food service. Direct competitor in the lamb category with overlapping customer base and similar further-processing capabilities.
• Meyer Natural Foods: Producer of natural and organic specialty proteins including beef and lamb for retail and food service. Comparable as a premium-positioned specialty meat supplier focused on natural, hormone-free, and traceable products.
• Mountain States Rosen: Specialty veal and lamb processor supplying domestic and international markets. Comparable to Catelli Brothers in veal/lamb focus, processing capabilities, and distribution to retail and food service channels.
• Marcho Farms: Specialty veal and lamb processor serving retail, food service, and further processors across North America. Directly comparable as a veal-forward specialty meat supplier with custom fabrication capabilities.

Broad incumbents

• Tyson Foods: Largest U.S. poultry and multi-protein processor with broad retail and food service distribution. Adjacent incumbent competing for value-added prepared protein and case-ready programs across protein categories.
• JBS USA: Major global meat and food company with extensive beef, pork, and lamb processing operations in North America. Competes with Catelli Brothers for retail and food service protein contracts, particularly in beef and lamb.
• Perdue Farms: Large U.S. poultry and prepared foods processor with significant antibiotic-free and organic protein capabilities. Comparable in value-added chicken and turkey SKUs and food service distribution.
• Cargill Protein & Food Solutions: One of the largest global protein producers and food ingredient suppliers, including beef, poultry, and value-added proteins. Competes broadly for retail and food service protein contracts but with vastly greater scale and category breadth.

Regional players

• Chicago Meat Authority: Midwest-based custom meat processor offering portion-controlled, value-added beef, pork, and lamb for retail and food service. Comparable in custom fabrication, portion control, and private-label programs though geographically concentrated in the Midwest.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/catellibrothers

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Catelli Brothers