Roseland Youth Sailing Trust

What Roseland Youth Sailing Trust does

Roseland Youth Sailing Trust (RYST) is a UK Charitable Incorporated Organisation (CIO, Registered Charity No. 1211154) founded in 2015 and headquartered in St Mawes, Cornwall, that exists to make sailing accessible to children and young people in mid-Cornwall. It operates three core programmes: a Schools Programme that funds RYA-approved sailing lessons at no cost to schools or parents for children aged 9-15 across 21 schools in Roseland and Clay Country; an Offshore Sailing Programme that sends groups of 10-14 young people aged 16-18 on 10-day voyages aboard Tall Ship Maybe (2021-2023) and the ketch Helen Mary R via a partnership with Morvargh Sailing Project (from 2024); and a Grants to Individuals Programme (ages 9-25) that funds RYA qualifications, Tall Ships voyages, racing coaching, and STCW/Day Skipper/powerboat credentials for young people pursuing maritime careers.

RYST is entirely donation-funded, with no government or local authority support; trustees and operational staff contribute their time voluntarily so that 100% of funds raised are directed to programme delivery. Over ten years the trust has raised £332,785, of which £254,584 went to the Schools Programme (funding 2,422 children), £64,995 to offshore sailing (funding 58 venturers), and £13,206 to individual grants. Revenue streams comprise individual donations, corporate sponsorship of individual venturer places on offshore voyages (H Tiddy, Phillips Frith, Pendennis Shipyard, Frost Builders, MWJV, St Mawes Pier & Harbour Company, among others), and grants from charitable foundations such as Cornwall Community Foundation, TK Foundation, Trinity House, and the Royal Southern Yacht Club Trust. In October 2025, coinciding with its 10th anniversary, the trust converted to CIO status and transitioned founder Dina Wheatcroft to Founding Patron with Mark Osborn appointed as the new Chairman.

Name

Roseland Youth Sailing Trust

Legal name

Roseland Youth Sailing Trust

Website

https://ryst.org.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Roseland Youth Sailing Trust is a Cornwall-based youth sailing charity that funds RYA-approved sailing lessons for children aged 9-15, offshore voyages for teenagers aged 16-18, and maritime qualification grants, entirely through donations.

Ownership category

akta.pro rank

Product category

Youth Sailing Education Charity Services

NAICS

Educational Support Services (611710), Scenic and Sightseeing Transportation, Water (487210), Child and Youth Services (62411)

SIC

Services-Educational Services (8200), Services-Amusement & Recreation Services (7900), Water Transportation (4400)

akta.pro primary industry

Sailing Experiences (Lessons, Regattas, Day Sails) (THAJAJAG)

akta.pro secondary industries

Educational Cruises & Shipboard Learning Programs (THAKAGAM), Luxury Sailing Cruises (Windjammers & Tall Ships) (THAEADAB)

Keywords

• Youth sailing education
• Sailing charity programmes
• Offshore sailing voyages
• Maritime qualification grants
• RYA sailing lessons

Headquarters

HQ city

Truro

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Individual and Corporate Donations: Charity relies entirely on donations from private individuals and organisations. No government or local authority funding. All funds raised go directly to getting children and young people onto the water.
2. Corporate Sponsorship of Offshore Expeditions: Local businesses and organisations sponsor individual places on offshore sailing voyages, covering voyage costs for young people aged 16-18 at no cost to venturers.
3. Trust and Foundation Grants: Grants from charitable foundations such as Cornwall Community Foundation and TK Foundation fund specific programmes including school sailing and pandemic-response activities.

Distribution channels5 records

Marketing channels9 records

Core offering

Roseland Youth Sailing Trust is a UK-registered charity that funds and delivers sailing opportunities for children and young people in Cornwall. It runs three core programmes: a Schools Programme that funds RYA-approved sailing lessons for children aged 9-15 in Roseland and Clay Country schools, an Offshore Sailing Programme that sends 10-day sea voyages on Tall Ship Maybe and the ketch Helen Mary R for teens aged 16-18, and a Grants to Individuals Programme that finances maritime qualifications and experiences for young people aged 9-25. All programmes are free to beneficiaries, funded entirely by donations and sponsorships.

Product overview

Roseland Youth Sailing Trust operates three interconnected youth sailing programmes: the Schools Programme provides funded sailing lessons at RYA-approved centres for children aged 9-15; the Offshore Sailing Programme offers 10-day voyages aboard Tall Ships and Helen Mary R for teenagers aged 16-18; and the Grants to Individuals Programme provides financial assistance for maritime qualifications and sailing experiences for young people aged 9-25. All three programmes aim to make sailing accessible regardless of financial background and develop confidence, teamwork, and maritime skills.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 899 new sailors introduced to sailing
• +4 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core, minor and major.

• H TiddycoreGTM or Marketing Partner · 1 January 2025Independent estate agent established over 100 years in St Mawes. Has sponsored one venturer on every offshore voyage since 2021 (5 consecutive years). Staff live locally and are active in the community.
• Adam GreeningminorGTM or Marketing Partner · 1 January 20252024 venturer sponsored by Phillips Frith. Completed gruelling climb equivalent to both of Cornwall's highest points, raising enough to sponsor a 2025 venturer.
• Pendennis ShipyardmajorGTM or Marketing Partner · 1 January 2024World-leading superyacht refit and custom build facility with 35+ year history in Falmouth. Employs 500+ skilled tradespeople. Sponsored two young people in 2024 and has trained apprentices who previously participated as venturers.
• MWJVmajorGTM or Marketing Partner · 1 January 2024Professional building services company managing construction projects for Cornwall Council supporting Net Zero 2030 ambitions. First year sponsor in 2024.
• Classic CottagesminorGTM or Marketing Partner · 1 January 2024Holiday cottage agency that sponsored venturer Erin in 2023. Erin later became boat owner Seaspray II.
• Team Maybe 2023majorGTM or Marketing Partner · 1 January 2024Previous year's venturers who fundraised to sponsor places for future expeditions. Raised enough to fund 3 places on 2024 voyage.
• Flushing Sailing ClubmajorGTM or Marketing Partner · 1 January 2023Established in 1921 in beautiful location with passionate sailing members. Has supported 3 offshore expeditions (2022-2024). Hosted presentations by sponsored venturers.
• St Just in Roseland Parish CouncilmajorGTM or Marketing Partner · 1 January 2023Parish council in Area of Outstanding Natural Beauty surrounding 12th century waterside church. Supported 3 offshore expeditions. Values the positive impact on young people.
• St Mawes Pier & Harbour CompanymajorGTM or Marketing Partner · 1 January 2023Supports RYST offshore sailing for 3rd consecutive year (2023-2025). Previously sponsored Emily (2021) and Sam (2022).
• Frost BuildersmajorGTM or Marketing Partner · 1 January 2023Team of highly skilled construction professionals in Cornwall. Third year supporting RYST Offshore Sailing (2023-2025). Believes in shaping futures through adventure and empowering young people.
• Morvargh Sailing ProjectcoreStrategic or Co-development Partner · 1 January 2021Operator of 57-ft ketch Helen Mary R used for RYST's annual offshore sailing expeditions since 2024. Run by husband and wife team Matt and Vicky Barraud. Provides vessel, crew, and sailing instruction for 10-day voyages for Cornish teenagers aged 16-17.
• Tall Ship MaybecoreStrategic or Co-development Partner · 1 January 202124-metre tall ship used for RYST's inaugural offshore expeditions 2021-2023. Voyages included Scillies (2021, 2022), Tall Ships Race to Spain (2023). Provides traditional sailing experience for venturers aged 16-18.
• Phillips FrithcoreGTM or Marketing Partner · 1 January 2021Chartered accountants firm in St Austell, established 1926. Has supported offshore sailing expeditions for 4 consecutive years, sponsoring venturers including Adam Greening.
• St Mawes Sailing ClubcoreGTM or Marketing Partner · 1 January 2021One of southwest England's most active sailing clubs with RYA-recognised Junior Sail Training section. Supported all 5 offshore expeditions and hosts RYST Schools Regatta. Sponsors venturers and provides sailing club facilities.
• Superyacht CharitiesminorGTM or Marketing Partner · 1 January 2021Charity harnessing energies of superyacht industry to generate funding for charitable causes. Sponsored apprentices for RYST's first offshore expedition in 2021.
• Cornwall Marine Network & AcademyminorGTM or Marketing Partner · 1 January 2021Marine industry network that helped venturer Ruby with Royal Navy application. Supported third offshore expedition.
• Billy BillingtonmajorGTM or Marketing Partner · 1 January 2021Trustee who directed offshore sailing programme for many years. After his death in 2025, his wife Helen Billington nominated RYST as funeral donation beneficiary, funding venturer Rose in 2025.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Others

• Morvargh Sailing Project: Operator of ketch Helen Mary R and a core delivery partner for RYST's offshore voyages — adjacent charity providing the vessel platform on which RYST's offshore programme runs.
• Pendennis Shipyard: Falmouth-based superyacht refit and build facility that sponsors RYST venturers and has hired alumni as apprentices — key industry employer and strategic partner rather than a delivery peer.
• Sail Training International: International umbrella body for tall ships and sail training — operates the Tall Ships Races in which RYST has participated (2023 to A Coruña) and shapes the sector RYST competes within.
• Cornwall Community Foundation: Major funder of RYST's Schools and pandemic-response programmes — comparable Cornish grant-making charity serving overlapping community-development missions.
• RYA Foundation: Charitable arm of the Royal Yachting Association that funds youth sailing access and is an existing RYST sponsor — a sector funder and standards-setter with strong overlap in beneficiary base.

Direct peers

• Tall Ships Youth Trust: Charity offering residential tall ship sailing voyages for young people aged 12-25, focused on personal development — the closest peer to RYST's Offshore Sailing programme.
• Jubilee Sailing Trust: UK charity using sailing to change lives for disadvantaged and disabled people, including tall ship voyages. Most directly comparable mission, geography, and delivery model to RYST.
• UKSA: UK sailing academy and charity delivering youth sailing education, RYA qualifications, and life-skills programmes on the Isle of Wight — comparable charity-funded youth sailing education model.
• Ocean Youth Trust South: Charity offering sail training voyages for young people on a traditional vessel in the Solent — directly comparable adventure-sailing youth charity model with RYA-aligned outcomes.

Broad incumbents

• Sea Cadets: Large UK uniformed youth organisation delivering maritime training and water sports to tens of thousands of young people — broader incumbent serving a similar youth maritime development mission.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@roselandyouthsailingtrust
• Facebookfacebook.com/roselandyouthsailingtrust
• LinkedInlinkedin.com/company/roseland-youth-sailing-trust
• Instagraminstagram.com/roselandyouthsailingtrust

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roseland Youth Sailing Trust