Admira Digital Networks
Admira Digital Networks operates a Platform as a Service for digital signage and IoT connectivity, serving enterprise customers across retail, cinema, banking, sports, and smart-city deployments worldwide. Founded in 2006 in Barcelona, it manages 40,000+ connected devices via seven global hubs on a subscription model.
- Company typePrivate
- Founded2006
- HeadquartersBarcelona, Spain
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Admira Digital Networks does
Admira Digital Networks is a private Barcelona-headquartered software company that operates a Platform as a Service (PaaS) for digital signage and Internet of Things connectivity. Founded in 2006, the company has built a unified cloud-based platform that orchestrates content management, device connectivity, and media playback across screens, marquees, vehicles, wearables, and other connected endpoints, with a stated installed base of 40,000+ internet-connected devices and a customer base of 400+ clients across five continents. Admira serves enterprise customers in cinema, retail, banking, sports, and municipal smart-city deployments, with named logos including FC Barcelona, Santander, Desigual, Decathlon, Cinesa, JTI, and Exterior Plus.
The platform is complemented by several modules and sub-brands: Programmatic DOOH middleware for automated out-of-home advertising, Smart Cities solutions for urban infrastructure, Admira Experiences for immersive retail and exhibition deployments (VR, holographic projection, gesture-tracking, video-mapping), and an Admira App for mobile management. Admira also offers ML-driven analytics aimed at cross-selling and up-selling in retail, and positions Deloitte security auditing and 20+ years of operating history as trust signals. Operational footprint spans seven hub offices in Spain (Barcelona, Sitges, Madrid), Portugal (Porto), USA (Miami), Mexico (Guadalajara), and Australia (Sydney), supporting a direct enterprise field-sales go-to-market with localized support, on-site showrooms (The Garage in Barcelona, Admira LAB in Sitges), and a free trial entry point.
Commercially, Admira operates on a subscription-based PaaS model with monthly billing, free-trial onboarding, and enterprise contracts tied to large multi-site deployments. No revenue, funding, or headcount figures are disclosed; the company remains privately held without public listing. Distribution is direct enterprise sales supplemented by organic social, a WordPress blog, and the Digital Signage Academy community platform, with no disclosed partnerships, M&A activity, or institutional investors identified in the available data.
Admira Digital Networks firmographics
Firmographics- Name
- Admira Digital Networks
- Legal name
- Admira Digital Networks
- Website
- https://admira.co
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Admira Digital Networks operates a Platform as a Service for digital signage and IoT connectivity, serving enterprise customers across retail, cinema, banking, sports, and smart-city deployments worldwide. Founded in 2006 in Barcelona, it manages 40,000+ connected devices via seven global hubs on a subscription model.
- Ownership category
- akta.pro rank
Admira Digital Networks industry classification
Industry- Product category
- Digital Signage Software
- NAICS
- Indoor and Outdoor Display Advertising (54185), Indoor and Outdoor Display Advertising (541850), Media Buying Agencies (54183), Advertising Agencies (54181)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Digital Signage & Commercial Displays (HDACADAL)
- akta.pro secondary industries
- Out-of-Home (OOH), DOOH & Ambient Advertising (BPAFAAAI), Marketing Technology, AdTech & MarTech Services (BPAFAAAN), Application Delivery Analytics & Observability (ADC Telemetry/AIOps) (HDAFAHAL)
Keywords
Where Admira Digital Networks is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices7 records
Markets served
Admira Digital Networks business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Platform as a Service (PaaS): Subscription-based platform licensing for digital signage management and IoT connectivity solutions. The company operates on a PaaS model providing software platform access along with support and customization services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Trial Available |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Admira Digital Networks product offering
Product offeringCore offering
Admira Digital Networks provides a Platform as a Service (PaaS) for digital signage and IoT connectivity, enabling enterprises to centrally manage connected screens, displays, and IoT devices across global deployments. The platform supports digital signage content management, smart city infrastructure, IoT connectivity for diverse devices, AI/machine learning-driven retail analytics, programmatic DOOH advertising middleware, and immersive experience technologies (VR, holographic projection, gesture-tracking). The company targets enterprise clients across cinema, retail, fashion, sports, banking, and transportation sectors.
Product overview
Admira Digital Networks offers a unified Platform as a Service (PaaS) for digital signage and IoT, supplemented by specialized modules and sub-brands. The core Admira Platform (PaaS) serves as the central content management and device orchestration layer, underpinning all digital signage, Smart Cities, and IoT connectivity solutions. Programmatic DOOH extends the platform with automated advertising middleware capabilities. Admira Experiences provides immersive technology services including VR, holographic projection, video-mapping, gesture-tracking, and sensor-based interactivity, delivered through branded features such as the 360º Room and Smart Boutique. The Admira App offers mobile access to platform management functions, while sister sites cover Digital Signage and IoT verticals separately.
Differentiator
Problem solved
Functional benefit
Brands
- Admira Experiences: Creates unique and unforgettable moments for clients, developing experiences of maximum innovation using advanced technologies including sensorization, virtual reality, machine learning, motion sensors, RFID/NFC, transparent screens, holographic projection, video-mapping, geolocation, gesture-tracking, and flexible screens.
- Admira LAB
- The Garage
- The Forest
- The Hub Madrid
- The Hub Portugal
- The Hub USA
- The Hub Mexico
- Hub Australia
- Smart Boutique
- 360º Room
- IOT Gallery
Products and services
- Admira Platform (PaaS) Cloud-based middleware and content management platform for digital signage, enabling centralized control of connected screens, IoT devices, and media playback across global multi-location deployments. Targeted at enterprise organizations.
- Programmatic DOOH Middleware solution enabling automated buying, scheduling, and delivery of programmatic digital out-of-home (DOOH) advertising campaigns across connected screens. Targeted at DOOH media operators and advertisers.
- Smart Cities Solutions IoT and digital signage integration for urban environments, covering marquees, subway networks, taxis, and city-wide connected device deployments. Targeted at municipal governments and urban infrastructure operators.
- IoT Connectivity Platform Platform that connects physical objects—including screens, marquees, vehicles, wearables, and fragrance devices—to the internet for remote management, data exchange, and monitoring. Targeted at organizations seeking IoT device connectivity.
- Admira Experiences Immersive experience creation service combining sensorization, virtual reality, motion sensors, RFID/NFC, transparent and flexible screens, holographic projection, video-mapping, geolocation, and gesture-tracking. Targeted at retail and exhibition clients seeking innovative brand experiences.
- Admira App Mobile companion application allowing users to manage and monitor digital signage and IoT deployments from a smartphone or tablet. Targeted at platform administrators and field operators.
Quantifiable outcome
- 40,000+ internet-connected devices deployed worldwide
- +2 more outcomes
Companies that use Admira Digital Networks
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles2 records
Admira Digital Networks technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature5 records
Admira Digital Networks partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Admira Digital Networks competitors and assessment
Company assessmentDirect peers
- Vistar Media: Vistar Media is a programmatic DOOH ad-server and middleware provider that automates buying and delivery of out-of-home campaigns. Competes head-on with Admira's Programmatic DOOH middleware module.
- Signagelive: Signagelive delivers a cloud-based digital signage CMS for managed screen networks across retail, healthcare, and corporate environments. Directly comparable CMS PaaS offering to Admira.
- ScreenCloud: ScreenCloud offers a digital signage CMS platform with app integrations for retail, corporate, and education use cases. Comparable product category and SaaS delivery model to Admira's core PaaS.
- Yodeck: Yodeck provides cloud-based digital signage CMS targeted at SMB and mid-market deployments. Overlaps with Admira's platform at the lower end of the enterprise and SMB signage market.
- Place Exchange: Place Exchange runs a programmatic DOOH supply-side platform connecting digital out-of-home inventory with omnichannel DSPs. Comparable to Admira's programmatic DOOH middleware in audience-based monetization of signage networks.
- Hivestack: Hivestack operates a programmatic DOOH SSP/ad-tech stack for media owners and buyers. Directly comparable to Admira's programmatic DOOH middleware capabilities and shared DOOH buyer base.
- Broadsign: Broadsign provides a digital signage CMS and programmatic DOOH platform managing large out-of-home screen networks globally. It is the closest direct competitor to Admira's PaaS and Programmatic DOOH modules, serving retail, transit, and advertising media owners.
- Scala: Scala delivers enterprise digital signage software and content management used by retailers, QSRs, and brands worldwide. Overlaps directly with Admira's core CMS PaaS in use cases and target buyers.
Broad incumbents
- STRATACACHE: STRATACACHE is a large-scale digital signage, retail media, and in-store technology provider serving global enterprises. Broader portfolio but materially overlaps with Admira's retail and signage deployments.
Regional players
- SageNet: SageNet provides managed digital signage and connected IoT/network solutions across North America. Comparable PaaS-plus-services model to Admira, but primarily serves the US market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Admira Digital Networks social profiles
Digital presenceAdmira Digital Networks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Admira Digital Networks leadership team
Management profileNumber of profiles
Admira Digital Networks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Admira Digital Networks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Admira Digital Networks
What does Admira Digital Networks do?
Admira Digital Networks provides a Platform as a Service (PaaS) for digital signage and IoT connectivity, enabling enterprises to centrally manage connected screens, displays, and IoT devices across global deployments. The platform supports digital signage content management, smart city infrastructure, IoT connectivity for diverse devices, AI/machine learning-driven retail analytics, programmatic DOOH advertising middleware, and immersive experience technologies (VR, holographic projection, gesture-tracking). The company targets enterprise clients across cinema, retail, fashion, sports, banking, and transportation sectors.
Is Admira Digital Networks a public or private company?
Admira Digital Networks is a private company. It is classified as unknown and is currently operating.
When was Admira Digital Networks founded?
Admira Digital Networks was founded in 2006. It employs 1 to 10 people.
Where is Admira Digital Networks based?
Admira Digital Networks is headquartered in Barcelona, Spain, in the Europe region.
How does Admira Digital Networks make money?
One revenue line is on record: platform as a Service (PaaS).
Who are Admira Digital Networks's main competitors?
Direct peers on record are Vistar Media, Signagelive, ScreenCloud, Yodeck, Place Exchange, Hivestack, Broadsign and Scala. STRATACACHE is listed as a broad incumbent. SageNet is listed as a regional player.
Does Admira Digital Networks have an API?
No public API is recorded for Admira Digital Networks.
What industry is Admira Digital Networks in?
Admira Digital Networks's product category is Digital Signage Software. Its primary akta.pro industry code is HDACADAL, Digital Signage & Commercial Displays, with a secondary code of BPAFAAAI, Out-of-Home (OOH), DOOH & Ambient Advertising. Its NAICS code is 54185 and its SIC code is 7310.