centreRED

What centreRED does

centreRED is a privately held IT managed services provider headquartered in Canberra, Australian Capital Territory, founded in 1996 and operated by a team of more than 25 skilled professionals. The firm delivers four integrated solution lines to Australian enterprise and non-profit customers: IT Support (managed services and consulting covering hardware, devices, networks, software, workstations, and firewall management), Modern Workplace (Microsoft 365, Azure, and Azure Active Directory deployments with data hosted in Australian data centres), Managed Security (Essential Eight compliance, managed endpoints, backup and business continuity, password management, and awareness training), and Communication (Microsoft Teams and VOIP). The technology stack is built on the Microsoft ecosystem with security and continuity layers from Sophos and Datto, and hardware procurement through HP and Australian distributor Dicker Data; ISO certification is displayed on the company website though the specific standard is not disclosed.

The business model is subscription-based managed services sold through consultative enterprise field sales, with quote-based monthly pricing tailored to client requirements and no publicly disclosed rate card. Revenue streams span ongoing managed services contracts and IT consulting engagements. centreRED targets a horizontal mix of enterprise buyers across healthcare (Aspen Medical, 11+ year relationship), non-profit (YWCA Canberra, 300+ staff across 20+ sites since early 2018), and real estate (Doma Group, emergency engagement), and reaches prospects via its website, LinkedIn, Facebook, and direct enquiry forms. The company is independently owned with no parent, no external investors, no funding rounds, and no M&A activity disclosed; the firm operates exclusively in Australia with no stated international footprint.

Name

centreRED

Legal name

centreRED IT

Website

https://centrered.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

centreRED is a Canberra-based, privately held IT managed services provider delivering IT support, modern workplace, security, and communication solutions to Australian enterprise and non-profit clients via subscription-based managed services and consulting, backed by Microsoft, Sophos, Datto, and HP partnerships.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Business Support Services (5614)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Management Consulting Services (8742)

akta.pro primary industry

Workplace Service Desk & Onsite Support (Deskside/Field Services, VIP Support) (BPAEAIAJ)

akta.pro secondary industries

Continuity for SaaS & Cloud Apps (M365/Salesforce Backup) (HDABAIAK), Cloud Compliance, Audit & Continuous Controls Monitoring (CCM/GRC) (HDABAHAI), Infrastructure, Networking & Systems Administration Training (BPAEANAJ), Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC)

Keywords

• Managed IT services
• IT consulting
• Cybersecurity compliance
• Modern workplace solutions
• Business communications

Headquarters

HQ city

Canberra

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Managed IT Services: Ongoing managed services covering hardware, devices, network, software, workstations, and firewall installation and management. Delivered through professional service desk with scalable solutions.
2. IT Consulting: Professional consulting services for technology strategy, security assessments, and business outcome alignment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

centreRED provides outsourced IT support, managed services, and consulting for Australian businesses, covering day-to-day helpdesk support, fully managed infrastructure, Modern Workplace rollouts on Microsoft 365/Azure, cybersecurity and Essential Eight compliance, and unified communications including Teams and VOIP. The company acts as a single outsourced IT partner combining reactive support, proactive managed services, and project-based consulting across the full Microsoft and cybersecurity stack.

Product overview

centreRED is an IT managed services provider offering a unified portfolio of technology solutions designed to enable business-focused technology outcomes. The core offering consists of IT Support and Managed Services for complete ICT management, Modern Workplace solutions leveraging Microsoft technologies (Office 365, Azure, Azure Active Directory) for flexible work, Security services including Essential Eight Compliance, Managed Endpoints, Managed Backup & Business Continuity, Password Manager, and Awareness Training, and Communication solutions via Microsoft Teams and VOIP. The company operates as a single-platform service provider where these product modules are delivered holistically to meet client business goals, with over 25 skilled professionals delivering tailored solutions backed by long-term vendor partnerships including Microsoft, Sophos, HP, Datto, and Dicker Data.

Differentiator

Problem solved

Functional benefit

Products and services

• IT Support Reactive and proactive IT helpdesk and technical support service for businesses experiencing issues with desktops, servers, networks, and end-user devices. Designed for organizations without sufficient internal IT staff who need responsive day-to-day technical assistance.
• Managed Services Fully outsourced, subscription-based IT management covering ongoing monitoring, maintenance, and administration of client IT environments. Targets organizations that want predictable monthly IT operations handled by an external provider.
• Consulting Project-based IT strategy and technology consulting for businesses planning infrastructure upgrades, cloud migrations, or technology roadmaps. Aimed at organizations needing expert guidance on technology decisions and implementations.
• Modern Workplace Deployment and management of Microsoft 365, Azure, and Azure Active Directory-based workplace solutions enabling collaboration, mobility, and productivity for business users. Built for organizations migrating or operating in the Microsoft cloud ecosystem.
• Security Cybersecurity services leveraging Sophos and related technologies to protect business environments from threats, including endpoint protection, network security, and threat management. Designed for organizations requiring managed security operations and protection against cyberattacks.
• Communication Unified communications services including Microsoft Teams collaboration and VOIP telephony solutions for business voice and conferencing needs. Targeted at organizations consolidating voice, video, and collaboration onto a single platform.
• Essential Eight Compliance Implementation and advisory services aligned to the Australian Cyber Security Centre's Essential Eight maturity model, helping organizations meet required security baselines. Aimed at Australian organizations with regulatory or contractual cybersecurity compliance obligations.

Quantifiable outcome

• 11+ years of service to single client (Aspen Medical)
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Five partnerships are on record, tiered core.

• MicrosoftcoreTechnology or IntegrationStrategic technology partnership providing Microsoft 365, Azure cloud services, and Azure Active Directory solutions to clients. Part of global partnership ecosystem.
• HP (Hewlett Packard)coreTechnology or IntegrationHardware partnership for workstations, devices, and printing solutions.
• Dicker DatacoreTechnology or IntegrationAustralian distributor providing technology products and solutions as part of the vendor ecosystem.
• DattocoreTechnology or IntegrationPartnership for backup and business continuity solutions, providing managed backup services to clients.
• SophoscoreTechnology or IntegrationSecurity technology partnership providing firewall, spam filtering, and anti-virus solutions.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Insitec: Insitec is an Australian MSP delivering IT support, managed services, cloud, and security to mid-market clients. Closely comparable in size, geographic focus, and service portfolio (IT support, Modern Workplace, security stack) to centreRED.
• Blue Apache: Blue Apache is an Australian managed IT services and cloud provider focused on SMB and mid-market. Direct peer in the managed IT services, cloud, and security space, with overlapping Microsoft-centric delivery model.
• Datacom: Datacom is a major ANZ-headquartered IT services company providing managed services, cloud, security, and workplace solutions across Australia and New Zealand. Directly comparable on managed IT services, Microsoft-centric Modern Workplace, and security offerings.
• Brennan IT: Brennan IT is a large Australian managed services provider offering IT support, cloud, security, and managed infrastructure to SMB and enterprise. Direct peer because it competes for the same managed services and Modern Workplace mandates that centreRED delivers, just at a national scale.
• Kinetic IT: Kinetic IT is an Australian managed services and IT outsourcing firm with deep government and enterprise presence, including in the ACT. Direct peer because it competes for the same Canberra-region managed services and support desk contracts as centreRED.

Broad incumbents

• Telstra Enterprise (Managed Services): Telstra Enterprise is Australia's largest telecommunications and managed IT services provider, offering managed networks, cloud, security, and Modern Workplace solutions at national scale. Broad incumbent because it offers overlapping capabilities across centreRED's entire portfolio but as part of a much wider telco stack.
• CGI Australia: CGI is a global IT and business consulting services firm with a strong Australian federal government and ACT presence. Broad incumbent because it offers managed services, IT consulting, and systems integration overlapping centreRED's portfolio but at much larger scale and with a different delivery model.

Emerging players

• CyberCX: CyberCX is an Australian cybersecurity services specialist offering managed security, Essential Eight advisory, and compliance services. Emerging player because it overlaps on the security and Essential Eight compliance portion of centreRED's portfolio but does not compete on the broader managed services stack.

Regional players

• Excite IT: Excite IT is a Canberra-based MSP offering IT support, managed services, cloud, and security to local businesses and government. Regional peer because it competes head-to-head with centreRED in the same Canberra market for similar SMB and mid-market clients.
• ASI Solutions: ASI Solutions is an Australian IT services provider delivering managed services, IT support, and Modern Workplace solutions primarily in the ACT and NSW. Regional peer because it overlaps heavily with centreRED on managed services in the same geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/centreREDIT
• LinkedInlinkedin.com/company/centrered-it

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about centreRED