Perfectly Digital

What Perfectly Digital does

Perfectly Digital Ltd is a UK-registered digital agency founded in 2012 by James Burden, headquartered in Toddington, Bedfordshire. It operates as a private limited company (Companies House registration No. 08300704) with a team of 1–10 specialists distributed across the UK and US, offering six integrated service lines: Web Design & Build, Photography, Print & Creative, Consultancy, Project Management, and Digital Marketing. The agency targets small-to-medium businesses, charities, nonprofits, social enterprises, and selected educational and government institutions, with a particularly strong customer base in the UK and international religious and charitable sectors (Scripture Union, World Evangelical Alliance, American Bible Society, Methodist Church of Great Britain, among others). Notable enterprise clients include Guardian Media Group and Blackbaud, indicating an ability to deliver beyond pure SMB engagements.

The agency's core technical platform is WordPress CMS, used to deliver SEO-optimised, fast-loading websites with secure hosting and daily backups. Photography services are delivered exclusively by founder James Burden under a parallel sub-brand, Perfectly Digital Photography. The technology stack is intentionally standard rather than proprietary, prioritising ease of implementation and cost efficiency over differentiation. There is no disclosed API, SDK or proprietary software product; revenue is generated entirely through project-based and retainer-based professional services fees, with pricing ranging from inexpensive brochure sites to high-budget bespoke builds.

The business model is sales-led and direct: a free initial consultation and quote, project scoping, and either project or retainer engagement. The company markets itself through content (blog, social channels on Facebook, LinkedIn and Twitter), email newsletters, client testimonials, and a free website review lead-magnet offer. Distribution is purely direct, with no channel partners, resellers, or marketplace presence. The founder retains operating control with no external investment, parent company, or acquisition history disclosed. Geographic reach is claimed across Europe, North America, Africa, the Middle East and Australia, though delivery relies on remote collaboration consistent with a sub-10-person team.

Name

Perfectly Digital

Legal name

Perfectly Digital Ltd

Website

https://perfectlydigital.net

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Perfectly Digital Ltd is a UK-based digital agency founded in 2012, offering web design, digital marketing, photography, print, consultancy and project management services primarily to small businesses and charities, with a notable concentration of religious and nonprofit sector clients.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Graphic Design Services (541430), Commercial Photography (541922)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

• Web design services
• Digital marketing agency
• Professional photography
• Digital consultancy
• Print creative services

Headquarters

HQ city

Toddington

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Agency Services: Project-based and retainer-based fees for web design, digital marketing, photography, print services, consultancy, and project management. Services tailored to client needs with pricing varying by project scope.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Perfectly Digital is a small UK-based digital agency that delivers an integrated suite of services — web design and build (using WordPress CMS), professional photography, print and creative production, digital consultancy, project management, and digital marketing (content, email, PPC, social media, SEO). It serves small businesses and charities with a joined-up approach that combines website design, content, marketing, and strategy under a single provider, with pricing handled via free initial consultation and project-by-project quotes.

Product overview

Perfectly Digital is a digital agency providing services to small businesses and charities. Their product portfolio consists of six integrated service offerings: Web Design & Build (using WordPress CMS), Photography, Print & Creative, Consultancy, Project Management, and Digital Marketing. These services work together cohesively — they design and build websites, provide visual content through photography, create print materials, offer strategic consultancy and training, manage digital projects, and deliver ongoing digital marketing support. This joined-up approach ensures consistent branding and strategy across all digital and print channels.

Differentiator

Problem solved

Functional benefit

Brands

• Perfectly Digital Photography: A photography service exclusively provided by James Burden, offering portraits, marketing, commercial, events, landscapes and wildlife photography. Full details available at perfectlydigitalphotography.com.

Products and services

• Web Design & Build

Quantifiable outcome

• Websites optimized for fast loading (Google loses 20% traffic for each additional 100ms page load)
• +2 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves3 records

Expansion highlights4 records

Broad incumbents

• Web.com: Large US-listed web design, hosting, and digital marketing provider targeting small businesses. Same target customer (SMBs seeking web/online presence) but at much greater scale and lower price points.
• Squarespace: Major DIY website builder serving SMBs, creators, and small nonprofits. An indirect competitor for the lower end of Perfectly Digital's web design pipeline where clients may opt for self-service.
• Wix: Leading DIY website builder and digital marketing platform targeting small businesses globally. Competes with Perfectly Digital at the entry-level SMB website segment, threatening the bottom of the agency's service ladder.

Direct peers

• Big Cat Group: UK-based full-service digital agency serving SMEs and third-sector clients with web, design, and marketing services. Comparable in integrated service scope and target verticals.
• Cyber-Duck: UK-based digital agency offering web design, web development, and digital strategy for SMEs, charities, and enterprises. Comparable to Perfectly Digital in full-service positioning and SME/charity client focus, though Cyber-Duck is somewhat larger and more tech-forward.
• Fhoke: London-based boutique digital agency specializing in bespoke web design, branding, and digital strategy for SMEs. Comparable in boutique positioning and WordPress-style bespoke web delivery.
• Toast Design: UK digital agency providing web design, branding, and digital marketing to small businesses and third-sector clients. Directly comparable in service mix and SMB/charity target market.
• Made by Shape: Manchester-based web design and digital agency focused on SMEs and brand-led clients. Comparable boutique scale and integrated digital offering to Perfectly Digital.
• Superrb: Small UK creative and digital agency delivering branding, web design, and digital marketing to small businesses and nonprofits. Closely comparable in size, integrated service model, and target verticals.
• Bureau Studio: Small UK design and digital studio offering web, branding, and content services to mission-driven and SME clients. Comparable integrated creative + web model for similar customer profiles.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/jamesburden
• Facebookfacebook.com/PerfectlyDigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Perfectly Digital