OutPerform RMS

What OutPerform RMS does

OutPerform RMS is a cloud-based SaaS revenue management system for hotels and resorts, operated by Hospitality Software Development Services Ltd. (HSDS), a UK-registered private company with engineering operations in Romania and offices across Europe, South America, Africa, and Asia. The platform consolidates data from Property Management Systems, rate shoppers, channel managers, and competitor pricing feeds into a single system that delivers daily rate recommendations, demand forecasting, real-time KPI dashboards, and an Autopilot module for automated pricing execution. Its core technology is an algorithm-driven pricing engine augmented by over 80 built integrations to leading PMS and Channel Manager platforms, including Oracle Opera, Mews, Protel, SiteMinder, and Travelclick.

The company serves three primary customer segments: independent hotels and hotel groups seeking direct revenue management software, outsourced revenue management companies that resell or white-label the RMS to their hotel clients, and centralized revenue management centers operating across multiple properties. Nadia AI, launched in 2026 as part of the V3 (BETA) platform, adds a conversational AI copilot that explains pricing decisions, generates charts and tables, and answers plain-language questions about hotel performance, while the underlying RMS continues to drive core pricing and forecasting workflows.

OutPerform's revenue model is a per-hotel subscription with stated average invoicing of approximately 5,000 EUR per annum, distributed via a hybrid go-to-market combining direct enterprise sales to hotel groups and an indirect channel partner program that supports reseller, white-label, and OEM-embedded distribution. The company claims 97% customer retention, 20+ years of hospitality technology development, and serves hotels globally across the markets where its 15+ offices are located.

Name

OutPerform RMS

Legal name

Hospitality Software Development Services

Website

https://outperform-rms.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

OutPerform RMS is a cloud-based revenue management SaaS for hotels and resorts, combining algorithmic pricing, demand forecasting, and PMS/Channel Manager integrations with the Nadia AI copilot. It serves independent hotels, hotel groups, and outsourced revenue management firms via direct sales and a white-label partner channel.

Ownership category

akta.pro rank

Product category

Hospitality Revenue Management Software

NAICS

Software Publishers (5132), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Hotel Revenue Management Systems (RMS) (THALAOAB)

akta.pro secondary industry

AI/ML Revenue Optimization Platforms & Decision Automation (THALAOAM)

Keywords

• Revenue management software
• Hotel pricing optimization
• Hospitality SaaS platform
• Demand forecasting tools
• Competitor rate shopping

Headquarters

HQ city

England

HQ country

Germany

HQ region

Europe

Offices15 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. RMS Software Licensing (Per Hotel): Primary revenue stream from licensing the revenue management system to individual hotel properties. Average hotel invoicing stated as 5,000 EUR per annum. The software can be sold as standalone RMS, white-labeled by partners, or embedded in partner solutions.
2. Channel Partner Reseller Model: Revenue generated through channel partners (outsourced revenue management companies) who resell, white-label, or package the RMS to their hotel clients. Partners receive margin on the 5,000 EUR P/A average hotel license, creating incremental monthly and yearly revenue per client.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

OutPerform RMS is a cloud-based revenue management system (RMS) for hotels and resorts that consolidates fragmented data from Property Management Systems, rate shoppers, channel managers, and revenue optimizers into a single platform. It delivers algorithm-driven pricing recommendations, demand forecasting, competitor and market intelligence, real-time KPI tracking, and Autopilot automation, with Nadia AI providing conversational, explainable pricing insights.

Product overview

OutPerform RMS is a unified cloud-based revenue management system for hotels and resorts, built as a platform-plus-modules architecture. The core platform (OutPerform RMS) provides the central infrastructure connecting to Property Management Systems and Channel Managers, with integrated modules including the Intelligent Pricing Engine, Demand Forecasting, Real-Time KPIs Dashboard, Competitor & Market Intelligence, Decision Support reporting, and Autopilot automation. Nadia AI is an AI copilot add-on module that provides conversational analytics and explainable pricing decisions, available in V3 (BETA). The platform can be white-labeled or embedded for partners and resellers.

Differentiator

Problem solved

Functional benefit

Brands

• Nadia AI: Neural Assistant for Data Intelligence & Automation - an operational AI copilot connected directly to the RMS ecosystem, enabling revenue managers to ask questions in plain language, understand pricing decisions, and analyze hotel performance instantly.

Products and services

• OutPerform RMS Cloud-based revenue management system for hotels and resorts that combines past, current, and future data with PMS, rate-shopping, channel-manager, and event data to deliver intelligent pricing recommendations, demand forecasting, competitor and market intelligence, KPI dashboards, analytics, and Autopilot automation. Sold direct to hotels and groups or via channel partners as a standalone, white-label, or embedded offering.
• Nadia AI AI-powered conversational intelligence engine embedded in OutPerform RMS that lets revenue managers ask plain-language questions about hotel performance, occupancy, ADR, RevPAR, pickup, forecasts, comp sets, and booking windows, and explains pricing decisions in context. Generates charts, tables, and follow-up analyses with enterprise-grade AES-256 encryption and hotel-level data isolation.

Quantifiable outcome

• 97% customer retention rates
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration35 records

AI capability8 records

Feature6 records

Partnerships

One partnership is on record.

• HSDS (Hospitality Software Development Services)coreOEM/ Whitelabel/ Licensing PartnerHSDS is the parent company/developer behind OutPerform RMS. The Terms & Conditions state the website is operated by 'Hospitality Software Development Services / HSDS' with registered office at Fitzroy House, Crown Street, Ipswich, Suffolk IP1 3LG, England, UK. The application login page (prd.outperform-rms.com) shows 'Powered by HSDS' branding. HSDS has been developing hospitality tech for 20+ years.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• PriceLabs: PriceLabs offers data-driven dynamic pricing and revenue management tools for vacation rentals and short-term rentals. Like Beyond Pricing, it serves adjacent verticals to hotels but applies a comparable SaaS-based, algorithm-driven RMS approach and competes for similar revenue management talent and market mindshare.
• Beyond Pricing: Beyond Pricing provides automated dynamic pricing for short-term rental and vacation rental managers using data-driven algorithms. It applies similar RMS-style automation to an adjacent vertical (vacation rentals) rather than hotels, making it a comparable emerging player in adjacent revenue management.

Direct peers

• Atomize: Atomize is an AI-powered RMS for hotels focused on fully automated pricing, similar in approach to OutPerform's Autopilot module. Both target independent and small-chain hotels with cloud-native SaaS, and Atomize represents one of the closest direct competitors in the AI-driven RMS niche.
• IDeaS Revenue Solutions: IDeaS (a SAS company) is one of the longest-established hotel revenue management system providers, offering pricing, forecasting, and analytics for hotels of all sizes. It competes directly with OutPerform RMS for hotel group and chain deals and operates in the same SaaS RMS category.
• OTA Insight: OTA Insight provides hotel market intelligence, rate shopping, competitor benchmarking, and demand forecasting—capabilities that overlap with OutPerform's Competitor & Market Intelligence and Demand Forecasting modules. Both target revenue managers at hotels and groups with cloud-based data analytics.
• Duetto: Duetto is a leading cloud-based hotel revenue management system offering pricing optimization, Open Pricing, and forecasting for hotels and groups. It is the most direct head-to-head competitor to OutPerform RMS in the hotel RMS category, serving similar independent and chain hotel customers with a SaaS pricing engine.

Broad incumbents

• RateGain: RateGain is a publicly listed hospitality and travel technology company offering rate shopping, RMS-adjacent distribution, and competitor intelligence tools. As a broader incumbent operating globally, it competes with OutPerform RMS in hotel pricing intelligence and market data.
• Cloudbeds: Cloudbeds is a broader hospitality platform offering a PMS, channel manager, booking engine, and integrated revenue management. It overlaps with OutPerform's RMS functionality as part of a wider suite and targets the same independent hotel segment.
• SiteMinder: SiteMinder is a major hotel distribution platform with channel management, booking engine, and revenue/GDS solutions. While primarily a channel manager, it has expanded into RMS-adjacent pricing tools, making it a broad incumbent with overlapping capabilities and shared hotel customers.
• Lighthouse (formerly TravelClick): Lighthouse is a large, established hospitality platform offering RMS, rate shopping, business intelligence, and demand forecasting. As a broad incumbent with a much wider product portfolio than OutPerform RMS, it competes for the same hotel buyers and overlaps heavily in market intelligence and pricing analytics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/outperformrms
• LinkedInlinkedin.com/company/outperformrms
• Xx.com/outperformrms

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OutPerform RMS