LDA

What LDA does

LDA is an award-winning UK-based creative, brand, and digital agency headquartered in Manchester (Salford) with UK company registration 13803362. The firm was founded in 2012 and operates with a headcount in the 11–50 range, delivering an integrated service stack spanning consultation, research and strategy; content and user experience; creative design; and digital and technology implementation. LDA packages its core offering through three specialized sub-brands — Research Lab (audience insights via digital surveys and focus groups, claiming over a decade of experience), Web Lite (a templated website service for smaller brochure-style sites), and Strategy Room (an emerging advisory offering for business model and marketing strategy).

LDA generates revenue through professional-services engagements on a quote-based pricing model, operating a sales-led go-to-market with consultative direct engagement of enterprise and mid-market clients. Its primary verticals are Education & Training and Government & Health, with secondary exposure to Leisure/Retail and Energy/Tech/Finance. Named clients include Aldi, Manchester City Council, HRC, Campus Living Villages, Macclesfield College, and The Manchester College. Distribution relies on direct client engagement augmented by approval on the UK Crown Commercial Service Digital Outcomes and Specialists framework, which provides a regulated channel into public-sector procurement. No revenue, funding, or acquisition data is disclosed; the firm is independently owned with no parent company or external institutional investors identified.

The company holds Cyber Essentials certification and has won multiple industry recognitions including the FE First Awards 2024, The Drum Roses Award, The Heist Award, The Drum DADI Awards, and the Fresh Awards. Leadership is headed by CEO Lucy Perkins and Development Director David Eccles. LDA also maintains minor sustainability and charitable partnerships (1% for the Planet, Versus Arthritis) and runs an active hiring pipeline, signaling ongoing organizational buildout to support service-line expansion.

Name

LDA

Legal name

LDA

Website

https://thisislda.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Salford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Creative Agency Services: LDA generates revenue through providing creative agency services including strategy, research, content, creative design, digital solutions, and technology implementation to enterprise and mid-market clients across education, government, health, leisure, retail, energy, tech, and finance sectors.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

LDA is an award-winning creative agency that delivers integrated brand, content, digital, and technology services to organizations across education, government, health, leisure, retail, energy, tech, and finance sectors. Its core offerings span consultation, research and strategy; content and user experience; creative design (re-brands, prospectus and brochure design, animations); and digital and tech solutions including bespoke website design and build plus user-centric apps. The agency is differentiated by its research-driven approach underpinned by an in-house Research Lab with over a decade of audience insight experience.

Product overview

LDA is an award-winning creative agency offering integrated services spanning consultation, research and strategy, content and user experience, creative design, and digital and tech solutions. The company operates specialized offerings including Research Lab (audience insights and research), Web Lite (templated digital solutions for smaller sites), and Strategy Room (business development consulting). These services work together to deliver comprehensive solutions from audience research through to award-winning creative work, bespoke websites, and user-centric applications.

Differentiator

Problem solved

Functional benefit

Brands

• Research Lab: Audience research and insights service helping clients understand their audiences, customers, or employees better through digital surveys and focus groups.
• Web Lite
• Strategy Room

Products and services

• Consultation, Research & Strategy Professional consultation and research service helping organizations understand their audiences, customers, and employees through digital surveys, focus groups, and strategic analysis, with over a decade of experience delivering audience and customer insights.
• Content & User Experience Service creating engaging content and superior user experiences, encompassing user journeys, design, and functionality all underpinned by audience research, for clients across multiple sectors.
• Creative Award-winning creative service covering entire re-brands, bespoke website design and build, prospectus and brochure design, and animations for clients across education, government, health, retail, and other sectors.
• Digital & Tech Digital and technology service building smart, immersive websites and user-centric apps, merging imagination with technology to deliver functional digital products for organizational clients.
• Research Lab Audience research and insights offering that helps clients understand their audiences, customers, or employees better through digital surveys, focus groups, and expert interpretation of results.
• Web Lite A templated approach to digital websites designed for smaller and brochure-style sites, still driven by research and creativity, providing an engaging digital home for clients' customers.
• Strategy Room Strategy support service for business growth and development, including reviewing business models, strategic plans, and marketing and communications strategies.

Quantifiable outcome

• Delivered superior user experience for HRC focusing on needs of multiple audiences

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• 1% for the PlanetminorStrategic or Co-development PartnerLDA is committed to giving at least 1% of their annual sales revenue directly to environmental organisations as part of their sustainability promise. Founded over 20 years ago on the idea that companies have a responsibility to give back for the use of planet's resources.
• Versus ArthritisminorStrategic or Co-development PartnerLDA proudly supports Versus Arthritis, a charitable organization focused on arthritis research and support.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Direct peers

• The River Group: London-based integrated creative and content agency with comparable headcount serving enterprise clients across multiple verticals, including a strong education and public-sector footprint similar to LDA.
• Bray Leino: UK-based creative, digital, and media agency of comparable size serving enterprise clients across sectors including public sector and education — directly comparable integrated offering to LDA.
• BJL Group: Manchester-headquartered integrated creative and digital agency of comparable size (50-200 employees) serving UK enterprise and public-sector clients across multiple verticals — the closest geographic and scale peer to LDA.
• Truth Creative: UK integrated creative and digital agency of comparable size targeting mid-market and enterprise clients across multiple verticals — similar service mix and consultative sales motion to LDA.
• ZAK Media: Manchester-based creative and digital agency serving UK enterprise clients with a similar integrated service offering spanning strategy, content, creative, and digital — directly comparable scale and geography to LDA.

Regional players

• McCann Manchester: Regional office of the McCann Worldgroup network operating from Manchester, offering creative and digital services to UK enterprise and government clients — direct competition for the same North-West enterprise pipeline as LDA.
• Audacity (formerly MediaCom North): Manchester-based media and creative agency serving UK enterprise and public-sector clients — direct regional competition for LDA's North-West enterprise pipeline.

Broad incumbents

• Havas Manchester: Manchester presence of Havas, a global advertising holding company, offering creative, media, and digital services — broader portfolio than LDA but competes for the same enterprise and public-sector briefs.
• Wavemaker UK: UK arm of WPP-owned Wavemaker, providing media, content, and creative services to enterprise clients — broader scope than LDA but a frequent competitor for integrated UK enterprise briefs.

Others

• JCDecaux Creative (Storm Studios): Out-of-home advertising operator with growing creative services capabilities; not a direct creative competitor but indicative of how media owners are vertically integrating creative production.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks4 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/lda
• Instagraminstagram.com/thisislda
• Xx.com/thisislda

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LDA